Hire the best Brand Identity & Guidelines Freelancers in Sweden

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$70 hourly
Mattias F.
- 4.9/5
- (22 jobs)
Well, hello and welcome to my profile! I'm Mattias! I'm a Graphic Designer and Illustrator from Sweden with several years of professional experience in the industry working as a freelancer. My work is done both with digital as well as analog techniques, depending on what the client is after. It's safe to say that I'm fluent in Adobe Photoshop, Illustrator, and InDesign (without bragging). I am truly passionate about all things graphic design and illustration. Even more importantly, I'm deeply dedicated to give you the most creative and unique top-of-the-line result possible. Whether the project surrounds book cover design, logo design, hand-drawn illustrations, or anything in between. I'm well up to speed with the current industry trends to make sure the designs have a modern and exclusive feel. Together with an attitude of never submitting a design I'm not proud of myself, makes me confident that every project regarding size isn't finished - Until it's ending in success. Don't hesitate to get in touch if you need anything designed!

Brand Identity & Guidelines
Corporate Brand Identity
Brand Design
Book Cover Design
Brand Identity
Art Direction
Branding
Logotype
Cover Art Design
Illustration
Logo Design
Adobe Photoshop
Graphic Design
Adobe Illustrator
Brand Identity Design
$52 hourly
Martin E.
- 5.0/5
- (39 jobs)
Hello there, My name is Martin Engvall, and I'm a detail-oriented artist with a passion for capturing the essence of every project. With a diverse toolbox and an eye for details, I have honed my skills in the Adobe Suite, specializing in Photoshop, Indesign, Illustrator, and Adobe xD. Additionally, I am proficient in using Figma, Wordpress, and Webflow, and I possess a solid foundation in CSS, HTML, and Java. As a designer, I find immense joy in the creative process of transforming ideas and thoughts into visually captivating designs that not only meet their objectives but also resonate with the intended audience. Whether it's crafting artistic, playful designs or delivering structured corporate aesthetics, I have the versatility to adapt to various styles. If your company is seeking a reliable professional who can produce diverse visual assets for your company or your clients, then I believe I could be an excellent addition to your team. Let's connect and discuss your requirements further. Feel free to send me a message—I'm eager to hear from you! Cheers, Martin Engvall

Brand Identity & Guidelines
Image Editing
Brand Identity
Page Layout Design
Graphic Design
Vector Graphic
Layout Design
Logo Design
Social Media Imagery
Poster
Infographic
Catalog
Brochure
Print Design
$35 hourly
Jacob S.
- 4.5/5
- (4 jobs)
My name is Jacob. I am a multidisciplinary artist with a decade of experience in creative direction, brand strategy and brand design I specialize in Logo Design, Typography, Colour Palette and Brand Guidelines. I use the Affinity Suite - Designer, Photo and Publisher. I have worked in the corporate and freelance sectors ranging from small to large enterprises. I specialize in clean and minimal layouts. In recent years companies have turned to me to declutter their brand assets and create a harmonious style guide for them. I boil things down to their bare elements - a strong foundation creates a strong brand.

