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At a Glance: Lead Generation

Seeking out new potential clients for your business is an important part of marketing. Not everyone is ready to commit to a purchase on the spot, but if they know they have a problem or need for information, they might be willing to hear you out—and then all you need to do is guide them through the sales funnel. Technology makes it easier than ever to generate quality leads for your business, from cold calling and pay-per-click ads to content marketing and email lists. Finding the right people—people who have creative ideas and solid strategies for lead generation—can help your business gain rapid momentum.

Lead generation is all about enticing new consumers into exploring what your company has to offer. Top lead-generating experts on Upwork are often adept at online marketing, brand building, and content marketing, among other skill sets. They can help you identify the strengths and key selling points of your business and spin those into powerful lead magnets with special offers and ads. With their support, you can grow your client base and increase your visibility.

Mobile Development

7 Common Mistakes That Could Affect Your Android App’s Performance

Mobile development is much different than desktop programming—there are UI elements, battery usage, bandwidth, and operating system support to account for. Any of these aspects can hurt your Android app’s performance, and your user experience. For Android developers, here are tips on a few common mistakes to avoid when designing and building a mobile app.

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October 26, 2016

Mobile Development

Migrating Your iOS App to Swift 3

When Apple released the beta of the newest version of its IDE Xcode 8 in June 2016, they released a beta update of Swift 3 along with it—the newest, open-source iteration of the Swift mobile programming language. Read on to learn more about what’s new with the language, reasons why you should consider migrating now, and tips on getting started.

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October 25, 2016

Mobile Development

Helpful Tips & Best Practices for Android Developers

Many programmers will tell you that some of the biggest mistakes they’ve made have been through trial and error. Even an experienced developer can benefit from reviewing some of the best practices that Google lays out for Android projects. To help you start your Android app project off on the right foot, here are a few tips and best practices to consider.

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October 24, 2016

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