Hire the best SEO Experts

Check out SEO Experts with the skills you need for your next job.

Clients rate SEO Experts
Rating is 4.8 out of 5.
4.8/5
based on 97,840 client reviews
Sara B.
$125/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress
  • Website
  • Elearning Design
  • WooCommerce
  • Business with 10-99 Employees
  • Business with 1-9 Employees
  • Instructional Design
  • Training Online LMS
  • Landing Page
  • Elearning LMS Consulting
  • LearnDash
  • Website Redesign
  • Course

NEED A LEARNDASH EXPERT TO HELP YOU BRING YOUR ONLINE COURSE TO LIFE? Do you need help navigating the complexities of building a WordPress website with LearnDash for your online courses? LearnDash is a great choice for building your own online courses, but the requirements for additional plugins to extend functionality and the challenges of designing a positive UX (user experience) can be overwhelming. * I can help you design a Learndash ecosystem that meets your business goals, either by building your entire site, integrating Learndash to an existing site, or serving as a consultant to help you plan out the best strategy and plugins...

Riku C.
$15/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress
  • CSS
  • Researcher
  • HTML
  • Content Management
  • Administrative Support
  • Google Analytics
  • Email Marketing
  • Lead Generation
  • Internet Marketing
  • Off-Page SEO
  • Search Engine Optimization
  • Affiliate Marketing
  • On-Page SEO
  • Virtual Assistant

I have been practicing different platforms of web design and development for almost 3 years. I am a WordPress expert and also a professional Internet Marketer. I am here to broaden my experiences with my respected clients. I have 5 years of experience with different freelance administrative tasks. I would not say I am the best since there are many skilled contractors here, but what certainly makes me better than the next is a definite command over vocabulary, fluency, and lucidity in expression, adaptability and concept development skills. Hope it will be a good experience with you. I am a professional virtual assistant and basically, I...

farhan e.
$14/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • Article Writing
  • Blog Writing
  • Link Building
  • Community Outreach
  • Public Relations
  • SEO Backlinking
  • Backlinking & Outreach
  • On-Page SEO
  • Local SEO

Create and deliver complete a strategic, SEO Plan that aligns with your online business goals Manage every aspect of your SEO campaign including research, analysis, on-page tactical deployment, link building, and monitoring

JChris H.
$80/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress
  • Organic Traffic Growth
  • Article Writing
  • Content Management
  • Search Engine Marketing
  • Blog Writing
  • Social Media Marketing
  • SEO Strategy
  • SEO Audit
  • SEO Keyword Research
  • Search Engine Optimization
  • On-Page SEO

Is your website languishing in the doldrums? Is it nowhere to be found in the SERPs? Have you paid a fortune to have it designed but are yet to see any organic visitors? Are people finding your site but bouncing right off it again? Then contact me! Rescuing lost websites from oblivion and getting them up onto page 1 of Google is the kind of job I love. I was introduced to the world wide web in 1996 when the new technology was presented to a gathering of media and marketing professionals in Hong Kong. Its potential as a marketing medium was immediately apparent and it was not long before I was working with a designer to get a company...

Loieto T.
$19/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress
  • HTML
  • Search Engine Optimization
  • Shopify
  • WooCommerce
  • eCommerce
  • Divi
  • Elementor
  • CSS 3
  • Front-End Development
  • PHP
  • JavaScript
  • Web Design
  • Landing Page
  • Website Redesign

To meet the needs of an industry that is always changing, I take pride in making high-quality websites that not only look good but are also well-structured and have good content. I take the time to understand and learn about the client's business, its products and services, and how it works. This allows me to create a website that is tailored to their specific requirements, places a strong emphasis on conversion, and ensures that it works across all browsers and devices. By the way, you may notice that I have a lot of "in progress" jobs, but only a few of them are actually active. I can't just end the inactive contracts because it could...