Brand Identity & Guidelines
Poster Design
Music Composition
Sound Design
Illustration
Presentation Design
Template Design
Creative Direction
Graphic Design
Art Direction
$100 hourly
Benjamin A.
- 4.7/5
- (39 jobs)
📌 Built Red Hat Factory (redhatfactory.com) from scratch to 6 figures using: 👉 Meta ads 👉 Shopify store 👉 Constant focus on improving the most impactful funnels of the brand, and leaving the lesser ones alone (1% increase on your best seller is often more worth than 10% on a low performer) 👉 Constant A/B testing for CRO both in the store and on the ads 👉 Klaviyo for great follow up and retention (Klaviyo is the most popular email marketing software for Shopify) 👉 Automating and simplifying repeat tasks via Shopify apps or automations — or whatever means necessary 👉 Always optimizing for trust and long term success. No shortcuts! 📌 Heavily involved with WESN (wesn.com) as a freelancer during their initial growth phase. 📌 Over 15 years of eCommerce development, programming, design and marketing experience. You can see many of my clients here on Upwork. "Benjamin has ben an extremely professional and talented developer for our project. We have been very pleased by his skills, recommendations and how well he has managed his time to deliver the scope on time. We would definitely recommend and work again with you !" – eSolutions Furniture Group ⭐⭐⭐⭐⭐ "I can highly recommend Benjamin to everyone. He has a huge amount of expertise, is conscientious, fast, has done a great job and is very personable." – ARB Nutrition (see full review below) | ⭐⭐⭐⭐⭐ "Benjamin is very talented. He not only solved our development needs, he also came with his skill in design. A full stack developer is an understatement." – WESN (see full review below) | ⭐⭐⭐⭐⭐ My main focuses are... 💫 Honest branding, serving the customer, build trust over time. No shortcuts! 💫 Consistent storytelling through every circle, from the product to the outer end of the funnel. 💫 A/B testing and CRO in every stage of the journey from ad to store to follow up. 📹 I love meeting face to face. I offer a 30 min free intro call to figure out if I can help you. In every project I strive to... 🔗 Put my assumptions aside, and listen carefully to you at the start of the project, getting a proper grasp on your brand. 🔗 Focus on the lowest hanging fruit first. 🔗 Chat a lot face to face and teach you everything that helped me succeed, but in the context of your brand. 🔗 Not stop until you are HAPPY! 👋 Let's book a 30 min free chat! 👋

