Hire the best SEO Experts

Check out SEO Experts with the skills you need for your next job.

Clients rate SEO Experts
Rating is 4.8 out of 5.
4.8/5
based on 97,840 client reviews
Sara B.
$120/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress
  • LearnDash
  • Search Engine Optimization
  • Website Redesign
  • Website
  • Elearning Design
  • Elearning LMS Consulting
  • Business with 1-9 Employees
  • Business with 1000+ Employees
  • Business with 10-99 Employees
  • WooCommerce
  • Plugins for Wordpress
  • Landing Page
  • Instructional Design
  • Training Online LMS

NEED A LEARNDASH EXPERT TO HELP YOU BRING YOUR ONLINE COURSE TO LIFE? Do you need help navigating the complexities of building a WordPress website with LearnDash for your online courses? LearnDash is a great choice for building your own online courses, but the requirements for additional plugins to extend functionality and the challenges of designing a positive UX (user experience) can be overwhelming. * I can help you design a Learndash ecosystem that meets your business goals, either by building your entire site, integrating Learndash to an existing site, or even serving as a consultant to help you plan out the best strategy and...

Maria Laura L.
$250/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Pinterest Marketing
  • Graphic Design
  • Brand Consulting
  • Social Media Marketing
  • Brand Marketing
  • Fashion Design
  • Pinterest
  • Pinterest Ads Manager
  • Digital Marketing
  • Search Engine Optimization

✨ Let's make your content visible ever after ✨ 7+ years of experience working with Pinterest for brands and bloggers. Real, Organic, True Growth. 45+ million monthly impressions. 6 million impressions on a single pin. 10k new Followers per month. Your content on Pinterest doesn’t expire, you can make it live forever! Make your brand stand out on the platform, get traffic on your website, new subscribers on your email list, and new clients on your store using Pinterest. I have worked with Pinterest since it was in beta. I am passionate about Pinterest and have worked hard to become an expert in the platform. I've worked with many...

Samuel O.
$50/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Article Writing
  • Blog Writing
  • SEO Writing
  • Content Writing
  • Ghostwriting
  • SEO Keyword Research
  • SEO-Based Website
  • Blog Content
  • Article
  • Search Engine Optimization
  • Editing & Proofreading
  • Website Content
  • Website Copywriting
  • Financial Writing
  • English

Developing well-researched and engaging content for your website requires the input of a Top-rated professional writer, and that is why I am here. By harnessing strengths from my years of experience in the writing niche, I have developed various uncanny ways of getting into the heads of my audience. This is good news for clients who want readers to revisit their page or click on the "buy" icon. With my vast knowledge of SEO and keyword research, you've just hit the jackpot. The good news? You don't have to break the bank to work with me! I'm here just for you and look forward to taking your website and career to a whole new level! Let...

Kristen F.
$100/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Content Writing
  • Blog Writing
  • Search Engine Optimization
  • WordPress
  • Article Writing
  • Research Papers
  • Article Rewriting
  • Editor

After earning my Master of Science in Clinical and Forensic Psychology I began my professional career as a psychologist working in the prison system. After becoming a mother to twins my work led me out of the prison system and into teaching and writing. At that point I took a cushy teaching position at a local community college. As lovely as the position has been, it does not challenge my range of skills. It wasn't long before I found myself in search of any opportunity to write. Whether it was blogging or eventually freelance writing on a variety of topics I could not get enough. Now I am a daily blogger, contributing blogger, marketing...

Greg H.
$70/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Scientific Writing
  • Copywriting
  • SEO Writing
  • Blog Writing
  • Technical Writing
  • Website Copywriting
  • Landing Page
  • Storytelling
  • Ghostwriting
  • Blog Content
  • Content Writing
  • Health & Fitness
  • Yoga

Does your content bring your business to life? Does it authentically spark action and interest in the mind of viewers? With over 8 years of experience, I am exceptionally skilled at helping you portray your voice accurately and effectively so you can answer the all-important question every consumer asks - Why should I care? Your all-in-one content provider and consultant, I can help you tell your story to the audience that matters to your business. I believe great copy is not about stealing attention - it is about encouraging a conscious relationship that extends beyond the first interaction. ===== What I Provide ====== - Blogs - Landing...