Stephen E.
$75/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • PayPal
  • Stripe
  • Website Customization
  • WordPress Plugin
  • WordPress e-Commerce
  • Ecommerce Website
  • Ecommerce Platform Development
  • Search Engine Optimization
  • WooCommerce
  • Web Design
  • WordPress
  • Landing Page
  • Technical Support
  • Elementor
  • Yoast SEO

Propel your Business Forward with Modern Web Design and Dedicated Technical Support "100% recommend Stephen. His attention to detail, correspondence, knowledge, approach, friendly manner - so helpful, all projects delivered on time with excellent follow up." - Brenda M. of relaxireland.com "Stephen is a professional and an absolute artist when it comes to web design. He is a WordPress expert. Very timely, organized, and takes his job seriously." - Moe E. of forbiddenclothes.com "Stephen did an outstanding job on my contracted project - a complete website build, along with plenty of features, and all for a Client who is not easy to...

Ian G.
$20/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Social Media Management
  • Email Marketing Strategy
  • Graphic Design
  • Facebook
  • YouTube Plugin
  • Search Engine Optimization
  • Social Media Content Creation
  • Social Media Account Setup
  • Video Editing
  • Facebook Marketing
  • Social Media Marketing
  • Video Conversion
  • YouTube SEO
  • Video Editing Software
  • YouTube Thumbnail

"I hired Ian to help with ongoing social media work. He is thorough, timely, and responsive. He shows great attention to detail and provides summary reports and analytics where applicable on a rolling basis to ensure I have all the information needed to make good choices and guide his efforts. Excellent work, very pleased with his professionalism. Thanks, Ian!" Yes, I'm the guy in the testimony. Want to know more? "What's in it for me if I work with you?" When you work with me, you'll sleep better at night knowing that your social media channels are being managed professionally. It's my mission to provide professional assistance to...

Muhammad U.
$20/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Guest Post
  • Internet Marketing
  • Directory Submission
  • Blog Writing
  • Outreach Strategy
  • Keyword Research
  • SEO Backlinking
  • Search Engine Optimization
  • On-Page SEO
  • Off-Page SEO
  • SEO Keyword Research

* SEO Expert | More than 10,000 Hours of Successful Work on Upwork Do you need higher search engine rankings position for your business website? Are your competitors ranked higher than you on Google? Not happy with your current web based performance? Or are you just looking to get more sales, customers or clients? Then you need an SEO Specialist, but always choose the right person for right task. Google world is becoming very challenging now a day, there are lot of algorithm updates rolled out that makes SEO much harder than before. There are some fundamental misunderstandings by most SEO guys on what it takes to rank today. For the few...

Duan T.
$25/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • SEO Audit
  • Internet Marketing
  • Magento
  • Social Media Marketing
  • WordPress
  • Link Building
  • English Spelling

11 Years SEO experience, former owner of an SEO company and content writer for SEO tips and guides Blog. I have worked on hundreds of sites over the years and improved rankings on almost all of them. If you are looking to hire someone to increase the amount of exposure you have in Google, please consider contacting me and I can come up with a plan to start your business or website success. A little background about me and my experiences over the years. I am an American but sometimes live abroad with my wife. I started out initially in 2007 with basic SEO and over the years working full time as an SEO consultant and eventually leading a...

Chris D.
$35/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • Search Engine Marketing

Online Reputation management allows you to get your reputation back.I have spent many years helping people protect their reputation. I can provide complete marketing tactics and SEO campaigns.I am very experienced with SEO/SMM/SEM and Local SEO Expert. I have over 19,000 hours of working with clients. I like to keep my clients informed on a routine basis. I have vast experience on Facebook and all social media platforms and can handle your needs. I can also improve your ranking on Alexa.com. I stay away from link software. I am experienced SEO freelancer. I can get you listed locally or nationally in many directories depending on your...

