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Rating is 4.8 out of 5.
4.8/5
based on 97,840 client reviews
  • $15 hourly
    I have been practicing different platforms of web design and development for almost 3 years. I am a WordPress expert and also a professional Internet Marketer. I am here to broaden my experiences with my respected clients. I have 5 years of experience with different freelance administrative tasks. I would not say I am the best since there are many skilled contractors here, but what certainly makes me better than the next is a definite command over vocabulary, fluency, and lucidity in expression, adaptability and concept development skills. Hope it will be a good experience with you. I am a professional virtual assistant and basically, I love to work with people from different regions. As I have prior knowledge of any kind of administrative task as well as internet marketing and web development, I think a virtual assistant should be the perfect word to describe me. I have also very good at C++ programming and now I am learning Python to develop my skills.
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    On-Page SEO
    Affiliate Marketing
    Off-Page SEO
    Internet Marketing
    Lead Generation
    Email Marketing
    Google Analytics
    Administrative Support
    Content Management
    WordPress
    Search Engine Optimization
    HTML
    CSS
  • $80 hourly
    ✅ TOP 3% OF ALL FREELANCERS ON UPWORK - Top Rated Plus ✅ TOP 1% OF WORDPRESS AND WEB DEVELOPERS ON UPWORK ✅ Invited Member of Upwork's Private Website Development Talent Cloud ✅ Google Trusted Partner ✅ Overall Talented and Fun Guy To Work With! I Love Invitations! Interview Others and then send me an invite and lets talk about your project needs and lets see how I can help you! I Specialize in Wordpress Site Updating, Customization and Management. I can handle all aspects from building you a new site to the administration of your existing site including SEO, updating and editing, performance management to optimization. This allows you to focus on your "actual job" that makes you money with the peace of mind knowing that the website aspects are in capable hands. I have the patience to listen to your needs and concerns and the knowledge and skills to implement solutions. I can toot my own horn, but it's always better when someone else does it so take a moment and just look at the past projects I have completed and the Feedback I have already received here in Upwork! I have designed, edited and/ or managed websites for hundreds of companies and clients - everything from local mom and pop shops to national clients. No 2 projects are alike so we will work together to come up with a design and implementation that not only takes care of your present needs, but will also expand and grow with your business! Whether you already have an existing website that just needs a facelift or updating or you are starting from scratch, lets talk and come up with a winning game plan for success! My goal here isn't to do a single project or job, but to establish a relationship that allows me to receive additional projects and work from you down the road as well. So I know that I need to exceed your expectations to accomplish that goal! Small Sampling of my Skills Include: -- Avada theme Customization and Implementation -- Website Administration (Updating, Editing and Maintaining) -- Server Administration and Optimization -- Site Migration and Setup -- Wordpress Troubleshooting -- Woocommerce -- SSL Implementation and Mixed Content Issues -- CSS -- HTML and PHP -- Web Design -- Search Engine Optimization SEO -- Wordpress Theme Install or Changing -- Content Management -- Social Media Management and Development -- Google Analytics and Ad Optimization / Management -- Consulting -- Malware removal
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Website Migration
    API Integration
    WordPress Development
    WordPress Malware Removal
    Avada Theme Customization
    WordPress e-Commerce
    WordPress Plugin
    Web Design
    Website Redesign
    WordPress
    Google Ads
    Google Search Console
    SEO Strategy
    Search Engine Optimization
  • $40 hourly
    I help clients generate new business through analytics-based digital marketing. Core services: * SEARCH ADS // Building, optimizing, and managing PPC accounts. Primarily Google Ads. * ANALYTICS // Configuring conversion tracking, including for the GA4 migration. Producing custom reports with analysis and recommendations. * SEO // Monitoring and improving SEO elements. * CONTENT // Creating landing pages and web sites. Writing blogs, emails, and more. I have ten years of inbound marketing experience, including seven with digital agencies. In that time, I've won new business for more than one hundred clients operating in spaces like eCommerce, professional services, and B2B SaaS. As a contractor, my mission is to provide outstanding value for clients. You'll get a level of personalized and responsive service that you won't get with an agency. Technology-wise, I'm well-versed in industry tools such as Google Analytics (UA and GA4), Google Tag Manager, Shopify, WordPress, HubSpot, Unbounce, and more. My university background is in digital journalism. If you have any questions, feel free to contact me. Thank you!
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    HubSpot
    Landing Page
    Google Tag Manager
    Unbounce
    Lead Generation
    WordPress
    Conversion Rate Optimization
    Search Engine Optimization
    Google Ads
    Google Analytics
  • $75 hourly
    Please watch my video and then carefully read the below before submitting a proposal. I do not offer Social Media services. ⭐ Top 1% Expert-Vetted, Fully Certified Premier Partner ⭐ 21 Years Advertising & Digital Marketing Experience ⭐ 16 Years Google & Microsoft Ads Experience ⭐ 12 Years On UpWork/oDesk, 350+ Jobs and $1M+ Earned ⭐ Strong Portfolio of Exam Scores, Certifications & Case Studies SERVICES OFFERED: ✓ Google Ads Account Audits & Management ✓ Microsoft Ads (Bing/Yahoo/AOL) Management ✓ Local & National Holistic SEO ✓ Programmatic/Geo-Fencing A collaborative relationship based on honesty & integrity is key! I'm a straight shooter who is deeply involved and fully invested in the success of my client's campaigns. I'll let you know the pros and cons of whatever it is that you'd like to do and how long it might take to get there. If it's not feasible, we will brainstorm together to find a possible solution. I take a consultive approach while aiming to take the burden of managing campaigns off your shoulders completely. Along the way I will also educate you so that you will have a firm grasp of what's going on behind the scenes and so that we can collaborate effectively in making your digital marketing efforts a success. You can 100% rely on me to be here, in your corner and on your team and I'm also a stickler about response times. That usually means within the hour but never longer than 24 business hours. Feel free to reach out with any questions!
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Local SEO
    Mobile Advertising
    Google Ads
    PPC Campaign Setup & Management
    Microsoft Ads
    Bing Ads
    Campaign Reporting
    Digital Marketing
    Campaign Setup
    Pay Per Click Advertising
    Search Engine Marketing
    Campaign Optimization
    Search Engine Optimization
  • $10 hourly
    I am White Hat SEO expert based on Google Penguin 2.0 and Panda latest algorithm. I am well experienced on Internet Marketing field since 12+ years. Working with 100% Challenge and Guarantee on Local-Global SEO. Not only SEO, But also I am well expert on full Internet Marketing method which covers SEO,SEM,SMM,SMO,DMO, Advertizing and High Quality Writing also. So, I am ready to take your challenge............
