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Irina B. Status: Offline
Salt Lake City, United States

Ecommerce Growth Consultant | Amazon 1P, 3P | Marketing, Sales, Profit

10+ years expert in ecommerce space, with extensive experience of guiding and managing growth of small and mid-size businesses, primarily on Amazon. Leverage my full Amazon ecosystem knowledge, historical platform expertise, and reliable growth frameworks learned through working with hundreds of brands, for the benefit of your brand. Value I can bring to your business: - guiding your brand towards growth on Amazon and DTC - serve as a 'on your side' expert in various bus. scenarios (buy/sell FBA business, third-party performance evaluations) - help build out an 'in house' team and tech stack Experience and skillset: - Ability to interpret your ecommerce and/or Amazon data for decision making - advertising, customer journey, operational performance - Amazon 1P and 3P model, transition and hybrid - understanding of various paid and organic traffic generation channels - from determining which ones to focus, how to combine them, and how to measure their performance - Expert level of Amazon marketplace knowledge, as an advisor and an operator: audits, launch readiness assessments, channel oversight, performance improvements, sales and profitability - experience in advising on business valuations for FBA business acquisition scenarios - Experienced in product offers and pricing strategies, with the goal of increasing order value, and/or extending customers LTV - Have helped brands make decisions in budget, resources, and approach for multi-channel marketing in order to drive repeat customer, improve customer experience, and strengthen brand 'stickiness' (as seen through KPIs) - Have helped businesses streamlined operations to take it from messy, business owner-can't-take-a-vacation dependency mode to functional, smooth running operations - Ability to build and manage a team of agencies or freelancers to carry out your ecommerce initiatives - Clear, timely, and effective communication to ensure that our efforts are always aligned with your business goals - project management - I know how to hold myself, and others accountable, and all move towards defined goals as a team - Major verticals of focus: 1) CPG, DTC heavy brands, B2B manufacturers expanding to DTC
Work history
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Skills

Skills

  • Management Consulting
  • Amazon Webstore
  • Amazon Listing Optimization
  • Product Description
  • Pay Per Click Advertising
  • Amazon PPC

Get started working with Irina quickly with these predefined projects.

Get started working with Irina quickly with these predefined projects.

You will get a 45 minute Amazon strategy consult

From $125
3 days delivery

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