Brand Identity & Guidelines
Branding
Logo Design
Brand Identity
Liquid
Ecommerce SEO
Shopify SEO
Shopify Templates
Shopify Theme
Ecommerce Website
SEO Strategy
Conversion Rate Optimization
HTML5
CSS 3
JavaScript
Web Development
Web Design
Shopify
$150 hourly
Karin S.
- 5.0/5
- (30 jobs)
Hi there, I’m Karin – a Senior Presentation Specialist, Certified Growth Marketer, and Creative Director, helping businesses craft persuasive pitch decks, investor decks, and presentations that seamlessly blend strategy, storytelling, and design. Why Work with Me?🚀  📊 Pitch Deck & Presentation Specialist – 150+ decks crafted for startups, enterprises, and investors.  ⭐ 100% Success Score + Only Five-Star Reviews on Upwork 🎯 Fundraising & Investor Strategy – Deep understanding of VC & investor expectations. I don't just design—I craft and position your pitch to maximize investor interest.  🚀 Marketing & Branding Expertise – Background in growth marketing, branding, and business strategy, merging strategic insight with stunning design for decks that resonate.  📝 Storytelling & Copywriting Expertise – Developing compelling narratives that captivate and persuade.  🎨 High-End Custom Design, No Templates – Every deck is unique—no templates or generic designs. 🖌️ Expert Designer & Custom Graphics – Beyond standard presentation design, I bring expertise in advanced graphic design, UI/UX, custom visuals, high-end photo manipulation, infographics, and AI-generated assets. (Proficient in Photoshop, Illustrator, Figma, Keynote, PowerPoint, Google Slides, etc.) 🌍 Versatile Expertise & Industry Experience – From startups securing their first round to established enterprises, I bring extensive experience across Tech, AI, SaaS, Fintech, Web3, Healthcare & Medtech, B2B, VC & Investment, E-commerce, Luxury, Sustainability—and more. Deliverables – Full-Service Solution or Design-Only ✅ Need a complete pitch deck solution (strategy, copy, design) or just premium design? – I do both! Strategy & Copywriting 📋 🧩 Strategy & Content Sequencing – Structuring presentations for logical flow, engagement, and clarity.  🔍 Market Research & Competitive Analysis – Identifying industry trends, market positioning, and key differentiators.  ✍️ Copywriting & Storytelling – Crafting clear, persuasive messaging that resonates with your audience.  💼 Fundraising Strategy & Investor Positioning – Developing compelling narratives aligned with investor expectations. Presentation Design & Development 🎨 ✨ Premium Design – Sleek, high-impact slides optimized for clarity and engagement.  🎭 Visual & Brand Direction – Ensuring brand consistency, readability, and professional aesthetics.  📈 Advanced Data Visualization – Transforming complex data into compelling, easy-to-digest visuals.  🖼️ Custom & Advanced Graphics – Bespoke graphics, AI assets, and infographics designed for impact.  💻 Expert-Level Design Execution – Expert in Photoshop, Illustrator, Figma, and other advanced design tools. Capable of intricate, custom designs far beyond standard templates. 🎨 Flexible Design Style – Highly versatile in my design style—whether you need sleek and minimalistic, bold and expressive, or corporate and refined, I can create it. 🎬 Animation & Interactivity – Enhancing engagement with animation and dynamic elements. Types of Presentations 📊 ✔ Investor Decks – Startup funding, VC, fundraising presentations   ✔ Sales & Marketing – Pitches, client presentations, brand storytelling  ✔ Corporate & Executive – Board meetings, internal strategy, leadership reports  ✔ Product Launch – Go-to-market strategies, feature showcases  ✔ Business & Financial – Market insights, projections, industry trends  ✔ Custom Solutions – Tailored presentations for any industry or audience My Specialties🔥 📑 Pitch Decks – Crafting compelling investor presentations that secure funding.  📈 Presentations – High-impact decks for sales, marketing, and corporate needs (full solution: strategy, copywriting & design).  💰 Fundraising Strategy – Expertise from strategy to execution—helping businesses navigate the fundraising process effectively.  📊 Marketing Strategy & Consulting – Market Strategy, Content Strategy, Sales Funnels, CRO, Copywriting & Positioning.  🎨 Branding – Full-solution branding (Brand Strategy, Visual Identity, Brand Book).  🚀 Creative Direction – Leading creative projects and high-level design strategy.  🖌️ Senior Designer – Specializing in high-end presentation design, advanced graphics, UI/UX, AI visuals, infographics, custom illustrations, etc. 📩 Interested in working together? 📩 🟢 Click "…" → "Send Message" in the top right-hand corner.  💬 Send a quick message about your project and why we’d be a great fit!

Brand Identity & Guidelines
Keynote
Digital Marketing
Brand Positioning
Marketing Strategy
Social Media Management
Brand Development
Branding
Brand Identity
Brand Guidelines
Creative Direction
Presentation Design
Graphic Design
Microsoft PowerPoint
$45 hourly
Floyd P.
- 5.0/5
- (13 jobs)
I design logos, create brand identities, spit out copywriting, align businesses with customers, make things rad, and most importantly do so with integrity. 15 years of design experience, I offer a diverse portfolio of solutions for customers and clients all over the world. Delivering professional, well crafted creative work, with no compromise on quality.

Brand Identity & Guidelines
Visualization
Concept Design
Corporate Brand Identity
Design Thinking
Illustration
Logo Design
Motion Graphics
Adobe Illustrator
$18 hourly
Hameem S.
- 5.0/5
- (9 jobs)
I am a digital designer with experience in designing high fidelity mobile apps and websites from research to execution. I can also help you in creating your brand's identity or make visual assets such as logos, brand guidelines, ads, banners, social media posts as well as illustrations. I am skilled at Figma and Adobe Suite.

