Marketing research is the process or set of processes that links the producers, customers, and end users to the marketer through information. wikipedia.org

Financial modeling is the task of building an abstract representation (a model) of a financial decision making situation.

Data cleansing, data cleaning or data scrubbing is the process of detecting and correcting (or removing) corrupt or inaccurate records from a record set, table, or database. wikipedia.org

Underwriting refers to the process that a large financial service provider (bank, insurer, investment house) uses to assess the eligibility of a customer to receive their products (equity capital, insurance, mortgage, or credit). wikipedia.org

Visual Basic is a third-generation event-driven programming language and integrated development environment (IDE) from Microsoft for its COM programming model first released in 1991. wikipedia.org

Microsoft Excel is a proprietary commercial spreadsheet application written and distributed by Microsoft for Microsoft Windows and Mac OS X. It features calculation, graphing tools, pivot tables, and a macro programming language called Visual Basic for Applications. wikipedia.org

A capital market is a financial market in which long-term debt or equity-backed securities are bought and sold. wikipedia.org

Due diligence is an investigation of a business or person prior to signing a contract, or an act with a certain standard of care. wikipedia.org