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Rating is 4.8 out of 5.
4.8/5
based on 316 client reviews
  2. Sales & Marketing Talent
  3. Brand Consultants
  4. (Current) Persona Development Freelancers
  • US$135 hourly

    • 5.0/5
    • (132 jobs)
    I'll help you deflect the competition with a strong stance on who you are and why you're different. ★ As a Top 1% Upworker, I've helped 100+ brands create captivating + resonant market presences. My background in creative branding and competitive intelligence allows me to create positioning strategies that achieve market differentiation for my clients. Supporting the full identity lifecycle as a one-stop-shop strategist, I typically help startups and B2B companies with brand strategy, messaging, market research, and competitive positioning needs. My services include the following: 1️⃣ BRAND FOUNDATIONS | RESEARCH + INTELLIGENCE ACROSS: → Competitive brandscape analyses → Target persona profiles → Brand heart workshops → Customer sentiment focus groups, interviews + surveys → Market trend analyses 2️⃣ YOUR UNIQUE POSITION | STRATEGIES FOR DIFFERENTIATION ACROSS: → Brand messaging frameworks → Employer branding roadmaps → Brand personality, tone + voice guidelines → Unique selling propositions → Persona-aligned value propositions → Customer experience design 3️⃣ ACTIVATION | YOUR BRAND ESSENCE, BROUGHT TO LIFE THROUGH: → Brand copywriting → Names + taglines → Website copywriting, messaging architecture + design → Marketing campaign concepts With the help of partners, I also help my clients create visual identities with logos and palette/typography selections. I also collaborate with specialists in email marketing, search, and social media to bring brands to life through digital marketing strategies. Regardless of your research, strategy, or expression needs, I can help you create an intelligent brand that drives growth and helps you realize your market potential. 🎯 WHAT OTHERS ARE SAYING ⭐️⭐️⭐️⭐️⭐️ → This was hands down the best experience I have had with any contractor. Carly spent the time to map out deliverables, thoroughly understand my needs, and then she executed flawlessly. Her communication is top notch and I would recommend her for brand analysis / competitive analysis. → In my years of experience working with people, Carly ranks among the top 1%. She is highly communicative, professional, responsive, and detail-oriented. She took the vision of our business model and turned it into something tangible in the real world that we can now implement and deploy to build our small business. → Carly is incredible. Everyone involved in the project was blown away by the final product. She was able to capture the essence of the brand perfectly, and demonstrated an ability to articulate that messaging at a really high level. I could not recommend her work enough. → Carly was responsive, delivered according to tight deadlines and the end result was superb. I have been an entrepreneur for over 20 years and can honestly say Carly is one of the most efficient freelancers I have worked with. She is a consummate professional who clearly has mastered her craft.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    B2B Marketing
    Brand Naming
    Brand Positioning
    Corporate Branding
    Brand Identity
    Brand Consulting
    Brand Strategy
    Brand Development
    Brand Identity & Guidelines
    Branded Website
    Brand Research
    Competitive Analysis
  • US$50 hourly

    • 4.9/5
    • (62 jobs)
    Looking to get more leads for your B2B SaaS? Want to convert them to demos or free trials? I’ve helped more than 50 SaaS companies (bootstrapped and funded) grow their customer base, establish a strong market position, and attract their ideal clients. Some of my notable clients include Make.com, Futuri Media, and Flow XO. Speaking of, I helped Flow XO increase their Net Subscriber Growth Rate by 150% in 6 months, and reduce their churn by 26% within the same time period. When working, I follow a simple 3-step methodology that’s always delivered results: 1. First, I identify what are the pains that lead people to your front door. 2. Then, I create assets that will attract more of these customers. 3. Finally, I attract traffic through paid and organic tactics. Who am I? My name is Yasen Stamatov and I specialize in demand generation for B2B SaaS. I’ve been taught strategies that work in 2024 by some of the best in the SaaS game, generated and converted thousands of leads since I started my journey back in 2018. Working with me means you get a partner who will truly look after the growth of your company. Now, a little about you and your SaaS. If you are the type of business owner who expects results yesterday while not allowing the time required for the strategies to work, then it’s best you continue your search. However, if you are looking for a set-it and forget-it approach and just want to hire somebody who will do the work wholeheartedly, your search ends here. Working with me is like taking a well-deserved break—I'll handle the heavy lifting so you can focus on what you do best. Contact me now to get started. Best, Yasen “the marketer” Stamatov P.S. I offer a 100% satisfaction guarantee as witnessed by my 100% JSS score. [keywords: b2b saas, client acquisition, marketing funnel, webinars, cold email, marketing strategy, growth hacking, direct response marketing, business development, LinkedIn outreach, demand generation, demand gen]
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Internet Marketing
    Inbound Marketing
    Customer Acquisition Strategy
    Marketing Automation
    Marketing Consulting
    Marketing Campaign Setup & Implementation
    Marketing Strategy
    SaaS
    Direct Marketing
    Go-to-Market Strategy
    Journey Mapping
    Competitive Analysis
    Audience Segmentation & Targeting
    Survey Design
  • US$25 hourly

    • 4.8/5
    • (135 jobs)
    I am a Venezuelan sociologist with fifteen years of experience in market research. I am excellent at doing business analysis using combined methodologies; in quantitative, I support my insights with statistical data using software like SAS or SPSS. On the other hand, in qualitative, I have many focus groups and in-depth interviews moderated by myself. I am seeking employers who need to design a survey, moderate focus groups or in-depth interviews, design customer personas, or any market research process quickly and with quality.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    SAS
    Marketing Strategy
    Quantitative Analysis
    NPS
    Statistics
    Internet Survey
    Consumer Research
    Focus Groups
    Survey Design
    Qualitative Research
    Focus Group Moderation
    Conjoint Analysis
    Market Research
    Market Research Interview
  • US$100 hourly