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Article Writing
    Article Submission
    Article Spinning
    Pay Per Click
    Google Ads
    YouTube Marketing
    Content Writing
    Social Media Marketing
    Social Bookmarking Website
    Reputation Management
    Link Wheel
    Link Building
    SEO Keyword Research
    SEO Backlinking
    Search Engine Optimization
  • $65 hourly
    Pinterest Expert managing Pinterest accounts for online businesses. I create a personalized strategy tailored to your brand to skyrocket exposure and bring traffic to your business. I’ve managed dozens of accounts taking businesses from zero to millions of monthly viewers! I also have extensive experience in managing Pinterest Ad Campaigns with an average ROAS (Return On Ad Spend) of 4.0! Proficient in Wordpress, Pinterest, Pinterest Ads, Dynamic Retargeting, Conversion Campaigns, traffic Campaigns, Brand Awareness, Pin design, Canva, WooCommerce, Basecamp, Asana, Tailwind, Email Marketing, Mailchimp, SEO, Copywriting, Editing, Research.
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    eCommerce
    Social Media Marketing Strategy
    Social Media Optimization
    Internet Marketing
    Social Media Marketing
    Pinterest
    Social Media Advertising
    Pinterest Ads Manager
    Social Media Management
    WordPress
    Search Engine Optimization
    Fashion & Beauty
    Email Marketing
    Email Campaign Setup
  • $150 hourly
    I have helped hundreds of SMBs in conversion tracking optimization. I am well-versed in Google Tag Manager to install conversion tracking across platforms and industries (Google Ads, Microsoft Ads, Facebook, Pinterest, LinkedIn, TikTok, Snapchat, GA4 and more). My troubleshooting skills help to identify gaps in your tracking needs, and to ultimately give you the best insight into how to further drive business growth. I am familiar with a multitude of CMS, landing page and CRM backends, including but not limited to WordPress, Shopify, Drupal, Duda, Magento, SquareSpace, Wix, Unbounce, HubSpot, Instapage, and Weebly. I also support call tracking integrations if that is a business driver as well, including CallRail, CallTrackingMetrics, WhatConverts, etc. I am familiar with more niche systems as well for bookings (i.e. Calendly and Acuity), several chat vendors (Drift, Tidio, Intercom, Intaker, LiveChat, Olark, etc) and specific form builders (i.e. Jotform, Pardot, Gravity, Contact Form 7, etc). With all the latest user-privacy regulatory considerations to abide by now, server-side tracking is now becoming more of a need instead of a nice-to-have. I have been working more heavily with server-side tracking configurations in GTM as a result. This includes sending server-side data to GA4, as well as the FB CAPI. For anyone with Shopify and using Elevar, or looking to launch with Elevar, I am very versed in that server-side tracking tool, having worked with the Elevar team directly for a time. Reporting. Reporting. Reporting. We all know how valuable reports are to turn over to a client or to an internal marketing team, to showcase performance and results. Especially with GA4 being so new to folks, I have expanded my skill set into Data Studio dashboard builds. If you're in need of some clear-cut, custom reports to digest the data (from GA4, GAds, FB, etc) in an easy-to-understand manner, I've got you covered! The pride I take in the work I do shows in my detail-oriented, analytical and organized approach I take with every client project. I can assure you that you will not be disappointed by my keen eye and passion for helping SMBs find their online presence with the help of clean data. Hopefully we can build a working relationship soon! If there's one final note to make: MIGRATE TO GA4 NOW. It won't stop the emails from Google but it will stop you from relying on data that will be more or less null and void in a matter of days. For your pleasure: youtube.com/watch?v=_nAtC2Ps_x4. :)
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Pixel Setup & Optimization
    Shopify
    WordPress
    HubSpot
    A/B Testing
    Marketing Analytics
    Landing Page
    Search Engine Optimization
    Search Engine Marketing
    Facebook Ads Manager
    Microsoft Ads
    Google Ads
    Google Analytics
    Google Tag Manager
    Conversion Rate Optimization
  • $30 hourly
    I am a highly experienced marketing and digital strategist, campaign developer and manager and writer. I have worked with many well-known companies across a wide range of industries, with a particular focus on technology, health and financial services, including: The Hartford: Developed a break-through social media and content marketing program that increased new client conversion rates significantly and lowered the cost of bringing in a new small business or auto / home insurance client by more than 75 percent. Hazeltree: Used highly targeted social advertising to generate global leads for a company that supplies back-end financial optimization systems for corporations and financial services firms. Also used highly targeted social to help close sales in their pipeline. CFRA: I developed a complete online brand and lead generation strategy for an affiliate of Standard and Poors that provides research to businesses, colleges, libraries, investment firms and financial advisors. ThinkitDrinkit: I created a comprehensive brand and digital marketing campaign for a cutting-edge nutrition business. Ameriprise Financial: I developed a highly-successful digital marketing program that brought in new leads and clients for more than 10,000 financial advisors across the U.S. New York Makers: I oversee a digital marketing program that attracts new customers for an artisanal craft business. In addition, i have done marketing, content development, social media and digital development work for Citigroup, SEI, Lincoln Financial and more. I have also written extensively on small business, finance, health and wellness, construction and contracting, leadership, social media, auto and home, retirement, benefits, investments and economics. My content gets remarkably high click through rates in social media and solid time on page. I work closely with contacts at Google and SEO experts to make sure content is SEO optimized. I have launched, edited, and written for six online publication targeted to the mature market, business owners, millennials, contractors, electricians and health enthusiasts. I love sharing my experience with new clients. Please contact me to find out how I could help.
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    Marketing Strategy
    Social Media Marketing
    Search Engine Optimization
    Content Writing
    Copy Editing
    Writing
  • $50 hourly
