We design and develop products people fall in love with.


Goodpatch is an independent design company, driven by the mission to prove the power of design. We collaborate with a network of global corporate partners to solve complex problems with a human-centered approach. Creating lovable products is at the core of our DNA. Our offering includes user research, strategy, UX/UI design and the development of apps and immersive AR/VR experiences. All of this is embedded in a powerful ecosystem that we shape with our partners through organizational design, namely in the creation of in-house design teams and ventures. Goodpatch was founded in 2011 by Naofumi Tsuchiya after he moved back to Tokyo from Silicon Valley. Today with a highly diverse team of 160 people, across three studios in Tokyo, Berlin, and Munich, our partners include Renault-Nissan, R+V Versicherung, Mimi Hearing, Deutsche Börse, MUFG, Zenjob, emmy Sharing, and NTT DATA.

Read more


Web & Mobile Design
Management Consulting
Graphics & Design
Brand Identity & Strategy
Market Research & Product Reviews

To discuss your project with Goodpatch, sign up.

We'll connect you two when your project is posted.


Upwork activity

Hourly rate


Total jobs


Member since

Apr 20, 2020

Company information

Agency size

11-50 workers

Year founded


Client focus

Large business

Medium business

Very small business

Small business


English: Native or Bilingual
German: Native or Bilingual
Japanese: Native or Bilingual