Brand Identity & Guidelines
Branding
Web UI
Visual Art
Illustration
User Experience
UX & UI
UX Research
Mobile UI Design
UI Graphics
Interaction Design
Graphic Design
User Interface Design
Logo Design
UX Writing
$30 hourly
Daniel Y.
- 5.0/5
- (4 jobs)
⭐⭐⭐⭐⭐ "He consistently delivers stunning design solutions that elevate user experiences to new heights. His attention to detail and innovative design sensibilities make him an invaluable asset to any project." ⭐⭐⭐⭐⭐ I'm an experienced Product Designer located in Stockholm, Sweden. I'm really good at making attractive designs that catch people's attention. I've been doing this job for more than 10 years, so I know how to create designs that work well, look nice, and are easy for people to use. I'm also skilled at making logos and creating the visual style of a brand. ⭐ Here is what I can offer for your project: ⭐ ✅ User-Centric Design: Prioritizing the needs and preferences of end-users is paramount. A user-friendly interface ensures that the product or service is well-received and effective. ✅ Brand Identity: Establishing a strong and memorable visual identity for the project helps in creating a lasting impression and maintaining consistency across various touchpoints. ✅ Usability Testing: Conducting user testing and gathering feedback is crucial for refining the design and ensuring that it aligns with user expectations and needs. ✅ Mobile Responsiveness: In today's mobile-driven world, designing for various devices and screen sizes is essential to reach a broader audience and enhance user engagement. ✅ Visual Appeal: The overall aesthetics of the project significantly impact user perception. A visually appealing design can draw users in and create a positive emotional connection. ⭐ Why you should hire? ⭐ ✅ Clear Communication: My strong communication skills ensure that clients are always informed and involved throughout the project. ✅ Timely Delivery: I understand the importance of meeting deadlines and consistently delivering projects on time. ✅ Responsiveness: I am available 24/7 and keep all lines of communication readily open with my clients. ✅ Client-Centric Approach: My client-centric mindset prioritizes client satisfaction and actively seeks to understand their unique goals and vision. ⭐ Tools that I use: ⭐ ✔ Figma ✔ Adobe Illustrator ✔ InDesign ✔ Sketch ✔ Adobe After Effects ✔ Adobe Premiere ✔ Adobe XD 🏆 Reviews and Feedback from High-Profile Clients: 🏆 "Daniel, you have exceeded my expectations by providing design work exactly to my specifications. I needed someone with natural talent and experience in design work and you have both. I'm looking forward to working with you on new design ideas." Ruth, Good Vibe Lighting Australia "I really enjoy working with Daniel, he is patient, kind, and happy to make improvements where they are needed. He is a good listener, along with being a hard worker. I will continue to work with him, hopefully long into the future." Baldvin Baldvinson, UX Design Company

Brand Identity & Guidelines
UX Wireframe
UX & UI Design
UI/UX Prototyping
Motion Graphics
Motion Design
Mobile App Design
Logo Design
UX & UI
Branding
User Experience
Mobile UI Design
Web Design
Figma
$70 hourly
Dana E.
- 0.0/5
- (0 jobs)
I'm a well rounded designer with knowledge and skills within both design and illustration. I love creating brand identities, logotypes and designing websites. I can help small startups as well as medium sized companies looking to rebrand or refresh.

Brand Identity & Guidelines
Wix
Prototyping
Figma
Brand Naming
Visual Identity
Brand Identity
Brand Positioning
Brand Design
Print Design
Digital Art
Illustration
Logo Design
Design Thinking
Design Mockup
$50 hourly
Tanya N.
- 0.0/5
- (0 jobs)
I'm a graphic designer, photographer and videographer helping small to big businesses in branding, digital marketing and visual communication. Whether you need to get your brand's visual identity designed, rebranded och want to market your services with high quality content I can help. Graphic design: visual identity, logo design, brand guidelines (soon: packaging design), graphic content for social media, event flyers & posters Photography: event photography, portraits, photo library for marketing purposes Videography: production of event highlights, advertisement videos and content to social media channels and video-editing I work in the Adobe Creative Suite with the following programs: AfterEffects, Illustrator, InDesign, Lightroom, Photoshop and Premiere Pro I manage the projects from start to finish and we start the project off with a discovery call/meeting to ensure I understand your vision of the project. During the project I will regularly update you on the process and send you updated material (vision board, moodboard and logo variations for example) to ensure the project is headed in the right direction. Lastly leverage, where you will get all the formats of the files that we have agreed upon. - I highly value regular communication - Your feedback helps me get the job done right - Let's connect and make magic together!

