Hire the best SEO Experts

Check out SEO Experts with the skills you need for your next job.

Clients rate SEO Experts
Rating is 4.8 out of 5.
4.8/5
based on 97,840 client reviews
Sara B.
$125/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress
  • Website
  • Elearning Design
  • WooCommerce
  • Business with 10-99 Employees
  • Business with 1000+ Employees
  • Business with 1-9 Employees
  • Instructional Design
  • Training Online LMS
  • Landing Page
  • Elearning LMS Consulting
  • LearnDash
  • Website Redesign

NEED A LEARNDASH EXPERT TO HELP YOU BRING YOUR ONLINE COURSE TO LIFE? Do you need help navigating the complexities of building a WordPress website with LearnDash for your online courses? LearnDash is a great choice for building your own online courses, but the requirements for additional plugins to extend functionality and the challenges of designing a positive UX (user experience) can be overwhelming. * I can help you design a Learndash ecosystem that meets your business goals, either by building your entire site, integrating Learndash to an existing site, or serving as a consultant to help you plan out the best strategy and plugins...

Narcis N.
$50/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • YouTube Marketing
  • YouTube Development
  • SEO Keyword Research
  • Search Engine Optimization
  • Social Media Marketing
  • SEO Audit
  • Social Media Strategy
  • Brand Marketing
  • Marketing Audit
  • SEO Strategy
  • YouTube

I am a Youtube expert, worked on 450+ Youtube channels in different niches: strategy, channel development from zero, youtube marketing, brand awareness, top rank videos on the first page in Youtube for several keywords. I have managed channels with over 10 mil subscribers, 6B views. Some niches were I have a lot of experience: - Cooking - Music Industry - Entrepreneurs Channels - Influencers - Beauty Extra specialty Influencers researcher. I have experience in contacting and connecting possible clients with influencers for product placement, review, or brand awareness. Clients feedback about my work: 👍 "Narcis is THE LEGEND! Great...

Maria Laura L.
$250/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Digital Marketing
  • Pinterest Ads Manager
  • Fashion Design
  • Search Engine Optimization
  • Social Media Marketing
  • Graphic Design
  • Brand Consulting
  • Brand Marketing
  • Pinterest

✨ Let's make your content visible ever after ✨ 7+ years of experience working with Pinterest for brands and bloggers. Real, Organic, True Growth. 45+ million monthly impressions. 6 million impressions on a single pin. 10k new Followers per month. Your content on Pinterest doesn’t expire, you can make it live forever! Make your brand stand out on the platform, get traffic on your website, new subscribers on your email list, and new clients on your store using Pinterest. I have worked with Pinterest since it was in beta. I am passionate about Pinterest and have worked hard to become an expert in the platform. I've worked with many...

Riku C.
$15/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress
  • CSS
  • Researcher
  • HTML
  • Content Management
  • Administrative Support
  • Google Analytics
  • Email Marketing
  • Lead Generation
  • Internet Marketing
  • Off-Page SEO
  • Search Engine Optimization
  • Affiliate Marketing
  • On-Page SEO
  • Virtual Assistant

I have been practicing different platforms of web design and development for almost 3 years. I am a WordPress expert and also a professional Internet Marketer. I am here to broaden my experiences with my respected clients. I have 5 years of experience with different freelance administrative tasks. I would not say I am the best since there are many skilled contractors here, but what certainly makes me better than the next is a definite command over vocabulary, fluency, and lucidity in expression, adaptability and concept development skills. Hope it will be a good experience with you. I am a professional virtual assistant and basically, I...

farhan e.
$14/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • Article Writing
  • Blog Writing
  • Link Building
  • Community Outreach
  • Public Relations
  • SEO Backlinking
  • Backlinking & Outreach
  • On-Page SEO
  • Local SEO

Create and deliver complete a strategic, SEO Plan that aligns with your online business goals Manage every aspect of your SEO campaign including research, analysis, on-page tactical deployment, link building, and monitoring

Mark H.
$80/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress Plugin
  • Google Ads
  • Google Search Console
  • WordPress e-Commerce
  • Google Analytics
  • SEO Strategy
  • Search Engine Optimization
  • Web Design
  • Website Redesign
  • Avada Theme Customization
  • WordPress Malware Removal
  • WordPress Development
  • API Integration
  • WordPress

✅ TOP 3% OF ALL FREELANCERS ON UPWORK - Top Rated Plus ✅ TOP 1% OF WORDPRESS AND WEB DEVELOPERS ON UPWORK ✅ Invited Member of Upwork's Private Website Development Talent Cloud ✅ Google Trusted Partner ✅ Overall Talented and Fun Guy To Work With! I Love Invitations! Interview Others and then send me an invite and lets talk about your project needs and lets see how I can help you! I Specialize in Wordpress Site Updating, Customization and Management. I can handle all aspects from building you a new site to the administration of your existing site including SEO, updating and editing, performance management to optimization. This allows you...

