Matt M.

Matt M.

Fuquay-VarinaNC
Job Success

Win more business through stronger storytelling and sales positioning

Hi, I’m Matt Murphy. For years I served as a marketing consultant to some of the world’s most recognizable brands: American Express, Target, Lenovo, Diageo, Nokia, Microsoft, and more. During this time, I found myself reworking the sales materials of many of the organizations pitching corporate partnerships to these brands to make the pitches more powerful. In other words, to make it easier for my clients to say “OK, we’re in.” That’s why, after many years on the agency side that included long-term stops on three different continents, I’m now helping sales and marketing teams better articulate their value propositions to close more deals more quickly for more revenue. You work hard on your business and deserve to know that your value is being conveyed in the best possible light to draw the greatest possible response. I use extensive experience with strategy, research and analytics, deal negotiation, copywriting, activation, and measurement to help you optimize your sales story across platforms. Examples of this content include: • Value propositions, positioning statements, and brand/product messaging • Sales proposals and presentations • Lead-generation communications • Websites and landing pages • Case studies and white papers • Material audits – sometimes it’s about evaluating and optimizing your existing toolbox rather than starting from square one I work hard to immerse myself in your business, which is the only way to uncover the insights I need to inform the right recommendations. This has led to great relationships with clients and associates over the years: • “Matt has an impressive ability to articulate complex ideas and strategies in ways that resonate.” – Sarah Hirshland, CEO, US Olympic & Paralympic Committee • “Matt listened to our pitch, provided a clear analysis of the problems, and re-built in 20 hours what would have taken us several months.” – Brad McGinity, CRO, 15Five • “When Matt’s involved, I know things will be strategically managed with painstaking attention to detail.” – Malcolm Turner, Head of Corporate Strategy, DraftKings • “What Matt delivered has impressed our investors, web developers, and everyone in between.” – Dominick Keefe, Co-Founder, CareerFlex • “Time and time again, Matt’s demonstrated his unparalleled business acumen and unmatched writing talents.” – David Calkins, EVP, Spark Foundry • “I felt like I have a real partner in Matt because he really took the time to understand my company, brand, and market.” – Dave Schaaf, CEO, Yellow Letters Complete • “There is no other person I trust more than Matt when it comes to polishing off an important document.” – Heidi Pellerano, CCO, CONCACAF • “In some ways, we didn’t truly appreciate how special our journey has been until we read his words.” – Rob White, Chief Creator, Perfec’Shot I’d like to add value to your team as well. Let’s connect today so we can discuss how to boost your own powers of persuasion.
Rating is 5 out of 5.
5.00 Nov 2, 2021 - Nov 16, 2021

"Working with Matt continues to be an excellent experience. I look forward to working with him again in the future."

Private earnings
Aug 28, 2020 - Jun 22, 2021

No feedback given

Private earnings
Rating is 5 out of 5.
5.00 Jan 20, 2021 - Jan 25, 2021

"Matt was great. He was very responsive. He provided great documentation as to his thought process and how he got to his final copy. I would highly recommend Matt."

Private earnings
Rating is 5 out of 5.
5.00 Sep 24, 2020 - Oct 1, 2020

"Thank you Matt. Was above expectations."

Private earnings
Rating is 5 out of 5.
5.00 Jun 16, 2020 - Aug 11, 2020

"Matt was awesome to work with. He helped us solidify value props for our given technologies and services and provided feedback on existing case studies. He was very organized, stayed within the proposed timeline and the project turned out amazing!"

Private earnings
Rating is 5 out of 5.
5.00 Jul 6, 2020 - Jul 18, 2020

"Highly Recommended"

Private earnings
Apr 29, 2020 - Jun 5, 2020

No feedback given

Private earnings
Rating is 5 out of 5.
5.00 Dec 11, 2019 - Dec 12, 2019

"It was great working with Matt on this project. He was able to add a great deal of insight and advice on reworking the copy for our site + was able to work on a quick timeline."

