I Consult DTC Shopify brands to boost Klaviyo email performance using strategic audience interest/behavior segmentation & automation to deliver tailor-made emails that genuinely resonate.
🎖️EXPERT-VETTED by Upwork represents the Top 1% of the Klaviyo talent pool
Badge only visible to enterprise-level Upwork clients (see portfolio)
If you've been burned by “interview specialists” or freelancers that say “Yes,” before they've considered whether they’re truly a fit for your project, I urge you to proceed.
I only engage in projects that exhibit the characteristics of strong, mutually beneficial collaborations where everyone wins. I respect everyone's time, which explains my reputation for not being afraid to point out any indicators that I may not be the right fit for a project.
That is a personal guarantee verified by my clients.
"I have never had a freelancer be so honest with me on what parts he could do really well and the parts he admitted were a weakness. Beyond psyched about the end result and the process was super smooth and his communication was amazing throughout."
"Matt is the best of freelancers on Upwork. He is honest about his strengths, communicates often and in detail, documents his work, and does an outstanding job."
"Matt is super-smart and extremely thorough. When he says he can do something, he means it. Matt is one of the best freelancers we've ever used and we will DEFINITELY hire him again"
AREAS I HELP WITH:
◆Deliverability / Domain reputation
AREAS I DO NOT HELP WITH:
◆Development / Coding
◆Planning Campaign Content Calendars
(I have excellent referrals for these if needed)
Residing in sunny Tampa, Florida, I enjoy family life with my beautiful wife, Kristen, and our baby boy, Royce. Driven by my competitive nature as a former four-sport athlete, my enthusiasm for athletics persists - Go Cavs, Buckeyes, Browns, and UFC Heavyweight legend, Stipe Miocic!
With an entrepreneurial spirit and a lifelong fascination for cutting-edge tech, I’ve channeled my passion into Ecommerce marketing automation.
My entrepreneurship journey began in middle school, assisting my father's house-building venture. In high school, I had side hustles repairing/building PCs and burning CDs. In college, I evolved this into a modest PC repair business, supplemented by low-stakes online poker earnings to cover expenses and much-appreciated beer money.
Post-college, I migrated to Boston, where I immersed myself in business development roles. After six intense years, I experienced burnout and returned to my entrepreneurial roots: co-founding a payment processing agency. My aptitude for problem-solving, tech prowess, and business acumen proved a pivotal role in our ascension to making The Inc. 5000 list.
There, I engaged with hundreds of Ecom store owners, fueling my curiosity in the field. In 2017, while retaining an equity stake in the agency, I plunged solo into launching a Shopify dropship store. Despite using a basic email strategy at the time, Klaviyo's ROI outshone every other channel, compelling me to leverage its potential.
Within a year, I became a top-rated Shopify and Klaviyo freelancer on Upwork, garnering the attention of the founder of Flowium, an Elite Klaviyo partner email marketing agency. I had the privilege to collaborate and contribute my skills to help grow their client base and monthly revenue by more than 500% within the first two years.
Despite their top-tier full-service email marketing, I noticed a recurring disconnect between business needs and agency offerings through hundreds of client consultations.
The "all or nothing" service model often deterred prospects wary of paying for unneeded features. This resulted in missed opportunities to collaborate with businesses on problems I was equipped to assist.
Driven by this unmet need, I was compelled to chart a fresh course in pursuit of a worthy objective:
"Provide tailored solutions to fill Ecommerce service gaps for Shopify brands, presenting an effective alternative to full-service agency retainers, and resolving unique challenges without unnecessary costs.”
SCHEDULE A CALL TODAY:
Properly assessing whether I can contribute to achieving your desired outcomes requires a call to discuss your challenges & objectives.
Email Marketing Consultation
Email & Newsletter
Marketing Automation Strategy
Email Campaign Optimization
Digital Marketing Strategy
Email Marketing Strategy