Hire the best Brand Positioning & Messaging Strategy Freelancers in Washington
Check out Brand Positioning & Messaging Strategy Freelancers in Washington with the skills you need for your next job.
- $80 hourly
- 4.7/5
- (31 jobs)
⭐️⭐️⭐️⭐️⭐️ "OMG, Jordan was Amazing!! Turned around my job super fast, responded quickly, his design work was truly exceptional and he was very reasonable on price! He went above and beyond by helping me edit his deliverables in Photoshop. I could not recommend Jordan more highly and will definitely use him again!" I'm a Professional Graphic Designer with: ✅ 5+ years of experience. ✅ Highly proficient in the Adobe suite with a fast turnover rate. ✅ I am committed to meeting my client's needs. Projects I've done include billboards, brochures, print ads, products, magazine layouts, and web design layouts.Brand Positioning & Messaging StrategyCorporate Brand IdentityAdobe Creative SuiteCopywritingPrint Marketing MaterialsDigital Marketing MaterialsBrand GuidelinesBrand PositioningSocial Media ManagementBanner Ad DesignAdvertising DesignBrand Identity Design - $95 hourly
- 5.0/5
- (7 jobs)
OVERVIEW An enthusiastic and driven marketing leader with end-to-end marketing and sales experience, from building a brand strategy to campaign management and measuring effectiveness. Extremely analytical with a history of turning data into a story of actionable insights. I am known for influencing senior leadership to drive change through data-based insights. While also having robust creative development and execution experience. Specialized skills in: - All forms of copywriting, especially for technology and consumer goods. - Blog writing across many industries and topics - Paid campaign strategy and execution, including search, display & social - Email marketing strategy and execution to customers or prospects - Brand strategy and management - Research campaigns (qualitative or quantitative) - Data Analytics COPYWRITING: Over seven years of experience writing brand, web, social, and other copy for billion-dollar brands such as Metro by T-Mobile, T-Mobile, Kleenex, Huggies, Cottonelle, and more. Experience writing long and short-form blog content. See my profile to see examples, and ask me for more content examples. NEW PRODUCT DEVELOPMENT I have researched, developed, and launched numerous products, new services, marketing platforms, and various marketing campaigns. I have vast experience researching and gathering insights on new potential products or services brands could launch. My job was to understand how we could most effectively market the product. I am an expert at developing value propositions for potential new products and researching which articulation is best suited for the target customer. I have a lot of experience opportunity sizing the innovation to help companies understand the high and low potential of the new product. I am a gifted strategist and have a wealth of experience implementing new products, services, and promotions. Data is critical for any marketing tactics to excel. I firmly believe in measuring effectiveness and setting specific and actionable KPIs to understand the actual value of each marketing tactic. BRAND MANAGEMENT I have over six years of experience in brand management in various industries, domestically and internationally. I have experience developing the strategy, creative execution, and measuring the success of re-branding a billion-dollar brand. I have launched new brands internationally in various countries. I have led various custom research studies related to brand value proposition shifts and innovation that could shift brand perspective. I am an expert at writing and iterating on value propositions. I have experience managing a $4 million marketing budget. I also have experience managing numerous agencies. And I also have three years of experience working at a data analytics firm on the agency side. SOCIAL MEDIA STRATEGY & CONTENT CREATION I have experience building an influencer strategy for a major tech company. I have been creating a word-of-mouth marketing strategy for this brand, and one major component of that strategy is influencer marketing. I’ve been working with the social team to overhaul our social media strategy. Together we built a strategy and execution plan that details why we need to reinvest in influencer marketing, test and learn emotional and social tactics to improve our brand metrics and launch new programs such as a testimonials program. In the first month of implementing the testimonials program, we have seen a 400%+ increase in unique visitors to our brand story page. This program is just one example of what I can bring to the table. INSIGHTS & SEGMENTATION I have worked on dozens of focus group research studies and surveys. I have managed a $4 million research budget and led multiple agencies. I not only could launch your custom research studies, but I can also analyze the results and curate a strategy as a result. I am also an expert at segmentation and identifying the best-suited target segments for a brand. I have led the