Private earnings
Rating is 5 out of 5.
5.00 Apr 15, 2019 - Aug 7, 2019

"Matt was absolutely fantastic to work with. We redid ALL the copy for a totally updated website, and I am very happy with the way it turned out. He dives deep into the project to understand your goals, he works with whatever method is easiest for you, and he sees the project done correctly. I felt like I have a real partner in Matt because he really took the time to understand my company, my brand, and my market. We talked through how to position our offering to a larger audience while still relating to customers familiar with our niche. He struck a perfect balance. I sent Matt voice recordings of my thoughts, goals and explanations, he successfully turned those into beautifully written copy for my company, products, and services. He was an excellent communicator, and was patient when my business got the better of me and I had to pause the copywriting project. The final product was a MONUMENTAL upgrade to our site, that clearly explains everything we do and why we do it better than the competition! I am very happy, and I will come back to Matt in the future to help with other copywriting for our new products and services."

Private earnings
Rating is 5 out of 5.
5.00 Jul 11, 2019 - Aug 2, 2019

"Matt was tasked with a difficult project. We needed our entire website rewritten in less than a month. We needed an expert and a pro and we got one. To start, Matt's due diligence was beyond impressive. He asked thoughtful questions and had a template that covered everything we would need to tell him and more. We followed that up with a phone call to eliminate any potential misunderstanding. What Matt delivered has impressed our investors, web developers, and everyone in between. We will 100% use Matt in the future for our copywriting need. I'd suggest you do as well."

Private earnings

Matt M. has more jobs. Create an account to review them

Portfolio

Rewrite of a PPC landing page to increase lead-generation conversion rates among a key audience for a digital marketing agency.
Sales Landing Page - Graphicmachine
Site-wide copy for the launch of a new IT-contract negotiation and consulting firm.
Web Content - KontractOne
Want to see more? Create Account
Matt M.

Matt M.

Fuquay-VarinaNC
Job Success
53
Total Jobs
38
Total Hours

View profile

Win more business through stronger storytelling and sales positioning

Specializes in
Hi, I’m Matt Murphy. For years I served as a marketing consultant to some of the world’s most recognizable brands: American Express, Target, Lenovo, Diageo, Nokia, Microsoft, and more. During this time, I found myself reworking the sales materials of many of the organizations pitching corporate partnerships to these brands to make the pitches more powerful. In other words, to make it easier for my clients to say “OK, we’re in.” That’s why, after many years on the agency side that included long-term stops on three different continents, I’m now helping sales and marketing teams better articulate their value propositions to close more deals more quickly for more revenue. You work hard on your business and deserve to know that your value is being conveyed in the best possible light to draw the greatest possible response. I use extensive experience with strategy, research and analytics, deal negotiation, copywriting, activation, and measurement to help you optimize your sales story across platforms. Examples of this content include: • Value propositions, positioning statements, and brand/product messaging • Sales proposals and presentations • Lead-generation communications • Websites and landing pages • Case studies and white papers • Material audits – sometimes it’s about evaluating and optimizing your existing toolbox rather than starting from square one I work hard to immerse myself in your business, which is the only way to uncover the insights I need to inform the right recommendations. This has led to great relationships with clients and associates over the years: • “Matt has an impressive ability to articulate complex ideas and strategies in ways that resonate.” – Sarah Hirshland, CEO, US Olympic & Paralympic Committee • “Matt listened to our pitch, provided a clear analysis of the problems, and re-built in 20 hours what would have taken us several months.” – Brad McGinity, CRO, 15Five • “When Matt’s involved, I know things will be strategically managed with painstaking attention to detail.” – Malcolm Turner, Head of Corporate Strategy, DraftKings • “What Matt delivered has impressed our investors, web developers, and everyone in between.” – Dominick Keefe, Co-Founder, CareerFlex • “Time and time again, Matt’s demonstrated his unparalleled business acumen and unmatched writing talents.” – David Calkins, EVP, Spark Foundry • “I felt like I have a real partner in Matt because he really took the time to understand my company, brand, and market.” – Dave Schaaf, CEO, Yellow Letters Complete • “There is no other person I trust more than Matt when it comes to polishing off an important document.” – Heidi Pellerano, CCO, CONCACAF • “In some ways, we didn’t truly appreciate how special our journey has been until we read his words.” – Rob White, Chief Creator, Perfec’Shot I’d like to add value to your team as well. Let’s connect today so we can discuss how to boost your own powers of persuasion.
Rating is 5 out of 5.
5.00 Nov 2, 2021 - Nov 16, 2021