Brand Identity & Guidelines
Social Media Design
Flyer Design
Poster Design
Customer Satisfaction
Customer Service
Logo Design
Graphic Design
Adobe Creative Suite
Photo Editing
Video Editing
Videography
Branding & Marketing
Photography
Branding
$95 hourly
Erika G.
- 0.0/5
- (0 jobs)
Hi! I'm Erika, a Swedish designer and strategist with over 10 years of experience helping solo business owners build aligned and professional brands that reflect their values and attract their dream clients. I specialize in visual storytelling, intuitive branding and custom WordPress websites that are both beautiful and functional. My work always begins with strategy, from clarifying your brand voice to crafting a visual identity that connects and converts. Clients come to me when they are ready to: • Elevate their brand with a cohesive and intentional design • Build a website that truly supports their business • Simplify their digital presence through thoughtful design and tech What I offer: • Brand Identity Design (logos, color palettes, typography, brand guidelines) • Custom WordPress Websites (design, build, strategy) • Visual Assets for Print and Digital (PDFs, social media templates, infographics) • Email Automation and Lead Magnet Design (setup and visual polish) • Ongoing Design and Tech Support (updates, tweaks, improvements) My approach is warm, calm and collaborative – ideal for conscious entrepreneurs who value quality, aesthetics and long term results. I often work with women led businesses in wellness, coaching, creative industries and sustainable brands. Whether you want to hand it over completely or work side by side, I am here to make your brand feel like home. Let’s create something beautiful and strategic together.

Brand Identity & Guidelines
Consultation Session
Business Consulting
Brand Consulting
Visual Communication
Google
Adobe Creative Cloud
Canva
Logo Design
Marketing
Graphic Design
Brand Strategy
Brand Design
WordPress
Web Design
$45 hourly
Amal H.
- 0.0/5
- (0 jobs)
Bold, Story-Driven Visual Identities for Brands & Individuals I craft striking visual identities that not only stand out but tell meaningful stories. Blending bold ideas with timeless design and innovation, I create authentic, lasting work rooted in purpose and artistic clarity. Originally from Sweden, my design approach is deeply influenced by Scandinavian aesthetics—clean, functional, and emotionally resonant. Since moving to London in 2012, I’ve expanded my creative horizons on a global scale, collaborating with leading brands like Calvin Klein, Charlotte Tilbury, Estrid, Joseph, Louis Vuitton, Net-A-Porter, Stella McCartney, Topman, Topshop, Victoria Beckham, and more. As a full-time freelancer since 2018, I offer tailor-made creative solutions for clients across the art, fashion, and commerce industries. Every project is an opportunity to deliver exceptional, one-of-a-kind design that elevates brand identity and builds cohesive, memorable experiences. My expertise spans print and digital design, logo design, brand identity, advertising campaigns, OOH, editorial, social media, packaging design, web design/UI elements, brand guidelines/documentation, presentation decks, and creative direction. From concept to completion, I’m passionate about crafting compelling visuals that resonate and deliver tangible results. Great design starts with a great partnership, let’s begin!