segmentation strategy for a major tech company for almost five years. DATA ANALYTICS I have nine years of experience working with various data sets to help drive additional value and insights for brands. I worked at Nielsen consulting for P&G for three years, including database management, Tableau, and other data visualization tools and data mining to find relevant insights. I have worked with syndicated and internal data and launched and analyzed custom quantitative and qualitative research studies. Data analytics is where I have the most experience in marketing and will provide data to support any marketing initiatives, including measuring the effectiveness of campaigns. If you're interested in seeing if my background for be a good fit for your project - let's talk!Brand Positioning & Messaging StrategyCampaign CopywritingSEO WritingBrand PositioningPaid SocialEmail CopywritingWebsite CopywritingBrand ManagementBlog WritingGhostwritingSearch Engine MarketingCopywritingSocial Media Marketing PlanMarket ResearchContent ManagementSocial Media Marketing - $40 hourly
- 5.0/5
- (1 job)
🚀 Let’s Build a Brand that Connects, Converts, and Grows with You 🚀 If you’re here, you probably feel like your business could be doing better—maybe you’re working hard but struggling to connect with the right customers or get sales to add up. I get it—that can be frustrating and exhausting. That’s where I come in. As a brand strategist and marketing expert with a passion for helping beauty, jewelry, and fashion e-commerce brands attract dream clients, increase revenue, and grow sustainably. My approach combines brand positioning, customer journey mapping, and conversion-focused Shopify optimization to help you build a brand that truly stands out and engages customers. Here’s What We’ll Do Together: ✨ Clarify your brand to attract loyal, repeat customers. ✨ Optimize your site for a seamless shopping experience that drives sales. ✨ Create a growth plan that frees up your time and lets your business scale. ✨ Partner together to build a profitable brand that aligns with your vision. How It Works: 1️⃣ Strategic Consult & Action Plan We start with a consult to get clear on where your brand stands and where you want it to go. From there, I create a tailored action plan to bridge that gap. 2️⃣ Brand Foundations & Positioning Using my six-step IMPACT Method, we define your ideal client, refine your mission, and craft a product lineup that aligns with your goals. 3️⃣ Store Setup & Launch Finally, we bring it all together with a Shopify store that reflects your brand, converts effectively, and sets you up for growth. Why Work With Me? I offer actionable strategies to build a brand that feels right for you and connects with the right customers. With years of experience growing brands sustainably, I’m here to partner with you for lasting success. Ready to make an impact? Let’s start with a Strategic Consult Session, where we dive into your business’s current state and create a clear, actionable plan to build a brand that stands out, grows steadily, and brings you the results you deserve. 🌟Brand Positioning & Messaging StrategyBusiness ConsultingBusiness CoachingEmail MarketingSocial Media Marketing StrategyBrand PositioningCustomer Acquisition StrategyConversion Rate OptimizationShopify DevelopmentDigital Marketing StrategyCustomer Retention StrategyBrand StrategyEcommerce - $250 hourly
- 5.0/5
- (5 jobs)
Hello! 👋🏼 I'm eager to listen to your story, understand the nuances of your business, and offer actionable advice on all things marketing. All my recommendations and actions are filtered through a marketing lens sharpened over a decade’s experience in brand building, marketing strategy, and content marketing, from both agency and client sides of the table. Fun fact: I have held leadership positions at large corporations and startups, across 5 industries, and on 3 continents. This year I have been developing a stack of tools to improve time and cost efficiencies for myself and clients. Ask me what my favorites are! Career highlights: ⚡️ Marketer and entrepreneur with 10 years of high-impact leadership experience in marketing, business development, strategy at large corporations and startups across 5 industries 🚀 Fractional CMO with expertise in positioning, go-to-market strategy, and external communication (AKA developing a deliberate, solid brand insight and then building marketing, brand building, and advertising activities on top) 📈 Grew Cellar Door Productions, a video production agency, at 48% CAGR for 5 years, serving 50+ clients in 5 countries 🚀 Launched new route-to-market at Unilever for premium drug and beauty stores, managing an annual revenue of €12 M, and leading a team of 100+ with 5 direct reports 🎓 MBA, BE. Systems and Design thinker I'm excited to partner with new brands and organizations who are looking to add some (masterfully-crafted) spark to their marketing activities. Hope to work with you to create magic!Brand Positioning & Messaging StrategyCreative StrategyB2C MarketingMarketing Campaign AuditMarketing ConsultingB2B MarketingSaaSBrand DevelopmentMarketing CommunicationsBrand StrategyBrand ManagementVideo AdvertisingContent MarketingMarketing StrategyGo-to-Market StrategyBrand Positioning - $125 hourly