Steven Alexander Y.
$999/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Organic Traffic Growth
  • eCommerce
  • Marketing Audit
  • Digital Marketing
  • Email Marketing Strategy
  • Business Coaching
  • Lead Generation
  • SEO Audit
  • Google Analytics
  • Marketing Strategy
  • Inbound Marketing
  • Content Marketing
  • Search Engine Optimization
  • Marketing Management
  • On-Page SEO
  • Competitive Analysis

⚠️ I work exclusively with PROVEN businesses that want to take things to the next level. The clients I accept for my marketing strategy and Fractional CMO services are: ❌ NOT doing their fifth pivot of the year ❌ NOT living on a diet of ramen noodles to keep the lights on, and are ❌ NOT about to offer profit sharing because they can’t afford me otherwise Still here? Then find out why Upwork clients like you are saying: 🗣️ “Don't be put off by the hourly rate. Steven will deliver more in a few hours of his time than other ‘experts’ who like to bill you monthly for doing very little. In the end, you will be far ahead by having Steven in...

Michael K.
$25/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Writing
  • Copy Editing
  • Content Writing
  • Search Engine Optimization
  • Social Media Marketing
  • Marketing Strategy

I am a highly experienced marketing and digital strategist, campaign developer and manager and writer. I have worked with many well-known companies across a wide range of industries, with a particular focus on technology, health and financial services, including: The Hartford: Developed a break-through social media and content marketing program that increased new client conversion rates significantly and lowered the cost of bringing in a new small business or auto / home insurance client by more than 75 percent. Hazeltree: Used highly targeted social advertising to generate global leads for a company that supplies back-end financial...

Tamal S.
$60/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Landing Page
  • React
  • WooCommerce
  • Responsive Design
  • Zapier
  • Elementor
  • Front-End Development
  • Search Engine Optimization
  • Website Optimization
  • WordPress
  • CSS 3
  • JavaScript
  • WordPress Development
  • Next.js
  • Page Speed Optimization

🏆 Top 0.1% On Upwork ✅ Top Rated PLUS Expert ✅ 3400+ hours of satisfied dev work Tamal is a highly competent software engineer boasting over five years of diverse experience across multiple industries including Marketplace, eCommerce, Automobile, Travel, and Health. Tamal brings a deep passion for problem-solving and an unwavering commitment to leveraging cutting-edge technologies to drive innovation and deliver outstanding results. Skills ✅ Languages: Javascript ES6, Typescript, Python, Dart, R ✅ Library: ReactJS, PWA, NextJS (SSR, SSG, ISR), Redux, jQuery ✅ Technologies: CSS3, HTML5, SASS/SCSS, LESS, styled-components ✅ CSS frameworks:...

Austin S.
$80/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Google Ad Manager
  • Google Analytics
  • Google Ads
  • Facebook Marketing
  • Digital Marketing Strategy
  • Search Engine Optimization
  • Competitive Analysis
  • Display Ad
  • SEO Strategy
  • HubSpot
  • Inbound Marketing
  • Email Marketing Strategy
  • Ahrefs
  • SEO Audit

Businesses looking to build authority with your ideal customer profile, position themselves strategically within the search engines and drive new business through their optimization efforts, should be able to. Tap into my proven systems to move the marketing needle and drive conversions. I help businesses hit the first page of google for keywords that MATTER. I am an adept digital marketer specializing in Marketing Strategy. As a strategist, I am able to assess your current brand positioning and create holistic, conversion focused marketing campaigns. I possess a number of certifications including: Google Search Google Display...

Caleb C.
$85/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • PHP
  • Divi
  • Web Design
  • Website Optimization
  • WordPress Development
  • jQuery
  • WordPress Security
  • WooCommerce
  • Blog
  • Search Engine Optimization
  • CSS
  • Divi Blog Module
  • HTML5
  • Adobe XD
  • WordPress

Do you use the Divi Theme to run your website and need someone to consult you on best practices for developing pages on your Divi site? Or maybe you need guidance on how to best design & build your Divi site? I've got you covered! I've been developing & maintaining all sorts of Divi websites, from brochure sites to big e-commerce sites, for the past five years. Whether you're looking to start from scratch and design/develop a full-fledged website using Divi, or you need some assistance on upgrading/maintaining your existing Divi site, I will get your website where it needs to be to run efficiently for you and you're customers! I pride...