Antonio G.
$40/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • SEO Keyword Research
  • Search Engine Optimization
  • Creative Writing
  • Off-Page SEO
  • Link Building
  • SEO Audit
  • Technical SEO
  • On-Page Optimization

Hey, I am Antonio, a Croatian SEO expert specializing in driving growth, traffic, engagement, and revenue to your projects. If you're looking for ways to bring your business to top results on Google, and get that targeted organic traffic, then you're at the right place. === My services === I'm specializing in link building through manual outreach, but since I have an IT background, and worked on more than 50 projects, I can offer my expertise in the following: ✅Content creation ✅Content optimization ✅SEO audit & technical SEO ✅Keyword research ✅Link building ✅Content management I am only working with businesses that have a clear...

Casey A.
$85/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress Development
  • Web Design
  • Mobile
  • Computer Graphics
  • Motion Graphics
  • WordPress
  • PSD to WordPress
  • Website
  • WordPress e-Commerce
  • Divi
  • Website
  • Search Engine Optimization
  • Website Customization
  • Web Design
  • Responsive Design

Building or updating your website can seem like a daunting task, but it doesn't have to be! There are a lot of options out there and what seems to like too much information to sort through. We will work together to figure out the best solution for YOU and your business. With over 200 website builds in my tool belt, I have the experience and knowledge to narrow down the technology that will help you get the site you want, AND build a site that is easily managed going forward. Meaning that you can conitnue to work with me if you want, or I can train you how to use and manage the site for yourself. I guarantee a simple setup that anyone can...

Ebunoluwa O.
$25/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Email Marketing
  • Marketing Automation
  • Copywriting
  • Business Consulting
  • Newsletter Writing
  • SEO Writing
  • Search Engine Optimization
  • Writing
  • Klaviyo
  • Mailchimp
  • Editing & Proofreading

So you need someone to take your email marketing burden off you with proven results and profits or you don't get how this sales funnel work. Do you want ROI on your marketing investment? Whatever it is you want to achieve with your email marketing, I AM QUALIFIED FOR IT. I have used MailChimp for over 8 years now and know the "ins and outs" of it. It's an awesome tool that can have unreal, profound effects on your business! Over the past 8 years, I have helped consultants and small businesses with their marketing, conversion, and sales by designing and building high-converting campaigns and automation using MailChimp. I agree that...

Fabian Stiven O.
$35/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • SEO Auditing
  • SEO Keyword Research
  • On-Page SEO
  • SEO Strategy
  • Technical SEO
  • Local SEO
  • Competitive Analysis
  • Off-Page SEO
  • SEO Audit
  • Marketing Audit
  • WordPress
  • ClickFunnels
  • Website
  • Web Design

I am proactive and passionate about Web Design & SEO. I have 10 years of experience in SEO (performing keyword research, with SEO audits and technical SEO), WordPress Websites, Elementor, WooCommerce, Clickfunnels, HTML5, and CSS3. 𝗪𝗵𝗮𝘁 𝗺𝗮𝗸𝗲𝘀 𝗺𝗲 𝗱𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁 𝗳𝗿𝗼𝗺 𝗼𝘁𝗵𝗲𝗿 𝘀𝗼𝗳𝘁𝘄𝗮𝗿𝗲 𝗱𝗲𝘃𝗲𝗹𝗼𝗽𝗲𝗿𝘀? As a Software Developer with vast knowledge about SEO and SEM, I can make your project to be friendly not only to the users but also to the Search Engines because your project can be great but if nobody finds out about it or it has a low conversion rate then it will not be successful. I am also a tracking...