- 5.0/5
- (7 jobs)
I provide veteran experience to smart clients looking to grow revenue from ideal customers. I deliver solutions for branding, web apps, and marketing with a proven, strategic process to help you differ and matter. • differentiate from competitors • capture valuable audiences • increase conversion rates • compress sales cycles • expand profit margins • enhance customer satisfaction • streamline operations • win high-performance talent and achieve other business goals across many different industries. Let's talk about your specific situation and what you need. Typical services include: + brand strategy + marketing plans + strategic messaging & pitch decks + content planning & development + inbound & outbound tactical execution + web application design & development + many more related activities If scaling is necessary, I can activate additional trusted contributors.Brand Positioning & Messaging StrategyBrand PositioningPrint DesignContent StrategyMarketing AutomationContent WritingAd CampaignBusiness ConsultingSearch Engine OptimizationMarketing StrategyBrand StrategyBrand ConsultingCorporate Brand IdentityWeb DevelopmentUser Experience DesignWeb Design - $145 hourly
- 5.0/5
- (42 jobs)
✅ Upwork Top 1% | ✅ Expert-Vetted | ✅ B2B | ✅ Start-Up | ✅ Fortune 100 💫" Kelly is an outstanding business partner who drives clear action toward achieving big bold goals. She has an incredible ability to see through chaos to focus on driving significant business impact.” 💫" Kelly is a master at grokking markets, analyzing trends and working on a plethora of different go-to-market strategies. Hi! I'm a seasoned marketing professional with years of director-level experience building and managing marketing teams at Fortune 100 companies. I've been lucky enough to be a part of some of the most compelling brands out there—like Microsoft, where I was responsible for creating our global enterprise brand story, expressing value propositions for each industry, and envisioning go-to-market strategies for our solutions. I created the tools and processes to do this consistently and at scale, which led me to start my own consulting practice. Now, I bring these skills and tools to startups—and help them build the right marketing strategies from day one. In addition to working with early-stage companies, I'm also available for consulting in brand and marketing strategy, messaging and value prop development, content creation and management, and customer acquisition and retention campaigns. I'm a data-driven strategist who loves to dig into numbers to find interesting insights. I believe in using research, data and analytics to develop a strategy, and then use those insights to drive creative campaigns. With my clients, we set goals to measure progress at every stage, and using this data to iterate and make continuous improvements until we achieve our desired results. If you want to learn more about how I can help your business grow, invite me to your project. Regards, KellyBrand Positioning & Messaging StrategyBrand StrategySaaSContent StrategyMessaging FrameworkB2B MarketingKPI Metric DevelopmentConversion Rate OptimizationDigital MarketingCampaign ManagementCustomer Acquisition StrategyMarket AnalysisCustomer Retention StrategyMarketing StrategyBrand Positioning - $90 hourly
- 0.0/5
- (0 jobs)
VP, REVENUE OPERATIONS, SALES, SALES OPERATIONS Strategic Leadership | SaaS | Operational Excellence | Revenue Operations | Business Optimization I am a transformative and decisive executive with over 20 years of experience optimizing revenue growth and scale through strategic leadership, GTM motions, streamlining operations, and driving operational excellence. • Experienced sales executive leading B2B SaaS sales efforts within Fortune 200 firms, startups, and emerging organizations. • Insightful strategist who achieves revenue growth by optimizing competitive positioning, developing data-driven strategies, expanding into new markets, leveraging partnerships, and maximizing customer loyalty and lifetime value. • Skilled in RevOp tech stacks, including SalesForce and ERP CRMs, Marketo, Hubspot and AI applicationsBrand Positioning & Messaging StrategyGrowth StrategyCRM SoftwareBusiness TransformationBusiness ManagementBusiness OperationsContinuous ImprovementProcess ImprovementBrand PositioningManagement SkillsAccount ManagementBusiness ChangeData AnalyticsCustomer Relationship ManagementSaaSRelationship Management - $150 hourly
- 0.0/5
- (0 jobs)