    I am a Youtube expert, worked on 450+ Youtube channels in different niches: strategy, channel development from zero, youtube marketing, brand awareness, top rank videos on the first page in Youtube for several keywords. I have managed channels with over 10 mil subscribers, 6B views. Some niches were I have a lot of experience: - Cooking - Music Industry - Entrepreneurs Channels - Influencers - Beauty Extra specialty Influencers researcher. I have experience in contacting and connecting possible clients with influencers for product placement, review, or brand awareness. Clients feedback about my work: 👍 "Narcis is THE LEGEND! Great communicator, knows Youtube inside out, and genuinely interested in helping clients succeed! We had mentoring sessions and he blew my mind with his knowledge and expertise on how to succeed on Youtube! I will definitely work with him again in the future!" 👍 "He worked very hard through the milestone. He increased my YouTube revenue and fixed the health of my channel. I can now move forward to being happy that my channel has a chance of succeeding after all his help improving marketing and SEO. I would recommend him to anyone looking to increase their YouTube subscriber count. Thank you Narcis!" 👍 "Narcis is very responsive, we got our mission completed and he was willing to teach you some things about marketing with I appreciated a lot! He is a person who cares about his work and about the customer's project. Our goal was reached, awesome work overall!! I highly recommend Narcis!" 👍"He was a pleasure to work with and did everything needed. Most importantly, he is an expert in YouTube videos and YouTube channels. I will work with him again as I develop more videos to post." 👍"Narcis was very respectful, timely, and skilled with his work. I look forward to his continued growth in Upwork and hope we may perhaps work together again" ✅ 100% satisfaction from clients ✅ 100+ Youtube Accounts Manager ✅ 24/7 Support for the projects ✅ Rated only 5 stars ✅ 7+ years of Youtube Experience I have more than 10 years of experience in social media digital marketing. 7 Years on Youtube with diplomas (monetization) 3 Years I have been making Facebook campaigns with low ERP and great results. ✅ Video Editor Soft - Sony Vegas PRO 13 ✅ Google Uk Consultant on Research and Studies - Youtube Platform Youtube admin on channel offer: - Top Rank your videos on the first page on Youtube for several keywords - Increasing Traffic - Indexing much better - Reorganization tags - Channel trailer - Create playlists on different topics - Direct indexing from Google with high relevance ✅ Getting your job faster ✅Continued support for the delivery of the final product ✅Clear communication throughout the project
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Marketing Audit
    YouTube
    YouTube Marketing
    Social Media Marketing
    Brand Marketing
    YouTube Development
    Social Media Strategy
    SEO Audit
    SEO Strategy
    Search Engine Optimization
    SEO Keyword Research
  • $70 hourly
    ✅TOP RATED PLUS writer on Upwork, specializing in topics like hunting, firearms, tech, and engineering. Engineering student at Georgia Tech with 🌟extensive real-world hunting & firearm experience.🌟I have written for a handful of well-known brands in the hunting and firearms space, including Smith & Wesson, Sportsman's Warehouse, and Wide Open Spaces. I am a writer and current engineering student at The Georgia Institute of Technology. I have been writing for four years now and mainly write for myself on my own hunting blog. Which you can see at omegaoutdoors.blog. I specialize in writing about the outdoors ( hunting, hiking, camping, firearms, etc), and engineering. Although I can research and write about any topic you need. As for hunting, I harvested my first deer at the age of 5 and have not stopped since. I hunt every year and write about it often. I mainly hunt whitetail, duck, and turkey. As a website owner myself, I know how difficult it can be to find a writer with real-world hunting experience, so I am happy to provide first-hand anecdotes in the articles as well. I am always available if you have any questions, and I look forward to working with you! Have a wonderful day:)
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Copywriting
    Search Engine Optimization
    English
    Article Writing
    SEO Keyword Research
    Creative Writing
    Blog Development
    Blog Writing
    Affiliate Marketing
    SEO Writing
    Ghostwriting
    Editing & Proofreading
    Blog Content
    Writing
  • $11 hourly
    Having deep knowledge of SEO. I have been working on projects of Content Writing, Onpage, Offpage SEO, E-mail Marketing, SMM and SEM since last 9 years. My one of the main objective is to be the best SEO service provider in the SEO market. For this objective, my approach is: - 100 % Client's satisfaction. - 12 years experience. - Pure White Hat techniques. - Hard work. - Technical minded. - Expert in SEO services. - Assured Results. - 24 x 7 services.
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Google Maps
    Website Optimization
    Ecommerce SEO
    Page Speed Optimization
    WordPress Optimization
    Google Analytics
    Local SEO
    Off-Page SEO
    SEO Keyword Research
    Search Engine Optimization
    On-Page SEO
    Technical SEO
    SEO Audit
    Content SEO
    Shopify SEO
  • $20 hourly
    I have 7+ years of experience in Digital Marketing and in specially amazon, etsy & eBay SEO. When it comes to Search Engine Optimization I always stick to Google guidelines and follow ethical White Hat SEO techniques. I try to bank upon latest marketing strategies to provide productive results to my valuable clients. My key skills in Digital Marketing are: Search engine marketing Social media optimization Pay Per Click Advertising Link Building SEO backlinking Social Media Marketing Content Writing Look & Feel, Usability & Conversion Centric Analysis
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Amazon FBA
    Ecommerce
    eCommerce
    Pay Per Click Advertising
    Link Building
    Content Writing
    Social Media Marketing
    Social Media Optimization
    Internet Marketing
    SEO Keyword Research
    SEO Audit
    SEO Backlinking
    Search Engine Optimization
  • $75 hourly
    Etsy and E-commerce Business Consultant and Coach. I specialize in Shop Builds, SEO Content: Descriptions, Titles and Tags, Shop Critiques, Custom Keyword List, Product Image Consults, Marketing, Ad Management, Graphic Design and Product Development. I use both Google and Etsy SEO up to date best practices. I am also well versed in POD, AI Print Art, Printable and Digital Download products. For new Etsy Shop builds contact me for a project quote. Consulting is one to one through Zoom video and screen sharing. I have 20 years of experience in retail, including managing E-commerce platforms, SEO research, purchasing, product development, graphic design, and apparel design. I have two E-Commerce retail shops across multiple platforms with over 300 product listings. My two shops on Etsy alone have generated $820,000 in revenue. I worked for ten years as a Buyer, Retail Manager, Product Developer, and Apparel Designer in the apparel industry, with my last employer being Columbia Sportswear. For the last ten years, I have solely been in E-commerce and consulting. I am detail-oriented, professional, and highly productive with a friendly personality and lots of patience. Yvonne (ee-von) Etsy Shop * Complete Shop Builds * Etsy SEO Training * SEO Optimization Etsy * SEO Optimization for Google * Keyword Research (given to client) * Content Writing for SEO * Photography Image Consult (not actual photography) * Image Editing How To's * Production Partner Inclusion * Shipping Profiles * Configuring Shop Policies * Banner & Profile Branding * Etsy Ads Set-Up * How to Run Sales & Coupon Codes * Understanding Etsy Statistical Tools * 12-Month Action Plan for Success
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Business Coaching
    Ecommerce Website Development
    Etsy Listing
    Search Engine Marketing
    eCommerce
    Business Consulting
    Search Engine Optimization
    SEO Keyword Research
    SEO Writing
    SEO Strategy
  • $65 hourly
    🔴 Optimize - ⬆️ Rank - Convert 💰💰💰 I Help Local Businesses Skyrocket their Traffic, Leads, and Sales Through Advanced SEO Strategies Have a SEO consultation Call Diagnosis with me now NOW 📝 If you are ready to start improving your site ranking now, WITHOUT SPENDING A DIME ON ADS, and get 30% more qualified traffic in 30-90 days, let us hop on a call and see if we are a good fit!