Sheena M.
$65/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Pinterest
  • WordPress
  • Search Engine Optimization
  • Email Marketing
  • Email Campaign Setup
  • Social Media Advertising
  • Pinterest Marketing
  • Pinterest Ads Manager
  • Social Media Management
  • Social Media Optimization
  • Social Media Marketing
  • Internet Marketing
  • eCommerce
  • Social Media Marketing Strategy
  • Fashion & Beauty

Pinterest Expert managing Pinterest accounts for online businesses. I create a personalized strategy tailored to your brand to skyrocket exposure and bring traffic to your business. I’ve managed dozens of accounts taking businesses from zero to millions of monthly viewers! I also have extensive experience in managing Pinterest Ad Campaigns with an average ROAS (Return On Ad Spend) of 4.0! Proficient in Wordpress, Pinterest, Pinterest Ads, Dynamic Retargeting, Conversion Campaigns, traffic Campaigns, Brand Awareness, Pin design, Canva, WooCommerce, Basecamp, Asana, Tailwind, Email Marketing, Mailchimp, SEO, Copywriting, Editing, Research.

David A.
$72/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Performance Optimization
  • Search Engine Optimization
  • WordPress
  • On-Page Optimization
  • SEO Keyword Research
  • Google Webmaster Central
  • Website Analytics
  • Google Website Optimizer
  • Project Management
  • WooCommerce
  • WordPress Security
  • WordPress SEO Plugins
  • WordPress Optimization

✅ New Zealand Citizen/UK Born ✅ 8 yrs Site Speed Optimization & Onsite SEO Expert + Marketing Analytics ✅ Top Rated Upworker with 3000+ hrs ✅ 33+ years IT & Business experience ✅ Digital Ocean and Cloudways expert I work 100% on Wordpress sites focusing mainly on speed optimization including increasing your Google PageSpeed rating covering all aspects of Core Web Vitals. I also work with GTM analytic solutions - web + server side. My own site is crunchlets.com - focusing mainly on page speed. I love what I do - if I take on a job - I do it right and to the best of my ability adding as much extra value as I can. Quality is my ONLY choice....

Alison V.
$40/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Blog Content
  • Article Writing
  • Editing & Proofreading
  • Writing
  • Proofreading
  • Articulate
  • Social Media Content
  • Blog Writing
  • Canva
  • Caption
  • Website Content
  • Search Engine Optimization
  • SEO Writing
  • Content Writing

I am a passionate creative writer with a penchant for researching and crafting articles and creating blog and social media content. I find joy in checking for and properly executing grammar, spelling, tense, and tone whenever and wherever I can. I am available for SEO Content Writing Research and Article Development Ghostwriting Rewrites Email Marketing Campaigns Social Media Content I have built my own, recognized, online brand of styling and education within the beauty industry utilizing social media and long form blog captions in an authentic and relatable voice. Within my business I have worked with major industry brands and...

Julien F.
$150/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Lead Generation
  • Google Ads
  • Marketing Analytics
  • Facebook Marketing
  • Landing Page
  • Google Analytics
  • Digital Marketing Strategy
  • Customer Relationship Management
  • Marketing Strategy
  • Startup Consulting
  • Search Engine Optimization
  • Search Engine Marketing
  • Email Marketing
  • Looker
  • Google Data Studio

A decade of experience working for high growth businesses has seen me work across all areas of marketing. I am passionate about developing brands while delivering high revenue growth. Adaptability, analytical capabilities and rigour are my main assets.

Luca M.
$75/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Content Strategy
  • Organic Traffic Growth
  • Content Audit
  • SEO Backlinking
  • Technical SEO
  • On-Page SEO
  • SEO Audit
  • Screaming Frog SEO Spider
  • Google Search Console
  • Ahrefs
  • Search Engine Optimization
  • SEO Strategy
  • SEO Performance
  • SEO Keyword Research

*** Upwork Top Rated Plus - Top 3% SEO Marketer *** Are you looking for a trustworthy and reliable SEO consultant who is able to bring quality traffic to your site and above all, sales? 📈 With over 6+ years in the SEO industry, I’ve audited websites of any size and worked with businesses in a wide range of industries, so I can definitely help you with that. I've also worked both in agencies and as a part of in-house SEO teams, leading SEO departments for British household names like Virgin Media and Marks and Spencer. This makes one of the most versatile SEO specialists in the market. 👉 So, what can I do for you? ✔ Drive more sales...