    • 5.0/5
    • (11 jobs)
    My best recent work is a brand strategy for a stellar virtual reality UK startup called Teslasuit, the maker of the world's best haptic suit. I built powerful long-term positioning "Enhancing Human Performance". The positioning planted the brand in such distinct markets as enterprise training, medical rehabilitation, sports, and fitness. We won prestigious awards with it within just a few months: CES Innovation Awards, Red Dot Award Best of the Best, EU Future Unicorn Award. I'm happy that the client plans to use this strategic positioning well into the future. This is why I love creating a brand strategy: the work I do best and enjoy most. I find so much motivation in contributing to long-term business success, in living my mark on the world! I'm happy to help you realize your big dreams and ambitions. My background is in corporate marketing operations. I was a brand manager at Procter & Gamble, PR manager at BP, general manager at Cisco. My core expertise is in marketing, I also have experience in business development and sales. In the past few years, I found my calling in high tech marketing and brand strategy. My strength is the combination of analytical skills, creativity, and team leadership. I bring to the table business experience as a corporate marketing director. I enjoy driving market research to unlock deep insights. Being analytical, I do love creative work! I write copy, art-direct, name brands. I anticipate the creative directions that a brand strategy calls for. I do well working with and motivating creative people: copywriters, designers, art directors. Deep inside I'm one of their kind. Powerful brand strategy inspires great work from creatives. At Procter & Gamble, I received wonderful training called "Thinking That Inspires Great Advertising" from an advertising legend Peter Tabori, who was building brands since 1947. Peter is one of those amazing people who influenced my life and set me on the path of becoming a brand strategist. In navigating the course of your branding process, I rely on modern frameworks like ZMET, JTBD, Personas, Censydiam, Jungian archetypes, conceptual metaphors, storytelling, and neuromarketing. I have performance marketing experience in highly competitive and fluid markets, like gaming. Strong theory background complements my practical experience. I taught marketing at an MBA program as an adjunct professor for 6 years. As a speaker, I actively share my expertise in regional conferences and meet-ups (White Square, LAMA, Global Entrepreneurship Week, Firstner). I'm a jury member of Effie Awards, the world's most prestigious marketing award. I'm very excited to help with your branding project. Let's have a quick call to see if we can build something really great together!
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Corporate Brand Identity
    Storytelling
    Brand Identity Design
    Copywriting
    Branding
    Brand Consulting
    Brand Identity & Guidelines
    Brand Positioning
    Marketing Strategy
    Brand Identity
    Advertising Strategy
    Brand Development
    Brand Research
  • US$150 hourly

    • 5.0/5
    • (93 jobs)
    🥇 𝗧𝗼𝗽 𝟭% 𝗼𝗳 𝗚𝗹𝗼𝗯𝗮𝗹 𝗧𝗮𝗹𝗲𝗻𝘁 𝗼𝗻 𝗨𝗽𝘄𝗼𝗿𝗸 • 𝗘𝘅𝗽𝗲𝗿𝘁 𝗩𝗲𝘁𝘁𝗲𝗱 🥇 You’ve got a great product, enthusiastic customers, and market traction. But you can’t shake the feeling that your brand communications are selling you short. Does any of this sound familiar? - "We haven't ever done a proper brand strategy." - "We DIY bootstrapped our brand strategy when we first started out." - "Our comms feel scattered, a little shaky. There's no clear direction." - "Our product is amazing! Our comms, not so much..." - "Different people write different content, and it shows." - "It's hard to explain properly what we do. People don't always get it." - "Now we have secured funding, we need to show a ROI on our marketing." You're not alone! Work with me and you'll get a results-oriented brand and messaging strategy that delivers clearer, organised and more impactful comms. Let's combine a ton of customer research and insights from internal workshop sessions with copy psychology, proven models and conversion techniques. The result: A strategy for your brand comms that will inspire, excite and get results. And once that's in place, I'll create impactful, compelling copy for your brand that converts - all laid out in beautiful wireframes so your web team knows exactly what to do. ___________________________________________ 💙 "Jo helped us in an incredible way by bringing clarity and organization to our previously disconnected efforts to show our brand to the world. If you are doing some kind of marketing without truly understanding the fundamentals of your brand, you are wasting your time, and if you do not hire Jo, you are losing money. Make no mistake, she will challenge your current thoughts and will help you to discover more insights and unique selling points you weren’t aware before hiring her." [ Brand and messaging strategy work ] 💙 "It was a great pleasure and extremely rewarding to collaborate with Jo. She has a great mindset and lots of experience, she is super hands-on and an outstanding communicator. With her help, we brought our brand values and communication to a next level." [ Brand and messaging strategy work, copywriting mentoring ] 💙 "Pardon my French, but this is f****** awesome!" [ Live feedback from my client during a web copy presentation ] ___________________________________________ ABOUT ME Throughout my 25+ year career I’ve worked with hundreds of brands in 28 countries. They’ve ranged from huge multinationals to government departments, a load of tech and SaaS businesses, insurance companies, financial services, higher ed institutions, broadcast and media organizations, startups and more. The big names include L'Oréal, Spar, Southern Comfort, BT (British Telecom), STA Travel, the UK Department of Health, Johnson & Johnson, Triumph, Primedia, Motorola, Jeep. But companies looking to level up their growth are my focus these days as that’s where I’m most effective - and y’all are aways really enjoyable and dynamic to work with.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    User Stories
    Voice & Tone Guidelines
    Case Studies
    Web3
    Communication Strategy
    Design Writing
    Website Copywriting
    About Us Page
    Company Profile
    Writing
    Messaging Framework
    Copywriting
    Brand Positioning
    Brand Consulting
    Brand Strategy
  • US$129 hourly

    • 5.0/5
    • (5 jobs)
    Explain your product so customers ❤️ it! Hey 👋 My name is Andrej and I know how to do one thing. I can help you explain your products in a way so the market sees its value. Why does that matter? Because when clients see your product's value, when you have the right message, they are happy to buy, use, and love your product. This gets you traction (sales), which means not just more money, but also possible investor attention. Clients hire me to help them explain highly-complex tech products to the market (to buyers, investors, partners). They keep working with me, because they gain CLARITY on how to control their growth & scale those same products. In the last 8 years, I have helped 50+ startups and companies position for growth. Now I am here to help you. My background is in marketing, my specialization is in positioning = Creating comprehensive strategies around clear messages that attract & convert users, setting up growth loops & funnels. With more than 8 years of experience, you can use me to set up marketing systems that: - Generate more leads - Convert more leads into customers - Retain more customers --------------------------------- = MAKE MORE MONEY After working with me, you can expect to have a viable strategy for getting more users, selling more products, and increasing the lifetime value of your customers. More importantly, you'll have a clear understanding on how to control your growth. Work Terms I prefer to work on projects, where I can learn something new and projects that challenge my skills. My ideal clients are tech founders who need help with their business & marketing strategies. I will decline offers if I see that I cannot bring value to the project or will connect you to one of the mentors from my startup network that would be more appropriate for your project.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Go-to-Market Strategy
    Community Promotion & Growth Hacking
    Product Marketing
    B2B Marketing
    Marketing Strategy
    Startup Company
    Personal Branding
    Customer Acquisition Strategy
    Brand Positioning
    Brand Strategy
    Brand Marketing
    Growth Hacking
    Startup Consulting
    Growth Strategy
    Organic Traffic Growth
  • US$200 hourly