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Email Marketing
    Social Media Marketing
    Campaign Management
    WordPress
    Lead Generation
    Social Media Management
    Web Design
    SEO Backlinking
    Search Engine Optimization
    Off-Page SEO
    Content SEO
    Technical SEO
    Local SEO
    Google Ads
  • $39 hourly
    Google Certified Partner, Google Ads ( adwords ) Certified ( Adv. Search + Display GDN + Video Ads), Google Analytics Certified, Bing Ads Certified. 16+ Yrs Cross Channel, Full-stack digital marketing / advertising experience. ( Both Enterprise & SMB clients ) If you are searching for a PPC manager ( Lead Generation SEM specialist ) who can strike a balance between data, creativity and neuro-marketing and possess both strategic vision and execution capabilities, then you might want to talk with me. You'll get a reliable professional who has hands-on expertise across almost every aspect of the digital business value chain. I can handle entire Google Ads and Microsoft Ads (formerly, Bing Ads) projects on a turnkey basis, can execute single-handedly or lead/train your team. Contact me for a no-obligation call and then you can hire me through Upwork to work on your project. Specially interested in providing white-label PPC services for US/UK/AU/CA based PPC lead generation agencies. If the opportunity is good, can handle entire cross channel initiatives for enterprise-level, complex projects as a Digital Project Manager. Learned from the finest: SearchEngineLand, MarketingLand, LinkedIn Learning, SEMrush, Perry Marshall, Brad Geddes, Optmyzr, PPCHero, Wordstream, Hubspot, CPCstrategy, CardinalPath Google Engage/Partners, SMXAdvanced, Pubcon, Webmasterworld Portent, SeerInteractive, AimClear, Hootsuite, Unbounce & more! Hands-on Domain Expertise: Pay Per Click / Google Adwords ( PPC ) Google Ads Qualified Individual - ( All 4 : Search + Display + Shopping + Video ) Web Analytics ( Google Analytics Individual Qualification ) : GA4 & GTM (Google Tag Manager) Google Certified Partner Bing Ads Accredited Professional Search Engine Optimization ( SEO ) / Moz Pro Conversion Optimization Online Reputation Management ( ORM ) Digital Marketing Strategy & Execution Online Marketing Training CMS Web Design - Conversion optimized, Speed Optimized, Mobile-first Wordpress. Graphics & Video Optimization & Promotion HTML / CSS / PHP / MySQL / JS I've learned from the finest sources (see below) which means you will be working with a professional who is abreast with the cutting edge strategies and tactical implementation to ensure long-term business value for your venture. SearchEngineLand MarketingLand LinkedIn Learning Moz MarketMotive Brad Geddes - CertifiedKnowledge PerryMarshall PPCHero / Hanapin Optmyzr CPCstrategy (Tinuiti) Wordstream Hubspot eConsultancy Unbounce Widerfunnel ConversionXL (CXL) Webmasterworld SMXadvanced / ad:tech / SES / Heroconf / Traffic & Conversion Summit, AdWorld & other leading conferences @ PPC / Conversion Opti Copyhackers / Gary Halbert / Dan Kennedy / Tier I Direct Response - Persuasion Copywriters DigitalMarketer AdSkills / Justin Brookes All the official Google & Bing Channels Get in touch for brief, no-obligation call to discuss your needs or any questions you may have. Cutting-edge expertise + Satisfaction Guaranteed!
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Search Engine Optimization
    Project Management
    Conversion Rate Optimization
    Google Search Console
    Digital Strategy
    Microsoft Ads
    Video Advertising
    Bing Ads
    PPC Campaign Setup & Management
    YouTube Marketing
    Google Ads
    Display Ad
    Google My Business
    Google Analytics
    Google Tag Manager
  • $300 hourly
    You want to build an audience online? I've helped over 150 small businesses grow their audiences on YouTube, social media, and their blogs. My clients have achieved as high as $50k/month in revenue and a 3X return on investment within a few months, from my video strategies alone. I can help you achieve similar results through video content marketing. Video should be the foundation of your content marketing strategy, not an afterthought. You're not really doing marketing these days, if you're not doing content marketing and you're not doing content marketing if you're not creating videos. ➡️ I specialize in helping you optimize your video strategy on YouTube, social media and your website/blog, so that your content will educate and inspire your audience, leading to increased sales. My goal is to help your current audience become loyal, engaged followers and your future audience find you. There’s no better way to build trust online with your followers, attract new leads and convert them into customers than through video. I look forward to helping you grow your business and audience! ✅ Be sure to check out the video in my profile where I explain my "Video-First" content marketing method and teach you 15 ways that you can build your audience online through video content marketing.
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Content Strategy
    Digital Marketing
    Social Video Marketing
    Video Strategy
    Scripting
    Video Production
    Video Editing
    YouTube Marketing
    YouTube Development
    Content Distribution & Promotion
    Content Marketing
    Marketing Strategy
    Search Engine Optimization
  • $22 hourly
    Finnish is a complex and deep language with often a single word having multiple different meanings. Ask any Finnish person, and they will tell you just how helpless 'Google-translate' is with anything outside a basic phrase. Being one of the most difficult languages globally, Finnish can be a very flexible, persuasive, and powerful tool, but only if you know how to use it correctly and understand the national target audience. As a native speaker with a life-long passion for writing, I constantly try to widen my vocabulary to best express myself. I am not in the writing space for a quick money grab: I'm interested in developing my skills and portfolio. One way I can combine this passion with work is by providing content writing and copywriting services. Growing up in the still early days of the internet and witnessing the consequential rise of digital entrepreneurship, English as a means of navigating the vast digital information has always been crucial for me to understand thoroughly. I have traveled around the world a bit, which has solidified my English. Furthermore, I will happily showcase my English (or Finnish)-proficiency via Skype, if requested. My rates are negotiable.
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Finnish to English Translation
    Finnish
    SEO Writing
    Proofreading
    English to Finnish Translation
    Blog Content
    Search Engine Optimization
    Article Writing
    Editorial Writing
    Landing Page
    Content Writing
    Creative Writing
    Website Content
    Press Release
    Copywriting
    Article
  • $45 hourly
    Certified WordPress and SEO Expert. Helping online businesses to start & get results from SEO and building conversions optimized WordPress websites I have been helping Businesses Make More Sales & Get More Customers Online, As a Result of Effective Web Design and SEO, for more than 7 years. Key Benefits You Can Expect When Working With Me: ✅First page rank in the search results ✅Instant visibility and traffic ✅Positively influenced target audience ✅More customers and brand advocates ✅Optimized performance ✅Higher conversion rates ✅0n-time Delivery ✅And much more. YOU MANAGE YOUR BUSINESS, I MANAGE YOUR WEBSITE. Do you want to generate more traffic to your business website and get more customers? I help businesses improve their online presence to get more profit without paying for ads by doing SEO to get more visitors and optimizing WordPress websites to convert more. I have results sitting out there on Google that you can go and type in Google to see the results for real businesses. My SEO strategies have ranked more than 10k keywords that buyers use on 1st page of Google search. Get more customers, rank higher, and get tons of organic traffic without having to spend a dime on ads.