James B.
$79/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • SEO Keyword Research
  • Pay Per Click Advertising
  • Google Ads
  • Search Engine Marketing
  • Search Engine Optimization
  • Pay Per Click
  • Google Analytics
  • Banner Ad Design
  • Mailchimp
  • WordPress
  • Facebook Ads Manager
  • PPC Campaign Setup & Management
  • Tracking & Analytics

10+ years experience working in the digital marketing industry including search engine optimization (SEO) and search engine marketing (SEM / PPC). Google Certified Partner & HubSpot Inbound Marketing Certified. I can help with Google Ads campaign creation and management which includes: -Keyword research -Ad group analysis -Landing page optimization -Ad copy creation -Ongoing A/B testing -Banner ad creation -Contextual Display & Remarketing campaigns -Full conversion tracking (For ROI tracking) ...and more. Have an existing campaign and looking for an outside consultant to audit for wasted spend? I can help! I also have a decade of...

Vladimir E.
$60/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress
  • WooCommerce
  • User Interface Design
  • Adobe Photoshop
  • CSS 3
  • HTML5
  • Web Design
  • Adobe Illustrator
  • Mobile UI Design
  • Corporate Brand Identity
  • Search Engine Optimization
  • WordPress e-Commerce
  • Divi
  • WordPress Plugin
  • CSS

If you need - WordPress Web Design and Website Development, customized to your needs, fully optimized, hack-proof, making your website durable and editable, - Existing WordPress website optimization and bug-fixing (with all improvements well-documented, and confirmed by live-tests) - Web pages that work on any device/browser, look good on any screen size, position well on Google, - Graphic Design for Web that is highly focused on UI/UX, and is innovative and creative, - Poster Design, or a flyer that will be easily noticed, and successfully promote your product/service, ...feel free to check out my work. I am - Experienced and reliable Web...

Charlotte S.
$125/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Competitive Analysis
  • On-Page SEO
  • Lead Generation
  • SEO Strategy
  • Content Marketing
  • Search Engine Optimization Report
  • SEO Keyword Research
  • Content SEO
  • Technical SEO
  • SEO Audit
  • Local SEO
  • SEO Performance
  • Search Engine Optimization
  • Blog Content
  • Organic Traffic Growth

----TOP RATED PLUS ON UPWORK ---- Need a fresh set of eyes for your SEO campaign? Invest in SEO the RIGHT way. Increase your traffic and your ROI with my actionable insights. My goal for my SEO clients is to provide REAL value, no gimmicks. My attention-to-detail has helped Fortune 500 companies across various industries achieve first page results on Google. Part of my strategy entails addressing on-page SEO, off-page SEO, technical analysis, and conversion rate optimizations. My local expertise in SEO has also helped my clients achieve low-hanging fruit wins across Google and secondary search engines. I am well versed in local citation...

Catherine M.
$45/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Newsletter Writing
  • Web Content Development
  • Letter Writing
  • Health & Wellness
  • Marketing Communications
  • Editing & Proofreading
  • Email Communication
  • Business Correspondence
  • Blog Content
  • Editorial Calendar
  • English - North America
  • Search Engine Optimization
  • Article Writing
  • Article
  • Business Writing

I specialize in producing press-worthy business communications, public relations material, and general interest articles. Deliverables have included bios, speeches, press releases, award applications, talking points, stakeholder materials, website copy, and advertorials. I produce compelling, honest copy that is both direct and understandable. My special interest is in business correspondence: professional letters, email copy, business-to-business social media and blog posts. Here I shine in using words succinctly, persuasively, and convincingly. My clients' copy gets attention. That's the bottom line. Additionally, I write for regional...

Ibrahim E.
$69/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • App Store Optimization
  • SEO Keyword Research
  • Search Engine Optimization
  • WordPress
  • Virtual Assistant
  • SEM Keyword Research
  • Search Engine Marketing
  • Conversion Rate Optimization
  • Digital Marketing
  • Campaign Management
  • Apple Xcode
  • Promotional Video
  • Mobile Marketing
  • Mobile Advertising
  • Mobile Apps

Hi there, Are you looking for organic growth of your mobile app? Do you think that App Store is the #1 source for discovering new and non-established apps? If so, you have come to the right place. Keep reading... 😉 My name is Ibrahim and I was born in Sarajevo, Bosnia and Herzegovina. I have been in the app industry since 2013. During that time, I've been actively studying search algorithms and developing my own strategy for improving keyword ranking position on Apple and Google Play Store in order to make apps visible organically to potential users. I'm one of those who strongly believe that organic traffic is the best traffic that app...

