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John K. Status: Offline
Orebro, Sweden
100% Job Success

Expert digital marketing, branding, content, strategy & performance.

Over 25 years sales and marketing experience working at CEO, board level, senior corporate roles and consulting working in the UK, Belgium and Sweden covering the EMEA region. Helping SaaS, e-commerce, retail, tech, cybersecurity and professional service businesses to find their audience, target the right digital channels and communicate an impactful message. Previously worked for major brands and SME companies in Europe, the Middle East and Africa; for example Hertz car rental, Hilton hotels, Carlson Rezidor Hotel Group (Radisson Blu and Park Inn hotels). Specialising in lead generation, SEO, social media, PR, content creation, conversion optimisation, performance marketing, copywriting and strategy to get your business found, nurture leads and close sales. 2016 - 2023 HubSpot Partner Agency Certified / Solutions Partner 2016 - 2023 Google, HubSpot Inbound Certified, Email Certified, Inbound Sales Certified, Marketing Software Certified and HubSpot Content Marketing qualified. Services provided: 1. Product marketing - defining a target audience and their needs using buyer personas, mapping the buying journey, defining the buying lifecycle, providing market research, etc. 2. Inbound marketing - developing and executing a digital sales & marketing strategy to attract, generate and nurture your prospects, sales leads and customers. 3. Content marketing - providing a content strategy based on your target audience and a production plan to deliver the content in the frequency and format you need to keep prospects interested and customers happy. 4. Strategy - from GTM (Go-To-Market) to helping established businesses regain their "spark" and compete in the new digital economy.
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