As a highly skilled professional, my expertise lies in branding and marketing, business development, project development, leadership, management and legal solutions. With a proven track record of converting new or unknown products into market leaders, I possess the ability to create and maintain strong relationships with clients, associates, and external contacts.
I have extensive experience in creating, developing, and implementing programs, strategies, and sales tools from concept to completion, resulting in greater team efficiency and effectiveness. My specific expertise in digital advertising enables me to develop innovative and targeted collateral to support overall branding objectives.
Additionally, I have a proven ability to develop strategic alliances and business partnerships on both a local and global level, maintaining an extensive network of industry contacts.
In terms of business development, I have served as a liaison with engineering, manufacturing, and service departments to ensure compliance with procedures and timely, accurate distribution of corporate information. I have demonstrated skills in organizing and directing national marketing strategies, building strategic relationships, and increasing profitability. My ability to motivate performance, communicate strong messages, nurture partnerships, and deliver significant sales growth has been noted by past colleagues.
I have managed all aspects of the product cycle and total quality control, including supervision and coordination among clients and manufacturing companies. I have also designed and implemented customer-specific databases to meet clients' pricing needs, serving as a key liaison to analyze diverse markets and develop relevant promotional, public relations, and e-market capabilities for created and custom products.
In the legal dimension, I have managed legal and support staff to maintain the highest legal and professional standards in acquiring licenses. I have organized and directed weekly leadership councils to coordinate litigation activities and established legal research priorities and goals to support and enhance company intellectual property assets. I have interpreted state and federal legislation and rulings to advise senior management and the board on legal implications for existing business practices. I have conducted corporate leadership briefings to inform management about implications of legislation and judicial rulings and institutionalized legal review of product development strategies to identify potential issues.
As a business analyst, I have served as field research staff to investigate business plans, analyze growth, and report demographic trends and market insights for leading business reporting organizations.
In terms of project development, I have executed project management functions including project planning, budgeting, business requirements, technical design, systems specifications, and project deliverables. I have assessed feedback from project employees and determined project completion date. I create, document, and validate acceptance, integration, performance, and regression test plans. I have also provided technical support and problem resolution strategies for customers.
I have directed all aspects of project management for multiple projects, resulting in project completion within the allotted time frame and budgetary constraints. I have interacted with business partners concerning project specifications, which has increased satisfaction levels upon completion. I have played a key role in training internal and external customers on application functionality and spearheaded process improvement initiatives, which significantly improved operational efficiency levels.
In terms of leadership and management, I have evaluated all corporate divisions, products, services, and related markets to establish consensus with the Board of Directors regarding the company's strengths and weaknesses. I have completely restructured operations, discontinuing declining areas and bolstering areas with the greatest potential. I have engineered new processes to support the restructured organization and assessed and restructured administrative, personnel, and marketing procedures, employing standardized computer systems to achieve greater efficiency. I have also re-engineered the accounting function, increasing competency, establishing controls, and focusing on quality service.
Overall, I possess discerning business sense for organizational efficiency, am an expert implementer of quality control and standardization of procedures, and a customer-driven executive with an intuitive sense for what will sell and how to serve. I am a seasoned professional with internal and external negotiations and an initiator of change to increase profit, revenue, and productivity.
Facebook Advertising
Virtual Assistance
Social Media Advertising
Digital Marketing Strategy
Legal Documentation
Business Strategy
SEO Writing
Business Development
Shopify
Content Writing
Affiliate Marketing
Project Management
Facebook Ads Manager
Amazon Webstore
Legal Research
Creative Writing
Legal Drafting
Administrative Support
Canva
Digital Ad Campaign
Sales Strategy
Sales & Marketing
