9 Best Customer Research & Insights Freelancers For Hire In Illinois

Check out Customer Research & Insights Freelancers in Illinois with the skills you need for your next job.

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$70 hourly
- 5.0/5
- (5 jobs)
Ali Pohn is a writer, author and marketing executive with over 25 years experience in media, market research, strategy, innovation and marketing consulting. Ali has consulted with and helped companies with their marketing, branding, new product development and more. Clients include LG, Kraft Foods, New Balance, Disney, Campbell's Soup Co., American Girl, Coke/Minute Maid, Boys & Girls Clubs of America, Chuck E. Cheeses, The American Heart Association, Best Buy, Hewlett Packard and Warner Bros. Ali has also worked in children's television, Internet, developed educational materials, authored children's, parenting and humor books and established creative enrichment programs for grade-schoolers.

Customer Research & Insights
Blog Writing
Content Writing
Writing
Marketing
Workshop Facilitation
Innovation Strategy
Market Research
Consumer Research
Qualitative Research
$40 hourly
- 5.0/5
- (50 jobs)
◼️ BACKGROUND I am an expert in my area of focus with 5+ years of entrepreneurial and diverse business and startup experience. I hold an undergraduate degree from Purdue University and will be pursuing an MBA in the near future. I currently reside in downtown Chicago by way of Sao Paulo, Brazil. My 5+ year career has taken me around the world and into several sectors - building branding and marketing strategies for large corporate clients, impactful non-profits of all sizes, and rapid growth start-ups. What always remains consistent is my approach: listening deeply to you, the client, and understanding your problem that needs solving. Maybe you have a great product or idea but aren't sure how to bring it to market. Or you're sat on a goldmine of customer data but don't know how to unlock its growth potential. Perhaps you feel that your current branding isn't truly reflecting your vision and speaking to your audience. Or you have marketing ideas but need manpower, processes, or training to implement them. However big or small the challenge, I love digging into complex problems with clients and creating bespoke, thoughtful solutions that meet their goals. Let’s talk! ◼️ TESTIMONIALS "Working with Cray on two market research projects has been a breeze. Cray is insightful, detailed and always responded to questions and follow ups so quickly. They completed both projects ahead of schedule and always stayed in great communication. Hope I get to work with them again in the near future!" "Cray was very engaged, really appreciate them giving us their expertise during the marketing consultation. They met and exceeded our expectations! Definitely recommend if you need consultation on a new product!" "Cray and his team kept a great line of communication and completed the job in a timely manner. They were able to answer all of our market research questions and gave us even more insight and ideas to help with starting a new business venture. We definitely recommend them and will be using their expertise in the future!" ◼️ EXPERTISE Surveys: Design and implement insightful surveys that will generate actionable data for future and current products Pitch Decks: Prepare a compelling business narrative (in Google Slides, PPT or Keynote) with content and modern design that's investor ready Executive Summary (1-pager): Prepare a concise summary of the the business opportunity Sales Presentations: Prepare a complete deck to win new clients or partnerships Business Plans: Prepare a comprehensive plan (in Google Docs.) that covers your entire operation from A to Z Branding: Develop brand guidelines (with logo design, color palette and typeface) and visual identity across all assets Financial Projections: Prepare an editable financial model with 5-year projections, cash flow, balance sheet, breakeven/sensitivity and other required KPIs ◼️ INDUSTRIES SERVED Technology, Education, Fintech, Fashion, Health and Wellness, SaaS, Consumer Goods, Life Sciences, Adtech, Media & Entertainment, E-commerce, Hospitality and Tourism, Financial Services, and several others. ◼️ BENEFITS Work with an expert Receive investor ready material Save you time and distraction Proven process with a track record

Customer Research & Insights
Company Research
Topic Research
Startup Consulting
Business Intelligence
Marketing Strategy
Business Strategy
Content Writing
Tableau
Market Analysis
Online Research
Consumer Research
Competitive Analysis
Data Analysis
Report Writing
Qualtrics
$188 hourly
- 5.0/5
- (11 jobs)
Market Research Consultant with over 25+years of experience supporting companies, agencies, and product development firms in translating consumer insights into strategic initiatives in the marketplace. Industries include consumer, medical, and industrial arenas in the US and globally. Consumer Insights Consultant • Development of research learning plans and implementation of programs to support overall business objectives. • Hire market research vendors and manage programs to support internal marketing/ market research professionals. • Fill-in for maternity leave employees and manage division with smooth transition to employee upon return. • Led and managed special, short and long-term programs outside scope of internal employee workload Facilitator/Moderator/Strategist • Moderation of over 9,000+ TDIs, IDIs, Focus Groups, Ethnography, On-Line Bulletin Boards. o Develop screeners, manage facilities and recruitment efforts o Develop discussion guides and tools to be utilized during research sessions o Analysis of research findings o Deliver final report with insights and recommendations for implementation • Facilitate workshops and innovation sessions translating consumer insights into actionable business plans. • Methodologies include both secondary and primary research

