Hire the best Google Ads specialists

Name: Google Ads specialists
Brand: Upwork
Rating: 4.7 (23270 reviews)

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Clients rate Google Ads specialists

4.7/5

based on 23,270 client reviews

$39 hourly
Diego D.
- 5.0/5
- (26 jobs)
I am a certified Google Ads marketing expert, with extensive experience on campaign development and optimization. My areas of expertise are Google Ads, Bing Ads, Facebook Ads, Instagram Ads, Google Analytics and Google Tag Manager. Throughout my career I have been working towards acquiring the necessary knowledge to achieve the best results for my customers. Please see below my reviews for the projects I completed. In the field of digital marketing it is key to be up to date with the latest tools and trends, as technology is constantly evolving. I believe in continuous training and hope to learn something new in every work experience aiming at improving the quality of my work. I usually take the following steps to develop and optimize campaigns: Google Ads: - Generating best possible PPC strategies for clients. - Developing most relevant and focussed keywords. - Setting up multiple campaigns with the most effective and efficient ad groups and ads. - Split testing or A/B testing - Extensions implementation for maximum exposure. - Optimization of keywords and ads. - Spending and optimizing budget wisely. - Setting up conversion goals. - Setting up and deliver analytics reporting. - Sharing monthly performance reports. - Competitor analysis. Facebook and Instagram Ads: - Setting Pixel. - Carefully selecting the campaign goal. - Creating the best ad sets possible using just relevant audiences. - Creating custom and lookalike audiences. - Spending and optimizing budget wisely. - Audiences optimization. - Ads optimization. - Sharing monthly performance reports. Landing page and conversion rate optimization is also crucial to create successful PPC campaigns, so I will provide recommendations to improve these aspects in order to boost conversions. To me, the most challenging goal for a campaign is maximizing Return On Investment (ROI). The way to achieve this is by maximizing clicks within the designated campaign budget, and minimizing Cost per Acquisition (CPA). I am a committed and reliable professional with a deep understanding of my customers needs. Looking forward to working with you.

Google Ads
Pay Per Click Advertising
Search Engine Marketing
Social Media Marketing
Google Analytics
$17 hourly
Juanita T.
- 4.9/5
- (89 jobs)
I'm a Google Ads Qualified professional and a Google Certified partner who has been in the Digital Marketing Industry since 2009. I have provided services such as PPC, On-Page SEO, Web and Graphic Design to top E-commerce clients in Australia, US, Philippines, and UK. I specialize in Google Products Listings Ads (Google PLAs PLA), now Google Shopping Ads and Merchant Center Feed management and optimization. I use my knowledge and expertise to continually restructure and optimize shopping campaigns to account for higher impression shares, more conversions, at lower costs. For search ads I can optimize campaigns for higher CTRs (more targeted clicks) at lower overall costs. My services include: - Creation, Optimization and maintenance of Google Ads Campaigns - Bing Ads Campaign Management - Google Shopping Ads and Google Merchant Center management - Youtube ads campaign management - Creation of dynamic ads, keyword selection, advanced targeting, ad extensions - Creation, design and implementation of display ads and Remarketing ads - Conversion Optimization using Google Analytics - Quality Score Improvement, Cost Per Acquisition Improvement - A/B Testing & Experiments - Web Design and Graphic design I am available for short or long term consulting or management of Google Ads, Bing Ads campaigns, design requirements, or any Search Marketing Campaign. I'm looking for clients that are seeking experience and quality over quantity. I explain what I do in a client-friendly manner and won't put you in a lot of technical jargon. I always value business goals and profitability.

Google Ads
On-Page SEO
Web Analytics
Ecommerce Website Development
Banner Ad Design
PPC Campaign Setup & Management
Display Ad
Bing Ads
SEO Keyword Research
Google Analytics
Google Shopping
$35 hourly
Dmytro T.
- 5.0/5
- (45 jobs)
Top-Rated & Certified PPC PRO 📈. More than 10 years of experience in the field of digital marketing (7 years of constant work with Google Ads). Worked as a PPC Team Lead and managed 5 specialists (coaching/control/education). A visitor of official Google Events for Professionals only. I am devoted to Performance and know how to compose a profitable advertising ecosystem using the most popular sources (Google Ads, Facebook Ads, LinkedIn). I am for long-term partners that we can build very strong cooperation. P.S. Yes, I am in Ukraine now 💙💛 , but in a war-free region, so you shouldn't worry about my availability and the war doesn't influence my expertise (even opposite). Strong advantages: 1) detail oriented (go deeper into details to find some either growth or optimization points) 2) can help you at building plans to improve your business performance (improve the product, conversion rate, etc.) 3) report on more than just 'data table screenshots' (prepare Google Data Studio Real-Time Dashboard) 4) fluent English, no problems with 1:1 calls (can communicate with the clients *for agencies) 5) implement Best Practices and Advanced Skills in Google Ads (maybe also in Facebook & LinkedIn) that proved good performance (from my 10 years experience dealing with other clients) 6) understand all the complex features and functionality, optimization strategies, and much more to deliver reasonable CPL Handle all aspects of Google Ads campaigns: ✅ Keyword Research, Campaign Planning, Competitive Research ✅ Campaign Setup, Ad Creation/Copywriting, Targeting Strategy ✅ Optimization and Reporting (detailed reports – not table screenshots) Additional Skills ✅ Facebook Ads ✅ LinkedIn Ads ✅ Google Analytics Skills (Conversion tracking, goals, paths/flows, etc.) ✅ Full Google Certification Status Max Monthly Budget Experience 💵 100 000 USD (B2B) 💵 250 000USD (B2C) Overall Career Budget 💵 < 1 000 000 USD Steps in our Cooperation: 1) discuss your business goals; 2) prepare Digital Performance Marketing Plan (TOFU, MOFU, BOFU) & the channels to use (Google Ads, Facebook Ads, Linkedin); 3) discuss the plan and approve it; 4) starting implementing the plan; 5) first results and day-to-day optimization. Industries I have experience in: Lead Generation in B2C 🏠 Real Estate (buy/sell/rent) 🚗Car Dealers (buy/sell/rent) 🚗 Auto Parts (buy/sell) 📙Language Schools (lead gen) Lead Generation in B2B ✅SaaS Businesses (frameworks, platforms, technologies) ✅Software Products (enterprise & corporate) ✅CyberSecurity (all-in-one solutions for enterprises and smb etc.) ✅Banking (credit cards, etc) Consulting in: ✅ decreasing CPL ✅ improving Lead Quality ✅ optimizing QS ✅ improving the Ads ✅ improving CR for Landing Pages ✅ creating performance strategy.

