Michael N.
99% Job Success
Top Rated Plus

Award-Winning Content Marketing Manager & Branding Strategy

Specializes in Marketing Strategy
Put simply: You hire a strategist like me to make your business more money. I'm an expert in consumer psychology, which branches off into other, key, supporting skills. I believe that an effective marketing strategy starts at sales, and then works backward. If it doesn't somehow tie back into sales, then it's a pointless waste of resources. My specialty is in computer software entrepreneurial startups. You come to me for the macro-level strategy you need to have a successful launch. Or, to accomplish a specific, measurable, attainable, realistic, and time-based (SMART) goal. I achieve this in a three-step process: 1. Build the audience for your brand 2. Sell to that audience 3. Continue to build and resell to that audience over time These are the questions I specialize in answering: 1. How can I make my launch have the most impact? 2. How do I improve my conversion rates? 3. How can I scale my content production and repurposing? 4. How can I increase my following? 5. How can I organize my team for the highest ROI? I have a college education in Internet marketing. But, I learned my greatest lessons from the school of Hard Knocks. I paid my way through college with my Internet marketing skills. For instance, I'm the independent author of the bestselling book: Fighting for Redemption. It reached #1 in its respective category on Amazon six times and is still a wonderful source of passive income for me. I've also won two different awards from Full Sail University. One in online campaign management. The other in global Internet marketing strategies. My strengths are in five areas: 1. Marketing strategy 2. Abstract business puzzle-solving 3. Copywriting for paid advertising 4. Competitor & market research 5. Team/Content management I can either create content for you, or help you build and manage your team to do it. When I build teams, I do so in a competitive TopGrading military style. Meanwhile, I provide expert council to you along the way as your right-hand man. If you are the emperor of your company in the quest to conquer market share, then I am your general—your very own Sun Tzu. Your personal Zhuge Liang. I orchestrate strategies with the art of war to maximize your chances of success. I help clients solve the puzzles that they suffer from on a case-by-case scenario. Like Dr. House, I am a diagnostician of sorts that helps your business break through its barriers. If you fail, I fail. I choose to use Upwork.com because it features a reliable escrow to protect your money. So, relax; I'm a safe bet. My name is Michael Norton, and it would be my honor to serve you. I'll send you my resume, and introductory e-brochure. Check out the video I've created with this profile as well.

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Skills & expertise

Marketing Strategy Services

  • Marketing Automation
  • Market Analysis