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    Technical SEO
    HTML
    PSD to WordPress
    WordPress SEO Plugins
    WordPress e-Commerce
    WordPress Development
    On-Page Optimization
    Web Design
    SEO Backlinking
    Search Engine Optimization
    Search Engine Marketing
    WordPress
  • $20 hourly
    Hi! I am a professional WordPress developer and Google certified Search Engine Optimizer. I have been working for more than 8 years on WordPress, Woo-Commerce, Elementor Pro, Crocoblock Jet Plugins, DIVI, Shopify websites design and development with SEO. ✅ Client satisfaction is my first priority 🙂 Some of My Upwork Recent Clients Testimonials: "Sharmin delivered good work on this website development project and I enjoyed working with her. Her communication was top-notch, she met all deadlines, and her skills were strong. At one point she made suggestions and recommendations for the project I had not thought of. She offered additional services along the way without any pressure and helped me better understand what was needed. She tried to save me money with the project too and worked within my budget! She was very forthcoming and trustworthy and honest. I enjoyed working with Sharmin and will likely have additional jobs for her in the future." "Sharmin does a great job in maintaining our websites and we feel extremely lucky to be able to have such an experienced, highly skilled and reliable person assisting us in this important work. She is also an absolute pleasure to work with!" "Sharmin did a great job troubleshooting to optimise this website for mobile devices in this case as the site was not performing as it should. She is very trustworthy and reliable, and I know that when I give Sharmin a task that it will be completed to a high standard. She is also so lovely, it is always a pleasure to work with her!" "Thanks Sharmin, this was a complex job at times and you got it all done well! Sharmin has an excellent level of communication and always produces work to a high standard within the indicated time frame, she is great to work with. I highly recommend her." "Sharmin was fantastic to work with, and I look forward to working with her again. She is great with Elementor, and was able to quickly fix issues that I had problems with for several months. I actually added a second and third stage to my initial project, and Sharmin completed them both, perfectly. I give her the strongest endorsement possible." I am proficient in: - Figma, Adobe XD and custom design to WordPress website. - WordPress website design using premade templates. - Elementor Pro, Crocoblock Jet Plugins, Divi, Fusion and WP Bakery page builder. - Landing page design. - Clone design (HTML/Joomla website to WordPress). - Re-design old WordPress website. - Website migration. - MailChimp, Mailerlite and others email marketing API integration and campaign setup. - WordPress critical error fixing. - Hacked Website recovery and Malware clean. - Upgrade Website Security. Feature service: Monthly Website Maintenance - Daily Backup - Database and Website security monitoring - Core and Plugins update - SEO follow up WordPress Website Design and Development Main Tasks: 1. WordPress installation. 2. Brand logo, content and graphics. 3. Responsive pages design for Mobile, Tab and Desktop. 4. Add, Remove and Modifications (Pages Designs, menu and more). 5. Wocoommerce product import. 6. WordPress Full SEO. SEO Services 1. On-Page Optimization. 2. Off-Page Optimization. 3. Technical SEO audit and optimization. 4. Keyword Research. 5. Google Adwords, Analytics, and Webmaster. 6. Google Business. I believe in honesty, dedication, and results in everything I do! I always do my best to establish long-term relationships with my clients. If you would like high-quality work with a fast turnaround for a fair price, feel free to contact me. Thank You
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Elementor
    Web Design
    Mailchimp
    Landing Page Design
    Responsive Design
    Shopify
    WooCommerce
    WordPress
    Web Development
    Front-End Development
    CMS Development
    Divi
    Search Engine Optimization
    WordPress SEO Plugins
    On-Page SEO
  • $250 hourly
    ✨ Let's make your content visible ever after ✨ 7+ years of experience working with Pinterest for brands and bloggers. Real, Organic, True Growth. 45+ million monthly impressions. 6 million impressions on a single pin. 10k new Followers per month. Your content on Pinterest doesn’t expire, you can make it live forever! Make your brand stand out on the platform, get traffic on your website, new subscribers on your email list, and new clients on your store using Pinterest. I have worked with Pinterest since it was in beta. I am passionate about Pinterest and have worked hard to become an expert in the platform. I've worked with many clients—many of whom have been brands and bloggers—and I have enjoyed working with them. I work weekly creating the most captivating content while following Pinterest’s latest Best Practices. My work is 100% organic. I've worked for: - Fashion & Lifestyle Influencers - Jewelry & Fashion Brands - Fashion Bloggers - Food Bloggers - Health Coaches - Podcast owners - Yoga Instructors - Etsy Shops - Real Estate Agents - Skincare Brands - Photographers - Home Decor Brands and more. I’ve been a TOP RATED PLUS Freelancer on UPWORK since 2016. Right now I’m managing 15+ Pinterest Accounts with a team of 6 people. I’m part of the Simple Pin Media Collective, and The Pinterest Creators US Community, these are the best sources to be always up-to-date with the latest changes and trends reports. Let's work together!
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Social Media Marketing Strategy
    Social Media Audit
    Content Creation
    Social Media Design
    Social Media Content Creation
    Pinterest
    Brand Marketing
    Brand Consulting
    Graphic Design
    Social Media Marketing
    Search Engine Optimization
    Pinterest Ads Manager
    Digital Marketing
    Fashion Design
  • $24 hourly
    I'm an SEO link builder with more than 4 years of experience in the SaaS sector. I work creating high-quality backlinks from Spanish websites, managing SEO outreach campaigns targeting Spain or Latin America market, that can improve your company's presence in Google's SERPs. Finding great websites according to your niche using email campaigns, contacting webmasters, bloggers and journalists, with good communication skills. I make a good analysis of each site and an optimal keyword search, working with different tools for outreach (Ahrefs, Moz, among others). I'm highly organized. I use spreadsheets, and I am in constant communication with my clients in order to have an overview of the progress of each campaign. My talent lies in finding the best sites with the best metrics. And in building successful partnerships. My passion is helping the best companies grow online. My profession is teaching. This has allowed me to develop skills in data analysis, strategic planning, and effective communication that are so necessary in the SEO world. If you're looking for someone who can help you increase the visibility of your brand online, let's talk about how we can work together to make it happen. I am an English teacher as well with years of experience. I have worked at different academic levels such as high school and universities. In the university postgraduate levels, I especially work in teaching about the translation of scientific, academic, and technical texts and articles, among other topics in general. So, all my knowledge about the teaching of the English language is directed through accurate and adequate methods and techniques, in order to obtain a correct and efficient translation in a short time, if it is required. As well as my skills in: -Podcasts (Spanish and English) -Description and Translation of products. -Transcriptions English/Spanish and vice-versa. I can help you to develop your project and business.