    • 4.9/5
    • (98 jobs)
    🏆🌟EXPERT-VETTED: VERIFIED BY UPWORK AND RANKED IN THE TOP 1% OF FREELANCERS ON THE PLATFORM🌟🏆 I help brands know who they are, why they matter, and how to say it. 💡 What you offer is uniquely valuable, but it’s hard to identify how you’re different when you’re caught in the day-to-day of running a business. With a little guidance and fresh perspective, you can uncover and articulate your brand’s authenticity. The result? A team that's energized and aligned, and a brand that's a magnet for your target audience. Together, we’ll build a stands-for-something brand that attracts not just customers, but superfans. While I've worked with world class brands like P&G, Nestle, Google and Allergan, I love to help startups and growing businesses take their brand to the next level. FOR WHEN YOU NEED: ✅Brand strategy ✅Positioning ✅Brand and product naming ✅Purpose, vision, mission statements ✅Strategic and persuasive web or ad copy ✅Brand guidelines, tone of voice, verbal identity ✅Taglines, slogans, and campaign concepts ✅Clear and differentiated messaging ✅Customer, category, and competitor insights I'm a brand strategist, copywriter, and naming expert who's passionate about helping purposeful brands and their visionary leaders connect with themselves so they can connect with the people whose lives they improve. Over 10+ years, I’ve helped tech and retail startups, CPGs, non-profits, and Fortune 100s discover their authenticity. I've been interviewed by Upwork and published in multiple global publications, including CNN Money and Irish Tech Times. I've also been a featured speaker at the Ohio State University as well as the Brandemonium conference in Cincinnati, OH, on topics like, "Foodpreneur Futures: Consumer Trends Impacting Food Entrepreneurs and their Brands" and "Blockchain for Brands."
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Website Copywriting
    Campaign Copywriting
    Business Name & Slogan
    Business Name
    Brand Naming
    Mission Statement
    Brand Positioning
    Content Development
    Brand Guidelines
    Copywriting
    Brand Research
    Storytelling
    Branding
    Brand Strategy
  • US$220 hourly

    • 5.0/5
    • (250 jobs)
    Hi there, I am a highly skilled branding professional with over 20 years experience. I help clients build better brands. An expert in brand & business strategy, naming, visual identity & logo design. Experienced with blue chip international brands and agencies across multiple markets & industries including SC Johnson, Mars Foods, Allied Domecq, BAT, Bates Dorland, GPY&R, Fitch and more. "David combines freelancer flexibility with quality strategic thinking rooted in years of corporate experience” - US Fortune 100 Client. I specialise in new brand development, re-branding & ongoing brand guidance, I have held senior roles both client and agency side responsible for large teams and budgets in Australia, the UK and Europe. A seasoned professional experienced working with enterprise businesses worldwide, I also have significant experience with start-ups and new business development. I love working with founders and entrepreneurs in the critical early stages of business & brand development. My experience is built from both supporting start-up clients as well as having set-up, run and sold a number of business myself. "David guided us in the right direction even when we weren't quite sure on how to move forward" - Tech Start-up Client. Please take the time to read my reviews. I have been identified and selected by Upwork as an Expert Vetted Pro (top 1%), an interview based accreditation offered to top performers only. I also sit on multiple Private Upwork Talent Clouds. I have a special love for helping businesses and brands become environmentally sustainable. To help and guide the rapid transformation of businesses into sustainable environmental leaders from the inside out. I am supported in my work by my partner Susie, a highly skilled and internationally experienced graphic designer in her own right. Susie and I work as a team as part of our own consulting firm Blue Swimmer Group Pty Ltd, a business we have owned and operated for many years. We bring both strategic and creative expertise to all our projects. We are committed to ensuring all our clients, both large and small, benefit from our skills and experience and are 100% satisfied with our services. We are trustworthy, professional, reliable & efficient. Credentials Former senior marketing and brand manager at blue chip multinationals and international design & advertising agencies. Hands on experience launching, developing and managing brands and businesses. Board level strategy through to in-field implementation. Current Positions Owner & Director, Blue Swimmer Group Marketing Agency, Australia Owner & Director, Name Shakers Naming & Identity Agency Direct Industry Experience - FMCG (food, household, alcohol, tobacco, confectionary, beauty, cosmetics, haircare, healthcare, supplements, more) - Fashion & Textiles, Eyewear, Watches, Jewellery & Accessories, Swimwear - Retailing, Wholesaling and Agency. - Real Estate, Development, Construction - Investment & Funds Management - Tech & Digital Disruption (products, services, apps, platforms, marketplaces, AI, IoT, 3D etc) - Removals, Storage and Logistics - Travel Retail, Airlines, Hotels & Tourism - Building, Engineering, Hardware, Landscaping, Horticulture - Education & Training - Recruitment & Staff Development - Consulting & Agency Services - Crypto, Blockchain and non-fiat currencies - Charity and NFP - Medical, Dental, Healthcare, Allied Health - Legal, Compliance and related - Sports, Active Lifestyle, Health and Wellbeing - High Net Worth Individuals - Data - Design & Creative Services - Facilities Management, Cleaning, Painting and Commercial Trade Services - Global Art Industry - Innovation - Sustainable Products and Services - Security - Risk & Insurance - Mindfulness - Fishing & Outdoors - Short-term and holiday rentals and accommodation Marketing & Sales Skills - Brand Strategy & Management - Business & Brand Naming, Descriptors, Tag-lines & Slogans - Logos, Corporate Identity & Trademarks - Graphic Design, Photography & Art Direction - Copy Writing (Ad, Web, Print, Pitch) - Advertising, PR & Media Strategy & Creative - In-store & Field Communications Strategy & Creative - Online, Web, eCommerce & mCommerce Strategy - Print & Production General Management - Business Strategy - Business & Product Development - Vision & Mission Development - IP Protection & Management (Design & Trademarks) - Domestic & International Trade & Shipping - Distribution & Warehousing - Agents & Distributors - Contract Manufacture Market Experience - Australia & New Zealand  - United Kingdom & Western Europe - Russia & Nordics - North America - Canada - UAE, Saudi and Middle East - Israel - India - Hong Kong, Singapore, Myanmar & China - PNG & Pacific Islands Please reach out with any questions you have. PS - Many are now engaging me for short, video based brand coaching and business soundboarding sessions. Please enquire if interested. They are often a great way to get started
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Sales Promotion
    Brand Marketing
    Brand Management
    Business Plan
    Product Management
    Corporate Brand Identity
    Advertising
    Product Development
    Graphic Design
    Marketing Strategy
  • US$125 hourly

    • 4.9/5
    • (80 jobs)
    Shari was featured on Good Morning America and FORBES! Dynamic and results-driven professional with extensive experience in launching marketing campaigns, developing strategies, and driving business growth. Proven track record of leading teams to successful outcomes, leveraging market insights and understanding of current trends to improve ROI. Experienced in digital marketing, content creation, and public relations initiatives. Adept at leveraging digital analytics to measure and optimize marketing campaigns.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Business Development
    Product Roadmap
    Social Media Plugin
    Product Marketing
    Brand Strategy
    Account Management
    Digital Marketing
    B2C Marketing
    B2B Marketing
    Sales Management
  • US$125 hourly

