The Way We Work
August 3, 2012 by Jenna Weiner

oDesk’s weekly column brings you the latest news on labor markets, innovation, and online work.

Week of 7/30/2012:

The Economist: European Entrepreneurs—Les Miserables
Risk-averse executives, tight capital and a daunting regulatory environment are just a few of the factors cited by The Economist to explain the dearth of entrepreneurship in continental Europe. This article illustrates the historically inhospitable environment facing European startups and asserts that the Euro crisis is forcing governments and professionals to reconsider the significance of startups.

Harvard Business Review: Cross-Cultural Communication Takes More than Manners
From sales to search engine marketing, local expertise can provide the critical insight necessary to succeed in new markets, but it can take a good deal of cultural navigation to tap into these insights. In this article, Leonard Fuld explains how unidentified cultural differences can lead to gridlock between partners. He stresses the benefits of diverse perspectives, and concludes that in an increasingly global workplace a lack of cultural understanding can damage business prospects.

GigaOM: Should Your Startup Have Mandatory “Work From Home Wednesdays”?
Will sending your employees home make them more productive? James Reinhart, CEO of ThredUP, talks about how implementing “work from home Wednesdays” has helped his team succeed. Working remotely eliminates office distractions, allowing people to “really focus on a specific problem” and attack challenges with renewed vigor.

Inc.: Co-Working BoomMore Places To Park Your Laptop
A recent report from Deskmag found that the number of coworking spaces around the world has been doubling annually for the past several years. This growth has been driven by a significant increase in demand from the freelance and entrepreneurial workforce. Do you visit co-working spaces or do you prefer the tranquility of your home? Let us know in the comments section below!

Jenna Weiner

Content Marketer

Jenna Weiner is the former content marketing manager at oDesk and was the editor-in-chief of the oDesk blog. With a background in business and technology writing, she specializes in content marketing and strategy, public relations, and branding. Before joining oDesk, Jenna was a writer and editor for Monitor Group’s marketing department (now Monitor Deloitte) and was the Business & Technology Section Editor for Brafton Inc.… read more