Angelica Marie D.
$15/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Marketing
  • Teaching English
  • Internet Marketing
  • Email Communication
  • Article Spinning
  • Data Entry
  • Search Engine Optimization
  • SEO Backlinking
  • Off-Page SEO
  • Proofreading
  • English Tutoring
  • Email Marketing
  • On-Page SEO
  • SEO Keyword Research

A qualified SEO professional with a strong background in developing SEO campaigns, strategies, analytics, link building, competitor and market research, outreach projects, reputation management, and more. A professional communicator and a team leader. A woman who knows her job well and excels in almost everything she does.

Ibrahimi S.
$11/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • HTML
  • CSS
  • PHP
  • Joomla
  • Search Engine Optimization
  • WordPress
  • PrestaShop
  • JavaScript
  • AJAX
  • SEO Audit
  • French
  • Website Development

Started programming in 2007 to present, I have 14+ years of experience in the following technologies : SEO - Link Builder - HTML- CSS- J-Query- Ajax- Javascript- MySQL - PHP- Wordpress - Joomla -Zen-Cart- Os-Commerce- Symfony- SmartyAlso expert in OOP concept. I do template integration for Joomla Prestashop and Wordpress.

Dorrit P.
$70/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • WordPress
  • PHP
  • CSS
  • HTML
  • English to German Translation
  • Software QA
  • Google Ads
  • Copywriting
  • Digital Marketing

Would you like to improve your Search Engine Optimization, your content strategy or find the keywords your audience is searching for? I use a wide range of up-to-date White Hat SEO techniques that will have a great, safe and long term impact on your rankings. Overall, it’s about finding and connecting to your audience. Let me help connect to your customers of tomorrow and how to prove Google how valuable your content is for your audience at the same time. You can get get in touch by hitting the “Post Job To Invite” button or invite me to apply to your job posting. A lot of details about your project will help me be more specific about...

Dave S.
$87/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • eBay Marketing
  • eBay Motors
  • SEO Audit
  • SEO Keyword Research
  • Search Engine Optimization
  • eCommerce
  • Product Listing Ad
  • Product Marketing
  • Market Analysis
  • Marketing Strategy
  • Market Research
  • eBay
  • eBay PPC

* eBay SEO, PPS (pay-per-sale), and PPC expert. * Top Rated Plus Upwork freelancer with over 175 happy clients. * Proprietary, five-phase, hands-on eBay SEO process. * Higher sales and conversion rates for eBay sellers of most sizes. * Exclusive techniques, including optimizing for search index trimming. * Traditional white hat SEO methods, as applied to eBay. * Technical SEO specific to the unique structured data framework at eBay. * Focus on both increasing listing visibility and decreasing search displacement. * Proprietary keyword algorithm specific to eBay search. * Extensive study of the dependence on exact match keywords by...

Matt C.
$45/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • SEO Backlinking
  • SEO Keyword Research
  • Article Writing
  • Google Docs
  • Google Apps
  • Google Ads
  • Google AdSense
  • Search Engine Marketing
  • Google Analytics

I have been hands on in SEO for the last 9 years helping clients and myself rank websites in various industries. Creative digital solutions to drive you more customers & make you more $$$ I can help you with many things including- Organic SEO done the right way. Analyzing your conversions, and maximum leverage from your existing traffic. Finding new keywords. Setting up the perfect strategy for increasing traffic to your site. More and more…

