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At A Glance: Marketing Strategists

In this world of fast product development and even quicker product lifecycles, the moment you have settled on a product or service to design and produce, you must immediately begin thinking about how to market it. There are millions of different companies every year that develop and cultivate interesting and useful new ideas that never see the light of day, let alone any commercial success, due to a lack of marketing. Marketing and proper advertising can make or break a business, with proper marketing being a key component to producing sales and revenue. Working with a marketing strategist on Upwork allows you to focus your time and energy on producing and developing your product without worrying about how to market it.

Hiring a freelance marketing strategist provides access to a highly motivated and independent professional. Marketing strategists are experienced business professionals with a keen sense of market forces and a dynamic toolbox of marketing techniques and methods. They research the market you are looking to enter, including competitor market shares, consumer buying habits, and other market forces. They then report this research to you and your business, and provide advice on the most effective marketing methods for you. This can include brand awareness, email marketing, online advertisements, or social media outreach. You can work with a marketing strategist for an entire product lifecycle or merely during a time of low sales, making a market strategist a flexible partner to handle your business’s marketing needs.

For Clients

How to Become an Agile Marketing Machine

Agile is fluid, continuous, incredibly flexible – and not the easiest thing in the world to grasp. With an agile approach, you no longer have to climb over those seemingly insurmountable mountains of work. Keep reading to learn how to flow past them in order to reach your lead generation/ROI/brand loyalty building goals.

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April 27, 2017

For Clients

How to Optimize Your Website’s Images and Why You Should

High-resolution images look stunning, but they also tend to be larger (in terms of filesize), which translates to longer loading times. If your website is full of them, chances are some visitors won’t want to stick around waiting for them to load. Read more to find a way around this problem without having to resort to low-resolution graphics.

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April 27, 2017

For Clients

3 Main Elements Of An Excellent Email Marketing Campaign

Email marketing is one of the most popular and reliable methods to engage your website’s audience and increase your profits. In fact, the only downside to email marketing is that it can be quite difficult to jump into, due to all the information and tools you need to juggle. Read more to learn more about email marketing campaigns.

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April 27, 2017

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