MD FARHAD H.
$12/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Marketing
  • Article Submission
  • Marketing Audit
  • WordPress
  • Social Bookmarking Website
  • Organic Traffic Growth
  • Campaign Reporting
  • Landing Page
  • SEO Backlinking
  • On-Page SEO
  • Search Engine Optimization
  • SEO Keyword Research

Hi, I am a professional marketing manager and search engine optimizer, Etsy Customer Support Manager, and Google Adwords specialist. I can optimize your new website and store very fast, safely and wisely so that you can get more and more customer in a short time. I have a successful professional background in Upwork. I am here to offer you my best service. I'm honest & trustworthy, dependable & a fast learner. I have great knowledge in market research and analysis. I can manage all kinds of SEO, SEM, Etsy customer support and Admin task related job successfully. ***Available Full Time*** Let's check my working field below... I am an...

Muhammad M.
$60/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Writing
  • SEO Writing
  • Article Writing
  • Search Engine Optimization
  • Blog Writing
  • Copywriting
  • Creative Writing
  • Medical
  • Blog Content
  • Social Media Management
  • Website Copywriting
  • Affiliate Marketing
  • Website Content
  • SEO Keyword Research
  • Social Media Marketing

Hello! This is Mansoor. I am a MBBS student, a great researcher, and an experienced writer. Being a medical student, I specialize in writing health and wellness topics. I have been working as a technical writer for the last 5 years. I have written many research articles, SEO blogs, and health articles. My skills are comprehensive because the field is more than a hobby to me. I also offer On-Page SEO services and know my way around WordPress and YOAST SEO plugin. I excel in following categories: • Health & Wellness Writing • Physical & Mental Health Writing • SEO Blog Posts • Affiliate Articles and Product Reviews • Product Description •...

Mason N.
$85/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Digital Marketing
  • Business with 100-999 Employees
  • On-Page SEO
  • Marketing Audit
  • Search Engine Optimization
  • Google Trends
  • Search Engine Marketing
  • SEO Strategy
  • Google Search Console
  • WordPress SEO Plugins
  • Technical SEO
  • Shopify SEO
  • SEO Audit
  • Local SEO
  • SEO Keyword Research

Hi There, I am an SEO Expert who has 7+ years of SEO experience, skill set and work ethic to help your website thrive in Search Engines like Google and Bing. As a Lead Analyst at a Fortune 50 company and a successful SEO Freelancer, I am working around the clock to help websites of all sizes improve their rankings and traffic. A few of the many website's i've personally work on/consulted SEO for: Lowes.com Footlocker.com Marthastewart.com urban.com.au jhmi.edu jerkygent.com myinterviewpractice.com Many more! (Reach out and I can provide an example related to your industry) Core Skills: On-page SEO Technical SEO Off-Page SEO Content...

Khuram H.
$25/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • SEO Backlinking
  • SEO Keyword Research
  • On-Page SEO
  • Search Engine Optimization Report
  • Ahrefs
  • Search Engine Marketing
  • Shopify SEO
  • SEMrush
  • Moz
  • WordPress
  • Google Analytics
  • Search Engine Optimization
  • Content Management
  • WordPress SEO Plugins

(100% Guaranteed Top Rankings) (Local USA ans Australia SEO Expert) (WordPress Expert) (Link Building Expert) (Website Analysis Expert) (WordPress Yoast and All In One SEO Expert) (SEO Audit Expert) (SEO Strategist) (White Hat Link Building Expert) (Results Oriented SEO Professional) I am a Qualified Professional Link Building and SEO Expert. My aim here at Odesk is to provide "High Quality Work". If you are looking to hire a person who is trust worthy, Then talk to me and I am your Guy. I promise my clients Good work and I have good work Ethic. I ain't the best but best enough. I am always seeking to develop my knowledge and Expertise so...