JChris H.
$80/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress
  • Organic Traffic Growth
  • Article Writing
  • SEO Audit
  • Content Management
  • Search Engine Optimization
  • Search Engine Marketing
  • SEO Strategy
  • SEO Keyword Research
  • Blog Writing
  • Social Media Marketing
  • On-Page SEO

Is your website languishing in the doldrums? Is it nowhere to be found in the SERPs? Have you paid a fortune to have it designed but are yet to see any organic visitors? Are people finding your site but bouncing right off it again? Then contact me! Rescuing lost websites from oblivion and getting them up onto page 1 of Google is the kind of job I love. I was introduced to the world wide web in 1996 when the new technology was presented to a gathering of media and marketing professionals in Hong Kong. Its potential as a marketing medium was immediately apparent and it was not long before I was working with a designer to get a company...

Diana A.
$75/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Digital Marketing
  • Campaign Reporting
  • Bing Ads
  • Pay Per Click Advertising
  • Microsoft Ads
  • PPC Campaign Setup & Management
  • Search Engine Marketing
  • SEO Audit
  • Campaign Setup
  • Google Ads
  • Search Engine Optimization
  • Mobile Advertising
  • Campaign Optimization
  • Local SEO

Please carefully read the below before submitting a proposal. I do not offer Social Media services. ⭐ Top 1% Expert-Vetted, Fully Certified Premier Partner ⭐ 21 Years Advertising & Digital Marketing Experience ⭐ 15 Years Google & Microsoft Ads Experience ⭐ 12 Years On UpWork/oDesk, 340+ Jobs and $900K+ Earned ⭐ Strong Portfolio of Exam Scores, Certifications & Case Studies SERVICES OFFERED: ✓ Google Ads Account Audits & Management ✓ Microsoft Ads (Bing/Yahoo/AOL) Management ✓ Local & National SEO ✓ Geo-Fencing/Programmatic A strong, collaborative relationship based on honesty & integrity is key! I'm a straight shooter who is deeply...

Ian G.
$20/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Social Media Management
  • Email Marketing Strategy
  • Graphic Design
  • Facebook
  • YouTube Plugin
  • Search Engine Optimization
  • Social Media Content Creation
  • Social Media Account Setup
  • Video Editing
  • Facebook Marketing
  • Social Media Marketing
  • Video Conversion
  • YouTube SEO
  • Video Editing Software
  • YouTube Thumbnail

"I hired Ian to help with ongoing social media work. He is thorough, timely, and responsive. He shows great attention to detail and provides summary reports and analytics where applicable on a rolling basis to ensure I have all the information needed to make good choices and guide his efforts. Excellent work, very pleased with his professionalism. Thanks, Ian!" Yes, I'm the guy in the testimony. Want to know more? "What's in it for me if I work with you?" When you work with me, you'll sleep better at night knowing that your social media channels are being managed professionally. It's my mission to provide professional assistance to...

Muhammad U.
$20/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Guest Post
  • SEO Keyword Research
  • Internet Marketing
  • Search Engine Optimization
  • SEO Backlinking
  • Directory Submission
  • Off-Page SEO
  • Blog Writing
  • Outreach Strategy
  • On-Page SEO
  • Keyword Research

* SEO Expert | More than 10,000 Hours of Successful Work on Upwork Do you need higher search engine rankings position for your business website? Are your competitors ranked higher than you on Google? Not happy with your current web based performance? Or are you just looking to get more sales, customers or clients? Then you need an SEO Specialist, but always choose the right person for right task. Google world is becoming very challenging now a day, there are lot of algorithm updates rolled out that makes SEO much harder than before. There are some fundamental misunderstandings by most SEO guys on what it takes to rank today. For the few...