Andrii P.
$45/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • SEO Audit
  • SEO Strategy
  • SEO Report
  • On-Page SEO
  • Technical SEO
  • Google Search Console
  • Google Analytics
  • SEO Keyword Research
  • SEO Backlinking
  • Local SEO
  • Organic Traffic Growth
  • On-Page Optimization
  • Content SEO

I've been doing SEO since 2016 and have experience working with various companies (from local to international) and marketing agencies from the USA, Canada, European countries, and Australia. My area of specialization – technical and on-page SEO, local SEO. I can help you with: 🔹 SEO audit. Detailed, customized, and comprehensive SEO audit report containing all the necessary recommendations and instructions on each issue. My audits comply with Google guidelines to ensure the long-term effect of the recommendations implemented. 🔹 Creation of an SEO strategy. A detailed and customized action plan to achieve your SEO goals (both...

Riku C.
$15/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress
  • CSS
  • Researcher
  • HTML
  • Content Management
  • Administrative Support
  • Google Analytics
  • Email Marketing
  • Lead Generation
  • Internet Marketing
  • Off-Page SEO
  • Search Engine Optimization
  • Affiliate Marketing
  • On-Page SEO
  • Virtual Assistant

I have been practicing different platforms of web design and development for almost 3 years. I am a WordPress expert and also a professional Internet Marketer. I am here to broaden my experiences with my respected clients. I have 5 years of experience with different freelance administrative tasks. I would not say I am the best since there are many skilled contractors here, but what certainly makes me better than the next is a definite command over vocabulary, fluency, and lucidity in expression, adaptability and concept development skills. Hope it will be a good experience with you. I am a professional virtual assistant and basically, I...

JChris H.
$80/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • Blog Writing
  • Article Writing
  • Social Media Marketing
  • On-Page Optimization
  • Content Management
  • Search Engine Marketing
  • SEO Audit
  • SEO Strategy
  • WordPress
  • Organic Traffic Growth
  • On-Page SEO

Is your website languishing in the doldrums? Is it nowhere to be found in the SERPs? Have you paid a fortune to have it designed but are yet to see any organic visitors? Are people finding your site but bouncing right off it again? Then contact me! Rescuing lost websites from oblivion and getting them up onto page 1 of Google is the kind of job I love. I was introduced to the world wide web in 1996 when the new technology was presented to a gathering of media and marketing professionals in Hong Kong. Its potential as a marketing medium was immediately apparent and it was not long before I was working with a designer to get a company...

Ibraham A.
$51/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Google Ads
  • Search Engine Marketing
  • Search Engine Optimization
  • Social Media Marketing
  • Google AdWords
  • Pay Per Click Advertising
  • SEO Keyword Research
  • Copywriting
  • Content Marketing
  • Google Analytics

Google-certified in both Adwords and Google Analytics, I also hold several other SEO and SEM/PPC certifications. I'm also a Shopify partner and develop, design, & customize highly attractive & CONVERTING websites & ecommerce platforms. When it comes to helping your business, I'm highly skilled in: - Search Engine Optimization (SEO) | All Facets of SEO including on-page, off-page, link-building, microdata markup, RDFs, and so much more. - Search Engine Marketing (PPC, Adwords, Bing Ads, Yahoo Gemini, etc.) - SEO and SEM Keyword Research - Ecommerce SEO - Google Adwords (Certified) - Website design & development - HTML & CSS - Ecommerce...

Diana A.
$100/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • Search Engine Marketing
  • Pay Per Click Advertising
  • Campaign Optimization
  • Bing Ads
  • Google Ads
  • Microsoft Ads
  • Digital Marketing
  • SEO Audit
  • Mobile Advertising
  • Campaign Setup

Please carefully read the below before submitting a proposal. I do not offer Social Media services. ⭐ Top 1% Expert-Vetted, Fully Certified Premier Partner ⭐ 21 Years Advertising & Digital Marketing Experience ⭐ 15 Years Google & Microsoft Ads Experience ⭐ 11 Years On UpWork/oDesk, 330+ Jobs and $900K+ Earned ⭐ Strong Portfolio of Exam Scores, Certifications & Case Studies SERVICES OFFERED: ✓ Google Ads Account Audits & Management ✓ Microsoft Ads (Bing/Yahoo/AOL) Management ✓ Local & National SEO ✓ Geo-Fencing/Programmatic A strong, collaborative relationship based on honesty & integrity is key! I'm a straight shooter who is deeply...

