Hire the best B2B Marketers in Scotland
Check out B2B Marketers in Scotland with the skills you need for your next job.
- $75 hourly
- 4.9/5
- (193 jobs)
Early/growth-stage SaaS startup? Cut through the noise with full-funnel messaging and strategic, data-driven copy that drives sign-ups, activations, and revenue growth. Since 2015, I’ve partnered with SaaS founders and marketing teams to align their messaging, optimize the user journey, and craft conversion-driven copy that turns technical complexity into clear, compelling value propositions. How can I help your SaaS scale (and break through growth plateaus)? ✔ Develop a full-funnel messaging strategy that speaks to your ICP’s pain points and buying triggers at every touchpoint—from awareness to retention. ✔ Conduct deep customer research & data analysis to uncover insights, refine positioning, and build messaging that resonates with your market. ✔ Write conversion-optimized copy for websites, product pages, onboarding flows, and sales enablement materials. ✔ Design wireframes and UX flows to create seamless, high-converting experiences across web and in-app touchpoints. ✔ Run continuous optimization and A/B testing to refine key conversion points and improve funnel performance. My SaaS Specialties: 🖥 Website & Landing Page Copy: → Translating complex technical solutions into clear, value-driven messaging for key stakeholders and decision-makers. 📧 Onboarding & Email Nurture Sequences: → Driving product adoption and retention with tailored, lifecycle-driven messaging. 📊 Full-Funnel Optimization: → Refining your entire marketing and sales funnel—from paid ads to post-trial experiences—to maximize conversions and revenue. ⚙ In-App UX Copy & Microcopy: → Improve user engagement and reduce churn with intuitive, helpful messaging that guides users to success. 🎯 Strategic Positioning & Value Proposition Development: → Crafting positioning frameworks that differentiate your product and create a compelling competitive advantage. Why Growth-Stage Startups Work With Me: ✔ $70K+ in Upwork earnings across 190+ projects ✔ Top Rated with 100% Job Success ✔ 9+ Years Experience (Agency, In-House, Freelance) ✔ CXL-Certified in Copywriting & CRO ✔ Strategic Partner, Not Just a Task Executor ✔ Availability: 25-30 hours/week | GMT timezone (0700-1700, responsive until 1900) I work as an extension of your team, collaborating closely with founders, product managers, and growth marketers to refine and execute messaging strategies that drive sustainable growth. What Clients Say: 💬 “Tobias helped us cut our cost per lead from $120 to under $40 and boost our click-through rate by over 25%.” — Trevor, Stamegna 💬 “Our onboarding conversion rates skyrocketed thanks to Tobie’s strategic, research-driven approach to messaging.” — Anon (NDA) 💬 “Tobias delivered more than just copy—he helped us reframe our entire go-to-market positioning and improve customer engagement.” — Julien, Multiply.cloud Ready to get started? If you’re looking for a strategic partner to refine your messaging, optimize conversions, and support your growth initiatives, let’s connect. 📩 Send me your website. I’ll provide a free audit with actionable insights :)
B2B Marketing
UX CopyBrand PositioningGrowth StrategyFunnel TestingWireframingSales WritingSales Funnel CopywritingQualitative ResearchGoogle AnalyticsConversion Rate OptimizationLanding PageSaaSCopywriting - $60 hourly
- 5.0/5
- (39 jobs)