    • 4.7/5
    • (84 jobs)
    With 15+ years of experience working on both the agency and brand side for major entertainment, consumer product, and lifestyle brands - I'm looking forward to delivering high impact creative and ROI driving marketing for your business. After just one year, the work from my independent boutique creative agency (SGO Studios) has had marketing creative featured in the Wall Street Journal, The Times Square Nasdaq Tower, Multiple Trade Publications, and Good House Keeping Magazine. I work regularly with clients across industries for both B2B and D2C projects in array of mediums, so don't be afraid to ask! SPECIALTIES INCLUDE: - Graphic Design (Adobe Illustrator, Photoshop) - Video editing and Adobe After Effects - Branding - Copywriting - Digital Marketing Strategy - Digital marketing Creative - Web design - Pitch Decks & Presentations Before Upwork and SGO Studios: I've worked with major entertainment networks including but not limited to: CBS, ABC, SHOWTIME, FREEFORM, MARVEL, HBO, FOOD NETWORK, C-SPAN, DISCOVERY For nearly 5 Years I also managed the official online stores and D2C marketing for DUNKIN’ DONUTS & STAND UP 2 CANCER In addition to my executive work, I’m a passionate designer and truly love all things digital marketing!
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Copywriting
    Newsletter
    Video Editing
    Marketing Strategy
    Social Media Design
    Social Media Content Creation
    Advertising Design
    Web Design
    Adobe After Effects
  • US$115 hourly

    • 4.9/5
    • (245 jobs)
    ***Articulate your brand. Grow your revenue!*** Work with 'Upwork Expert-Vetted' Brand Strategy Professional. Your brand doesn't begin with your logo. It begins with your message. As a seasoned brand and marketing strategy expert with over 13 years of experience in the industry, I understand the importance of having an impactful message, a clean and relevant visual identity, and a practical strategy in order to succeed. Whether you’re launching a start-up, growing a young brand, or rebranding an established business, I can help you bring all of these elements together and execute your branding and marketing initiatives with confidence. With a degree in Marketing Management and certifications in Inbound Marketing and Brand Strategy, I bring a wealth of expertise and skills to the table. Whether you’re looking for help with branding and rebranding, brand messaging and storytelling, brand strategy and marketing strategy, website copywriting, social media strategy, or any other marketing-related need, I’m here to help. I love supporting entrepreneurs, business owners and corporate CMOs in all industries, but I particularly enjoy working with consulting brands, B2B service providers, B2B and B2C SaaS brands, and innovative/technology start-ups. As the founder of 712 Creative, a brand launch agency, I have a strong track record of helping businesses like yours articulate and refine their brand, set it up for success, and launch marketing initiatives that drive growth. Whether you’re wondering if a concept is worth pursuing or simply looking for a qualified, experienced professional to help you take your brand to the next level, I’d love to chat! Let’s work together to create a strong, authentic brand that connects with your customers and sets you apart in your industry. - Branding and rebranding - Brand messaging, brand storytelling, brand content - Brand strategy and marketing strategy - Brand communications guidelines and customer avatar development - Content strategy and execution - Website copywriting / website content writing - Email copywriting and email sequence strategy - Blog writing - Social media strategy, social media content - Ad copy and campaign ideation ----and more Here's what my clients say: - Lina is extremely thoughtful and detailed in her analysis and recommendations. I was very impressed with how thorough she was in the brand discovery stages. The Brand Blueprint deliverables she provided were extremely detailed and comprehensive. It was almost overwhelming to see he thoughts on overall brand strategy plus the detailed plans for each stage and component. It is a solid blueprint to move forward with our new marketing plans. - Lina is extremely competent when it comes to brand management, marketing, and web design. I would highly recommend Lina and her team at 712 Creative if you need help in building your brand, marketing your products and services, or creating your website and marketing materials. She is fabulous! -------------------------------------------------------------------------------- I am fascinated by all of the great entrepreneurs that I come across. I love your ideas, your ingenuity and your dedication to your ventures. I thrive on creatively solving your branding and marketing challenges and I am absolutely honored to have the opportunity to help you succeed.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Messaging Framework
    Content Writing
    Corporate Brand Identity
    Copywriting
    Writing
    Brand Consulting
    Blog Writing
    Brand Identity
    Brand Development
    Article Writing
    Landing Page
    Email Marketing
    Brand Positioning
    Marketing Strategy
  • US$40 hourly

    • 4.7/5
    • (168 jobs)
    Define high-quality content. For me, high-quality means content that is accessible, entertaining, and useful. High-quality content ranks. If that's what you're looking for, I can help. Since Upwork began, I've been delivering high-quality content. I also believe that authenticity sells, so I create content that helps my clients maintain their authentic voices online. My professional copywriting career began in 2010. Before that, I worked as a contributing reporter and spokesperson. I also have a background in technology sales. Your brand has personality – I help communicate it online. Whether it's words or a website, your message is my passion. I am both college and self-educated. I enjoy learning new things, researching new concepts, and explaining complicated topics. I write fast and learn even faster. I hate fluff, am allergic to SPAM, dream about ways to organize information, and love helping my clients find their voice.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Marketing Strategy
    Wireframing
    Writing
    SEO Writing
    Content Strategy
    Brand Marketing
    Brand Strategy
    Brand Consulting
    Copy Editing
    Content Writing
    About Us Page
    Copywriting
    Content Marketing Strategy
    Blog Writing
  • US$90 hourly