Google Ads
B2B Marketing
Marketing Strategy
SaaS
Product Listing Ad
Retargeting
Digital Marketing Strategy
Search Engine Marketing
Pay Per Click Advertising
PPC Campaign Setup & Management
Google Tag Manager
Search Engine Marketing Strategy
SEM Keyword Research
Google Search
Lead Generation
$125 hourly
Caleb H.
- 4.8/5
- (71 jobs)
I am an industry expert for HVAC, plumbing, electrical, roofing, landscaping, dentistry, healthcare (doctor-owned practices), or legal, you’ve come to the right expert! With years of experience crafting winning strategies for these industries, I know exactly what it takes to drive results. Are you ready to generate high-quality leads and grow your business like never before? I’m not just any freelancer—I’m an Expert-Vetted & Top Rated Plus digital marketing specialist, placing me in the elite top 1% on Upwork. My perfect 100% success rate speaks volumes about my dedication to helping businesses succeed. Lead generation is my specialty. From setting up seamless form-based lead capture systems to optimizing ad campaigns that consistently deliver high-quality prospects, I’ve done it all. Whether your budget is a modest $1,000 or a robust $1.5M per month, I excel at creating Google Ads, Meta Ads, Bing Ads, and LinkedIn Ads that deliver measurable results. Over the past 8+ years, I’ve helped startups and enterprises alike boost conversions, skyrocket ROI, and build thriving customer pipelines. For industries that rely on forms to capture leads, my expertise ensures every click counts. I also fine-tune your marketing ecosystem with conversion tracking, high-performing landing pages, and persuasive ad copy that compels action. But my skills don’t stop at advertising! I can help optimize your overall digital marketing strategy, including SEO, email automation, social media planning, and content marketing—all tailored to drive growth in your specific industry. What sets me apart? Communication. I’ll keep you informed every step of the way, working as your partner to bring your vision to life. Your success is my priority, and I won't stop until we achieve your goals. Don’t settle for mediocre results—partner with a proven digital marketing expert and watch your business thrive. Let’s create a lead generation strategy that works for your business. Ready to start? Let’s talk!

Google Ads
Google Display Network
Bing Ads
YouTube Ads
Text Ad
Landing Page
Digital Strategy
Advertising Strategy
Marketing Consulting
PPC Campaign Setup & Management
SEO Strategy
Social Media Marketing
$65 hourly
Nathan B.
- 5.0/5
- (46 jobs)
Data-driven Marketing Leader with a decade of success in leading transformative digital marketing strategies to rise above the noise and deliver results. As a customer-focused problem solver with a proven history of accelerating ROI on ad spends I excel in identifying continuous opportunities for improvement to achieve marketing and business growth goals. Services include: - Account audits - Digital strategy & consultation - Campaign setup and management - Attribution modeling - Testing and optimization - Creative strategy - Conversion rate optimization - Performance analysis and reporting - Adtech consulting and integration - Marketing automation - Digital project management Platform experience includes: - Meta (Facebook ads and Instagram ads) - Google ads - LinkedIn ads - TikTok ads - Reddit ads - Pinterest ads - CTV/OTT Industry experience includes: - E-commerce (DTC & Retail) - CPG - Manufacturing - SaaS - Financial services - Tech - Energy - B2C & B2B

Google Ads
Digital Marketing Strategy
Marketing Management
Marketing Strategy
Ecommerce
Digital Marketing
Paid Media
Marketing Analytics
LinkedIn Campaign Manager
Shopify
Conversion Rate Optimization
Campaign Management
A/B Testing
TikTok
Campaign Optimization
Facebook Ads Manager
$45 hourly
Martin V.
- 4.9/5
- (116 jobs)
Digital Marketing Expert with strong focus on Paid Advertising and E-commerce Marketing. • More than 100 satisfied clients • Top rated for more than 4 years • Strong studies & proven certifications My main objective is to grow your business thought Digital Marketing, applying all my knowledge from the 13 years I have been working in this field, and allow your company to have all the tools necessary to achieve the goals proposed Skills • Google AdWords (PMax, Search, Display, Shopping, YouTube, Remarketing) • Google Analytics 4 • Bing Ads (Search, Display, Shopping & Remarketing) • Excel (Advance) • Google Tag Manager • Facebook Ads Studies • University Degree on International Business • Postgrad on Multichannel E-commerce: local, social & mobile Certifications • Google Ads Shopping • Google Ads Search

Google Ads
Bing Marketing
Google Ads Account Management
Google Ads Account Setup
Google Keyword Planner
Google Display Network
Google Analytics 4
Google Ad Manager
Google Ads Audit
Lead Generation
Analytics
Internet Marketing
Search Engine Optimization
PPC Campaign Setup & Management
Bing Ads
$109 hourly
Bolton O.
- 5.0/5
- (89 jobs)
Internet Marketing Professional with over 10 years experience in designing, implementing and managing Google ads, Facebook Ads, Google analytics, and Google tag manager. I’ve generated more than $600,000 in B2B & B2C leads/sales this year alone for my clients using Google Adwords (Google Ads now), Facebook Ads, SEM, Video Ads, and Retargeting Expertise in: - Google Ads - Bing Ads - Facebook Ads - Conversion Tracking - Google Analytics - Google Tag Manager - Shopify/Ecommerce - Conversion Rate Optimization - Landing Page/Funnel Creation I can help you - Setup conversion tracking - Generate leads - Lower your CPA - Increase quality traffic to your site - Boost brand awareness - Improve your conversion rate - Maximize your ROAS (return on ad spend)

Google Ads
Conversion Rate Optimization
Landing Page
JavaScript
Pay Per Click Advertising
Google Analytics
Facebook Advertising
Google Tag Manager
$100 hourly
Igor S.
- 5.0/5
- (74 jobs)
◆ Google Shopping Ads ◆ Data Feeds ◆ eCommerce focused ◆ Merchant Center ◆ Shopify, WooCommerce, Magento ◆ Product Listing Ads ◆ *** I don't work with suspended accounts and don't unblock them *** I’m a Google Ads Certified Partner with 10+ years of experience in PPC advertising and Search Engine Marketing. I help eCommerce businesses get to a new level online, with a focus on ROI/ROAS (return on investment/return on ad spend). My main specialty is Google Shopping Ads and Merchant Center (creating and integrating data feeds / managing, analyzing, and optimizing shopping ads). And I also work with other ad formats (Search, Display, YouTube, Remarketing). I believe that success lies in a complex approach. If you want to grow up your online business, increase conversions, ROAS, customers - I'm at your service. What I do: - Creation, Optimization, and maintenance of Google Ads campaigns (Performance Max, Shopping, Search, Display, YouTube, Remarketing). - Data feed integration for Merchant Center with popular platforms (Shopify, WooCommerce, Magento, BigCommerce, etc.). - Fine-tuning of data feeds, optimization & unification of product data. - Troubleshooting Merchant Center accounts. Fixing errors of disapproval products. - Deep Keywords Research & Ad content creative (individual for target audience). - Full proper setup of tracking tags for Google Ads and Google Analytics (conversions, dynamic remarketing, custom goals). - Landing pages, websites SEO & UX analysis (improvements, fixes, recommendations). I have the most experience in such e-commerce niches: - Women's Fashion Clothing & Accessories - Sports Equipment - Health & Wellness - Auto Parts & Accessories - Games & eSport - Jewelry. I worked with big e-commerce brands. My main responsibilities were Shopping Ads Campaign Management and Merchant Center data feed integration. I've gained useful experience with large budgets. In addition to my PPC management experience, I give SEO tips on how to get and convert more traffic to your site. Sometimes small changes on your website can significantly increase conversion rates and profits. I'm a former e-commerce business owner. And worked with many markets (B2B, B2C, services) and understand the behavior of different target audiences. Experience with e-commerce projects, based on Shopify, WooCommerce, Magento, OpenCart, Volusion, PrestaShop, etc. Skills: - Google Shopping Ads (Performance Max, Standard), - Data feeds (Merchant Center, Manufacturer Center), - Google Search & Remarketing/Retargeting Ads, - Keyword Research (for Ads and Product Titles), - Competitor Analysis, - Google Ads Conversion Tracking, - Google Analytics, - Google Tag Manager, - Google Data Studio reports. Stop wasting your time and money on unprofitable ads. Feel free to contact me, I'll help you successfully achieve your goals.

