Ryan H.

Ryan H.

Coral SpringsFL

Google Ads Unicorn | FB | IG | TikTok | LinkedIn |

HubSpot and hundreds of other publications have referenced my results as a “unicorn.” I'll make this quick, and thank you for learning more about me. I'm new to Upwork, but I'm not new to the business world, technology start-ups, digital marketing, paid search, display marketing, retargeting campaigns, and so on. I will not use abbreviations, lingo, or terms that may not make sense to you. I've worked on business projects with some of the most elite companies in the world; such as Victoria's Secret, Bath and Body Works, Costco, Walmart, Family Dollar, Amazon, Dominos, Cheesecake Factory, Hilton, Target, Marriott, Panera Bread, P.F. Chang's, Whole Foods, Kroger, Waste Management, The Durst Organization, The Museum of Modern Art, and small single operator start-ups, independent service organizations, and mom and pop organizations. I've created patented lead generation programs for some of the largest insurance companies in the world. I do this because I love it; it's a challenge and a game simultaneously. I never feel like I'm working; the challenge is to be better tomorrow than I am today. Some of my digital marketing efforts have helped 4-start ups to over $100M valuations in as little as 18 months. I have verifiable results showing click-through and conversation rates 500%-600% higher than the average rates. My campaigns and work are consistently in the Top 1% of Google or other platforms. All of this is verifiable with actual data from the selective media. You're here because you're looking for help with a specific project. I may be able to help you; if I can't, I'll be transparent and let you know I cannot. I'll never mislead you and always be a sounding board for your ideas. What worked 5-years ago may not work today, and sometimes what worked 5-months ago may not work today. The digital landscape is changing, and the algorithms are ever-changing. I'm a Google AdWords, Google Analytics, and digital marketing unicorn and work daily with them to resolve AdWords campaign issues. My organic search engine optimization skills, tools, and techniques are incredible. My SEO audits can identify work that will be most beneficial to boosting your rankings with the major search engines, and I can offer recommendations to enhance your social media presence. I use industry "best practices" augmented by artificial intelligence models to sculpt your PPC campaign into a profitable lead-generating asset. Starting with a baseline and keyword research, I can mirror your leading competitor's websites and extract the best keywords and paid search ad history to build the foundation for a successful campaign. I ensure that your AdWords campaigns will have: - Optimized ad group structure - Best practice implementation of extended text ad format - Bidding strategies that place ads in the proper rank within the top Google ad slots - Utilize geo-targeting -Optimized for mobile deployment - Use of available ad extensions when applicable - Google Analytics integration for advanced insight on web traffic and habits Highly experienced and confident in building new campaigns from the ground up. I can improve your existing PPC marketing/remarketing campaign to create enhanced campaign performance with more efficient ad spending. When traffic is landing on your site and not converting the goal you've set, I'll tell you why or locate exactly where/why they are "bouncing." I blend Google Analytics (GA) data into your Adwords and set up Google remarketing campaigns to boost sales from visitors who have left your site. I have developed and utilized the following specific process for AdWords success: - Identify success metrics and isolate key performance indicators for your campaign - For existing, complex campaigns: conduct a thorough baseline campaign analysis - Determine the best Geo-targeting parameters and methods - Keyword volume research using the best tools, Wordtracker, Google Analytics, Google - Keyword Tools SpyFU, & SEMRush. - Spider your leading competitor's website(s), extracting keywords and ad history. - Structure your PPC ad groups to achieve high Google PPC 'relevancy.' - Excellent 'creative ad copy' in my AdWords text ad simulator; review with you. - Set ads for tracking goal completions via clicks and calls via Google tracking pixels. - Collaboration on landing page design optimization and A/B testing. - Innovative bidding strategies and creative quality score management. -Strong, campaign-specific negative keyword list. - Enhance CTRs via A/B split testing. - Set up audiences and remarketing, leveraging Google Analytics and Google AdWords data. - Monitor 'search term vs. keyword' reports to harvest new keywords and enhance matching. - Configure marketing automation tools for your campaigns. - Make clever use of analytics, pipeline reports, and enhanced device targeting. Available for a consultation, messaging, phone, text, or Zoom.
Ryan H.

