Hi! My name is Anita, and it is nice to e-meet you!
My name is Anita and I am a Account, Project and Marketing Manager with more than 4 years of experience with US clients. I am confident that my expertise can bring valuable benefits to your company, helping you stand out amidst competitors with innovative and memorable solutions. To date, my experience includes:
- 9 months of Account, Project and Marketing Manager experience at 3 web and marketing agencies
- 2 years in a leadership position as a full-service Web and Marketing Manager
- Over 5 years of overall experience in various Marketing projects, covering Social Media, email marketing, copy and content writing, event planning, and product/business development
One of my most significant accomplishments was my latest full-time position as an Account, Project, and Marketing Manager at a New York-based marketing agency. Over six months, I was responsible for creating strategies, writing copies, and leading and overseeing the execution of the PPC, copywriting web, SEO, community management, and graphic design team:
• Maintained daily or weekly communication with clients and continuously developed custom-tailored web and marketing solutions to increase their company’s brand awareness and revenue.
• Developed and executed strategies for Social Media (posts, videos, stories) on platforms such as Facebook, Instagram, LinkedIn, and TikTok, aimed at enhancing clients' brand awareness and fostering organic growth. Led graphic designers, copywriters, and community management teams in creating modern, eye-catching content.
• Wrote creative, highly engaging, and converting copies while overseeing assistants in copywriting.
• Created and SEO-optimized informative and educational content for websites and various platforms (Yelp, NextDoor, News portals, Blogs, etc.). Oversaw the SEO team and marketing assistants in execution.
• Designed and oversaw the team in the creation of various types of newsletters, from informative updates on company news and upcoming events to promotional showcases of new products and available offers.
• Oversaw graphic designers and the PPC team in the execution of paid advertising campaigns (Google, Meta, LinkedIn).
• Created, redesigned, and maintained various Wordpress, Wix, Squarebox, and Shopify websites. Oversaw the web development team in the execution of custom-coded websites and major tasks
Clients ranged from B2C pastry shops with international deliveries, beauty salons, educational centers, dropshipping businesses, and restaurants to B2B businesses such as construction agencies, therapy institutions, and wholesalers.
My second most significant accomplishment is my two-year part-time role as an individual Marketing Manager for a Music School based in California. Within this position, I successfully tripled the company's revenue within one year. My responsibilities encompassed a wide array of marketing and business development tasks, including writing diverse copies and content for the website (blogs, product descriptions, news), creating Social Media content, community management, and designing newsletters and brochures. Additionally, I played a pivotal role in product and service development, contributing to strategic planning aimed at increasing the company's revenue.
In my quest for a new and enriching professional endeavor, I am keen to discover a greater opportunity that not only refines my extensive expertise in marketing, account management, and project management but also aligns seamlessly with the vision and goals of your esteemed company. I am confident that my multifaceted skills can serve as highly beneficial assets to elevate your company to new heights of success.