Google Ads
Google Merchant Center
Business with 1-9 Employees
Internet Marketing
Pay Per Click Advertising
Google Shopping
Product Listing Ad
Search Engine Marketing Strategy
Google Tag Manager
Search Engine Marketing
Google Analytics
PPC Campaign Setup & Management
$15 hourly
Jyoti H.
- 4.4/5
- (47 jobs)
With 15 years of Experience, Certified and Top Rated freelancer, I am fully skilled in Google Adwords setup and management, Campaign optimization, conversion rate optimization, ROI optimization, Bid Optimization, Search campaign optimization, Display network optimization, Retargeting/Remarketing campaigns optimization, Google shopping campaign optimization, Bid Management, Competitors Research & Analysis. Service Coverage Includes: - Hardcore Keywords Research, Negative Keywords - Creative & Professional Text Ad Design - Implementing Site Links Extensions in Ad Design - Implementing Phone Extensions & Local Ads Extensions - Mobile Ads Implementation - Campaigns & Ad Groups Creation (Search campaign, Display & Remarketing) - Negative Keywords Insertion at Ad Groups & Campaign Level - Campaigns Optimization to get best ROI (Optimization of keywords, ads, bids and other settings) - Conversion (Sales) Tracking Setup & Google Analytics Setup. - Regular Monitoring, Tracking & Optimization. - Competitor Analysis, Sales / Leads Tracking & Improvements. - Systematic Weekly / Monthly Reporting with all necessary metrics. I am looking forward to get long term PPC management work on Upwork and willing to establish healthy relations with clients. I would be willing to work on PPC Projects wherein I notice that I can perform and deliver best ROI to a client. If you find my profile suitable, then just hire me, to have a Profitable Adwords Campaign. Thank you, Jyoti Harjimalani

Google Ads
SEM Optimization
Shopping Campaign Setup
Google Ads Account Management
Google Ads Account Setup
Set Up Google Shopping
Pay Per Click Advertising
Google Search
Google Ad Manager
Manage Google Shopping
Search Engine Optimization
Optimize Google Shopping
Google Shopping
Search Engine Marketing
PPC Campaign Setup & Management
$50 hourly
Jorge P.
- 4.9/5
- (13 jobs)
Hello! I'm Jorge, a dedicated digital marketing expert originally from Mexico City. With a Bachelor's degree in marketing and over 8 years of experience in Digital Marketing, I’ve successfully led teams and executed campaigns for national and international companies, both remotely and on-site. My expertise spans the IT, Tourism, Wellness, e-commerce, and Health industries. I specialize in creating strategies that enhance brand reach, lead quality, and business growth. Key Skills: - Google Ads and Analytics - Translation & Copywriting (EN-SP) - Marketing Strategy (offline and online) - WordPress Web Design - Social Media Management (Marketplace, Ads, CM) - Keyword Research - Google Tag Manager and Search Console - Google Merchant Center - SEO Strategy and Plugins - Team and Project Management - ERP and CRM software I am fluent in English level having worked with diverse clients globally. My remote working and freelance project experience have honed my discipline and self-motivation. Passions: I am passionate about business, arts, technology, travel, and sports. Projects aligned with these interests are particularly exciting for me. I am confident in my ability to elevate your business with my comprehensive knowledge and hands-on experience. Let's connect and take your business to new heights!

Google Ads
Pay Per Click Advertising
SEM Account Setup
Google Ads Account Management
SEM Keyword Research
SEM Campaign Setup
Google Ads Account Setup
SEM Audit
SEM Optimization
Google Ads Audit
$85 hourly
Jessica R.
- 5.0/5
- (15 jobs)
Looking for a Top Rated Freelancer? Want someone who knows all the forms of digital marketing from email to Google Ads, Facebook Ads, and more - to truly help you get the ROI you are looking for? I'm your gal! These are the types of results I've been able to get for my clients in the last three months. - Increased revenue for a car accessory company 32% (from $80k/month to $108k/month) through ads, email, and other digital tactics - Helped a literacy non-profit spend 97% of their Google Grant (over $9k a month) and grow their affiliate program enabling them to pursue their mission and raise thousands. - Doubled the effectiveness of Facebook ads, helping a bath and bedroom company to rapidly scale their organization. I'm most experienced in Google Ads, especially Search and Youtube Ads, Amazon ads, and Facebook advertising. A few things about me: * Launched thousands of campaigns, and believe in testing and optimization. * You'll have full access to all reporting, and consistent communication from me, so that you can rest easy about your marketing. My process: 1- Discussion with you to make sure I know your goals, platforms and concerns. 2- Audit the account, getting access to what I need to make sure you are successful. 3- First draft of ads to you (usually within 1-3 days). 4- Your review and approval. 5- Launch your ads, set up reporting and watch as your project/business crushes it. 6- Repeat with new creative content.

Google Ads
Google Ads Audit
Facebook Ad Campaign
Facebook Marketing
Google Ads Account Setup
Google Ads Account Management
Email
Marketing
PPC Campaign Setup & Management
WordPress
Facebook Ads Manager
Google Analytics
Facebook Advertising
$25 hourly
Muhammad H.
- 5.0/5
- (154 jobs)
Are you looking for Google Search Ads Specialist/expert for your local service business I got you covered. I'm Google certified in Google search ads and worked with multiple local service businesses in the last 5 years. I have managed more than $3M of ad spent for my clients and generated thousands of quality leads so far. My Services Include: - ✅ Complete Setup of Google Ads Account - ✅ Google Ads Account Audit - ✅ Google Ads Conversion Tracking - ✅ Google Ads Keywords Research - ✅ Google Ads Search Campaign Creation - ✅ Google Ads Campaign Optimisation - ✅ Google Ads Account Management My Achievements: - ✅ Google Partner 2024 - ✅ Top Rated Plus - ✅ Managed $3M+ Ad Spending - ✅ 5+ Years of Experience - ✅ Specialist in Google Search Ads - ✅ Google Certified - ✅ 100% 5 Star Ratings Industries I served with Google Search Ads Campaigns: - ✅ Home Cleaning Services - ✅ Landscaping and Gardening Services - ✅ Handyman Services - ✅ Pest Control Services - ✅ Laundry and Dry Cleaning Services - ✅ Auto Repair and Maintenance Services - ✅ Car Rental Company - ✅ Private Jet Rental Business - ✅ Roofing Company - ✅ Childcare Services - ✅ Elderly Care Services - ✅ Pet Services - ✅ Tutoring and Educational Services - ✅ Accounting and Tax Preparation Services - ✅ Legal Services - ✅ IT and Tech Support Services - ✅ Catering and Event Planning Services - ✅ Cleaning Services for Commercial Properties - ✅ Real Estate Services - ✅ Transportation Services - ✅ Photography Services - ✅ Dental Clinics - ✅ Psychologists - ✅ Home Improvement Services - ✅ Construction Company If you are running any local service business I can be the one stop solution for all your digital marketing needs. Let's have a meeting to discuss more about your business objectives and plan new strategies to take it to the next level. See you in the inbox