Loieto T.
$19/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress
  • HTML
  • Search Engine Optimization
  • Shopify
  • WooCommerce
  • eCommerce
  • Divi
  • Elementor
  • CSS 3
  • Front-End Development
  • PHP
  • JavaScript
  • Web Design
  • Landing Page
  • Website Redesign

Meeting the demands of an ever-changing industry, I pride myself on producing websites of high quality not only with the design and appeal but also with how the content is structured and provided. ---------------------------- By the way, you may notice that I have tons of “IN PROGRESS” jobs but the truth is only a couple of them are really active. I can’t also just end the inactive contracts because it could hurt my Job Success Score (JSS). I was told that closing a contract myself is not recommended because the client is more likely to not leave feedback. There were also jobs that I had completed successfully and got paid, but the...

Stephen E.
$95/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • Elementor
  • PayPal
  • Stripe
  • Web Design
  • Website Customization
  • WordPress Plugin
  • WordPress e-Commerce
  • Ecommerce Website
  • WordPress
  • Technical Support
  • Ecommerce Platform Development
  • Yoast SEO
  • Landing Page
  • WooCommerce

Propel your Business Forward with Modern Web Design and Dedicated Technical Support "100% recommend Stephen. His attention to detail, correspondence, knowledge, approach, friendly manner - so helpful, all projects delivered on time with excellent follow up." - Brenda M. of relaxireland.com "Stephen is a professional and an absolute artist when it comes to web design. He is a WordPress expert. Very timely, organized, and takes his job seriously." - Moe E. of forbiddenclothes.com "Stephen did an outstanding job on my contracted project - a complete website build, along with plenty of features, and all for a Client who is not easy to...

Duan T.
$25/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • SEO Audit
  • Internet Marketing
  • Magento
  • Social Media Marketing
  • WordPress
  • Link Building
  • English Spelling

11 Years SEO experience, former owner of an SEO company and content writer for SEO tips and guides Blog. I have worked on hundreds of sites over the years and improved rankings on almost all of them. If you are looking to hire someone to increase the amount of exposure you have in Google, please consider contacting me and I can come up with a plan to start your business or website success. A little background about me and my experiences over the years. I am an American but sometimes live abroad with my wife. I started out initially in 2007 with basic SEO and over the years working full time as an SEO consultant and eventually leading a...

$NaN/hr

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How to Hire Top SEO Experts

How to hire SEO experts

Want to improve your ranking on major search engines such as Google? An SEO expert can help you perform the keyword research, SEO content generation, and on-site optimization that goes into an SEO campaign.

So how do you find an SEO expert? What follows are some tips on how you can find top SEO experts on Upwork.

How to shortlist SEO professionals

As you’re browsing available SEO consultants, it can be helpful to develop a shortlist of the contractors you may want to interview. You can screen profiles on criteria such as:

  • Industry fit. You want an SEO expert who understands your industry so they can help you figure out how best to reach your target market.
  • Project experience. Screen candidate profiles for specific skills and experience (e.g., monitoring a website’s SEO performance with Google Search Console).
  • Feedback. Check reviews from past clients for glowing testimonials or red flags that can tell you what it’s like to work with a particular SEO expert.

How to write an SEO specialist job description that attracts the right person

With a clear picture of your ideal SEO expert in mind, it’s time to write that job post. Although you don’t need a full job description as you would when hiring an employee, aim to provide enough detail for a contractor to know if they’re the right fit for the project.

An effective SEO job post should include:

  • Scope of work: From SEO audits to link building, list all the deliverables you’ll need.
  • Project length: Your job post should indicate whether this is a smaller or larger project.
  • Background: Translate your SEO needs into a freelancer profile. If you prefer experience working with certain industries, software, or marketing channels, mention this here.
  • Budget: Set a budget and note your preference for hourly rates vs. fixed-price contracts.

