Stefan C.

Portfolio Project Marketing Manager / Project Manager / Meta Expert

Marketing and Loyalty Program Professional experienced in defining and monitoring strategy, team leading, modeling, analysis and reporting of KPIs. I can plan and oversee the company or division project portfolio through prioritization of projects and programs, as well as optimal utilization of development resources. I have experience in communicating and leading cross-functional teams and cultivating relationships within Marketing, IT, Finance, Member Services, Legal, senior leadership and other external or internal partners. I know how to evaluate project/program performance and investigate opportunities in order to recommend promotions and strategies that drive project/program spend and member engagement (e.g., ROI, new member acquisition and activation goals, increased frequency, etc.). I can manage all day-to-day activities associated with the overall success and growth of the project/program on one hand, but I can also create long term strategy with the accompanying periodic milestones. I am experienced in communicating and reporting to all relevant stakeholders - project owners, initiators, development teams, marketing agencies, top management teams, business or brand owners. I am using usual collaboration tools such as Jira and Asana, but I am always open for new ones. I try to continuously push the boundaries of my thinking and knowledge, conditioned by the dynamics of work and the various projects I lead. I often find myself in a field where I have never performed before, especially when it comes to development projects within the loyalty program, and I am happy when we manage to open some new doors as a team. Such projects represent a way out of the comfort zone for all participants, but the taste of victory after a step forward is especially sweet. My life motto is: "Live as if you were to die tomorrow. Learn as if you were to live forever." Mahatma Gandhi
Work history

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  • Brand Strategy
  • Brand Development
  • Marketing Analytics
  • Brand Research
  • Marketing Presentation
  • Category Management
  • Project Management Professional
  • Project Management