✔️ Helped clients generate 3.2+ million USD profit in the last year ✔️ 13+ years search engine marketing experience ✔️ Google Partner experienced with high-budget campaigns Struggling to make your Google Ads generate consistent revenue? I help companies turn ad spend into profit, every time. For over 12 years I've helped businesses—from multi-million dollar corporations to local businesses— maximise profit with Google Ads through a data-driven framework that eliminates guesswork, ensuring your ads run profitably and cost-effectively. Take a look at some of my recent successes achieved over 12 years of experience: £𝟲𝟮𝗞 𝗠𝗼𝗻𝘁𝗵𝗹𝘆 𝗣𝗿𝗼𝗳𝗶𝘁 𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗲𝗱 𝗳𝗼𝗿 𝗙𝘂𝗿𝗻𝗶𝘁𝘂𝗿𝗲 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗯𝘆 𝗧𝗿𝗶𝗽𝗹𝗶𝗻𝗴 𝗥𝗢𝗔𝗦 𝘁𝗼 𝟳𝟭𝟲% Within three months we tripled ROAS from 282% to 716%, generating £72.3K per month on £10K ad spend £𝟭𝟮𝟯,𝟬𝟬𝟬 𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗲𝗱 𝗶𝗻 𝗲𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗳𝗼𝗿 𝗖𝗹𝗼𝘁𝗵𝗶𝗻𝗴 𝗕𝗿𝗮𝗻𝗱 A clothing brand approached me struggling to increase their sales. I set up a new ad campaign that generated £123K in monthly sales on a total ad spend of £18K at a return of 683% Don’t take my word for it: ★★★★★ “"Christian has been amazing to work with and is highly knowledgeable about Google Ads. Great communication and very honest and transparent. We’re already seeing a solid improvement in our KPIs since he started working with us." (340% ROI within 3 months) ★★★★★ “I cannot recommend Christian and his team highly enough! If you're looking for a strategic partner to transform your customer acquisition, this is who you need.” (ROAS increased by 30% after 1 month) The work doesn't end once campaigns are launched. Through proactive A/B testing, ad copy refinement and targeting optimisation we achieve continually improved performance over time. I've worked with 210+ clients over the past 12 years and have a proven track record of profitably running ad campaigns to help businesses grow. Send me a message now to book a free, 30-minute strategy call where I'll show you how we can maximise the profitability of your ads.. What drives me is seeing my clients' businesses grow and flourish thanks to the targeted, cost-effective campaigns I build. I only work with businesses that I feel can see a real impact from my work. My skills include: -- Data-Driven Marketing Strategy for Profit Growth -- Advanced Keyword Research to Reduce Wasted Ad Spend -- Engagement-Boosting Ad Copywriting That Entices The Right Prospects -- Landing Pages Design and Optimisation for Optimised Conversion Rates
B2B Marketing
Google AnalyticsLanding PageLead GenerationGoogle Ads AuditGoogle Analytics 4Google Ad ManagerSearch Engine Marketing StrategyPay Per Click AdvertisingGoogle Ads Account SetupGoogle Ads Account ManagementPPC Campaign Setup & ManagementGoogle AdsSearch Engine OptimizationSearch Engine Marketing - $75 hourly
- 0.0/5
- (0 jobs)
HIGHLIGHTS • International best-selling novelist with Penguin Random House * Creative Director and Account Executive for global brands with some of the world's largest agencies and consulting firms * Content Strategist for numerous SaaS and Digital Agency ventures * Managing and mentoring large, distributed teams of professionals * International bestselling author * SaaS and Branded Entertainment expertise SUMMARY Global Creative Director and Content Strategist for brand initiatives with agencies including Grey Worldwide, DDB&O, Chiat\Day. Clients include NASA, the United Nations, US Air National Guard, BMW, Accenture, Wells Fargo, and Microsoft. Specialist in Software as a Service startups and emerging ventures. Dual citizenship Canada/UK.