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Partnership & Collaborations Outreach
    Outreach Email Copywriting
    Spanish to English Translation
    Outreach Strategy
    Academic Translation
    Typography
    Data Entry
    English to Spanish Translation
    General Transcription
    SEO Backlinking
    Search Engine Optimization
    Latin American Spanish Accent
  • $50 hourly
    Welcome, I'm Phil, a backlink expert with over 8 years experience of creating organic link building campaigns. Building backlinks that increase rankings and generate traffic has been my full-time job for the last 8 years and in that time I have created 100's of successful backlink campaigns that helped to grow rankings and traffic for sites in many different niches. Today it's all about getting high quality, authoritative backlinks from sites that Google trusts. if you're ready to invest in a link building campaign that gets results, then read on. Here is what you get when you work with me. - Outreach to real sites with real traffic - Sites that Google loves and trusts and will move the needle and help your site grow. - On-page SEO checks on the target pages to make sure the links have the maximum effect - Any other SEO advice required throughout the period of the campaign - No spammy sites or links from link farms - No PBNs - No free to sign-up sites Instead of an hourly charge my cost is per monthly campaign. Campaigns start at $1500 per month, so if you're budget is less than this unfortunately My service isn't for you. If you would like to have an intial discussion about your project please and to see if we are a good fit please get in touch. Look forward to hearing from you. All the best Phil
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Content Writing
    Outreach Strategy
    Search Engine Optimization
    SEO Backlinking
    SEO Audit
    SEO Keyword Research
    SEO Writing
  • $80 hourly
    Is your website languishing in the doldrums? Is it nowhere to be found in the SERPs? Have you paid a fortune to have it designed but are yet to see any organic visitors? Are people finding your site but bouncing right off it again? Then contact me! Rescuing lost websites from oblivion and getting them up onto page 1 of Google is the kind of job I love. I was introduced to the world wide web in 1996 when the new technology was presented to a gathering of media and marketing professionals in Hong Kong. Its potential as a marketing medium was immediately apparent and it was not long before I was working with a designer to get a company website online. Soon after that in 1997, I became Director of Communications for a hotel group in Thailand. Prior to my arrival they had commissioned a very expensive corporate website. Though it looked beautiful, it got no visitors at all. My research into the site's lack of traffic was my introduction to SEO. I discovered that some web designers are only too happy to take your money to create a very pretty website without including even the most rudimentary elements of search engine optimization. In my experience, even today, more than twenty years later, not much has changed in that regard. In 1999 I joined a start-up internet company as Director of Content. It went from strength to strength and within its first year had already garnered millions of dollars in angel investment from Sweden and Australia. At the time, my boss gave my work on content development a good deal of credit for attracting the investors. I love doing SEO and website content work. I still love the potential the internet has to put small business companies right up there next to corporate giants and it still bothers me when web designers take money for a website that will never do what it was meant to do - attract web traffic and increase sales. So if you have a website that is in need of some help being found it would be my pleasure to help you get it up there where it belongs. On page 1 of Google.
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Social Media Marketing
    Blog Writing
    Search Engine Marketing
    Content Management
    Article Writing
    Organic Traffic Growth
    WordPress
    On-Page SEO
    Search Engine Optimization
    SEO Keyword Research
    SEO Audit
    SEO Strategy
  • $20 hourly
    Covering many startups, e-commerce, online services, travel, tax relief, insurance, gaming, betting/gambling, SaaS, B2C, B2B... (Startups as favourite business: how you would know what potential customer need when even customer himself doesn't know that? ) Google Adwords Certificated expert and Google Analytics Certificated expert and Microsoft AdCenter (managed over 1.000.000$ for online advertising for my clients, daily budget from $3 up to $1000), Social media marketing (Facebook ads, LinkedIn, Twitter, Google+), SEO with assistant of Google Analytics, Webmaster tool and SEOmoz for off-site optimization, Conversion optimization and on-site optimization, Blog optimization. I'm providing full management in Online marketing of the following: *online advertising (Google Adwords, Microsoft AdCenter, Facebook Ads, LinkedIn Ads) *on-site optimization (Google Analytics, Webmaster tool, SEOmoz, conversion optimization, Crazy Egg) *off-site optimization (Blogging and optimization, link building, keyword research, SEO Power suite...) *social media marketing (SEM): Facebook, Twitter, Google+, Pinterest, Delicious... *conversion optimization (Optimizely, Google website optimizer, Clicktale, Qualaroo...) At this moment, I have managed over 1.000.000$ for online advertising for my clients. In PPC (pay per click) advertising cover full approach with search ads, display ads, keywords research, placement for your ads, improving CTR, increasing traffic to your site or increasing conversions.
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Market Research
    Data Analysis
    Facebook Marketing
    WordPress
    SEO Keyword Research
    Search Engine Optimization
    Conversion Rate Optimization
    Google Analytics
    Google Ads
    Internet Marketing
  • $999 hourly