Google Ads
Google Ads Audit
Google Analytics 4
Google Tag Manager
PPC Campaign Setup & Management
Google Ads Account Setup
WordPress Website
Google Ads Account Management
Website Migration
Website Redesign
Pay Per Click Advertising
Search Engine Marketing
Google Analytics
$70 hourly
Domnick H.
- 5.0/5
- (38 jobs)
⭐ Masters in Advertising Syracuse University ⭐ 9+ Years Professional Marketing Experience ⭐ Top Rated Google Ads Freelancer with 100% JOB SUCCESS RATE ⭐ Google Certified ⭐Certified CXL Conversion Rate Optimization Specialist Hi! My name is Domnick and I’m a data-first marketer who LOVES helping businesses and organizations land more clients and customers online. Expert Level Google & Social Media Ad Set up & Optimization. Contact me for world class performance in: ✅ Full Funnel Marketing Strategy ✅ Keyword Research ✅ Competitor Analysis ✅ Bid Management ✅ Prospecting + Retargeting Campaign Set Up & Optimization (Search, YouTube, Display, Facebook & Instagram) ✅ Custom, Interest-Based & LAL Audience Set Up + Optimization ✅ Budget Optimization ✅ Search Query Analysis ✅ Conversion Optimization ✅ Ad Copywriter ✅ Conversion Tracking ✅ Call Tracking Set Up Why Choose Me To Run Your Google & Social Media Ad Campaigns: ✅ EXCELLENT CLIENT SERVICE : I go above and beyond to deliver VALUE to all of my clients. Your SUCCESS is my SUCCESS. And I will pull out all the stops to make sure you get the service your business DESERVES. ✅ 100% TRANSPARENCY: I’m always honest and open with my clients. I won’t sell you unnecessary services that take money out of your pocket. I won’t nickel and dime you for every little thing that I do. Your time and resources are just too valuable for that. ALL My clients TRUST me to be straight with them no matter what. And so can YOU. ✅ I MAKE DATA WORK FOR YOU: I use data to find growth opportunities for ALL of my clients. I obsess over Auction Insight Reports to figure out what YOUR competitors are doing. I read Ad Schedule reports to find the best days and times to reach and convert more customers. And so much more. It’s one of the main reasons why my clients love working with me. It’s my passion and I will put it to work for your business. ✅ END TO END MANAGEMENT: I handle all aspects of campaign planning and execution so that YOU don’t have too. Everything from keyword research, copywriting, campaign set up, GTM tagging, Google Analytics, conversion tracking, optimizations, reporting and more. Full campaign management so you can focus on your business. ✅ EXTENSIVE PLATFORM KNOWLEDGE: I’m Google Certified and have run successful marketing campaigns across Search, YouTube, Display, . I have also executed successful lead generation campaigns for clients on Facebook and Instagram. I have marketed on just about every platform imaginable. I will use that knowledge to drive results for your business.

Google Ads
Text Ad
Google Shopping
Advertising
Pay Per Click Advertising
Search Engine Marketing Strategy
Copywriting
Google Analytics
Facebook Advertising
Campaign Setup
PPC Campaign Setup & Management
$70 hourly
Lennart H.
- 5.0/5
- (5 jobs)
As a freelance Google Ads Expert, I have serviced over 80 clients, e.g: Mercedes, Heineken, Skoda, Lexus, HP, Athlon, Philips, KPN, Volkswagen, RTL and Toyota. I have 20+ years of hands-on experience in digital marketing, specializing in: 𝟭. 𝗦𝗲𝗮𝗿𝗰𝗵 𝗘𝗻𝗴𝗶𝗻𝗲 𝗔𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 - my unique approach to managing campaigns will maximize your profits 𝟮. 𝗦𝗲𝗮𝗿𝗰𝗵 𝗘𝗻𝗴𝗶𝗻𝗲 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻 - being able to strategize and execute, I am your one-stop-shop 𝟯. 𝗖𝗼𝗻𝘃𝗲𝗿𝘀𝗶𝗼𝗻 𝗥𝗮𝘁𝗲 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻 - I have a lot CRO-learnings for you to implement right away. 𝟰. 𝗪𝗲𝗯 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀 - setting up GA4 and conversion- and event tracking to fit your needs (GTM) 𝟱. 𝗗𝗮𝘁𝗮 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀 - my in-depth knowledge of SEA/SEO/CRO allows me to recognize actionable insights. 𝟲. 𝗥𝗲𝗽𝗼𝗿𝘁𝗶𝗻𝗴 - whether you need a basic marketing report or a fancy-looking management dashboard. If you need help boosting your online sales, maximizing your profits or optimizing your cost-per-sale, please reach out! 𝗦𝗼𝗺𝗲 𝗼𝗳 𝘁𝗵𝗲 𝗯𝗲𝗻𝗲𝗳𝗶𝘁𝘀 𝗼𝗳 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝘄𝗶𝘁𝗵 𝗺𝗲: - Due to my knowledge of the nitty gritty, I can help you strategize. - I will handle your marketing budget like it is my own, not a cent will be wasted. - My experience enables me to work fast, delivering what you need quickly. - I have trained many online marketers so I can teach you the ins and outs if required. With over two decades of experience, I can help you get ahead of the competition. Let's connect!

Google Ads
Dutch
Lead Generation Strategy
Google Tag Manager
Looker Studio
Google Analytics 4
Conversion Rate Optimization
Search Engine Optimization
$57 hourly
Alan Rodrigo R.
- 4.7/5
- (157 jobs)
🚀 Want More Leads, More Sales, and More Customers for Your Business? 🥇Expert-Vetted By Upwork - Upwork's Top 1% of PPC Experts. If you're a business owner looking to dominate your market with high-converting Google Ads, Facebook Ads, landing pages, websites, and Google Maps rankings, you're in the right place. I specialize in creating lead-gen ad campaigns for businesses that attract more calls, leads, and paying customers by building online marketing systems that actually drive results — not just clicks. 🥇Top Rated-Plus By Upwork - Over 150 Successfully Completed Jobs ✅ Manage budgets of $75k - $200K/month ✅Top 1% Google ads management 📈Performance marketing expert on Facebook/Instagram Ads and Google ads. Contact me today to start growing your business! I am an Experienced Digital Marketing Consultant that has worked with startups, small to medium size businesses to Fortune 500 companies. I help businesses strategize, develop and implement or improve/optimize their marketing campaigns with the goal of gaining more leads, sales and more new & repeat customers as well as create awareness and branding in their market. With over 12 years experience this is exactly what I bring to my clients. I only focus on marketing that has a direct impact on the revenue and ROI of my client's companies. My area of expertise is social media advertising on platforms like Facebook, Youtube, Instagram and Search Engine Marketing advertising on Google, Bing, Yahoo and others. I have become an end to end solution creating marketing funnels that automatize the lead generation efforts of companies and streamline their efforts to find new prospects and close more business. I work with top funnel creation software like Clickfunnels, Leadpages, Thrive, Architect, Thrive Leads. I am a skilled copywriter that enjoys finding unique selling propositions of a company that will break-through the clutter and noise and gain prospects attention in order to get an edge over the competitors. Contact me today, I would love to have a conversation about your business, and help you find your ideal customer online. P.S. More information about me. Many of my past clients include: -Plastic Surgeons -Lawyers -Service businesses like Electricians, plumbers, garage repair and others. - Home Movers - Developed Entire Sales funnels for Information Product Companies - Marketing & Advertising for E-commerce businesses Type of services that I offer: -Social Media Marketing & Advertising on Platforms like Facebook, Instagram, Youtube. - Search Engine Advertising on Google, Bing, Yahoo. - Digital Lead Generation marketing advertising (Includes market and competitor research, landing page creation, email marketing, creation and management of advertising, optimization/testing, leads are real time and exclusive ) -Landing page creation and optimization - OneReach communication chat bots creation for Texting, Calling, Order Notification, Customer Support, Appointment reminders, Facebook Messenger, Marketing Messages, and others. -Design and Conversion Rate Optimization Services. Please contact me if you have any question about my services.

