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Gina H. Status: Offline
Brooklyn, United States
100% Job Success
Top Rated Plus

Ecomm Product Launch Specialist - Results-Based Marketing + Design

Senior marketing and branding expert utilizing proven processes to strategize, direct, and execute full-scope ecommerce product launches / market tests (and everything in between). • Led 17+ start to finish product launches / created over 50+ lifestyle brands from scratch • over $35 million in generated sales • 200+ satisfied clients • previous clients featured in Forbes, NY Times, US News, Vice, and more “Gina produces aesthetically pleasing work… but more importantly, she’s the most commercially-minded designer I've ever worked with. You get MUCH more bang for your buck going with her vs. others on this platform, it's not even close. 10/10" - Craig Dalgarno, Director of eVolume From product development, marketing strategy, and sales-driven copywriting, to lifestyle branding, packaging design, and ad creative – there is no one better suited on this platform to provide everything you need to either test your idea for proof of concept, or get your product to market efficiently with exactly what is needed for the highest chance of success and sales. Visit my IG for ecommerce branding + marketing tips - @thewellnesshatchery We should set up a strategy call if: ✅ You have a product manufactured and ready to sell – or a product in the process of being developed – but don’t have a marketing strategy or a brand ✅ You are looking for an effective proof of concept strategy before you invest multiple tens of thousands of dollars your launch ✅ You are struggling to find a reliable person with the talent, management abilities, & communication skills necessary to execute a launch without handholding and micromanaging ✅ Your current marketing approach is not attracting your desired demographic and you are in need of new strategic solutions to recapture your desired audience and strengthen brand loyalty Overview of Services Offered: (please direct message me to discuss other projects) • proof-of-concept market testing • go-to-market strategy and execution • product development / differentiation • brand positioning, branding design, and product packaging design • conversion-optimized website / landing page design • domestic / Chinese packaging procurement and printing support Experience across a wide variety of categories in the Wellness space such as skincare, haircare, food & beverage, supplements, pet care, personal / baby care, cosmetics, perfume, and much more.
Work history
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Skills

Skills

  • Food Packaging
  • Packaging Dieline
  • Branding & Marketing
  • Brand Identity & Guidelines
  • Product Label
  • Package Graphics
  • Brand Positioning
  • Brand Identity Design
  • Retail & Consumer Goods

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