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At A Glance: Marketing Strategists

In this world of fast product development and even quicker product lifecycles, the moment you have settled on a product or service to design and produce, you must immediately begin thinking about how to market it. There are millions of different companies every year that develop and cultivate interesting and useful new ideas that never see the light of day, let alone any commercial success, due to a lack of marketing. Marketing and proper advertising can make or break a business, with proper marketing being a key component to producing sales and revenue. Working with a marketing strategist on Upwork allows you to focus your time and energy on producing and developing your product without worrying about how to market it.

Hiring a freelance marketing strategist provides access to a highly motivated and independent professional. Marketing strategists are experienced business professionals with a keen sense of market forces and a dynamic toolbox of marketing techniques and methods. They research the market you are looking to enter, including competitor market shares, consumer buying habits, and other market forces. They then report this research to you and your business, and provide advice on the most effective marketing methods for you. This can include brand awareness, email marketing, online advertisements, or social media outreach. You can work with a marketing strategist for an entire product lifecycle or merely during a time of low sales, making a market strategist a flexible partner to handle your business’s marketing needs.

For Clients

4 Reasons Designers Should Write

In today’s crowded market, every professional skill you add to your arsenal can help set you apart. And writing may be the single most powerful skill to hone. Here’s why.

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February 20, 2017

For Clients

How to Write a Job Description for a C# Developer

C# is the prominent language of the Microsoft .NET framework. If you run a business based on Windows software, you probably need a C# developer, but may not know where to start to find the best C# developer. Here are some tips to get you started.

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February 20, 2017

For Clients

Writing a Job Description to Find a Great iOS Developer

So you want to hire an iOS developer to build, update, or launch your mobile app—how can you attract top talent for your project? Here’s a general framework to help you write a detailed, comprehensive project description to help you find the right iOS developer for your mobile app development project.

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February 20, 2017

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