B2B Marketing
Email CopywritingAdvertisingMarketingCopywritingGame Design DocumentDigital Ad CampaignGhostwritingUX & UIBusiness Plan WritingScreenwritingSaaSBusiness Planning & StrategyEbook - $95 hourly
- 0.0/5
- (2 jobs)
Profile A strategic and commercially astute marketing leader with solid experience in the media/publishing, SaaS, travel, and edtech sectors in start-ups, VC-backed firms, and multinationals. Designed and drove strategic projects across channels to help organisations rapidly build new business, rebrand, increase brand awareness, and launch new products (apps, digital, services) by identifying audience segments and optimal times for communications. Skilled at managing stakeholders across projects and organisations. Keen awareness of the business environment and how it is leveraged to generate growth. Skills Summary and Areas of Expertise * Strategy * Growth Marketing * Influencing and Persuading * Audience Segmentation * Commercial Acumen * Digital Marketing * Leadership * Audience Development and Engagement
B2B Marketing
Marketing AutomationEmail MarketingLead GenerationContent StrategyB2C MarketingFreelance MarketingMedia RelationsPublic RelationsBrand StrategyBranding & MarketingDigital MarketingMarketingStrategy - $25 hourly
- 5.0/5
- (3 jobs)
Dedicated finance administrator with a proven track record in dealing with clients, financial advisers and insurance brokers. Bringing meticulous attention to financial management with a range of experience throughout the finance industry and a great knowledge of compliance and anti-money laundering across the UK and Republic of Ireland. Working exclusively in small teams resulting in an ability to work quickly and under a lot of pressure.
B2B Marketing
Complaint ManagementComplianceAnti-Money LaunderingPortfolio ManagementBank ReconciliationAccount ManagementB2C MarketingClient ManagementMicrosoft OutlookMicrosoft ExcelBusiness ManagementFinanceData EntryVirtual Assistance - $10 hourly
- 0.0/5
- (0 jobs)
Over the years, I’ve faced countless struggles in my pursuit of goals. Ideas would spark my interest, and I’d eagerly dive into projects, only to find myself losing steam along the way. In these moments, I often turned to my partner, hoping for support and encouragement. But too frequently, I was met with indifference. He would shrug off my ideas or suggest that a better one would come along. I longed for a cheerleader—someone who would support me through the ups and downs, celebrate my wins, and remind me that I was capable of achieving my dreams. Instead, I felt isolated and unsupported. Through this experience, I came to realize the critical importance of having an accountability partner. I never thought I needed one until I watched my ideas come to life in the hands of others while I hesitated. It became clear: if I didn’t take action, someone else would. There were moments when despair pushed me to my knees, tears streaming down my face as I recognized my need for change. I wanted to break free from my shell, but I craved that gentle push and unwavering encouragement. Just when I thought I was alone, my children entered my life. It might sound surprising, but they became my greatest accountability partners. Every tear I shed seemed to echo in their eyes, and every joy I experienced was met with their laughter. My journey transformed into our journey, and together, we fought for my dreams. I am proud of the woman I have become—thanks to their unwavering support. So, I ask you: Who is your accountability partner? Who will join you on your weight loss journey? Who will be there as you pursue your next breakthrough idea? Who will walk alongside you in your personal growth? If you can’t identify that person, then let it be me! Here are some strategies that have worked wonders for me: The 30-Day Challenge: Commit to a new habit for 30 days. This can be anything from exercising to journaling. You’ll be amazed at how quickly it becomes part of your routine. The 80/20 Rule: Focus on the 20% of your efforts that will yield 80% of your results, helping you prioritize what truly matters. Embrace the Nightwalker/Early Riser Strategy: Identify whether you’re most productive in the morning or at night and carve out that time for focused work. I am passionate about being an accountability partner dedicated to supporting you every step of the way. Together, we can cultivate productivity and ensure your success in any journey you embark upon. Let’s take this journey together. Are you ready to make your dreams a reality? JOIN ME!
B2B Marketing
Newsletter WritingEditing & ProofreadingContent WritingCopywritingEmail CopywritingAd Copy - $20 hourly
- 0.0/5
- (0 jobs)
Strategic Marketing Leader with over 9 years of expertise across digital and offline channels, recognized for driving measurable growth in competitive markets. Proven track record in increasing revenue and enhancing brand visibility through datadriven strategies, performance optimization, and cross-functional collaboration. Skilled in PPC, content creation, and multichannel campaigns, including event management and traditional advertising.
B2B Marketing
Paid SocialB2C MarketingPPC Campaign Setup & ManagementBrandingBrand IdentityBrand DevelopmentBrand ConsultingSocial Media Lead GenerationLead GenerationMarketingDigital Marketing StrategyDigital Marketing MaterialsDigital Marketing Want to browse more freelancers?
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