Goran Z.
Belgrade, Serbia
99%
Job Success
Top Rated
Google Analytics and Google Tag Manager Expert
$50.00/hr
Get a 360° view of your business with the best Google Analytics and Google Tag Manager implementation.
Every client or agency requires a unique partnership to address specific challenges, opportunities, and goals.
Strategy
Understanding your business and challenges is the first, critical step. Through deep research and discovery, we ensure your data sources are accurate and connected. I am a tracking specialist with a business background. If you have an idea of a user flow, I can help you to decide which data to pass where, and then make it happen.
Implementation
My specialties are eCommerce GA/GTM tracking and BI. Working with WooCommerce, Magento, Shopify and many custom made systems.
If you are paying for traffic from Google Ads or Facebook, or benefiting from selling your traffic via AdSense, I can help you measure the ROI of every click with incredible accuracy. Cross-domain tracking, excluding referrals from payment gateways, passing data between the payment and cart systems, setting up different events for Google or Facebook tracking, etc.
I can help you make the most of the whole suite of Google products targeted at helping business owners, such as:
1. Google Analytics integration with Google Search Console
2. Google Analytics to Google Ads integrations
3. Google Shopping listings
I have lots of experience with advanced tracking techniques like postbacks / callbacks / server to server tracking. I can also setup mobile app tracking and integrate affiliate programs with Google Analytics to track events and conversions there as well.
Optimization
Data visualization can be a continuous process. Key analyses and learnings from every report are assessed by our data scientists so they can make recommendations.
- TOOLS -
Google Data Studio, Google BigQuery,
Supermetrics, Google Analytics, Zapier,
WordPress, HubSpot, ZenDesk,
MS Office
- SKILLS -
Web Analytics, UX Design, Automation,
Excel, Financial Models, Data Analysis
KPI Dashboards, Data Visualization
Work history
Work history
Tracking - Dashboard Set Up
Nov 14, 2022
-
Sep 7, 2023
5.00
"Great to work with! Very knowledgeable!"
Private earnings
Data & Analytics
Aug 3, 2022
-
Feb 9, 2023
5.00
"In addition to Goran’s expertise and top rating on Upwork, he is aware of all industry trends which makes him high value as an advisor, consultant and industry thought leader…
Private earnings
Hubspot intergation on a Wordpress Site
Mar 4, 2021
-
Sep 6, 2021
No feedback given
Private earnings
Affiliate Manager- online marketing
Aug 2, 2013
-
Feb 6, 2018
No feedback given
Private earnings
Project Manager
Apr 25, 2014
-
Feb 6, 2018
No feedback given
Private earnings
SEO and Web Marketing Research
Sep 9, 2016
-
Jan 11, 2018
5.00
"Goran is a pleasure to work with. He thoughtfully thinks through each assignment and goes above and beyond what is asked of him. His team is extremely sophisticated and produces…
Private earnings
Design & program web site
Feb 6, 2015
-
Apr 3, 2015
5.00
"Goran did a wonderful job and is highly recommended for his Project Management knowledge, methods, and flexibility. His ability to understand project scope, time constraints, and other important factors allowed…
Private earnings
Web Marketing
Jan 21, 2014
-
Mar 2, 2015
No feedback given
Private earnings
Complete hand.com site
Feb 5, 2015
-
Feb 6, 2015
No feedback given
Private earnings
Affiliate Manager
Sep 27, 2013
-
Jan 11, 2014
5.00
"Goran is by far the best freelancer I have worked with to date. He was extremely helpful in launching our affiliate program and incredible resourceful. His knowledge and expertise in…
Private earnings
Web Site - Ongoing work
Apr 10, 2015
-
Present
Job in progress
Private earnings
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Skills
Skills
- Conversion Rate Optimization
- WooCommerce
- Shopify
- Inbound Marketing