Google Ads
Facebook Ads Manager
Google Ads Account Setup
Google Ads Audit
Google Ads Account Management
ClickFunnels
Google Tag Manager
Marketing Strategy
Pay Per Click Advertising
Marketing Automation
Marketing Analytics
Digital Marketing
Lead Generation
WordPress
Market Research
$40 hourly
Mariia G.
- 4.4/5
- (23 jobs)
Are you searching for a digital marketing specialist who will boost your company’s performance? 🚀 Maybe you desperately need a SEO or PPC expert who will help you with creating your marketing roadmap? Then I’m your best fit! I am a broad-minded marketing specialist with over 5 years of experience. I used to work in a marketing agency and I clearly understand the problems which you may face. I will be happy to help you to improve your website based on SEO techniques, make CRO and SEO audit, launch new PPC campaigns or improve your current campaigns. My clients are from Greece, Switzerland, the USA, Cyprus, etc. I successfully launched more than 20 projects. I will help you to bring more leads and sales, decrease the cost of acquisition, improve your ads performance, define your target audience, run more traffic to your website - everything you need to grow your business faster! I want to be sure that the actions which we will apply are not based on what we believe, but on what your clients, users, and prospects REALLY WANT. If you feel lost and nothing is working with your ad campaign, I’m the person to think out of the box and find extravagant solutions for promoting YOUR business. Although I have experience in all parts of digital marketing, my heart belongs to PPC and SEO. My previous work experience is mostly related to tourism, real estate, and SaaS companies. I’m experienced in tools such as Google Ads, Bing Ads, Yandex Ads, Capterra Ads, Facebook Ads, WordPress, Semrush, SimilarWeb, Screaming Frog, Moz, Majestic, SEOquake, ReportGarden, SpyFu, GTM, GA, Data Studio, Mailchimp. My decisions and actions are always based on numbers, and I hope you love reports as much as I love them! I have successfully boosted conversions by 2X and more in some cases with at least a 150% ROI. I’m very responsible, organized, and I accurately follow deadlines. I am always in touch and react quickly to incoming requests. I take each project with a personal attitude and run it as if it is my own product. I’m here to help you reach all your goals! I will be glad to provide the following services (including, but not limited to): ✔️ Google Ads, Facebook Ads, Bing Ads, LinkedIn Ads, Yandex Ads, Capterra Ads ✔️ Setup & ongoing support and PPC marketing campaigns ✔️Google Tag Manager & Google Analytics setup (setup marketing stack, event tracking, remarketing pixels, etc) ✔️SEO & PPC keyword research ✔️SEO audit ✔️SEO link building ✔️Creation of marketing strategy ✔️Creation of content marketing strategy bu clusters ✔️Implementing Growth Hacking techniques ✔️ CRO Send me a message today. And we will discuss your project. I am looking forward to working with you!

Google Ads
Digital Marketing Strategy
Lead Generation
Bing Ads
Digital Marketing
SaaS
PPC Campaign Setup & Management
SEO Keyword Research
$70 hourly
Shahaf L.
- 5.0/5
- (102 jobs)
Have you been robbed by SEO/SEM companies or freelancers? Or even worst - By Google? Are you paying too much for the same traffic that your competitors' are paying pennies on the dollar for? 😭 Do you need help fixing your Google Ads account suspension? 💩 Maybe it's your Merchant Center account causing you a headache? Need help with Google Ads policies? I have over 10 years' experience in PPC, Google AdWords, Analytics and Bing 💪 I manage six-figure monthly Google Ads budgets for my clients, consistently delivering positive ROAS. I build websites from scratch on WordPress, fix websites (WordPress, Shopify, Wix), install tracking, creating landing pages, and pretty much everything needed for a small-medium size business. An all-around performer.. Working with all kinds of display and search media and fixing all sorts of problems. Focusing on setting up, managing and optimising international Google shopping campaigns – Mainly for AU, NZ and US markets. Solid experience in dealing with Google Ads Frauds (fake clicks/click bots) 😈 Managing huge accounts with deﬁned targets (ROI, CTR, branding) in a dynamic, complex commercial environment 👌 GDPR compliance review and implementation. Interpreting and analysing Google Analytics and Search Console reports 👀 (btw don't feel bad, GA4 Su*k) _____________________________________________________________________________ Personal notable achievements: * Structuring account with over 25,000 keywords (include keyword research) 🥱🥱 * Managing 4 PPC team members and a budget of $600K per month 😎😎 * Reaching ELO rating of 1951 in blitz games (chess) 🤓 Professional indemnity insurance: Up to $1M.

Google Ads
Display Ad
Conversion Rate Optimization
Google Analytics
Google Search Console
Bing Ads
Search Engine Optimization
$20 hourly
Jake O.
- 4.8/5
- (26 jobs)
With over 5 years of hands-on experience in digital marketing, I specialize in Paid Media, SEO, Data & Analytics, and B2B SaaS Marketing—helping businesses drive growth through performance-focused strategies. I’ve successfully executed multi-channel campaigns across Facebook Ads, Google Ads, LinkedIn Ads, and Google Analytics, delivering strong ROI for clients in sectors like technology, software, e-commerce, retail, consulting, construction, energy, home decor, fitness, and HVAC. How I Can Help Your Business: ✅ Paid Media & Social Marketing – Full-funnel strategy, campaign management, and optimization for Facebook, Google, LinkedIn, and influencer marketing. ✅ SEO & Content Strategy – Technical SEO, on-page optimization, and content planning to boost visibility and traffic. ✅ SaaS Marketing – Demand generation and growth marketing tailored for software companies. ✅ Data & Analytics – Expertise in Google Looker Studio, GA4, and data-driven performance tracking. ✅ Website & CRO – Landing page design, SaaS website optimization, and A/B testing for higher conversions. ✅ Outsourced Talent Recruitment – Build your digital marketing or analytics dream team without the overhead. Certifications: 🔹 Google Ads (Search & Display) Certified 🔹 Google Analytics 4 Individual Qualification 🔹 HubSpot Inbound Marketing 🔹 Social Media Strategy & Optimization 🔹 SEO, Email Marketing & Content Marketing Foundations Availability: 🕒 7 AM – 5 PM SGT | 8 AM – 5 PM AEST 🕒 Available for meetings: 8 AM – 10:30 AM EST | 3 PM – 5 PM PST 🕒 Open to full-time, freelance, or consulting roles In addition to my freelance and consulting work, I’m also the Managing Director of Global Chasers, an outsourcing and recruitment agency that connects SMEs with top-tier digital marketing, virtual assistance, and data analytics talent. Whether you need expert support or a remote team to scale your business, let’s connect. 🚀