    • 4.9/5
    • (50 jobs)
    I help my clients build power brands driven by purpose. ✦ FinTech Specialist ✦ 15 Years Branding Experience ✦ 10 Years Entrepreneurial Experience ✦ Full-Time Consultant ✦ University Degree in Arts & Graphic Design ✦ World Design Capital Finalist ✦ 100% Success & Top Rated on UpWork WHAT IS A POWER BRAND? You know them when you see them. They’re clear about who they are and what they stand for. You feel good identifying with them. You feel good recommending them to your friends. And you feel good buying their products and using their services. WHAT WILL A POWER BRAND DO FOR YOU? A power brand is catalytic. It raises the bar of every aspect of your business, from customer loyalty to product quality perception, to better profit margins. It inspires team culture and commitment to your vision. It’s a vital asset in attracting funding, negotiating an exit, or growing your business to become more valuable than its parts. WHAT DOES IT TAKE TO BUILD A POWER BRAND? Vision. A clear, true, and inspired vision. Brands powered by purpose have an extraordinary ability to drive business success. We will workshop your vision together, capture it in the most compelling terms, and build it into your brand’s strategy. WHAT IS A BRAND STRATEGY? The captain who sets sail a few degrees out ends up miles off course. A brand strategy is your northern star that guides your team in growing your brand. It sizes up your competitors, segments and targets your audience, and claims a distinct market position. It then defines the brand’s personality, articulates its core messages, and styles its identity. This clarity is how your brand will connect the hearts and minds of your customers. HOW WILL WE WORK TOGETHER TO BRING YOUR BRAND TO LIFE? For the duration of the project, you can see me as a trusted partner. You do much of the heavy lifting while I navigate you through the process, soundboard your thinking, add creative input, and craft your final brand strategy guide. I will then step into the role of brand director, help select a specialized team, and oversee the development of the brand identity and required collateral. WHAT ARE THE DELIVERABLES? ❖ Vision Statement ❖ Brand Strategy Guide: Positioning, Personality, Overarching Story, Value Offer Statement/s, Messaging, Origin Story, Values, Tone Of Voice, and Style. ❖ Core Brand Identity: Brand Name, Tagline, Logo, Visual Language, Graphic and Photo Library, and Brand Guide (Stylistic Specifications for Layout Templates, Logos, Colors, Typography, Photography, and Supporting Graphics). ❖ Possible Collateral: Pitch Deck, Website, Corporate stationery, Social Media Templates, Digital Ad Templates, Ui/Ux Design, etc. WHAT NOW? If my approach resonates with you, get in touch! We’ll have a chat about your brand and business and see if we’re a good match to work together. I’m generous with my knowledge and experience and enjoy talking with driven founders with innovative ideas. ABOUT ME I was co-owner and creative director of a design and advertising agency for ten years, working with brands like Amazon, Nando's, Oxfam, and WWF. I then embarked on various entrepreneurial projects, one of which was a finalist in The World Design Capital. Now I do what I do best - brand strategy consulting. I have learned to create power brands by bridging the gap between the logic of strategy and the magic of creativity. This has earned me the privilege of working with seasoned entrepreneurs who value serious branding.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Business Strategy
    Art Direction
    Brand Naming
    Brand Guidelines
    Brand Identity
    Brand Development
    Brand Consulting
    Branding
    Competitive Analysis
    Corporate Branding
    Graphic Design
    Logo Design
    Brand Strategy
  • US$100 hourly

    • 4.9/5
    • (47 jobs)
    Thanks for 💙 being the best clients 🤘 in the universe 🌠 New Fire Plan 🔥 for DTC Founders 📦 Coming Soon 🎉 Can’t wait 😌 to build more brands 🧑‍💻 together 🥂 - Aleks ✌️
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Mission Statement
    Corporate Branding
    Brand Naming
    Brand Positioning
    Stationery Design
    Storytelling
    Brand Strategy
    Branding
    Web Design
    Brand Identity & Guidelines
    Brand Development
    Logo Design
    Competitive Analysis
    Brand Research
  • US$47 hourly

    • 5.0/5
    • (7 jobs)
    Are you looking to find the magic in your brand, to find your brand’s purpose? Looking to differentiate your brand and make it stand out from the competition? The true success of any brand begins with a clear definition of the brand’s DNA and identity. This requires a deep understanding and precise articulation of the brand that will guide the development of the brand's identity, a clear brand plan, and of course the optimal marketing strategy. I'm an expert brand and marketing strategist who blends best practices with fresh thinking and creativity. With over 30 years of experience in strategic marketing and consulting positions, I have skills and expertise from a broad spectrum of industries including automotive, petroleum, FMCG, retail, liquor, mobile, media, publishing, asset management, banking, insurance, engineering, telecommunications, technology, broadcasting, clothing, and entertainment to mention a few. After studying Mechanical Engineering and an MBA from Brunel University in the UK, I spent 14 years in marketing with the BMW Group, launching numerous models, including introducing the new MINI in South Africa. I left BMW to become a partner in a marketing consulting practice and spent 15 years working with corporate blue-chip clients. In 2019, I left the corporate world and started my own franchise business. After managing that successfully for two years, I handed over the day-to-day management and now do what I love as a full-time freelance brand and marketing strategist. As a left and right thinker, strategy and creativity are at the heart of everything I do! My service offering includes: ✔Brand and Marketing audits: find the hidden gems and holy grails. ✔Brand Definition: A deep dive into the brand to understand the core DNA and Identity and articulate a purposeful Brand Blueprint, including Purpose, Vision, Mission, Values, Positioning, Archetypes, Personality, Value proposition, Promise, Essence, Tonality, and Voice. ✔Brand Development: Names, Taglines, Brand Story, Messaging strategy, Development of visual identity, ✔Brand Planning: Where the brand is now, where it needs to be, and how to get it there. ✔Marketing Strategy: Execution of the Brand Plan through multi-channel strategies and plans to reach and attract audiences. This includes a situational analysis, competitor analysis, audience segmentation, goals and objectives, Messaging and content creation, Channel strategy. ✔Marketing Execution: A detailed marketing plan to deliver the marketing strategy. ✔Marketing Services: Including surveys, marketing execution and implementation, operational management, writing, agency management, custom training, and workshops. ✔A range of general business consulting services. As an experienced and seasoned expert, I pride myself on quality outputs, exceptional ethics, integrity, and service levels. Please invite me to your project or message me and let’s have a chat.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Marketing Management
    Marketing Advertising
    Marketing
    Marketing Consulting
    Marketing Strategy
    Brand Development
    Brand Naming
    Brand Management
    Brand Identity
    Brand Positioning
    Brand Consulting
    Brand Strategy
    Branding
    Marketing Communications
    Brand Marketing
  • US$200 hourly

    • 5.0/5
    • (67 jobs)
    EXPERT-VETTED OUTSOURCED CMO & ONE OF UPWORK TOP 1% OF TALENT Cynthia is an award-winning strategist and marketing thought-leader that has been launching successful brands for over two decades. She has developed strategy and content for some of the most iconic brands of our time including IBM, Dell Software, Botox, Johnson & Johnson, Neutrogena, Verizon, AT&T, GSK, Novartis, Trafalgar, Wells Fargo, JP Morgan Chase and Pfizer. Cynthia has brought over 10 startups to life, serving as the strategic lead for launching Peace Out, DwellBeing, GigUp, AltroSmart and PeaPod. Her wealth of knowledge in successfully launching brands has led her to a mentor position at Make In LA, a hardware-focused incubator. As a digital marketing and branding expert, she has spoken at Digital Marketing LA, The Authentic Marketing Conference, 2018 CEMA Summit, and the 2018 Video Marketing Conference to help marketers learn how to grow their business through digital marketing. In addition, Cynthia was a featured expert contributor to the book Digital Marketing Tactics and has won over ten industry awards for her content and strategy. If you need help with marketing that moves the needle, creating breakthrough branding, and figuring out how to truly connect with your audience, you came to the right place.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Digital Marketing Strategy
    Content Creation
    Brand Strategy
    SEO Keyword Research
    Branding
    Brand Positioning
    Marketing Strategy
    Content Strategy
    Social Media Marketing
  • US$125 hourly

