A dedicated and driven Digital Marketing, Certified Web Analytics (GA4, GTM), Google Tag Manager (GTM) & GA4, DataLayer configuration & implementation, Server side tagging/tracking, Consent Mode V2, GDPR Cookie expert, Facebook Conversion API (CAPI). TikTok server-side tracking, Advanced Technical SEO (Schema Markup) expert with extensive experience gained working on many website data (events) tracking, visualizations, optimizations, and maintenance projects for key clients for more than 10 Years.
🌠 Google Analytics (UA) & (GA4)
🌠 Google Tag Manager (GTM)
🌠 DataLayer Design and Implementation (GTM)
🌠 Server Side Tagging Expert
🌠 Facebook CAPI
🌠 Microsoft Clarity
🌠 Enhanced eCommerce (GA, GA4)
🌠 GA4 Funnel & Path Exploration
🌠 Data Visualizations
🌠 Cross Domain Tracking
🌠 Iframe tracking
🌠 Digital Data Studio
🌠 Google ads Conversion
🌠 FB, Twitter, TikTok, Pinterest LinkedIn Pixel Implementations
🌠 Advanced Technical SEO
🌠 Structured Data (Schema Markup)
🌠 Google Search Console
🌠 Speed Optimization
Focused on maximizing the transparency of client sites through the management of Web Analytics (Google Tag Manager, Google Analytics, GA4, Google Search Console), Organic and Advanced Technical SEO.
Google Tag Manager (GTM) Expert:- GA Conversion Tracking Via GTM, GA 4 implementation, Classic and Enhanced Event Tracking via GTM, Various tag and trigger management (Universal Analytics, Ads Conversion Tracking, Remarketing, Custom HTML, Custom Image, Crazy Egg, LinkedIn Insights, Facebook Pixel, Hotjar Tracking, Bing Ads Event Tracking, Conversion linker) and Built-in Variable expert along with custom variable and triggers, Setting various data layer, custom javascript, Dom ready, 1st party cookie and Javascript variables to fire custom event.
Certifications:
Google Analytics Certified
Google Text Ads Certified
Google Tag Manager Certified
Google Display Network Certified
Major Web Analytics & Visualization tools:-
• Google Tag Manager GTM
• Google Analytics, GA4
• Google Optimize
• Google Digital Data Studio
• Matomo
• Mixpanel
• Microsoft Clarity
Rich Snippet or Schema Mark Up and Rich Cards (Technical SEO) Expert:- I have 12+ years of experience in consulting and implementation of Structured Data Schema Markup (schema.org) for WebPage, Person, Organizations, Events, Products, Product Category, Aggregate Ratings & Reviews, Service, Professional Services, and Medical Products, Medical Treatment, Therapeutic Treatment, Finance, Brokers, Lawyers, Rich cards for recipes, Movies.
WordPress SEO and development, Plugin installation and configuration, custom theme development, WordPress plugin development from scratch, WordPress updates, WooCommerce, and developing full-fledged E-commerce websites for various business domains setting up payment gateways.
Website Page Speed Optimization (Lighthouse Report, Google Page Speed Score/Insights, GTMetrix, Pingdom, YSlow) & Market Research.
SEO Tools:
• Google Search Console
• Structured Data Testing Tool
• Rich Test Result
• Screaming Frog
• Ahrefs
• SEM Rush
• MOZ
• Brightlocal
• Yext
• Sprout Social
• Hootsuite
Local Citation (Local SEO)
• NAP Consistency (Name, Business Address, Phone number)
• Adding new business directory listings.
• Google Local SEO