Google Ads
Campaign Optimization
Search Engine Marketing
Mobile Advertising
Search Engine Optimization
Digital Marketing
LinkedIn Campaign Manager
Campaign Reporting
Market Research
Social Media Marketing
HubSpot
Social Media Advertising
Facebook Ads Manager
Email Marketing
$30 hourly
Abul K.
- 4.9/5
- (52 jobs)
Are you ready to take your business/Brand/website to the next level via Data-driven Digital Marketing? With over 5 years of digital marketing arena, I have enriched myself to make effective strategies, plan, and using proper tools for the right task that allow my clients to climb the next level. I only satisfied with my work when I can meet my client's expectations. Let's see My working experience in the field of digital marketing where you can find some tools and directions that you may need. 💠💠 Search Engine Marketing ➜ Google is the world's most popular search engine nowadays. Here is my Google ads type and tools where I have got my expertise - Google search ad - Google Video / Youtube Ads - Google Display Ads - Google Shopping Ads Tools I will use Google Keyword Planner, Google Trends, Ahrefs, Google Merchant Center, Google Analytics, Google Search Console, etc. 💠💠 Social Media Marketing.➜In my social Media Marketing services, I will make proper social media strategy, create content, and post to grow organically. Platforms which I will manage. -Facebook, - Instagram, -Twitter, -Linked In 💠💠Social Media Advertising➜ In this field I will research your products/service/business/website and your competitor so that we can run a successful ad campaign where we can get maximum ROI - Facebook ads - Instagram ads, - Linkedin ads I will install Facebook pixel on your website so that I can track every visitor or audience and remarketing to them. 💠💠 Search Engine Optimisation➜ My SEM services offers you to rank your website and this service features -On-Page SEO -Yoast SEO -Key Word Research -SEO for Shopify Store If you need any service described here you can trust me for your task. I will provide my best service to you with my best professionalism effort. Please dont hesitate to get any kind of consultation in free. Thank You

Google Ads
Product Catalog Setup & Optimization
Shopify
Google Tag Manager
Google Shopping
Search Engine Marketing
Google Merchant Center
Search Engine Marketing Strategy
Shopify SEO
Facebook
Facebook Ads Manager
Google Analytics
Social Media Advertising
$20 hourly
Miora Patricia H.
- 5.0/5
- (8 jobs)
Hello! I'm Patricia, and I'm here to supercharge your online presence through strategic Search Engine Advertising (SEA) and Social Media Advertising. With a career spanning back to 2015, I bring a wealth of experience and expertise to the table. My enthusiasm for Google Ads and Meta (formerly Facebook) campaigns goes beyond profession—it's a journey of continual learning and advancement. Why Choose Me: 📈 Driving Your Success: I'm dedicated to fueling your business growth through strategic paid search campaigns, boosting online visibility, attracting quality leads, and increasing conversions. 💰 Budget Diversity: I've successfully accompanied clients with a wide range of budgets, from startups to established enterprises. I adapt strategies to maximize results within your budget constraints. 🌐 Multilingual Skills: I'm fluent in French, proficient in English, and have a good grasp of Spanish, enabling effective communication with a diverse clientele. My Services: 📝 Creative Ad Copy: I craft compelling ad content to drive high click-through rates and conversions. 🎯 Targeted Keyword Strategies: I select keywords with precision to maximize your ROI. 🛒 Google Merchant Center Expertise: I can manage your Merchant Center, handle suspensions, and resolve related issues to ensure smooth operation and compliance. 📊 Accurate Conversion Tracking: I implement precise tracking with tools like Google Analytics or Google Tag Manager. 🔄 Continuous Optimization: I refine campaigns through data analysis, budget management, quality score enhancement, A/B testing, and more. 📊 Comprehensive Reporting: I provide insightful, user-friendly reports to highlight performance and areas for improvement. Ready to Elevate Your Online Presence? Let's work together to transform your online advertising into a dynamic growth engine. Whether starting from scratch or enhancing existing campaigns, I'm here to guide you.

Google Ads
Google Merchant Center
Paid Media
Google Ad Manager
$40 hourly
Oleksandr S.
- 4.8/5
- (90 jobs)
Struggling with Google Ads ROAS? I help businesses scale 2-10X+ profitably. 🏆 Top 3% on UpWork | 9+ Years of Experience | $10M+ Ad Spend Managed I specialize in optimizing Google Ads campaigns to maximize profitability for e-commerce and service-based businesses. Whether you’re generating $25K or $500K+ per month, I’ll help you scale efficiently. Results I Deliver: ✅ 2X - 10X increase in high-quality leads ✅ 50% - 500% boost in ROAS – spend less & earn more ✅ $10M+ in ad spend managed with proven results Services I Offer: 🧰 Google Search, Dynamic Search, Demand Gen, Performance Max, Shopping, YouTube & Display Campaigns 🧰 Conversion Tracking (GA4, GTM, Google Merchant Center) 🧰 Advanced Bid Strategies & Audience Targeting We’re a Great Fit If: ✅ Your business generates $15K+ per month and is ready to scale. ✅ You want an expert to optimize ad spend & increase conversions. ✅ You’re ready to invest in ads the right way, not just looking for “cheap clicks. 💬 Ready to scale? Please send me a message, and let’s discuss how I can assist you. 🚀

Google Ads
PPC Campaign Setup & Management
Bing Ads
Google Analytics
Marketing Strategy
Internet Marketing
Google Tag Manager
Google Optimize
Social Media Marketing
Campaign Optimization
Google Shopping
$40 hourly
Sofiane G.
- 5.0/5
- (84 jobs)
🏆 TOP RATED Freelancer (Among Top 10% of Talent on Upwork) 🏆 Certified Google Ads PPC 🏆 Scaled e-commerce businesses $10K+ in revenue per month with 3-6X ROAS from Google Ads. 🏆 Highly experienced With Google Ad Grants 🏆 Professional Trilingual PPC Expert: Arabic, French, and English 🔥 With over 16 years of hands-on experience in the ever-evolving realm of digital advertising, I am a seasoned Google Ads specialist committed to driving results, crafting compelling campaigns, and maximizing ROI. As a certified professional, I have consistently demonstrated my expertise in managing Google Ads and Google Ad Grants campaigns, creating efficient strategies, and implementing advanced tracking techniques using GA4 and Google Tag Manager.🔥 ✨ Google Ads & PPC Mastery: I specialize in ✅ Google Ads Campaign Setup, Management, Optimization, ✅ Keyword Research (Positive, Negative, Long Tail, KW Mapping), ✅ Multiple Google PPC Campaign Setup, ✅ Bid and strategy Setup, Target Location, ✅ Achieving the BEST ROAS for your campaigns. ✅ Conversion tracking with GTM, GA4 ✅ Unique Ads Extensions ✅ Audience Research ✅ Attractive Ad Copies Writing ✅ Campaign Strategy Planning ✅ Improve Ad Quality Score ✅ Improve Ad Impression Share( Ad Rank) 🔥 I am enthusiastic about the opportunity to bring my extensive experience and passion for digital advertising to your team. If you are seeking a Google Ads specialist who can lead your campaigns to success, optimize your ad spend, and deliver measurable results, let's connect to discuss how I can contribute to your advertising goals.🔥 Best regards, Sofiane Ghazouani

Google Ads
Microsoft Advertising
Microsoft Ads
Google Ads Audit
Google Keyword Planner
Google Ads Account Management
Google Analytics 4
Google Display Network
Looker Studio
Internet Marketing
Bing Ads
Pay Per Click Advertising
Search Engine Marketing
Google Analytics
Campaign Setup
$180 hourly
Dusan C.
- 5.0/5
- (23 jobs)
Greetings! I'm Dusan, a PPC expert with over 10 years of experience. Skilled in managing budgets from $500/month to over $1 million, I've navigated platforms like Google, Facebook, Linkedin, and Quora. My focus is on tailoring strategies to unique goals and budgets, optimizing campaigns for impressive outcomes. I'm dedicated to driving growth and ROI, and I thrive on transparent communication and collaborative teamwork. I'm excited to bring my expertise to your projects and contribute to your business's success.

