Engaging UGC for a natural skincare brand

Posted 2 months ago
Worldwide

Hi! I'm looking for several UGC creators for my tallow-based skincare company - Tallow Skin Co.

Please note - there is another "brand" on Upwork hiring for similar positions that is not me, related or affiliated with my brand - they just took my business name and an off-beat version of my domain. You can find my website at www.thetallowskinco.com and Instagram @tallowskinco.

I am looking for enthusiastic content creators that can build excited and engagement around my products.

My products use ORGANIC tallow (big selling point) and other organic oils and botanicals from local small businesses. Tallow itself (beef fat) is an ingredient that has been used for centuries to heal, nourish and repair the skin. It is scientifically proven effective and is a heaven-send for many people struggling with chronic skin care conditions such as acne, eczema, psoriasis and more.

As a UGC creator you should be familiar with using a strong opening hook (visual & verbal) identifying trends - and being able to apply trends to this niche.

My audience is primarily women, people who support small businesses, are community oriented, live a 'crunchy' lifestyle, do NOT like toxins or mainstream products, generally are homestead, homeschoolers and DIYers and tend to be more towards conservative/patriotic & christian affiliations.

The biggest thing I am looking for from UGC creators is enthusiasm/passion. Vocal fluctuations and genuine excitement are what perform the best.

If you can provide content that performs well organically and can be used for ad purposes - there is great potential for a long-term paid partnership, with your rate increasing per successful video.

These videos should be about 10-30 seconds long. I can provide themes, hooks and talking points - but am looking to see your own personality shine through.

Please take a look at my instagram page and website and let me know why you're interested. Applicants who have examples of their work or can take a quick example video (you can use anything laying around your house) and show personality & passion will jump to the top of considered candidates.

You will also receive free product as a part of this partnership.

Thank you for your consideration,
Melissa


  • $35.00

    Fixed-price
  • Intermediate
    Experience Level
  • Remote Job
  • One-time project
    Project Type

Contract-to-hire opportunity

This lets talent know that this job could become full time.
Learn more
Skills and Expertise
Social Media Marketing Services
Influencer Marketing Social Media Content Creation
Social Media Platforms
TikTok
Ad Format
Video Advertising
Other
Storytelling Instagram
Activity on this job
  • Proposals:
    20 to 50
  • Last viewed by client:
    4 weeks ago
  • Hires:
    2
  • Interviewing:
    1
  • Invites sent:
    2
  • Unanswered invites:
    1
About the client
Member since Aug 7, 2023
  • United States
    Longmont 3:20 PM
  • $500 total spent
    12 hires, 9 active
  • 12 hours

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