Aida-Georgia B.
$25/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • On-Page SEO
  • SEO Audit
  • SEO Keyword Research
  • Off-Page SEO
  • Search Engine Optimization Report
  • Content Marketing
  • SEO Strategy
  • Content SEO
  • Technical SEO
  • Search Engine Optimization
  • Data Analytics & Visualization Software
  • Data Analytics
  • Data Quality Assessment
  • Data Cleansing
  • Data Analysis

I am a skilled SEO professional with a proven track record of initiative and achievement, having experience with both small & large businesses, currently working with Enterprise level clients. I possess a strong foundation in Search Engine Optimisation (both On-Page SEO & Off-Page SEO), always keeping myself updated with the latest news and software changes. This is complemented by knowledge of Social Media Marketing, Digital Marketing, Copywriting, SEM and advertising graphic design, engaging in strong communication skills and a high level of attention to details in order to produce efficient results regarding ranking, clicks and...

Anne F.
$50/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Marketing Strategy
  • Social Media Marketing
  • Social Media Optimization
  • Internet Marketing
  • Search Engine Optimization
  • Search Engine Marketing
  • Content Writing
  • Email Marketing
  • HubSpot
  • Business with 10-99 Employees
  • Social Media Management
  • Social Media Content Creation
  • Social Media Engagement
  • Marketing Automation
  • Marketing Automation Software

I'm Expert-Vetted > Expert-Vetted Talent is the top 1% - pre-screened by UpWork's Talent Managers and are experts in their field. Here's the dirt on what I do, what I want to do, and what I'm really, really good at - I'll help you grow your business by becoming a trusted extension and expansion of your team, to bring your company's relationships into the digital space. I'll help you create brand preference and loyalty, as well as community, ultimately leading to increased sales. Social Media Management rate: $50/hour I am a HubSpot expert as well - including implementation, integration, and best practices. I'm good at most of it from...

Kateryna K.
$15/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • SEO Backlinking
  • WordPress Development
  • Adobe Photoshop
  • Blog Content
  • Web Design
  • Social Media Marketing
  • Virtual Assistant
  • Elementor
  • WordPress
  • Yoast SEO
  • Content Management
  • Data Entry
  • Search Engine Optimization
  • Content Upload
  • WordPress Website

Professional website content manager or virtual assistant with advanced WordPress skills, working in IT industry for 7+ years. I can help you to deal with growing your online business, optimization and building your web presence. WordPress website content management and design: - WordPress themes installing and customization; - Creating visual layout; - Redesigning websites with plugins; - Adding custom widgets; - Creating and formatting pages and posts; - on-page SEO (adding keywords, titles, descriptions, linking); - Visual editing; - Adding Adsense ads. Search Engine Optimization: - Yoast Plugin; - Keywords Research; - Meta Titles...

$NaN/hr

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How to Hire Top SEO Experts

How to hire SEO experts

Want to improve your ranking on major search engines such as Google? An SEO expert can help you perform the keyword research, SEO content generation, and on-site optimization that goes into an SEO campaign.

So how do you find an SEO expert? What follows are some tips on how you can find top SEO experts on Upwork.

How to shortlist SEO professionals

As you’re browsing available SEO consultants, it can be helpful to develop a shortlist of the contractors you may want to interview. You can screen profiles on criteria such as:

  • Industry fit. You want an SEO expert who understands your industry so they can help you figure out how best to reach your target market.
  • Project experience. Screen candidate profiles for specific skills and experience (e.g., monitoring a website’s SEO performance with Google Search Console).
  • Feedback. Check reviews from past clients for glowing testimonials or red flags that can tell you what it’s like to work with a particular SEO expert.

How to write an SEO specialist job description that attracts the right person

With a clear picture of your ideal SEO expert in mind, it’s time to write that job post. Although you don’t need a full job description as you would when hiring an employee, aim to provide enough detail for a contractor to know if they’re the right fit for the project.