    ⚠️ I work exclusively with PROVEN businesses that want to take things to the next level. The clients I accept for my marketing strategy and Fractional CMO services are: ❌ NOT doing their fifth pivot of the year ❌ NOT living on a diet of ramen noodles to keep the lights on, and are ❌ NOT about to offer profit sharing because they can’t afford me otherwise Still here? Then find out why Upwork clients like you are saying: 🗣️ “Don't be put off by the hourly rate. Steven will deliver more in a few hours of his time than other ‘experts’ who like to bill you monthly for doing very little. In the end, you will be far ahead by having Steven in your corner. No BS, he goes above and beyond.” 🗣️ "If you are sick of being scammed by marketing agencies, please please please at least talk to Steven first. Yes he is not cheap but he delivered a lot more and saved us sooooo much money from hopping between agencies." 🗣️ “Steven is specific and strategic in his feedback so you're not left wondering what the next step is. Highly recommended if you're looking for 'cut through the noise' feedback to help you make decisions without paying the dues of ‘figuring it out’ over time.” 🗣️ “We have tried so many marketing agencies, CMOs, and marketing consultants. A lot of them are full of BS and they have no idea what they are doing. We are so glad we found Steven! He is an expert bull shit detector when it comes to marketing fluff.” 🗣️ "Steven and his team will become part of your team/family when you work with them! Like how friends are, he always gives honest assessment on what is needed and what is not, even if that means he might not benefit from it financially. That is something difficult to find these days. The only reason we are stopping the contract is he and his team did their job too well, giving us the playbook for us to execute for the coming months and year ;)” 🛠️🛠️🛠️ Things I can do for you: 🛠️🛠️🛠️ ✅ Develop a competitive marketing strategy ✅ Help you maximize your marketing budget ✅ Audit the work of your employees/agencies ✅ Build, train, or coach your marketing team ✅ Answer all your marketing questions (or help with things you didn't even know to ask) And much more. Whatever your situation, you'll leave with confidence that you're on the right path. (Need SEO help? Switch to my specialized profile in the sidebar) 🏷️🏷️🏷️ Pricing & Services 🏷️🏷️🏷️ $999/hour looks obnoxious, but Upwork only allows 3 digits max (I'd raise it if I could). But I have a unique business model to help you get maximum value with minimal risk. There's only ONE service new clients can hire me for: My no-fluff marketing consultation package. Here’s how it works: 1️⃣ Give me details on your business in one big info dump. Explain your issues, show me your analytics, and write a giant list of as many questions as you can think of. 2️⃣ We’ll then schedule a 90-120 minute Zoom call where we'll go over everything live. Record it, take notes, or bring a team member. 3️⃣ For 30 days after the contract starts, you'll also get unlimited email access to me. Whatever questions pop up later, I'll have an answer. The price is a flat, one-time cost of $10k. For the right client, this quickly pays for itself (sometimes INSTANTLY, when I help identify wasteful marketing spend). If you can't comfortably afford this, my services are not for you. Don't go into debt or use the last of your budget to hire me – I can't advise a client that has no marketing budget left. If you want more after that first month, we can discuss ongoing services if there's a fit. Some clients repeat the $10k consultation package, some sign on for a $10-30k monthly retainer to get my team's hands-on involvement, and some don't need anything extra because they got all the help they needed after our first call. 🛑🛑🛑 Before We Can Work Together 🛑🛑🛑 My own businesses keep me plenty busy, so I’m very careful with accepting new clients. Due to the volume of inquiries I get, I automatically trash any invites with the default "I'd like you to apply to my job" message. When you send me a message, there are three things you must include: 1) Info on your company, including a link to your website 2) Details on what challenges you’re currently facing so I know if I'm able to help or not 3) Confirmation that you read my full profile and have the budget to comfortably afford $5k (type the number back to me – I'll try to honor it even if I raise prices) Sometimes it takes me a few days, but I do reply to all invites that meet this criteria. ➡️➡️➡️ Next Steps ➡️➡️➡️ When you're ready, just click the green Invite / Contact button to send a message. You won't be locked into anything – we'll chat about details first before we start. P.S. Not logged in? Upwork will hide 90% of my work history (below). Create an account to see all my past projects and testimonials. [Note to other freelancers: Everyone who plagiarizes this profile gets reported and banned]
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Lead Generation
    Business Coaching
    Email Marketing Strategy
    Digital Marketing
    Marketing Audit
    eCommerce
    Organic Traffic Growth
    Competitive Analysis
    On-Page SEO
    Marketing Management
    Search Engine Optimization
    Content Marketing
    Inbound Marketing
    Marketing Strategy
    Google Analytics
    SEO Audit
  • $175 hourly
    Google Tag Manager and Google Analytics Certified Expert. I am friendly, hard worker with more than 6 years' experience with developing websites, PPC campaigns, A/B testing, landing page optimization and website analytics. I am Google Analytics and Google Adwords certified professional. You can check my certificates in my portfolio. My goal is to satisfy my customer on 100% keeping deadlines and top quality work. My main skills are Google Analytics, Google Tag Manager, Joomla, Wordpress, PHP, HTML, CSS, Adwords. Trust and long-term cooperation is very important for me: - I will not disappear with a job half-done - I will complete job on time - I have great communication skills and good level of English - I am available at least 8 hours of daytime (whatever your time zone is) I have following knowledge & experience Web analytics and conversion optimization: • Google Analytics • Google Tag Manager • Google Optimize • Google Data Studio Front End development: • Expert knowledge Joomla CMS and Wordpress; • Pure HTML & CSS responsive, mobile first design coding (using media queries, etc.) • Coding responsive HTML layouts using frameworks Twitter Bootstrap • Good knowledge of popular components: sliders, carousels, etc. Possible to make modification in design and in workflow • Coding using jQuery Back End development: • Wordpress: plugins and templates – installation, configuration, upgrade, customization • Joomla: plugins, components, modules and templates - installation, configuration, upgrade, customization
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Affiliate Marketing
    Pixel Setup & Optimization
    Google Analytics API
    Search Engine Optimization
    Website Analytics
    Facebook Marketing
    Google Ads
    HTML
    A/B Testing
    Landing Page
    WordPress
    Web Analytics
    Google Tag Manager
    Google Analytics
  • $75 hourly
    Shari is an award-winning writer with 25 years of experience in her field. Since 2005, she has provided content writing, public relations, copy editing, copywriting, blogging, and website management to clients under her business, The Write Reflection. Prior to her work with The Write Reflection, Shari worked for a decade as a professional journalist for several publications covering education and politics. Working as a professional journalist on deadline has prepared her for a hectic pace and the ability to produce strong results that are on time, every time. Shari also is a proficient graphic artist, creating custom-designed ads, calendars, newsletters, and quarterly reports for her clients. Writing is not just a career for Shari. It is her passion. It's not something she wants to do, it is something she is driven to do. Her specialties include quick, accurate copywriting; public relations; website content; product description; SEO writing; social media management; storytelling; blogging; and Adobe Creative Suite.
    vsuc_fltilesrefresh_TrophyIcon Search Engine Optimization (SEO)
    Writing
    Copy Editing
    Creative Writing
    Adobe InDesign
    SEO Writing
    Copywriting
    Website Content
    Article Writing
    Newsletter
    Content Writing
    Blog Writing
    Researcher
    About Us Page
    Press Release
    Search Engine Optimization
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How to Hire Top SEO Experts