Google Ads
Tutoring
Display Ad
Social Media Marketing
PPC Campaign Setup & Management
Facebook Advertising
Google Tag Manager
Search Engine Marketing
Google Analytics
$100 hourly
Justine H.
- 5.0/5
- (38 jobs)
I’m a Google AdWords certified strategist with 10+ years of experience helping small to medium sized businesses maximize their ROI with smart, data-driven PPC and SEO strategies. I’ve worked at top-tier companies like WordStream (then the #1 Google Premier Partner), HubSpot, AdHawk, and Boston.com—and for the last 5 years, I've been running my own freelance marketing consultancy: solasdigitalconsulting.com. Across hundreds of accounts and thousands of campaigns, I’ve consistently delivered results for clients in industries ranging from health and wellness to SaaS, retail, and professional services. Clients love working with me because I’m a strategic thinker who’s hands-on, proactive, and obsessed with results. I specialize in: 🔍 Expert keyword and competitor research ✍️ Ad copywriting that gets clicks from the right customers 🛠️ Google Ads account structure built for long-term performance 📊 Ongoing optimization to improve cost-per-click and increase ROAS I’m not just a numbers person. I’ve got a sharp eye for design, too. With a B.A. in Graphic Design from Providence College, and a UX Certificate from General Assembly, I make sure your ads don’t just convert—they’ll look great and be backed by user-centered strategy. Whether you’re just getting started or looking to improve results from an existing campaign, I’ll bring clarity, strategy, and action to your digital marketing efforts. 👉 Ready to grow your business with a proven pro? Let’s talk.

Google Ads
YouTube
YouTube Marketing
Google Search
YouTube Ads
SEM Keyword Research
Social Media Marketing
Squarespace
Pay Per Click Advertising
SEO Keyword Research
Bing Ads
Search Engine Marketing
HubSpot
$30 hourly
Nikhil R.
- 5.0/5
- (20 jobs)
**TOP RATED PLUS - TOP 3% on Upwork** 🌟 With over **$10 million** in ad spend managed in the past **10+ years**, I deliver exceptional results for my clients. 🔥 **Average 5.5X ROAS for E-commerce Clients** 🔥 **Less than $1 CPA for Lead Generation Clients** As a PPC expert, I help you **SCALE** your ads to achieve a **7 FIGURE return TODAY**! 🔥 **Official Meta Ads Partner** 🔥 **GOOGLE Certified** 🔥 Currently managing ad budgets of up to **$300K monthly** on Google and Meta Ads. My last client achieved a revenue of **$1.5M**. **I Offer:** 🔥 Expert KPI and Data Analysis 🔥 Result-Driven Ad Implementation 🔥 Client Onboarding and Support 🔥 Cross-Functional Team Collaboration 🔥 Ad Account Management and Optimization 🔥 Creative and Copy Analysis 🔥 Realistic Performance Estimations 🔥 In-depth Audience Research 🔥 Advanced Tracking and Automation 🔥 Budget Optimization 🔥 Conversion Rate Optimization 🔥 Generated **100K+** profitable leads and **$40 million+** in revenue for clients. Interested in exploring profitable advertising channels or strategies to attract and retain customers? Let’s schedule a call to discuss a growth marketing strategy tailored to achieve the highest ROI for your business. **MY EXPERTISE Includes:** ✅ Google Ads ✅ Google Display Ads ✅ Google Shopping Ads ✅ Google Search Ads ✅ Google YouTube Ads ✅ Google App Download ✅ Google Merchant Center ✅ Google Analytics ✅ Google Data Studio ✅ TikTok Ads ✅ Facebook Ads ✅ Facebook Pixel ✅ Bing Ads ✅ Twitter Ads ✅ Instagram Ads ✅ LinkedIn ✅ Pinterest ✅ SEM (Search Engine Marketing) | PPC Advertising ✅ SMM (Social Media Marketing) ✅ SEO ✅ Email & SMS Marketing ✅ Amazon Marketing ✅ ORM (Online Reputation Management) ✅ ClickFunnels Still skeptical? No worries! Feel free to reach out, and I’d be happy to share my samples with you. Or let's hop on a quick call to create a roadmap for the project together. Looking forward to hearing from you! Thanks!

Google Ads
Customer Engagement
Snapchat Marketing
Analytics Plugin
Mobile App Development
Social Media Optimization
User Experience Strategy
User Interface Design
Facebook Ads Manager
Snapchat Ads Manager
A/B Testing
Social Media Advertising
$150 hourly
Casey D.
- 5.0/5
- (250 jobs)
I have helped hundreds of SMBs in conversion tracking optimization. I am well-versed in Google Tag Manager to install conversion tracking across platforms and industries (Google Ads, Microsoft Ads, Facebook, Pinterest, LinkedIn, TikTok, Snapchat, GA4 and more). My troubleshooting skills help to identify gaps in your tracking needs, and to ultimately give you the best insight into how to further drive business growth. I am familiar with a multitude of CMS, landing page and CRM backends, including but not limited to WordPress, Shopify, Drupal, Duda, Magento, SquareSpace, Wix, Unbounce, HubSpot, Instapage, and Weebly. I also support call tracking integrations if that is a business driver as well, including CallRail, CallTrackingMetrics, WhatConverts, etc. I am familiar with more niche systems as well for bookings (i.e. Calendly and Acuity), several chat vendors (Drift, Tidio, Intercom, Intaker, LiveChat, Olark, etc) and specific form builders (i.e. Jotform, Pardot, Gravity, Contact Form 7, etc). With all the latest user-privacy regulatory considerations to abide by now, server-side tracking is now becoming more of a need instead of a nice-to-have. I have been working more heavily with server-side tracking configurations in GTM as a result. This includes sending server-side data to GA4, as well as the FB CAPI. For anyone with Shopify and using Elevar, or looking to launch with Elevar, I am very versed in that server-side tracking tool, having worked with the Elevar team directly for a time. Reporting. Reporting. Reporting. We all know how valuable reports are to turn over to a client or to an internal marketing team, to showcase performance and results. Especially with GA4 being so new to folks, I have expanded my skill set into Data Studio dashboard builds. If you're in need of some clear-cut, custom reports to digest the data (from GA4, GAds, FB, etc) in an easy-to-understand manner, I've got you covered! The pride I take in the work I do shows in my detail-oriented, analytical and organized approach I take with every client project. I can assure you that you will not be disappointed by my keen eye and passion for helping SMBs find their online presence with the help of clean data. Hopefully we can build a working relationship soon! If there's one final note to make: MIGRATE TO GA4 NOW. It won't stop the emails from Google but it will stop you from relying on data that will be more or less null and void in a matter of days. For your pleasure: youtube.com/watch?v=_nAtC2Ps_x4. :)

Google Ads
Analytics Account Setup
Analytics & Tracking Setup
Meta Tag Optimization
Microsoft Ads
Landing Page
Marketing Analytics
Search Engine Optimization
WordPress
Facebook Ads Manager
HubSpot
Shopify
Google Analytics
Conversion Rate Optimization
Google Tag Manager
A/B Testing
Pixel Setup & Optimization
Search Engine Marketing
$70 hourly
Vip T.
- 5.0/5
- (17 jobs)
Hi, I'm Vip :) I obtain CREATIVE DESIGN skill from Graphic Design and Multimedia Major and being Marketing Person in AIESEC Organisation • 6 Months Experience with GOOGLE SEO, CONTENT MARKETING, Website Partners Relationship Management with EF Education First • Almost 3 Years Experience with FACEBOOK and GOOGLE SEM Campaign Management and Optimization with Cotactic Media Co., Ltd. Looking forward to a challenging job offer! :D

Google Ads
Project Management
Graphic Design
Lead Generation
English to Thai Translation
Search Engine Marketing
Facebook
Search Engine Optimization
Facebook Advertising
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Last updated: Jun 20, 2025

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How To Hire a Google Ads Specialist

Google Ads (formally Google AdWords) is one of the best ways to advertise a product or service online. Whenever someone has a problem or is looking for something to buy, they type a search term into Google. Google Ads lets you bid to appear at the top of the Google search engine results page (SERP) above the organically generated leads for certain keywords or phrases.