I am passionate about turning your business-for-good into an impactful brand. With a creative agency background across brand building, growth marketing, client services, and business operations, I help set the stage from curtain rise to echoing ovation. What's my superpower? I'm the person who brings teams together, turns chaos into clarity, and ideas into stunning strategies. I take that original spark and ignite brand identity and positioning that resonates with your people. I know what it takes to turn heads. My career experience spans over a dozen years in tech, entertainment, CPG, nonprofits, and more — from giants like Amazon and Google to smaller gems like Fire Corn Popcorn and San Juan Preservation Trust. I am optimistic for the future and can't wait to meet you! Let's land your luster.Brand Positioning & Messaging StrategyLogo DesignBrand DesignBranded WebsiteBrand PositioningBrand NamingBrand Identity & GuidelinesRebrandingBrand Identity DesignBrand StrategyBrand ConsultingBrand ManagementBrand IdentityBrandingBrand DevelopmentBranding & Marketing - $75 hourly
- 0.0/5
- (0 jobs)
Camp Robber Creative is a boutique creative services agency on a mission to provide companies with innovative, effective, and affordable marketing solutions. The Camp Robber Collaborative brings together a talented team of artists, designers, writers and creative strategists - all on a mission to create great branding, messaging, photography and content for your business. We’ve worked with dozens of brands, e-commerce, retail & beyond. We’re a team of creative collaboratives fueled with real values and real creativity. Whether it’s a dynamic brand refresh, an elevated presence on Amazon, or a strategic analysis of your customer base, CRC will deliver the assets your company needs to achieve the goal that we have shared with our clients from day one: TO SEE YOUR BRAND SOAR.Brand Positioning & Messaging StrategyEcommerceBrand PositioningGraphic DesignMarketing Collateral DevelopmentAd CreativeVideographyPhotographyCopywritingContent DevelopmentContent StrategyBrand Style GuideBrand Book DesignBrand Identity & GuidelinesCreative Direction - $75 hourly
- 0.0/5
- (0 jobs)
CREATIVE DIRECTOR | COPY, BRAND, STRATEGY & MARKETING I’m a senior creative leader with a background in content and writing. I have deep experience in B2C and B2B, for agency and in-house (Amazon, Alexa, Echo, Kindle, AT&T, FCB, Eddie Bauer). And am passionate about using ideas, strategy, voice, copy, design, UX, and storytelling to create bar-raising content throughout the customer journey. Whether it’s a global product launch, developing an enduring worldwide brand, or building & leading teams of 50+, I bring critical thinking to the creative space. And have for over 15 years.Brand Positioning & Messaging StrategyB2C MarketingB2B MarketingUX & UIBrand PositioningBrand StrategyBrand NamingCreative DirectionWritingContent WritingMarketingCopywritingAd Copy - $350 hourly
- 0.0/5
- (0 jobs)
I help founding teams and innovators launch breakthrough products in the consumer space. With hands-on approach, I partner with teams to simplify product portfolio, prototype and create new products, execute growth plans, and launch successful offerings. In my last role at Starbucks, I led the strategic transformation of Starbucks' multi-billion food business. Previously, as the lead of the R&D team I leveraged human-centered design to create, test and commercialize 30+ food and beverage products, bring to life new Starbucks experiences, and further customer love for the brand. In my consulting work at Monitor Deloitte I advised consumer goods companies on growth strategy. I delivered data-driven market insights, identified new product opportunities, and developed go-to-market strategies for Fortune 500 clients. Earlier in my career, I co-founded and managed Marshal Design, one of the leading marketing strategy and communications agencies in the Baltics. In this role, I successfully developed effective marketing campaigns for international consumer brands including Colgate, Henkel & Schwarzkopf, Samsung and GE, as well as local start-ups. Currently, I am focused on working with smaller companies in consumer products space that seek disruptive growth.Brand Positioning & Messaging StrategyCustomer SegmentationCustomer DiscoveryConsumer ElectronicsRetail & Consumer GoodsConsumer ResearchFood & BeveragePrototypingBrand PositioningProduct DevelopmentResearch & DevelopmentGo-to-Market StrategyGrowth StrategyBusiness InnovationProduct StrategyManagement Consulting - $50 hourly
- 0.0/5
- (0 jobs)
I’m looking for oddball sales and marketing jobs. I am a full time Fortune 500 marketer, and can support a wide range of needs across sales and marketing for both business and consumer. Strengths include: copywriting, scriptwriting, PowerPoint design, consulting slides, cold email, and more. I’m good at asking questions and figuring things out. I can generally jump in and learn most skills quickly enough to execute at a high level for you. About me: I’m a Fortune 500 tech Sales and Marketing professional. I began my career in Sales doing B2B Cold-Calling and Cold Email before transitioning to marketing where I am responsible for Messaging and Positioning and Go-to-Market strategy.Brand Positioning & Messaging StrategyFreelance MarketingMarketingBrand PositioningCold EmailCold CallOutbound SalesCold CallingSalesSales & Marketing Want to browse more freelancers?
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