    • 5.0/5
    • (123 jobs)
    I am a brand consultant who helps create and build profitable brands. I have decades of experience working with businesses of all sizes, from Fortune 500 companies and major brands to start-ups fast-growth businesses across all aspects of branding. My expertise includes brand strategy, brand naming, brand identity, brand launch, copywriting, digital branding, search engine optimization, thought leadership, and video production. My clients include multinationals like Johnson & Johnson, ADP, Canon, Kay Jewelers, and Bed Bath and Beyond, but also small, fast-growth entrepreneurial firms and nonprofits. I work for clients directly and as a team member at various advertising, digital, and branding agencies, including McCann-Erickson, FCB, Ogilvy & Mather, Mother, Brandworx, Verse Group, and others. Before becoming an independent consultant, I was a director in the Brand Strategy practice of McCann-Erickson’s FutureBrand consultancy. I worked with clients as diverse as ExxonMobil, McGraw-Hill, D&B, and UPS. Before that, I was Marketing Director at E Ink Corporation, an MIT start-up that developed the display technology in the Amazon Kindle. During the dot-com bubble, I was Vice President of Marketing for CENUS Corporation; an Internet technology firm spun out of the University of California. I began my career selling advertising space and syndicated data at Downey Communications, a family-owned company. I learned about business, selling, writing, and entrepreneurship from my parents, both of whom started and ran their own successful companies. I am a frequent contributor of subject matter expertise to NPR, CBS, CNN, BBC, Fortune, Crain’s, The Atlantic, Marketing Daily, and many others. I write publications such as Forbes, Yahoo Finance, American Bank Marketing, Manufacturing, Apparel Magazine, China Business News, Sporting Goods Business, and others. My book Merriam’s Guide to Naming was first published in 2009, with a second edition in 2013. On the non-branding front, I co-wrote Mastermind: The Many Faces of the 9/11 Architect, Khalid Shaikh Mohammed, published by Penguin in 2011, Leading from Behind, a New York Times best-seller in 2012, and co-wrote Weaponized Marketing: Defeating Islamic Jihad with Marketing that Built the World's Top Brands. I am co-owner of Phoca Press, which publishes books by and about Navy SEALs. My areas of expertise: Verbal Branding * Naming * Tagline creation * Copywriting that combines an ear for a persuasive brand voice, translating dry facts into engaging copy, and being fully search engine optimized--if the robot doesn’t see it, your customer will never read it. I usually include social media content in the package (i.e., a white paper with social media tweets, posts, infographics, etc.) * Verbal brand assessments across media to include online and offline content, text/white papers/case studies/brochures/e-books/etc., video, imagery, social media profiles and posts, link building programs, on-page SEO, email campaigns, customer engagement processes Understanding the Brandscape * Video market research—getting out from behind the focus group glass and going out where real people interact with brands * Competitive audits * Internal marketing communications assessments * Internal and external stakeholder interviewing * Trend identification * Business strategy alignment Brand Strategy * Attributes * Positioning * Personality, tone, manner * Brand architecture * Brand books * Messaging guides
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Content Marketing
    Corporate Brand Identity
    Copywriting
    Microsoft Office
    Brand Marketing
    WordPress
    Brand Consulting
    Sony Vegas
    Microsoft Excel
    Adobe InDesign
    Microsoft Word
  • US$50 hourly

    • 4.7/5
    • (372 jobs)
    Yes, you read that correctly. I have been making websites since 1998 - back when desktop publishing software such as FrontPage and Dreamweaver were a thing. I was first introduced to WordPress back in 2005 and have worked with it every year since. These days I try to stick to web and mobile design projects where I can use Figma to create amazing prototypes. I'm still open to taking on web development projects if I feel it is something within my expertise. Don't waste your time filtering through dozens of freelancers who will apply to your job and promise great results, only for you to end up disappointed and back here wishing you would have hired me instead. Let's just go ahead and start now. I'm also VERY interested in a full time salary position with your company so I can get out of this rat-race that is Upwork. Rate is negotiable. Save me! 😀
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    User Experience Design
    Mobile App Design
    WordPress
    PSD to WordPress
    Dashboard
    WordPress Development
    SaaS
    Mobile UI Design
    WordPress Theme
    UX & UI
    Web Application
    User Interface Design
    UI/UX Prototyping
    Layout Design
    Web Design
  • US$80 hourly

    • 4.9/5
    • (50 jobs)
    🎖️ Expert-Vetted (Top 1% of talent) 🎖️ Top Rated My journey has been anything but conventional. After a stint working in sales and marketing roles with technology giants like Eventbrite and Vidyard, I transitioned to freelancing to help purpose-driven businesses grow their reach, authority, and profits. Over the last decade, I've honed my skills in driving tangible results for my clients. I’ve spearheaded more than 100 product launches, generating over $10MM in client revenue. As a brand analyst, go-to-market specialist, and senior copywriter, I bring a wealth of knowledge and expertise to every project—helping founders go from zero to one. My approach combines people and data to make human-focused decisions that drive long-term growth and create meaningful impact. ⭐️ Services I Offer ⭐️ ➡️ Facilitated Workshops: I'll help you and your team find alignment through facilitated workshops. My most popular workshop bundle includes; Client Avatar Analysis, Brand Identity, User Journey Mapping, Content & Messaging, Channel Strategy, and Offer Creation. Each workshop is 90-120 minutes. ➡️ Conscious Growth Blueprint: A strategy and step-by-step implementation plan based on thorough business analysis, covering everything from KPIs and timelines to budget estimation. ➡️ Implementation Services: From branding and lead magnet creation to social media campaigns, email strategies, copywriting, and audits, I offer extensive support to ensure your business is thriving. 👋 Let’s Connect: If you're looking for a growth strategist who blends grit with intentional execution, you're in the right spot. I'm excited about capitalizing on my expertise to help your business achieve growth and meaningful impact. Let’s schedule a time to discuss how I can bring your vision to life. Visit my website at juya.io or message me directly here for a consultation.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Sales Copy
    Content Planning
    Business Planning & Strategy
    Startup Consulting
    Business Development
    Product Strategy
    Marketing Plan
    Growth Strategy
    Marketing Audit
    Customer Acquisition Strategy
    Brand Strategy
    Brand Consulting
    Lead Magnet
    Marketing Strategy
    Brand Positioning
  • US$75 hourly