Brand Identity & Guidelines
Email Design
Print Production
Creative Direction
Artwork & Print Specs
Book Design
Print Advertising
Digital Ad Campaign
Digital Design
Print Design
Graphic Design
Advertising Design
Packaging Design
Fashion & Beauty
$74 hourly
Darryl D.
- 0.0/5
- (0 jobs)
🥇 Hey there! I'm an Upwork EXPERT VETTED (Top 1%) Packaging Professional specialising in crafting vibrant packaging designs and captivating brand identities for a range of industries, but particularly in the beverages sector. With over twenty years of experience working with design & illustration, I have worked both strategically as well as hands-on. I've designed packaging for my own startups, including 380 products for Beerbliotek Craft Brewery and 13 products for Wet City Spirits Distillery. I bring extensive knowledge of the alcohol business in Europe, including laws, shipping, and packaging requirements. I don't just create visually appealing designs; I'm also an illustrator. This allows me to incorporate personalized illustrations into my work, adding depth and storytelling to each project. 🌟 Concept development - Brand & packaging 🌟 Packaging design - Design system & design toolbox 🌟 Logo and brand development - Visual Identity design & assets 🌟 Brand platform & brand story - Brand platform document In my communication-focused approach, I interview all my clients to get a proper brief, which I then rewrite as a debrief to ensure we are on the same page and that I understood what my clients wanted. I also require my clients to consider their budget, which gives us a good starting point. My debrief includes my recommendations, an estimated project plan and costing. My work ensures clients sell their products profitably. I prioritize punctuality, always striving for timely, high-quality results. Have a look at my portfolio for unique packaging and brand identity projects showcasing my distinct style. Continuously expanding my skills and creativity, I'm eager to collaborate and address any inquiries. Let's collaborate to bring your brand's story to life through vibrant packaging and engaging design. Reach out today, and let's create something remarkable together! All the best, Darryl

Brand Identity & Guidelines
Character Illustration
Digital Illustration
Object Illustration
Label & Packaging Design
Brand Strategy
Brand Identity Design
Brand Consulting
Content Strategy
Creative Direction
Graphic Design Software
Graphic Design
Illustration
Food Packaging
Packaging Design
$20 hourly
Michael S.
- 0.0/5
- (1 job)
With over a decade of experience, I specialize in delivering high-quality graphic design solutions that encompass branding, editorial layouts, and marketing materials. My proficiency in Adobe InDesign and typography, honed since 2001, enables me to craft visually compelling and print-ready designs that resonate with target audiences. ✨ Key Expertise: Editorial & Publication Design Successfully completed the full production cycle for over 150 publications, including high-end magazines exceeding 120 pages — from layout and typesetting to prepress and final print. Brand Identity Development Created cohesive branding packages — logos, color palettes, and visual systems — that establish and elevate brand presence across platforms. Marketing Collateral Design Produced brochures, catalogs, packaging, and promotional assets that communicate clearly and convert effectively. Tools & Skills: ✅ Adobe Creative Suite (InDesign, Illustrator, Photoshop) ✅ Typography, layout, grids & hierarchy ✅ Prepress & print production processes ✅ Visual storytelling & design consistency I’m dedicated to creating design solutions that are not only beautiful but strategically aligned with your goals. If you’re looking for a reliable, detail-driven designer for long-term or one-off projects — I’m ready to help. 📩 Let’s bring your vision to life!

Brand Identity & Guidelines
Layout Design
Book Cover
Magazine Layout
Digital Publishing Suite
Photo Editing
Graphic Design
Poster Design
Publication Design
Logo Design
Brochure
Magazine
Adobe Illustrator
Adobe InDesign
$20 hourly
Payam T.
- 0.0/5
- (0 jobs)
Welcome! My name is Payam and I'm an ever evolving Graphic Designer based in Stockholm, Sweden. I have years of experience as a freelancer. I help small businesses with all things design-related. I am: • Professional • Creative • Responsive • Service minded • Communicative I do: • Logo designs • SoMe marketing designs • E-mail newsletter designs • Flyers / Posters And much more. I do a broad spectrum of designs so feel free to message me, day or night, about your project. Take care!

Brand Identity & Guidelines
Social Media Advertising
Album Cover Design
Label & Packaging Design
Flyer Design
Streaming Graphics Design
Logo Design
Banner Ad Design
Poster Design
Business Card Design
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