How to hire SEO experts

Want to improve your ranking on major search engines such as Google? An SEO expert can help you perform the keyword research, SEO content generation, and on-site optimization that goes into an SEO campaign.

So how do you find an SEO expert? What follows are some tips on how you can find top SEO experts on Upwork.

How to shortlist SEO professionals

As you’re browsing available SEO consultants, it can be helpful to develop a shortlist of the contractors you may want to interview. You can screen profiles on criteria such as:

  • Industry fit. You want an SEO expert who understands your industry so they can help you figure out how best to reach your target market.
  • Project experience. Screen candidate profiles for specific skills and experience (e.g., monitoring a website’s SEO performance with Google Search Console).
  • Feedback. Check reviews from past clients for glowing testimonials or red flags that can tell you what it’s like to work with a particular SEO expert.

How to write an SEO specialist job description that attracts the right person

With a clear picture of your ideal SEO expert in mind, it’s time to write that job post. Although you don’t need a full job description as you would when hiring an employee, aim to provide enough detail for a contractor to know if they’re the right fit for the project.

An effective SEO job post should include:

  • Scope of work: From SEO audits to link building, list all the deliverables you’ll need.
  • Project length: Your job post should indicate whether this is a smaller or larger project.
  • Background: Translate your SEO needs into a freelancer profile. If you prefer experience working with certain industries, software, or marketing channels, mention this here.
  • Budget: Set a budget and note your preference for hourly rates vs. fixed-price contracts.

Sample SEO specialist job description

Title: Technical SEO specialist needed for tech startups

Description:

We’re a busy digital agency that works with fast-growing tech startups. You will be working diretly with two of our top clients, helping them develop SEO and content strategies. If the client and our agency are pleased with the project’s initial results, there’s potential this may turn into a monthly retainer for six months. 

Deliverables:

  • Provide insightful and strategic SEO and content strategy for two clients
  • Create a social campaign strategy for two clients
  • Create a weekly progress report for the first 5 weeks. Provide strategic changes to help the client reach their goals. 

Requirements:

  • 4+ years of experience working with mid-sized companies
  • 2 examples of SEO strategies and their results
  • Available starting from month, date, year
  • Working knowledge of Trello, Google Drive, and Slack
  • Include the words “red chair” in the first line of your cover letter

Please submit your proposal by month, day, year.

Did you notice the unusual item under requirements? Yes, asking to include the words “red chair” in the cover letter. Adding things like this is optional, but when you need someone detailed, it’s a good way to see if they’re observant and follow instructions well. It’s also a quick way to filter through a pile of proposals.

Ready to create an SEO campaign that will help drive organic traffic to your business? Log in and post your SEO job on Upwork today.

SEO EXPERTS FAQ

What is SEO?

SEO is short for search engine optimization and refers to all activities that help search engines better recognize and correlate websites with certain search terms. The more relevant a search engine deems your website or content is with a keyword, the higher you will rank for that keyword.

Here’s a quick overview of the skills you should look for in SEO professionals:

  • Keyword research (e.g., Keyword Planner, SEMrush)
  • On-site optimization (e.g., HTML headers, alt text, images)
  • Off-site optimization (e.g., guest posting, link building)
  • SEO content generation and planning
  • Competitor analysis and SEO audits

SEO consultants help businesses better position themselves on search engines to receive traffic from their target market. Search Engine Marketing is a similar service but is more focused on the advertising side of search engine visibility.

Why do you want to hire SEO experts?

The trick to finding top SEO experts is to identify your needs. Do you just need help ranking on major search engines such as Google, or are you also trying to optimize for something specific such as queries on the Apple App Store? Do you need someone with a strong guest-posting network for link building? The cost of your SEO project will depend largely on your scope of work and the specific skills needed to bring your project to life.

How much does it cost to hire an SEO expert?

If you’ve ever tried to ask an SEO (search engine optimization) specialist how much it’ll cost to improve your search engine rankings, you probably got the frustrating, but honest answer: “it depends.” And the pricing they give can be all over the board, from $25 per hour to $10,000+ per month. No one can budget for an SEO project based on that kind of range. But drilling down to a reliable number isn’t difficult. Learn about the cost to hire an SEO expert.

Risky SEO practices to watch out for

If something seems too good to be true, it probably is. Be wary of specialists or agencies who:

Are vague about their strategy. The person should give details on how they plan to achieve your goals within a given timetable. Note that if something worked for another company or industry, it might not work for yours. Be skeptical of cookie-cutter solutions.

Quote significantly lower prices. You can work with SEO talent located anywhere in the world, so prices will vary accordingly. However, if you get a low-ball quote, ask for additional details.

Quote high prices. On the other hand, if someone quotes a high price without having a proven track record to back it up, then be wary and ask for additional details.

Use suspicious link building strategies. A red flag should go up if someone suggests buying a huge quantity of backlinks, email lists, or followers. These short-term hacks (a.k.a. black hat SEO techniques) can give your SEO a quick boost, but at the expense of damaging your website reputation. And your site can get penalized or blacklisted by search engines.

Make aggressive promises like guaranteed or fast results. Good SEO is a marathon, not a race. It can take months before you see results.

Knowing what to look for in pricing is just part of the process. You have to do your due diligence to ensure you’re contracting with a quality SEO consultant.

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