Whether you’re trying to generate leads for a product or service, a Google Ads expert can help. We’ll explain how you can find top talent on Upwork with a compelling job post.

What’s the search engine marketing process?

Ad placement matters in search results: The closer to the top your link is, the more likely people are to click on it. Digital marketing experts use search engine marketing (SEM) to attract new customers, boost their search engine presence, and support other marketing campaigns.

While advertising typically lets you pay for placement (you decide where people see it), SEM is a more fluid process. It generally uses pay-per-click (PPC) — also called cost-per-click (CPC) — which uses an auction and ranking system to determine which search ads appear in which order.

With PPC advertising, ad placement is determined by two things: the maximum an advertiser bids for search queries and their Quality Score (i.e., the relevance of the ad, keywords, and landing page content).

Search engines aim to deliver what a searcher is looking for. Creating a well-targeted SEM campaign depends on:

Understanding the specific target audience
Setting specific goals for the Google Ads campaign
Choosing the right keywords to target
Organizing those keywords into focused campaigns and ad groups
Writing compelling advertisements
Driving traffic to a landing page that delivers the right information and is optimized to convert

Managing an SEM campaign requires constant monitoring, testing, tweaking, optimization, and learning. Businesses often hire freelancers through sites like Upwork to tailor multiple campaigns to different target audiences.

How to shortlist Google Ads experts

As you’re browsing available Google Ads consultants, you can screen profiles on criteria such as:

Industry fit: You want a Google Ads expert who understands your industry so they can help you figure out how best to reach your target market.
Organization: Experience monitoring and analyzing Google Ads campaigns
Feedback: Check reviews from past clients for glowing testimonials or red flags that can tell you what it’s like to work with a particular Google Ads expert.

Writing a Google Ads specialist job post

Your job post serves to attract the right Google Ads talent. Outline your project scope, budget, and specific needs. While a full job description may not be necessary, include enough detail for potential candidates to assess their suitability.

Job post title

Create a specific title to attract qualified candidates. Consider including the level of expertise, project focus, or specific platform knowledge needed.

Some examples:

Experienced Google Ads expert for e-commerce PPC campaigns
Senior Google Ads specialist for B2B lead generation
Part-time PPC expert for small business digital marketing

Project description

Use the project description to detail your Google Ads needs. Paint a clear picture of the project to help candidates understand if they’re a good match.

Scope of work: Outline the project specifics. Is it setting up new campaigns, optimizing existing ones, or developing a comprehensive paid search strategy? Specify deliverables like campaign structure, ad copy, or performance reports.
Project timeline: Provide an estimated duration. Is it a short-term project or an ongoing engagement? Include critical deadlines or performance milestones.
Required experience: Detail the years of experience you want and what type, such as e-commerce, lead generation, or local business advertising.
Budget: Be transparent about your budget range. Specify if you want an hourly rate or a percentage of ad spend.
Platform requirements: List specific expertise needed, like Google Ads, Google Analytics, or even experience with Bing Ads and Facebook Ads.

Responsibilities

Clearly outline expectations. Typical responsibilities might include:

Conducting keyword research and organizing keywords into focused campaigns and ad groups
Creating and optimizing landing pages for better conversion rates
Writing compelling ad copy to improve click-through rates (CTR)
Implementing and managing remarketing campaigns
Monitoring and adjusting bidding strategies for optimal performance
Analyzing metrics and providing regular performance reports
Managing Google Shopping ads for e-commerce clients
Integrating Google Ads with other digital marketing efforts, including search engine optimization (SEO) and social media

Qualifications

Key qualifications for a Google Ads specialist might include:

Education: Bachelor’s degree in marketing, business, or related field; digital marketing certifications a plus
Certification: Google Ads certification or Google Partner status
Experience: Proven track record managing successful PPC campaigns
Technical skills: Proficiency with Google Analytics, bid management tools, and Google Ads Manager
Industry knowledge: Up-to-date understanding of SEM best practices and Google Ads features
Analytical skills: Ability to interpret data and make data-driven decisions
Communication: Excellent written and verbal skills for reporting and client interactions
Problem-solving: Creative approach to optimizing campaign performance and overcoming challenges

Helpful information to know before you hire a Google Ads expert

Before starting your search, familiarize yourself with these aspects of the field.

The role of a Google Ads specialist

Google Ads specialists blend creative marketing strategies with technical know-how to create campaigns that drive targeted traffic and conversions.

Key responsibilities might include:

Developing comprehensive PPC strategies aligned with business goals
Creating and optimizing Google Ads campaigns across search, display, and video networks
Conducting in-depth keyword research and competitor analysis
Crafting compelling ad copy and designing effective landing pages
Implementing advanced features like remarketing and audience targeting
Monitoring campaign performance and adjusting strategies for optimal results
Providing regular reports and insights on campaign performance

2024 hiring demand for Google Ads specialists

The Bureau of Labor Statistics (BLS) projects a 13% growth for market research analysts, which includes Google Ads specialists, from 2022 to 2032, which is much faster than average. This significant growth should also lead to over 116,000 new jobs each year over the next decade.

The most common projects for Google Ads specialists

Google Ads specialists typically work on:

Setting up new Google Ads accounts and campaigns
Auditing and optimizing existing ad campaigns
Developing comprehensive paid search strategies
Creating and testing ad copy and landing pages
Implementing cross-platform advertising strategies (e.g., Google Ads and LinkedIn)
Providing training and support for marketing teams
Managing shopping campaigns for e-commerce businesses
Optimizing local search campaigns for small businesses
Setting up and analyzing conversion tracking

Industries currently hiring Google Ads specialists

Google Ads specialists can find opportunities across various sectors, including:

E-commerce and retail
B2B services
Technology and SaaS companies
Marketing agencies
Education and online learning
Travel and hospitality
Finance and insurance
Real estate and property management

Cost to hire a Google Ads specialist

The trick to finding top Google Ads experts is to identify your needs. Do you just need help with Google Ads, or do you also want to run a larger SEO campaign? The cost of your project will depend largely on the scope of work and the specific skills needed to bring it to life.

You can expect to pay around $15 to $40 an hour for a Google Ads expert on Upwork.

Find your ideal Google Ads specialist today

Hiring the right Google Ads consultant can impact your online advertising success. Whether you’re looking to launch your first PPC campaign or optimize existing ones, the right expert can help you achieve your goals and maximize your return on investment.

Start your search on Upwork today to connect with talented Google Ads professionals who can take your online marketing to the next level.

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Google Ads Specialist Hiring Resources

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