We are seeking an experienced SEO professional or agency to implement a comprehensive enterprise-level SEO strategy for our large-scale website. This project requires advanced technical skills, deep keyword research, content strategy development, link-building expertise, and the ability to deliver measurable results.

Scope

The selected candidate will be responsible for creating and executing a complete SEO strategy to improve our site’s ranking, organic traffic, and conversions. This includes, but is not limited to:

Key Responsibilities

SEO Audit and Technical Optimization
- Conduct a full SEO audit (crawlability, site speed, mobile-friendliness, indexability, Core Web Vitals).
- Fix technical SEO issues, such as broken links, redirects, structured data, XML sitemaps, and robots.txt.
- Ensure compliance with Google’s latest algorithm updates.

Keyword Research and On-Page Optimization
- Perform in-depth keyword research (primary, secondary, and long-tail) relevant to our industry.
- Optimize meta tags, headers, and on-page elements.
- Conduct a competitive analysis and gap analysis to identify opportunities for ranking improvement.

Content Strategy and Localization
- Provide recommendations for content creation based on SEO goals.
- Work on localizing content and SEO for different regions, ensuring relevancy in target markets.
- Help develop a content calendar that aligns with SEO and business goals.

Link Building and Off-Page SEO
- Build high-quality backlinks from authoritative, industry-relevant websites.
- Execute outreach campaigns and digital PR efforts to generate organic links and media mentions.
- Identify and recover lost or broken backlinks.

Local SEO and International SEO
- Optimize Google My Business listings and local directories for different business locations.
- Implement international SEO strategies (e.g., hreflang tags) for multilingual and multi-regional targeting.

Reporting, Monitoring, and Optimization
- Set up and monitor SEO KPIs in Google Analytics, Search - - - Console, and other tracking tools.
- Provide monthly reports on traffic, rankings, and conversions.
- Continuously monitor and adjust the strategy based on performance data and search engine updates.

Budget
Please provide a detailed proposal with your hourly rate or fixed project cost.

Duration:
We expect this project to take at least 6 months, with potential for ongoing work if results are achieved.

Requirements
- Proven experience in executing successful enterprise-level SEO campaigns.
- Expertise in technical SEO, content optimization, link building, and local/international SEO.
- Experience optimizing website architecture, internal linking and navigation for improved crawling and indexing for search engines
- Experience mentoring developers on SEO best practices for implementation in coding and site architecture
- Familiarity with SEO practices for JavaScript frameworks