"Working with Matt continues to be an excellent experience. I look forward to working with him again in the future."

Private earnings
Aug 28, 2020 - Jun 22, 2021

No feedback given

Private earnings
Rating is 5 out of 5.
5.00 Jan 20, 2021 - Jan 25, 2021

"Matt was great. He was very responsive. He provided great documentation as to his thought process and how he got to his final copy. I would highly recommend Matt."

Private earnings
Rating is 5 out of 5.
5.00 Sep 24, 2020 - Oct 1, 2020

"Thank you Matt. Was above expectations."

Private earnings
Rating is 5 out of 5.
5.00 Jun 16, 2020 - Aug 11, 2020

"Matt was awesome to work with. He helped us solidify value props for our given technologies and services and provided feedback on existing case studies. He was very organized, stayed within the proposed timeline and the project turned out amazing!"

Private earnings
Rating is 5 out of 5.
5.00 Jul 6, 2020 - Jul 18, 2020

"Highly Recommended"

Private earnings
Apr 29, 2020 - Jun 5, 2020

No feedback given

Private earnings
Rating is 5 out of 5.
5.00 Dec 11, 2019 - Dec 12, 2019

"It was great working with Matt on this project. He was able to add a great deal of insight and advice on reworking the copy for our site + was able to work on a quick timeline."

Private earnings
Rating is 5 out of 5.
5.00 Apr 15, 2019 - Aug 7, 2019

"Matt was absolutely fantastic to work with. We redid ALL the copy for a totally updated website, and I am very happy with the way it turned out. He dives deep into the project to understand your goals, he works with whatever method is easiest for you, and he sees the project done correctly. I felt like I have a real partner in Matt because he really took the time to understand my company, my brand, and my market. We talked through how to position our offering to a larger audience while still relating to customers familiar with our niche. He struck a perfect balance. I sent Matt voice recordings of my thoughts, goals and explanations, he successfully turned those into beautifully written copy for my company, products, and services. He was an excellent communicator, and was patient when my business got the better of me and I had to pause the copywriting project. The final product was a MONUMENTAL upgrade to our site, that clearly explains everything we do and why we do it better than the competition! I am very happy, and I will come back to Matt in the future to help with other copywriting for our new products and services."

Private earnings
Rating is 5 out of 5.
5.00 Jul 11, 2019 - Aug 2, 2019

"Matt was tasked with a difficult project. We needed our entire website rewritten in less than a month. We needed an expert and a pro and we got one. To start, Matt's due diligence was beyond impressive. He asked thoughtful questions and had a template that covered everything we would need to tell him and more. We followed that up with a phone call to eliminate any potential misunderstanding. What Matt delivered has impressed our investors, web developers, and everyone in between. We will 100% use Matt in the future for our copywriting need. I'd suggest you do as well."

Private earnings

Matt M. has more jobs. Create an account to review them

Portfolio

Rewrite of a PPC landing page to increase lead-generation conversion rates among a key audience for a digital marketing agency.
Sales Landing Page - Graphicmachine
Site-wide copy for the launch of a new IT-contract negotiation and consulting firm.
Web Content - KontractOne
Want to see more? Create Account
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