    • 5.0/5
    • (54 jobs)
    🚀Streamlined. ✨Elevated. 🧲Absolutely MAGNETIC. If you're dreaming of a brand where everything falls into place effortlessly, where your marketing practically writes itself, and where customers are drawn to you like a magnet, you've come to the right place! Hey there, I'm Rachel, your go-to branding strategist and visual identity designer. I specialize in turning strategic chaos into a clear path to success. ARE YOU STRUGGLING WITH: ➤ Setting clear strategic goals for your business ➤ Identifying your ideal target audience ➤ Outshining your competition in a crowded market ➤ Crafting compelling messages that convey your value ➤ Marketing efforts that yield little to no return ➤ Making a powerful first impression with your visual brand If any of these sound familiar, it's time to build a strong foundation. I'd love to be your guide! MY SERVICES: ➤ Brand Strategy Development ➤ Visual Identity Design ➤ Custom Website Design ➤ Collateral Design READY TO GET STARTED? ➤ Send me a direct message or an invite to your job. ➤ I'll provide more information and invite you to a quick intro call. ➤ I'll answer any questions you have and recommend a tailored plan. ➤ When you're ready to begin, just let me know, and I'll handle the rest. Don't wait! Get your brand foundation in order, and witness how effortlessly everything else falls into place for your business! **A Note On Pricing: Branding is hard work that takes years of study and practice to learn, and hours of research and iteration to get right. My pricing reflects this reality, and branding projects start at $3450. If you're looking for the basement bargain sale, you won't find it here :) Thanks!
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Corporate Brand Identity
    Brand Style Guide
    Brand Design
    Brand Identity & Guidelines
    Branding & Marketing
    Brand Guidelines
    Brand Identity Design
    Corporate Branding
    Logo Design
    Brand Development
    Brand Consulting
    Brand Strategy
    Branding
    Brand Positioning
    Brand Identity
  • US$45 hourly

    • 4.9/5
    • (13 jobs)
    I identify as a brand and marketing artist! I'm a deep thinker with a belief that every brand is an individual - with its own story, background, dreams, aspirations, vision, and journey. And it's my responsibility to share that story with the audience with utmost authenticity. I give a lot of attention to detail to prepare the marketing strategy that suits its brand's personality. I've been giving life to brands for over 7 years and I feel that the only way to make a brand successful is to treat it like a person with dreams. Let's brag now! I've worked with over 100 brands around the globe. These brands represent industries like education, fashion & beauty, humanitarian missions, transportation, audio & video streaming, entertainment, IT, etc. Having traveled extensively across the globe, I have field knowledge of audience personas as well. These geographies include the USA, Europe, Middle East, Asia-Pacific, Australia & NZ. I've been appointed as a freelancer CMO in various organizations to help them elevate their brand and represent them in various offline marketing initiatives (including speaking engagements, pitching to VCs, partner onboarding, etc.) Here's my one-line story: I derive joy out of giving life to brands and converting them into personalities that audiences love to communicate with & stay loyal to. I look forward to working with you to start this immersive journey together!
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Go-to-Market Strategy
    Social Media Marketing
    Management Skills
    Branding & Marketing
    Scrum
    Marketing Strategy
    Product Management
    Client Management
    Business Plan
    Change Management
    Lean Consulting
    Market Research
    Data Analysis
    Market Analysis
  • US$110 hourly

    • 5.0/5
    • (32 jobs)
    Words and Perception are the most valuable assets at a Brand’s disposal. NIKE - JUST DO IT ← Three Words, Three Syllables, That Together Have Forever Changed Public Perception. Together, we can find the right words that will define your company and inspire people to act. Now more than ever, you have the power to compete with the industry giants on the same free platforms …and dominate. I mean that. No one can serve your customer base better than you do. You fill a niche and provide the kind of intimate service that no ‘big box’ chain can compete with. The difference between their seemingly insurmountable following and you…is me. Whether you’re trying to craft a campaign people will never forget, launch a blue ocean market strategy, or build a brand identity that moves people, it’s about communication, strategy, and presenting a cohesive, consistent Brand Identity to your target audience. -Words. The right words said at the right time and in the right place. That's where I come in handy. Let’s be honest, no one reads profiles for fun. If you’re here, you’re searching for someone exceptional to take your business from where it is –to where you know it can be. From start-ups to local shops, international agencies, corporations, and visionary entrepreneurs, my clients have taken me through virtually every industry on every continent at every level of business you can imagine. Despite working beside world renowned brands, I still choose to only work with the people and projects I’m passionate about. Extraordinary creation starts with connection and passion. If I don't have a gut instinct about the project, I pass on the opportunity, allowing prospective clients to find the person who CAN bring them to the next level. Are you ready to make your mark on the world? Reach out and let's create something they'll never forget. - Hannah BYOBrand Podcast Writing Wit Creative Studios —------------------------ “Hannah is what we at WSB call a 'for-lifer.' The impact her genius has had on our organization has had a domino effect for the entire community. We would not be where we are now if it weren't for her ability to show organizations the yellow brick road to branding." - Bianca | Workforce Solutions | Nonprofit Rebrand : Helped one of the nation’s largest workforce agencies find their voice, reaching more people than ever before “As a brander, content specialist, and excellent team player, Hannah has become an incredible asset to our businesses. We've expanded her contracts into multi-business We highly recommend Hannah to others, however, we want to hide and keep her to ourselves so that she is available to us at all times.” -Brandy | Coffee Subscription Service : Added Authoritative Value Through Branded Content & Content Marketing Strategy “Hannah took on an incredibly complex and challenging task, working in a highly collaborative fashion to achieve the desired outcome & presentation; she knocked it out of the park and met all expectations with a creative flair! One thing that stood out was that when it came down to game-time, she was all-in, burning the midnight oil with my team to make it happen. I'm greatly looking forward to working with her on future projects!” -Noah |Cyber Defense & Risk Management : Successfully Pitched And Raised Capital From A Fortune 50 Company When You’re Ready To Make Your Mark On The World –Reach Out & Let’s Get To Work. -Hannah Writing Wit Creative Studios Inc. writingwit.com
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Content Strategy
    Brand Identity & Guidelines
    Branding
    Brand Guidelines
    Corporate Branding
    Branding & Marketing
    Brand Research
    Content Marketing Strategy
    Website Copywriting
    Content Creation
    Corporate Brand Identity
    UX Writing
    Brand Strategy
    Landing Page
    Marketing Strategy
    Brand Positioning
  • US$40 hourly

    • 5.0/5
    • (17 jobs)
    I’m Alia, a brand strategist and designer running a boutique studio focused on helping businesses stand out through strategic thinking and creative design. Services I offer: 🟩 Brand Strategy: Clarifying your brand’s value proposition to attract the right audience and establish a strong market position. 🟩 Visual Identity & Logo Design: Developing a unique and memorable visual identity that differentiates your brand. 🟩 Web Design: Creating user-friendly websites that offer seamless experiences and foster customer loyalty. 🟩 Brand Guidelines: Ensuring consistent brand communication across all platforms for a cohesive and professional presence. 🟩 Digital & Print Design: Designing impactful marketing materials that engage audiences and drive conversions. Qualifications: 🟩 7+ years of experience in Brand Management & Marketing. 🟩 Strong background in consumer psychology, market research, and current industry trends. 🟩 Top 3% on Upwork, with 20+ successful projects completed across various industries. 🟩 100% Job Success Rate, consistently delivering quality work that meets client expectations. 💬 Message me to get started!
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Startup Consulting
    Ecommerce
    Freelance Marketing
    Branding & Marketing
    Brand Management
    Marketing
    Brand Consulting
    Branding
    Competitive Analysis
    Brand Positioning
    Marketing Strategy
    Content Marketing
  • US$75 hourly

