I'm a storyteller, designer, and University of Pennsylvania-educated, Amazon Web Services-certified developer. I help clients launch, grow and scale their businesses through their websites. I’ll help you connect with your target audience, streamline your tech, marketing, and digital admin processes, and align your web presence with your business development goals.
I've been a top-rated UpWorker for 6 years. Previous clients include startups, small-to-medium sized businesses, and major companies/organizations like Udacity, Stanford’s Graduate Schools of Economics and Design, Mount Sinai Medical Center, and Morgan Stanley Wealth Management. I’ve built websites and marketing strategies for industries including: finance, law, AI, small businesses, academia, coaching, nonprofit organizations, membership organizations, conferences, consultants, coffee shops and cafés, authors, community activism, international trade, health and wellness, fitness, property management, real estate, SaaS, forex and cryptocurrency trading, weddings, travel, yoga, and more.
Over the years I've refined my project management and client experience processes in detail, allowing me to deliver sleek, creative websites built for speed, scalability, security, and search engine optimization (SEO). I offer efficient timeframes of 2-4 weeks, depending on your project size.
From server configuration to modern, welcoming, and easy-to-navigate design, I'll build you the gorgeous website you envision.
SPECIALTIES
I specialize in websites and data analysis for small-to-medium sized businesses, startups, nonprofits, social enterprises, creatives and blogs. My expertise lies in using Webflow and WordPress as enterprise-scale tools and content management systems (CMS). I value thoroughness and attention to detail, and work with clients who value quality and are serious about building their brand.
APPROACH
One of the pillars of my approach is empowerment. Many of my clients stick with me for 5+ years because of my clear and easy-to-follow video tutorials that walk you step-by-step, click-by-click through everything you need to know.
EXPERIENCE
I’ve helped 170+ companies streamline their tech processes, automate their digital marketing systems, and grow their businesses through their websites. I’ve designed & developed websites for startups, small-to-medium sized businesses (0-50 employees), and major companies/organizations like Udacity, Stanford’s Graduate Schools of Economics and Design, Mount Sinai Medical Center, and Morgan Stanley Wealth Management.
I’ve worked with clients in Canada, the UK, Saudi Arabia, Singapore, Switzerland, St. Lucia, Argentina, Colombia, Turkey, Rwanda and more, as well as right here in the US. I’m nimble at remote project management and working across timezones, cultures and languages.
I often work as a translator/bridge across digital design, data science, marketing and content creation teams.
QUALIFICATIONS & EDUCATION
I'm an Amazon Web Services (AWS) Certified SysOps Administrator and an AWS Certified Solutions Architect - Associate. I'm a graduate of the University of Pennsylvania, where I studied political science and minored in computer science, Hispanic Studies, and Francophone studies, with coursework including intensive master's and doctoral quantitative research seminars.
TOOLKIT
People in my field use a variety of software, programming languages, databases and other technologies. Below you'll find a complete list of the tools I primarily work with. I can help you compare the tradeoffs and benefits of developing a project using any of these. I'm adaptable and efficient at teaching myself, so if you don't see your particular tool listed, I might just be happy to pick up a new one adjacent to the technologies below!
Programming Languages:
✔ Python, Java, R, SQL, HTML5, CSS3, jQuery/JavaScript, PHP, LaTeX
Web Development:
✔ Content Management System (CMS): Webflow, WordPress
✔ Specialty sites: Ecommerce, Online Courses, Membership websites
✔ Key Webflow services: Memberstack, AirTable, Finsweet, Jetboost
✔ Key WordPress services: Elementor, Astra, Crocoblock, WooCommerce, LearnDash, MemberPress, Yoast SEO
✔ Payment Gates: Stripe setup, PayPal integration, QuadPay integration
✔ Optimization & Analytics: Yoast SEO, Google Analytics, page speed analysis, responsive design for mobile and tablet, caching, Facebook Pixel
Digital Marketing Funnels & Automation:
✔ ActiveCampaign, Clickup, HubSpot, MailChimp
Additional Services:
✔ Copywriting. I actually have a novel forthcoming!
✔ Brand identity design & complete kit assets
✔ Translations for websites (Spanish, French, Arabic, Turkish, and German are the most popular)
INDUSTRIES SERVED
The tools and systems I use generalize across industries, including those requiring HIPAA and accessibility compliance.
GET STARTED
Ready to get started? Schedule an Intro Strategy Call or an Architecting Workshop: Storytelling & Strategy today!