Hey there! I'm Don "Cappy" Capwell, your go-to expert for all things branding, social media, lead generation, email/text marketing, copywriting, graphic design and video editing!
Whether you're looking to level up your social media game, attract quality leads that convert, or supercharge your brand messaging across multiple channels, I've got you covered!
As a specialist in these areas, I bring the expertise and know-how to help you achieve your goals. Whether you're seeking social media assistance, lead generation through organic or paid outreach, or a powerful message marketing strategy that keeps you top-of-mind for your audience, I've got the tools and strategies to make it happen.
Listen, I've been working with small to mid-sized "local" businesses since 2017, and I've learned that there is not a one-size-fits-all (or even "one-size-fits-most) solution. Unless you're a baker, cookie cutters shouldn't be part of your outreach strategy! I specialize first in listening... not listening to respond, but listening to understand your business, your vision, and your goals. Then, once I've understood, I get to work crafting a specialized strategy for YOUR business... not one that may have worked for your cousin's friend's brother's widget company. Your business is unique, your goals are unique, and your audience is unique... so why settle for anything less than a unique solution?
If social media is your focus, I'll create engaging content, manage your profiles, and help you build an active and loyal following. I'm a graphic artist that can take your idea and amplify it in the hearts and minds of your audience!
Need leads? I'll design and execute targeted paid ad campaigns that bring in high-quality prospects who are eager to learn more about your business. Google, Bing, YouTube, Facebook, Instagram (and the list goes on)? Yes - I am experienced, and since I'll understand exactly what you want to convey and help you find the target audience that your message will resonate with, you'll get the most qualified leads served up for you on a steady basis!
Need to stay top-of-mind and turn ambivalent followers into raving fans? Email and Text Marketing campaigns may be right for you! With captivating copy and strategic messaging, I'll craft campaigns that resonate with your audience, driving them to take action and become loyal customers that will even "evangelize" your business to their friends and family!
Alright, now for a bit of information that may hurt - but it's said with the singular goal of helping you! I've found over the years that most business owners don't really know FOR SURE what they need, or even what they want - they just know what they are doing isn't working, and they need help. That's why I'm here - but before you contact me you must know that I can't work with everyone!
Here's the thing... Because I have a particular mix of skills and experiences that far exceed what most Upworkers provide, I can only work with a handful of clients at a time. The truth is, if you just need someone to post regularly on your social media, there are thousands on this platform that can help. If you just need someone to run an ad for you, again, lot's of talented Upworkers can do the job. If you need someone to look at your whole business, your goals, and your vision - then craft something truly extraordinary, then monitor campaigns and optimize them for maximum impact, we need to chat.
If you decide to contact me, I may not be able to help you - but I'll let you know that right up front! Many folks are ready to offer you the moon, but I only work with a handful of clients at a time. The good news is that you won't need multiple projects, hiring multiple Upworkers to do multiple tasks... I can most likely do it all! The bad news is that my services are reserved for those that need a "big picture" solution. I take pride in delivering personalized attention and achieving outstanding outcomes for each and every client, but I only work with a few clients at a time...
Do you have a vision bigger than your skillset? We need to chat! Simply invite me to a job posting on Upwork, and we'll dive into the specifics of your project. Let's create a tailored strategy that propels your social media presence, generates high-quality leads, and connects with your audience through effective message marketing.
I can't wait to work with you and help you achieve your goals!
Don "Cappy" Capwell
Social Media Ad Campaign
Facebook Ads Manager
PPC Campaign Setup & Management
Google My Business Listing
Social Media Marketing Automation