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At a Glance: Lead Generation

Seeking out new potential clients for your business is an important part of marketing. Not everyone is ready to commit to a purchase on the spot, but if they know they have a problem or need for information, they might be willing to hear you out—and then all you need to do is guide them through the sales funnel. Technology makes it easier than ever to generate quality leads for your business, from cold calling and pay-per-click ads to content marketing and email lists. Finding the right people—people who have creative ideas and solid strategies for lead generation—can help your business gain rapid momentum.

Lead generation is all about enticing new consumers into exploring what your company has to offer. Top lead-generating experts on Upwork are often adept at online marketing, brand building, and content marketing, among other skill sets. They can help you identify the strengths and key selling points of your business and spin those into powerful lead magnets with special offers and ads. With their support, you can grow your client base and increase your visibility.

Data

Cloud Security: Keeping Data Safe No Matter Where It Is

The cloud gives organizations of all sizes the ability to quickly scale and streamline their storage, computing, and deployment operations. But these advantages come with their own set of vulnerabilities. In this article, we’ll look at a few major cloud security challenges, as well as what cloud service providers and their customers can do to mitigate risks.In this article, we’ll look at a few major cloud security challenges, as well as what cloud service providers

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September 29, 2016

Web Development

The Past, Present, and Future of the Perl Programming Language

With the slogan, “There’s more than one way to do it,” Perl came on the scene as a flexible, powerful server-side language that could do more than one job. And for a number of years, Perl made very important contributions to modern web technology—especially for a language that was developed before the web even came to be.

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September 28, 2016

Customer Support

Writing a Customer Service Job Description That Attracts the Ideal Pros for Your Projects

Customers expect easy, efficient, and personalized customer service. Crafting a great customer service project description can help you attract the best professionals for your project. Learn more in this article.

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September 28, 2016

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