Our team

Here are key stakeholders focused on building our community

Hayden Brown

Hayden Brown

PRESIDENT AND CEO

As CEO of Upwork (UPWK), the leading online talent solution, Hayden is working with her team to transform work. Driven by the company’s mission to create economic opportunities so people have better lives, she became CEO after eight years at the company, four of which she led Upwork’s product, design and marketing teams. She’s passionate about the transformational impact Upwork has by breaking down outdated and unnecessary geographic barriers that too often constrain both organizations and talented individuals, keeping both from realizing and tapping into their full potential.

Prior to joining Upwork, Hayden was the head of corporate development at LivePerson and previously held strategy roles at Microsoft including Director of Corporate Strategy and M&A. She started her career in the strategy group at McKinsey & Company. Hayden is an online marketplace and product visionary, and a champion of building modern, diverse and inclusive workplaces where women and minorities thrive. A mother of two, she co-founded the Upwork Women’s Group and the annual Women’s Summit. Staffing Industry Analysts included her in both their 2019 “40 under 40” and “Global Power 150 – Women in Staffing” lists. Hayden holds an A.B. in Politics from Princeton University.

Brian Kinion

Brian Kinion

CHIEF FINANCIAL OFFICER

Brian oversees Upwork’s finance team, including analytics, planning, and accounting. He has more than 25 years of experience leading finance organizations during periods of high growth and previously held finance leadership roles at Marketo and SuccessFactors (acquired by SAP). He is also on the Board of Directors of Marin Software, Inc. and serves as their audit committee chair.

Brian holds a Bachelor of Science in Accounting and an MBA with a finance concentration from St. Mary’s College of California.

Brian Levey

Brian Levey

Chief business affairs and legal officer

Brian oversees Upwork`s legal, regulatory and government affairs functions globally and engages stakeholders to promote Upwork’s reputation through corporate affairs initiatives. Brian has more than 15 years of legal experience focused on the intersection of the Internet and technology. Prior to joining us, Brian served in a global leadership role at eBay Inc. for more than a decade, where he began as eBay`s first corporate attorney and most recently served as its Deputy General Counsel. Before joining eBay, Brian served as Vice President, Legal with Metro-Goldwyn-Mayer Inc. and as a corporate attorney at Latham & Watkins.

In 2017, Brian was named one of the world’s Top 20 General Counsels by The Financial Times. Brian holds a law degree from Stanford Law School, where he was an Associate Editor of the Stanford Law Review, and a bachelor’s degree in Economics, with honors and distinction, from Stanford University.

Jessica Tiwari

Jessica Tiwari

SENIOR VICE PRESIDENT, PRODUCT AND DESIGN

Jessica leads the product and design team at Upwork, overseeing the development of a product that seamlessly connects talented professionals and businesses to work together regardless of time and place. Jessica has spearheaded a series of the most innovative and impactful initiatives for the company’s product and customer base, including launching Upwork Small Business, Upwork’s U.S. domestic marketplace, pricing strategy refinements, and escrow solutions. Prior to Upwork, Jessica led product for Deltek Vision (now Deltek Vantagepoint), a project-based enterprise resource planning solution for SMBs. Jessica's passion to build a business that enables professionals to attain more freedom and flexibility comes from her own experience as a freelance classical musician in a past life.

Jessica holds a B.A. from Oberlin College and an MBA from U.C. Berkeley’s Haas School of Business.

Zoë Harte

Zoë Harte

SENIOR VICE PRESIDENT,
HUMAN RESOURCES AND TALENT INNOVATION

Zoë leads our talent strategy at Upwork. As such, she has guided the growth of the company’s team by more than 50 percent since its merger in spring of 2014. She implements innovative management approaches and focuses on building a mission-driven culture for Upwork’s team of employees and global network of freelancers. Her team includes HR business partnerships, learning and development, workplace management, recruitment, compliance and onboarding, talent innovation and HR operations. Zoë was recently named to SIA’s Global Power 100 Women in Staffing List. Learn more about her perspective on Talent Management and HR and HR Daily Advisor.

Prior to joining Upwork, Zoë was Director of Global Initiatives and Senior HR Business Partner at Yahoo!, Director of HRBPs and Director of Recruitment at Rovi, and also led International Customer Care for Yahoo! Zoë holds an MA in Theology from University of Exeter and a B.A. in Religion and Women’s Studies from Earlham College.

Eric Gilpin

Eric Gilpin

SENIOR VICE PRESIDENT,
SALES

Eric leads the sales team at Upwork, where he oversees the company`s global sales operations, including enterprise sales, sales engineering, channel development and client success. Prior to joining Upwork, he was at CareerBuilder for 15 years, where he most recently led the Vertical Sales Group and was responsible for generating over $200 million in global revenue.

Eric holds an MBA from Southern Methodist University’s Cox School of Business.

Lars Asbjornsen

Lars Asbjornsen

SENIOR VICE PRESIDENT,
MARKETING

An expert in the staffing industry and marketing innovation, Lars heads up Upwork’s marketing team. He leverages a background in leading cross functional teams in strategy formulation to deliver on customer-centered value propositions and marketing strategies that drive results. Prior to joining Upwork, Lars spent 17 years honing his expertise in marketing, digital service development, and global candidate sourcing as an executive at global staffing firm Robert Half, where he was a key driver of the company’s marketing transformation efforts.

Lars holds a BA in Marketing from San Diego State University and an MBA from the University of San Diego.

Amanda Vinson

Amanda Vinson

SENIOR VICE PRESIDENT,
CORPORATE STRATEGY & DEVELOPMENT

As Senior Vice President of Corporate Strategy and Development, Vinson is responsible for strengthening Upwork’s strategic planning process, leading mergers and acquisitions and managing technology and business partnerships.

Vinson has more than a decade of acquisition, strategy and partnership experience. Most recently, she was Vice President of Corporate Development and Strategy at Riverbed Technology, where she led more than $5 billion in mergers, partnerships and strategic initiatives to develop the Riverbed Digital Performance platform. During her tenure, the company’s revenue grew from $550M to more than $1B and was named one of the 10 most powerful companies in enterprise networking by Network World.

Vinson holds an MBA from the University of California, Berkeley; a BA in History from Stanford University; and a JD from the University of Southern California.

Matt McDonald

Matt McDonald

SENIOR VICE PRESIDENT,
ENGINEERING

Matt leads the engineering team at Upwork, where he oversees a distributed technical team of more than 300 people who power the company’s online platform and its innovation. He became SVP of Engineering after four years of leading the Application Engineering teams at Upwork.

Matt has 20 plus years of working in the internet industry, mainly in marketplace companies. Prior to joining Upwork, he built and led development teams for Ebay’s Mobile and Innovations organizations and spent several years leading eBay’s Local & International Homepages & production teams. Matt began his career working at Netscape Communications as a web developer responsible for the Netscape Homepage.

Matt holds a Bachelor of Science in Business Administration and Information Systems Minor from the University of the Pacific.