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At a Glance: Graphic Design

Whether it’s a billboard or a website, great design can help elevate your brand and win customers over. Graphic design involves using typography, images, color, and page layout techniques to create websites, magazines, corporate identity packages, advertisements, product packaging, email campaigns, display ads, and more. Graphic designers typically use Adobe Creative Suite programs like Photoshop and Illustrator to develop their designs. They may also use sketches and storyboards during the creative process.

Graphic designers on Upwork can help you create webpages, landing pages, brochures, catalogs, illustrations, books, direct mail pieces, T-shirt designs, and much more. A well-designed logo, marketing assets, or promotional materials can bring professional polish to your business and help set you apart from the competition. On Upwork, you’ll find talented graphic design professionals with a wide variety of experience in a range of industries and mediums. They can tackle your design project and help make your business look its best.

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15 Cheat Sheets Every Successful Digital Marketer Needs

It’s not easy being a digital marketer today. You need to know and do everything from content strategy to writing and editing, SEO, social media marketing, analytics and so much more. But here are 15 cheat sheets from some amazing sources that will make your life easier and help you get the results you want from your digital marketing efforts.

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How to Design and Build a Marketing Technology Stack

There are many ways to think about your marketing technology stack. Here is one easy framework to use that translates well across all industries.

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For Clients

41 Fantastic Places to Promote Your B2B White Papers

It takes a lot of time and effort to create an engaging white paper. Here’s how to maximize your investment, get your content in front of the widest possible audience, and attract more leads.

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