    • 5.0/5
    • (45 jobs)
    🥇 Expert Vetted within the Marketing niche > the top 1% prescreened expert by UpWork Talent Managers. Hire our team per project or on a retainer basis to: 🎯 Generate more leads 🎯 Increase website traffic 🎯 Increase sales/revenue 🎯 Conversion rate optimization We apply different marketing techniques to achieve the above goals: ✅ Cold outreach through Email and LinkedIn channels ✅ Pay-per-click [PPC] campaigns on Google, Meta [Facebook, Instagram] and LinkedIn, retargeting/remarketing ✅ Search engine optimizations [SEO] ✅ Email marketing ✅ Tracking set up using Google Analytics and Google Tag Manager [GTM] ✅ Landing page building, and A/B testing. ✅ Customer Discovery 📞 Get in touch, and let's book a short call → About the founder: Andrei has +15 years of experience in digital marketing with seven years of business management experience. I’ve worked for B2B, B2C, SMB, enterprise, and startup companies, besides serving as CMO since 2014. 🛠 Keywords: Google, Meta, Facebook, Instagram, automated workflows, B2B, B2C, split testing, retargeting, content marketing, social media, lead magnets.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Lead Generation
    Inbound Marketing
    Marketing Strategy
    Marketing Communications
    Product Management
    Marketing Management
    Business Development
    Brand Strategy
    B2B Marketing
    Market Analysis
    Market Research
    Business with 10-99 Employees
    Competitive Analysis
  • US$25 hourly

    • 4.8/5
    • (13 jobs)
    Are you looking for a freelancer to help you with your upcoming project? With more than 8+ years of experience, I'm a flexible UX/UI designer with a focus on developing captivating digital experiences for dashboards, applications, and websites. I can help whether you want to increase visual appeal, streamline navigation, or improve user interaction. Capabilities 💪 🎨 Website Page Design and Landing Creative and modern design; prototyping and wireframing; design principles and branding; interaction design; app redesign; dashboard design; all device responsive UI/UX design Understanding And Analysis Of Requirements Anguish Points 𝐌𝐲 𝐒𝐤𝐢𝐥𝐥𝐬: 🤹🏻‍♂️ ✅ Website Design & Redesign ✅ Landing Page Design ✅ App Design ✅ Dashboard Design ✅ All Device Responsive UI/UX Design ✅ Creative And Modern Design ✅ Prototyping and Wireframing ✅ Design Principles And Branding ✅ Requirements Analysis And Understanding Pain Points ✅ Ability To Handle Development Projects (Shopify, WordPress, Webflow, Unbounce, HTML) Design Tools ✒️ 👉 Balsamiq 👉 sketch 👉Adobe XD 👉 Photoshop 👉Adobe Illustator 👉Figma Reasons to Hire Me: ⭐ 🌖 More than 8+ Years of Experience 🌖 Comprehensive UX/UI Knowledge 🌖 Quick Reaction Time 🌖On Time Project Completion 🌖Total Contentment Promise
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    UX Research
    Case Studies
    Mobile App Design
    User Interface Design
    UI/UX Prototyping
    User Experience Design
    Web Design
    User Flow
    Figma
    Adobe XD
    Wireframing
    Prototyping
  • US$125 hourly

    • 5.0/5
    • (155 jobs)
    Top Rated and Expert-Vetted brand strategist and marketing consultant helping clients to bring their brands to life and keep audiences engaged. I provide positioning, messaging, brand voice, and content strategies rooted in competitive research and creativity. I create a clear path forward for your brand so that all communications and campaigns are clear, aligned, and will motivate your target audience. I work with companies of all sizes and stages, from helping small start-ups determine their unique selling point and how to market it, to consulting Fortune 500 companies on content strategy. No matter your industry, I can craft your brand's position and story, and provide documentation to ensure your entire organization understands your brand's values and creative direction. I also provide marketing guidance as a fractional CMO, auditing current marketing practices, implementing marketing operations, determining KPIs, building campaigns, team building, creating marketing plans and more. Background: Prior to consulting, I worked in digital and social media marketing for 13 years with a heavy focus on content strategy, editorial, and campaign development. Most recently I was Director of Social Media Marketing at Guthy|Renker and Senior Manager of Content Strategy at The Walt Disney Company, and I received my MBA from UCLA Anderson School of Management in 2019. Services I Offer: - Brand Development: Brand voice and personality, brand archetypes, creative guidelines - Brand Positioning Strategy: positioning, mission, vision statements, about, bios, competitive landscape analysis, SWOT analysis, brand best practices, brand story, about the founder - Market Research: audience segmentation, customer personas, competitive analysis and insights - Marketing Plan Development - Campaign planning including website content, blogs, promotions/sales, paid ad optimization, social media, video series, and more. - Social Media Strategy: best practices, content strategies, how to operationalize - Content Strategy: What you should be creating, how to efficiently begin ongoing production - Fractional CMO services - Audits to improve any aspect of your current marketing strategy or brand positioning - Copywriting services to improve your website or current content based on your updated brand strategy - Consulting calls to answer all of your questions, provide feedback and guidance to ensure your marketing is optimized to achieve your objectives - Industries: B2B, B2C, ed tech, entertainment, CPG, fashion, beauty, wellness, healthcare, finance, law firms, construction, coaching, agencies, nonprofit, medical practices, real estate, and more.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    Brand Identity & Guidelines
    Brand Naming
    Marketing Strategy
    Brand Strategy
    Brand Development
    Brand Positioning
    Brand Research
    Copywriting
    Brand Consulting
    Marketing Plan
    Marketing Audit
    Writing
    B2B Marketing
    Social Media Marketing Plan
    Content Strategy
  • US$85 hourly

    • 5.0/5
    • (162 jobs)
    I've demonstrated success driving profitable growth at small startups, mid-market companies, and global corporations (including Upwork!) I am now 100% focused on helping startups, marketplaces, non-profits, and cause-focused businesses fulfill their missions through world-class marketing. I am an excellent fit for organizations looking to create a go-to-market strategy, brand positioning, messaging, or marketing channel prioritization. In many cases, I am comfortable executing the strategies I recommend; in other words, you don't need to hire me as a strategist and then someone else to execute.
    vsuc_fltilesrefresh_TrophyIcon Persona Development
    AI Consulting
    AI Content Creation
    AI Marketplace
    Marketing Communications
    Brand Strategy
    Product Marketing
    Brand Marketing
    Marketing
    Digital Marketing
    Marketing Strategy
    Advertising Strategy
    Customer Acquisition Strategy
    Business with 1-9 Employees
    Go-to-Market Strategy
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