Email Etiquette for Distributed Teams

September 21, 2011 by

Communication for distributed or remote teams can be quite email heavy -- I mean, it's not like you can yell your question to the next cubicle over, right? And some of us do avoid Skyping when a quick email can suffice. So how do you make those emails count? Read Full Article

How to Reset Your Job Post-Vacation

September 20, 2011 by

The beauty of returning from vacation is that it’s a chance for a fresh start. Instead of dreading your post-vacation in box and to-do lists, here are some tips to help you seize this opportunity to reset your job and take your productivity to a new level. Read Full Article

How to Create Blog Posts & Podcasts That Work (and Real-World Examples to Imitate)

September 7, 2011 by

Have you tried to start a blog to promote your business and no one seems to read it? Or have you jumped into the world of video and/or audio podcasting and gotten frustrated because your audience has slowly tapered off? Well, don’t give up on your efforts quite yet. Maybe it’s time to take a second look at your blog or podcast's content and style. While both podcasts and blogs are powerful tools, simply throwing random "blah blah" into one of these media tools is no guarantee of success. You’ve got to have a plan to provide compelling and interesting content that keep your audience coming back for more. Take a look at the following examples to find ways to improve your blog and podcast content: Read Full Article

Test Jobs 2: How to Hire Marketing Help

August 3, 2011 by

Few small and mid-sized companies have the budget to have marketing experts on staff, which is why various marketing positions are among the most popular hiring categories on oDesk. To make the hiring process easier, Erica Benton, oDesk's marketing communications manager, talks about how she uses test jobs to make sure she hires the best candidate for writing, public relations and social media work. Read Full Article

The Test Job: How oDesk Hires Contractors

August 1, 2011 by

oDesk has about four contractors for every in-house employee, so our managers know how to hire freelancers effectively. The key is giving prospective workers a test job. This post covers techniques for testing out web designers, software developers, project managers, product analysts and customer service reps, with marketing work to be discussed in part two. Read Full Article