Character creation (also character generation or character design) is the process of defining a game character or other character. Typically, a character's individual strengths and weaknesses are represented by a set of statistics. Games with a largely fictional setting may include traits such as

Digital art is an artistic work or practice that uses digital technology as an essential part of the creative or presentation process. wikipedia.org

An illustration is a displayed visualization form presented as a drawing, painting, photograph or other work of art that is created to elucidate or dictate sensual information (such as a story, poem or newspaper article) by providing a visual representation graphically. wikipedia.org

Concept art is a form of illustration where the main goal is to convey a visual representation of a design, idea, and/or mood for use in films, video games, animation, or comic books before it is put into the final product. wikipedia.org

A sketch is a rapidly executed freehand drawing that is not usually intended as a finished work. A sketch may serve a number of purposes: it can be used to record something that the artist sees, develop an idea for later use or as a quick way of graphically demonstrating an image, idea or principal. wikipedia.org