Customer Research & Insights
Secondary Research
Consumer Research
Facilitation
Focus Group Moderation
$45 hourly
- 5.0/5
- (2 jobs)
As a seasoned market research professional with over 20 years of experience in CPG/FMCG industries, I bring expertise in providing quantifiable insights for consumer brands and retail/foodservice companies. With proficiency in leading market research SaaS providers (Mintel, Numerator, IRI), I have a well-rounded skill set that allows me to quickly adapt to new tools. I have a strong background in the emerging field of cannabis research, having both conducted my own studies and providing white label consulting services to other researchers. My technical skills include advanced proficiency in Google Suite, Microsoft Office, analytics/modeling, graphic design (Canva, Piktochart), web development (Square Space, Wordpress), and email marketing (Mailchimp). I am also experienced in conducting quantitative surveys and analyzing the results. I am eager to demonstrate my flexibility and strong track record of exceeding expectations. I am confident that you will find my approach both professional and results-driven, and I look forward to the opportunity to work with you.

Customer Research & Insights
Microsoft Excel
Consumer Goods
Competitive Intelligence
Survey Data Analysis
WordPress
Content Creation
Survey Question Writing
Business Presentation
Account Management
Survey Design
Market Research
Report Writing
Quantitative Research
Consumer Research
Microsoft PowerPoint
$90 hourly
- 5.0/5
- (4 jobs)
Dedicated insights and strategy executive with 15+ years of progressive leadership experience directing both internal and client-facing projects and relationships within the marketing, media, communications, and research sectors. Versatile and adaptable partner, with experience consulting for clients in both the B2B and B2C marketplaces across a variety of industries including travel, CPG, FMCG, restaurant/QSR, retail, financial services, healthcare, automotive and entertainment. Specialization in helping brands understand trends and culture driven by Millennials, Gen Z and Gen Alpha. Resourceful problem-solver with a focus on training and mentoring to set team members up for long-term career success. Recognized for communication and presentation skills, with exceptional ability to distill complex datasets into actionable and inspiring insights.

Customer Research & Insights
Content Writing
Content Development
Strategy
Insights Summary
Trendwatching
Client Management
Candidate Interviewing
Coaching
Management Skills
Quantitative Research
Consumer Research
Presentations
$150 hourly
- 5.0/5
- (13 jobs)
• User Experience Researcher for 10+ years qualitative and quantitative methodologies, (n=5 to 50,000+). • Principal & Senior UX Research positions at Meta, Siemens, Vivid Seats, Amazon & Microsoft. • End-to-end: stakeholder elicitation, research design/planning, test design, discussion guides, mod guides, scripts, facilitation ( moderating or interviewing), qualitative coding, data analysis, reporting and implementation. • Clinical grade UXR processes: former UX researcher for life-or-death mobile app/GUI validation studies; helping millions of patient and doctors use interfaces for dosing and injection protocols. • Onsite studies in San Francisco, Irvine, Marina Del Rey, New York, Houston, Cleveland, Milwaukee, Chicago, & Switzerland. • Media appearance: UserTesting's, Insights Unlocked: Episode 109 (re-cited in User Weekly) --- Qualitative & Quantitative Methodologies: Moderated/Unmoderated Usability Test (In-Person & Remote) Concept Testing Multivariate & A/B Testing Competitive Analysis Heuristic Evals/Site Audits Interviews Card-sorting & Tree Tests 1st Click Tests 5-second Tests Ethnography Netnography Contextual Inquiry Diary Studies Focus Groups Click Stream Analysis Log Analysis Surveys Meta-Analysis --- Tools: UserTesting • Optimal Workshop • UserBrain • Userlytics • Dovetail • Qualtrics • Hotjar • VWO • Clarity by Microsoft • Fathom • TL;DV • Respondent.io --- Industries: SaaS, PaaS, Healthcare (Biotechnology & Pharmaceuticals), Finance and FinTech, Retail and E-commerce, Automotive and Transportation (including Aerospace), HR Tech (Human Resources), Education and E-Learning (Ed Tech), Media & Entertainment (Social Media), Energy & Utilities, Consumer Goods and Services, and EdTech --- Products and Experiences : AI/ML Interfaces, Data Viz Interfaces, Enterprise Healthcare Systems, Pharma Interfaces, Healthcare Tools (Injection systems, IFUs, Sensors, Patches and Wearables, Medical Packaging), Check-out Funnels, Landing Pages, Search Engine Results Pages (SERPs), Skincare and Beauty Product Pages, Faucet & Decor Pages, Design & Dev Tool Interfaces, Bill of Materials, Engineering Systems, Remote and Mobile Automotive Interfaces, Chrome Plug-ins, Browser and Internet Windows, IT Chat Systems, Administrative Filing Systems, Account Setup Flows, EdTech Classroom and MooC Epics, Banking Flows, Airline Systems) --- Personas: Doctors, Patients, Nurses, Credit Card Consumers, Mobile Smartphone Account Holders, First-Time Contract Owners, Employees, Job Candidates, Jobseekers, Engineers, Developers, Machine Learning Scientists, AI Scientists, Information Workers, Knowledge Workers, Environmental Scientists, LLM Chat Users, Social Media Users, Shoppers, Events Attendees, Drivers and Car Owners, Multiple Screen Users, Young Adults (under 18), Streaming Platform Users, Tax & Accounting Software, Small Investment Apps, Dat Visualization Dashboard Analysts, Above the Wing and Below the Wing Airplane Personnel, ChatBot Users, Prompt Engineering, Wealth and Investment Managers, General Population / Mass Consumer and other various Technical Professions --- Qualitative Training: Summa Cum Laude Polymath/Political Science Graduate: Formal Mixed Methods Social Science Training in Psychology, Sociology, & Anthropology Quantitative Training: • PhD Level Predictive Analytics (ex: OLS Regression) • The only Undergraduate in Political Science Department to be admitted into PhD Data Analysis Courses from the class of 2016. --- "The social investigator should not and cannot be indifferent to what they study. People are always both subject and object of research so investigation should always involve principled stands on the problem studied and principled intentions of changing them.” -Action Theory (Theory of Social Investigation), Maggie Humm, The Dictionary of Feminist Theory, Hemmel Hempstead 1989 --- Portfolio Case Studies: AI-Ethicist.com/why-is-ux-research-ai-ethics

