Kat D.
AtlantaGA

Award-winning Copywriter/Creative Director

Hello! I’m Kat Downend, a proven creative leader with 20+ years of experience at major agencies on the world’s best brands. That means you get the "real deal" – big agency talent that can move the needle at a price you can afford. I'm a creative virtuoso who brings 360° magic to branding, marketing and creating breakthrough storytelling. Great content, digital marketing, copy, and design – I make it all happen on time, on budget and out of the box. Check out my work at katdownend.com • 25+ years in senior and director-level roles at superb national ad agencies, B2C and B2B • Award-winning "hybrid" creative director: Concept development, copywriting and design • Recipient of advertising's most prestigious awards: - CLIO awards - POPAI awards - Dozens of ADDY awards - Art Director Club Best in Show - Webby awards - NY Festival awards - Telly awards - London International awards • Work has been recognized in Communication Arts and Print magazines • Proven leader, mentor and motivator, guiding teams of up to 14 creatives to great work Brand Experience: Pepsi, Coke, Clorox, Fresh Step, Hidden Valley Ranch, Kingsford, Nokia, AT&T, Interstate All Battery Center, Pizza Hut, Calphalon, Newell Rubbermaid, Armor All, Brita, The Home Depot, Walmart, BI-LO, Winn Dixie, First Federal, Stevens Aviation, Milliken, SMART Technologies and many more more • 25+ years in senior and director-level roles at superb national ad agencies, B2C and B2B • Award-winning "hybrid" creative director: Concept development, copywriting and design • Recipient of advertising's most prestigious awards: - CLIO awards - POPAI awards - Dozens of ADDY awards - Art Director Club Best in Show - Webby awards - NY Festival awards - Telly awards - London International awards • Work has been recognized in Communication Arts and Print magazines • Proven leader, mentor and motivator, guiding teams of up to 14 creatives to great work Brand Experience: Pepsi, Coke, Clorox, Fresh Step, Hidden Valley Ranch, Kingsford, Nokia, AT&T, Interstate All Battery Center, Pizza Hut, Calphalon, Newell Rubbermaid, Armor All, Brita, The Home Depot, Walmart, BI-LO, Winn Dixie, First Federal, Stevens Aviation, Milliken, SMART Technologies and many more See my work at katdownend.com

Skills

  • Ad Copy
  • Concept Development
  • Creative Direction
  • Scriptwriting