Ryan H.

Coral SpringsFL

Google Ads Unicorn | FB | IG | TikTok | LinkedIn |

Specializes in
HubSpot and hundreds of other publications have referenced my results as a “unicorn.” I'll make this quick, and thank you for learning more about me. I'm new to Upwork, but I'm not new to the business world, technology start-ups, digital marketing, paid search, display marketing, retargeting campaigns, and so on. I will not use abbreviations, lingo, or terms that may not make sense to you. I've worked on business projects with some of the most elite companies in the world; such as Victoria's Secret, Bath and Body Works, Costco, Walmart, Family Dollar, Amazon, Dominos, Cheesecake Factory, Hilton, Target, Marriott, Panera Bread, P.F. Chang's, Whole Foods, Kroger, Waste Management, The Durst Organization, The Museum of Modern Art, and small single operator start-ups, independent service organizations, and mom and pop organizations. I've created patented lead generation programs for some of the largest insurance companies in the world. I do this because I love it; it's a challenge and a game simultaneously. I never feel like I'm working; the challenge is to be better tomorrow than I am today. Some of my digital marketing efforts have helped 4-start ups to over $100M valuations in as little as 18 months. I have verifiable results showing click-through and conversation rates 500%-600% higher than the average rates. My campaigns and work are consistently in the Top 1% of Google or other platforms. All of this is verifiable with actual data from the selective media. You're here because you're looking for help with a specific project. I may be able to help you; if I can't, I'll be transparent and let you know I cannot. I'll never mislead you and always be a sounding board for your ideas. What worked 5-years ago may not work today, and sometimes what worked 5-months ago may not work today. The digital landscape is changing, and the algorithms are ever-changing. I'm a Google AdWords, Google Analytics, and digital marketing unicorn and work daily with them to resolve AdWords campaign issues. My organic search engine optimization skills, tools, and techniques are incredible. My SEO audits can identify work that will be most beneficial to boosting your rankings with the major search engines, and I can offer recommendations to enhance your social media presence. I use industry "best practices" augmented by artificial intelligence models to sculpt your PPC campaign into a profitable lead-generating asset. Starting with a baseline and keyword research, I can mirror your leading competitor's websites and extract the best keywords and paid search ad history to build the foundation for a successful campaign. I ensure that your AdWords campaigns will have: - Optimized ad group structure - Best practice implementation of extended text ad format - Bidding strategies that place ads in the proper rank within the top Google ad slots - Utilize geo-targeting -Optimized for mobile deployment - Use of available ad extensions when applicable - Google Analytics integration for advanced insight on web traffic and habits Highly experienced and confident in building new campaigns from the ground up. I can improve your existing PPC marketing/remarketing campaign to create enhanced campaign performance with more efficient ad spending. When traffic is landing on your site and not converting the goal you've set, I'll tell you why or locate exactly where/why they are "bouncing." I blend Google Analytics (GA) data into your Adwords and set up Google remarketing campaigns to boost sales from visitors who have left your site. I have developed and utilized the following specific process for AdWords success: - Identify success metrics and isolate key performance indicators for your campaign - For existing, complex campaigns: conduct a thorough baseline campaign analysis - Determine the best Geo-targeting parameters and methods - Keyword volume research using the best tools, Wordtracker, Google Analytics, Google - Keyword Tools SpyFU, & SEMRush. - Spider your leading competitor's website(s), extracting keywords and ad history. - Structure your PPC ad groups to achieve high Google PPC 'relevancy.' - Excellent 'creative ad copy' in my AdWords text ad simulator; review with you. - Set ads for tracking goal completions via clicks and calls via Google tracking pixels. - Collaboration on landing page design optimization and A/B testing. - Innovative bidding strategies and creative quality score management. -Strong, campaign-specific negative keyword list. - Enhance CTRs via A/B split testing. - Set up audiences and remarketing, leveraging Google Analytics and Google AdWords data. - Monitor 'search term vs. keyword' reports to harvest new keywords and enhance matching. - Configure marketing automation tools for your campaigns. - Make clever use of analytics, pipeline reports, and enhanced device targeting. Available for a consultation, messaging, phone, text, or Zoom.
As Needed - Open to Offers