Pascal M. Status: Offline
NairobiKenya

Digital Marketing Aficionado

Who I am; I am a problem solver who makes use of writing, design, and analysis as tools to achieve my clients' goals. Whether you are a small business or solopreneur, my custom content and unparalleled insight can catapult your online visibility and give you the necessary boost to attract new leads, making you more successful. Hi, I am Pascal Magero, a dog and nature lover and a professional English writer for digitally native brands. I am also a talented financial analyst with specialty in both the traditional and cryptocurrency markets. Furthermore, I am a talented Adobe graphics designer, who thoroughly takes pleasure in producing illustrations that stand out and speak louder than words. What I do; A. Copywriting, Blog Writing and Ghostwriting While I am highly adaptive to new fields of writing and editing, I have significant experience working on the following topics: • Digital marketing • Financial analysis (cryptocurrency market) • Health and Wellness • Cannabis Industry • Personal Finance • Product reviews • Sales copy • Cryptocurrency • Email marketing B. Content Management I have vast experience managing content for small businesses including Green Flower Botanicals, First Choice Family Services, Johnson and Johnson Nutrition and Therapy, United Debt Collection, Worknami Marketing Agency, among others. I have experience producing Search Engine Optimized content, as well as managing a group of content writers. My skills entail but are not limited to the following: • Developing and managing an online content strategy. • Collaborating with marketing and design teams to plan and develop site content, style and layout. • Searching for trending keywords and topics to produce targeted content. • Editing, proofreading and improving writers’ posts. • Optimizing content for Search Engines. • Sourcing, managing and scaling the content production team (writers, editors and designers). • Using content management systems such as Google Analytics to analyze website traffic and users’ engagement metrics. • Training new writing recruits. • Running blog post outreach campaigns on high DA websites. • Developing an editorial calendar and ensuring the content team is on board. • Ensuring compliance with the law (e.g. plagiarism checking, copyright and data protection). • Staying up-to-date with developments in the industry and generating new ideas to boost authority and engage audiences. C. Financial Analysis and Writing I am a market analyst with extensive knowledge of the cryptocurrency market. I mostly analyze crypto currency pairs. • Cryptocurrency trading and investing • Psychology • Blockchain • Bitcoin • Financial analysis • Technical analysis • Risk management • Market research • Mentorship • Stock market • Forecasting D. SEO Specialist I am also an experienced SEO specialist with proven SEO experience. I have a solid understanding of performance marketing, conversion and online customer acquisition. Over a period of seven years, I have amassed a good deal of experience working with website analytic tools, including Google Analytics, Moz, SemRush, Yoast and Ahrefs. Furthermore, I have hand-on experience with MS Word, Excel, Powerpoint and WordPress. I am always up to date with the latest trends and best practices in SEO and SEM, not to mention knowledge of the various ranking factors and search engine algorithms. Personal Statement The internet is rife with poorly written, edited and designed content, which ends up being of little use for the audience that it is targeted for. I am here to change this unfortunate scenario one word and illustration at a time. My work is a hybrid between creativity and strategy. I have written, edited and designed extensively for individuals, online businesses, organizations and blogs. The overwhelmingly positive feedback I have been getting from my clients and the perfect work history are a testament to the excellent content I have been creating for over 8 years. All dealings with my clients are rooted in what guides me in my work: Quality, Integrity, Responsiveness, Responsibility, and Customer Satisfaction. So, are you ready for a high-performing partner with versatile abilities to assist in the development of your digital content? Then your search is over, because you are exactly where you need to be. I look forward to a fruitful and refreshing relationship with you. Pascal Magero
Work history

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Skills

Skills

  • SEO Keyword Research
  • SEO Writing
  • Search Engine Optimization
  • Email Marketing
  • Cryptocurrency
  • Content Marketing Strategy