Sample SEO specialist job description

Title: Technical SEO specialist needed for tech startups

Description:

We’re a busy digital agency that works with fast-growing tech startups. You will be working diretly with two of our top clients, helping them develop SEO and content strategies. If the client and our agency are pleased with the project’s initial results, there’s potential this may turn into a monthly retainer for six months. 

Deliverables:

  • Provide insightful and strategic SEO and content strategy for two clients
  • Create a social campaign strategy for two clients
  • Create a weekly progress report for the first 5 weeks. Provide strategic changes to help the client reach their goals. 

Requirements:

  • 4+ years of experience working with mid-sized companies
  • 2 examples of SEO strategies and their results
  • Available starting from month, date, year
  • Working knowledge of Trello, Google Drive, and Slack
  • Include the words “red chair” in the first line of your cover letter

Please submit your proposal by month, day, year.

Did you notice the unusual item under requirements? Yes, asking to include the words “red chair” in the cover letter. Adding things like this is optional, but when you need someone detailed, it’s a good way to see if they’re observant and follow instructions well. It’s also a quick way to filter through a pile of proposals.

Ready to create an SEO campaign that will help drive organic traffic to your business? Log in and post your SEO job on Upwork today.

SEO EXPERTS FAQ

What is SEO?

SEO is short for search engine optimization and refers to all activities that help search engines better recognize and correlate websites with certain search terms. The more relevant a search engine deems your website or content is with a keyword, the higher you will rank for that keyword.

Here’s a quick overview of the skills you should look for in SEO professionals:

  • Keyword research (e.g., Keyword Planner, SEMrush)
  • On-site optimization (e.g., HTML headers, alt text, images)
  • Off-site optimization (e.g., guest posting, link building)
  • SEO content generation and planning
  • Competitor analysis and SEO audits

SEO consultants help businesses better position themselves on search engines to receive traffic from their target market. Search Engine Marketing is a similar service but is more focused on the advertising side of search engine visibility.

Why do you want to hire SEO experts?

The trick to finding top SEO experts is to identify your needs. Do you just need help ranking on major search engines such as Google, or are you also trying to optimize for something specific such as queries on the Apple App Store? Do you need someone with a strong guest-posting network for link building? The cost of your SEO project will depend largely on your scope of work and the specific skills needed to bring your project to life.

How much does it cost to hire an SEO expert?

If you’ve ever tried to ask an SEO (search engine optimization) specialist how much it’ll cost to improve your search engine rankings, you probably got the frustrating, but honest answer: “it depends.” And the pricing they give can be all over the board, from $25 per hour to $10,000+ per month. No one can budget for an SEO project based on that kind of range. But drilling down to a reliable number isn’t difficult. Learn about the cost to hire an SEO expert.

Risky SEO practices to watch out for

If something seems too good to be true, it probably is. Be wary of specialists or agencies who:

Are vague about their strategy. The person should give details on how they plan to achieve your goals within a given timetable. Note that if something worked for another company or industry, it might not work for yours. Be skeptical of cookie-cutter solutions.

Quote significantly lower prices. You can work with SEO talent located anywhere in the world, so prices will vary accordingly. However, if you get a low-ball quote, ask for additional details.

Quote high prices. On the other hand, if someone quotes a high price without having a proven track record to back it up, then be wary and ask for additional details.

Use suspicious link building strategies. A red flag should go up if someone suggests buying a huge quantity of backlinks, email lists, or followers. These short-term hacks (a.k.a. black hat SEO techniques) can give your SEO a quick boost, but at the expense of damaging your website reputation. And your site can get penalized or blacklisted by search engines.

Make aggressive promises like guaranteed or fast results. Good SEO is a marathon, not a race. It can take months before you see results.

Knowing what to look for in pricing is just part of the process. You have to do your due diligence to ensure you’re contracting with a quality SEO consultant.

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