An effective SEO job post should include:

  • Scope of work: From SEO audits to link building, list all the deliverables you’ll need.
  • Project length: Your job post should indicate whether this is a smaller or larger project.
  • Background: Translate your SEO needs into a freelancer profile. If you prefer experience working with certain industries, software, or marketing channels, mention this here.
  • Budget: Set a budget and note your preference for hourly rates vs. fixed-price contracts.

Sample SEO specialist job description

Title: Technical SEO specialist needed for tech startups

Description:

We’re a busy digital agency that works with fast-growing tech startups. You will be working diretly with two of our top clients, helping them develop SEO and content strategies. If the client and our agency are pleased with the project’s initial results, there’s potential this may turn into a monthly retainer for six months. 

Deliverables:

  • Provide insightful and strategic SEO and content strategy for two clients
  • Create a social campaign strategy for two clients
  • Create a weekly progress report for the first 5 weeks. Provide strategic changes to help the client reach their goals. 

Requirements:

  • 4+ years of experience working with mid-sized companies
  • 2 examples of SEO strategies and their results
  • Available starting from month, date, year
  • Working knowledge of Trello, Google Drive, and Slack
  • Include the words “red chair” in the first line of your cover letter

Please submit your proposal by month, day, year.

Did you notice the unusual item under requirements? Yes, asking to include the words “red chair” in the cover letter. Adding things like this is optional, but when you need someone detailed, it’s a good way to see if they’re observant and follow instructions well. It’s also a quick way to filter through a pile of proposals.

Ready to create an SEO campaign that will help drive organic traffic to your business? Log in and post your SEO job on Upwork today.

SEO EXPERTS FAQ

What is SEO?

SEO is short for search engine optimization and refers to all activities that help search engines better recognize and correlate websites with certain search terms. The more relevant a search engine deems your website or content is with a keyword, the higher you will rank for that keyword.

Here’s a quick overview of the skills you should look for in SEO professionals:

  • Keyword research (e.g., Keyword Planner, SEMrush)
  • On-site optimization (e.g., HTML headers, alt text, images)
  • Off-site optimization (e.g., guest posting, link building)
  • SEO content generation and planning
  • Competitor analysis and SEO audits

SEO consultants help businesses better position themselves on search engines to receive traffic from their target market. Search Engine Marketing is a similar service but is more focused on the advertising side of search engine visibility.

Why do you want to hire SEO experts?

The trick to finding top SEO experts is to identify your needs. Do you just need help ranking on major search engines such as Google, or are you also trying to optimize for something specific such as queries on the Apple App Store? Do you need someone with a strong guest-posting network for link building? The cost of your SEO project will depend largely on your scope of work and the specific skills needed to bring your project to life.

How much does it cost to hire an SEO expert?

If you’ve ever tried to ask an SEO (search engine optimization) specialist how much it’ll cost to improve your search engine rankings, you probably got the frustrating, but honest answer: “it depends.” And the pricing they give can be all over the board, from $25 per hour to $10,000+ per month. No one can budget for an SEO project based on that kind of range. But drilling down to a reliable number isn’t difficult. Learn about the cost to hire an SEO expert.

Risky SEO practices to watch out for

If something seems too good to be true, it probably is. Be wary of specialists or agencies who:

Are vague about their strategy. The person should give details on how they plan to achieve your goals within a given timetable. Note that if something worked for another company or industry, it might not work for yours. Be skeptical of cookie-cutter solutions.

Quote significantly lower prices. You can work with SEO talent located anywhere in the world, so prices will vary accordingly. However, if you get a low-ball quote, ask for additional details.

Quote high prices. On the other hand, if someone quotes a high price without having a proven track record to back it up, then be wary and ask for additional details.

Use suspicious link building strategies. A red flag should go up if someone suggests buying a huge quantity of backlinks, email lists, or followers. These short-term hacks (a.k.a. black hat SEO techniques) can give your SEO a quick boost, but at the expense of damaging your website reputation. And your site can get penalized or blacklisted by search engines.

Make aggressive promises like guaranteed or fast results. Good SEO is a marathon, not a race. It can take months before you see results.

Knowing what to look for in pricing is just part of the process. You have to do your due diligence to ensure you’re contracting with a quality SEO consultant.

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