Customer Research & Insights
Audience Research
Customer Experience Research
Market Research Interview
Consumer Research
Quantitative Research
Data Analysis
Qualitative Research
Website Audit
Heuristic Evaluation
Competitive Analysis
Journey Mapping
Buyer Persona
Usability Testing
Research Interviews
UX Research
$115 hourly
- 0.0/5
- (0 jobs)
PROFILE 10+ years of design thinking, CX, consumer research, strategy and marketing experience. Excited about connecting the dots between data, insights, strategy and execution. Passionate about helping companies redefine the business they are in: re- evaluating targets, designing the end- to- end CX and guiding product innovation to meet future vision and goals. Expert at finding and crafting the story with data, setting strategic direction and identifying growth opportunities. Proven facilitator, leading sessions for multi- functional teams and across skill levels; from 15 min. power session to multi- day workshops.

Customer Research & Insights
Service Blueprinting
Customer Segmentation
Innovation Strategy
Workshop Facilitation
Design Thinking
Marketing Strategy
Journey Mapping
Business Innovation
Qualitative Research
Consumer Research
Market Research
Customer Experience Research
Quantitative Research
Secondary Research
$50 hourly
- 0.0/5
- (0 jobs)
Data Scientist with a knack for scoping out and executing big ideas. To every problem, I bring a structural approach, technical expertise, and creativity. Applied to E-Commerce, I have experience with deep learning, transformer models, visual shopping, search ranking, and applied machine learning. I work backwards, then apply the necessary tools and modeling techniques where appropriate.

Customer Research & Insights
Analytical Presentation
Data Analysis
Search Engine Optimization
Consumer Research
Business Intelligence
Artificial Intelligence
Statistical Analysis
Causal Inference
Machine Learning
$125 hourly
- 0.0/5
- (0 jobs)
Arch Insights was built to offer fast, actionable consumer insights for businesses of all sizes - from concept testing and brand/package design testing to brand health tracking, we help brands gain a deeper understanding of their consumer base. - Full project management from start to finish - Regular communication is important to me, so let’s keep in touch - Qualitative research: Participant recruiting, screening, and selection; session scheduling and moderating; call analysis and report - Quantitative research: Survey writing, respondent recruiting and management, survey coding, and data analysis and report

Customer Research & Insights
Market Research Interview
Survey Data Analysis
Survey Flow
Survey Question Writing
Survey Design
Survey
Focus Groups
Focus Group Moderation
Consumer Research
Conduct Research
Company Research
Qualitative Research
Quantitative Research
Market Research
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