Alex H.
$55/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Amazon PPC
  • Copywriting
  • Conversion Rate Optimization
  • Pay Per Click Advertising
  • Product Description
  • Search Engine Optimization
  • Product Marketing
  • Amazon
  • Amazon Webstore
  • SEO Keyword Research
  • Amazon Seller Central
  • Amazon Advertising Console
  • Amazon Listing Optimization
  • Amazon FBA
  • PPC Campaign Setup & Management

Hi, I’m Alex, an experienced Amazon specialist that helps sellers unearth uncommon growth. I use data-driven strategies and creative execution to scale up your business on the world’s largest online marketplace. I have worked with dozens of trusted businesses including Neutrogena and Calpol, as well as large Amazon sellers generating over £25m in annual sales. I started my first Amazon FBA business 7 years ago after graduating from King’s College London. I had some lucky initial success on my first product launch but soon realised how competitive Amazon was. Since then I’ve become an expert in each aspect of the Amazon business model...

Kristen F.
$100/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Content Writing
  • Blog Writing
  • Search Engine Optimization
  • WordPress
  • Article Writing
  • Research Papers
  • Article Rewriting
  • Editor

After earning my Master of Science in Clinical and Forensic Psychology I began my professional career as a psychologist working in the prison system. After becoming a mother to twins my work led me out of the prison system and into teaching and writing. At that point I took a cushy teaching position at a local community college. As lovely as the position has been, it does not challenge my range of skills. It wasn't long before I found myself in search of any opportunity to write. Whether it was blogging or eventually freelance writing on a variety of topics I could not get enough. Now I am a daily blogger, contributing blogger, marketing...

Greg H.
$70/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Scientific Writing
  • Copywriting
  • SEO Writing
  • Blog Writing
  • Technical Writing
  • Website Copywriting
  • Landing Page
  • Storytelling
  • Ghostwriting
  • Blog Content
  • Content Writing
  • Health & Fitness
  • Yoga
  • Medical Writing

Does your content bring your business to life? Does it authentically spark action and interest in the mind of viewers? With over 8 years of experience, I am exceptionally skilled at helping you portray your voice accurately and effectively so you can answer the all-important question every consumer asks - Why should I care? Your all-in-one content provider and consultant, I can help you tell your story to the audience that matters to your business. I believe great copy is not about stealing attention - it is about encouraging a conscious relationship that extends beyond the first interaction. ===== What I Provide ====== - Blogs - Landing...

Antonio G.
$40/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • SEO Keyword Research
  • Search Engine Optimization
  • Creative Writing
  • Off-Page SEO
  • Link Building
  • SEO Audit
  • Technical SEO
  • On-Page Optimization

Hey, I am Antonio, a Croatian SEO expert specializing in driving growth, traffic, engagement, and revenue to your projects. If you're looking for ways to bring your business to top results on Google, and get that targeted organic traffic, then you're at the right place. === My services === I'm specializing in link building through manual outreach, but since I have an IT background, and worked on more than 50 projects, I can offer my expertise in the following: ✅Content creation ✅Content optimization ✅SEO audit & technical SEO ✅Keyword research ✅Link building ✅Content management I am only working with businesses that have a clear...

Casey A.
$85/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress Development
  • Web Design
  • Mobile
  • Computer Graphics
  • Motion Graphics
  • WordPress
  • PSD to WordPress
  • Website
  • WordPress e-Commerce
  • Divi
  • Website
  • Search Engine Optimization
  • Website Customization
  • Web Design
  • Responsive Design

Building or updating your website can seem like a daunting task, but it doesn't have to be! There are a lot of options out there and what seems to like too much information to sort through. We will work together to figure out the best solution for YOU and your business. With over 200 website builds in my tool belt, I have the experience and knowledge to narrow down the technology that will help you get the site you want, AND build a site that is easily managed going forward. Meaning that you can conitnue to work with me if you want, or I can train you how to use and manage the site for yourself. I guarantee a simple setup that anyone can...

Ebunoluwa O.
$25/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Email Marketing
  • Marketing Automation
  • Copywriting
  • Business Consulting
  • Newsletter Writing
  • SEO Writing
  • Search Engine Optimization
  • Writing
  • Klaviyo
  • Mailchimp
  • Editing & Proofreading

So you need someone to take your email marketing burden off you with proven results and profits or you don't get how this sales funnel work. Do you want ROI on your marketing investment? Whatever it is you want to achieve with your email marketing, I AM QUALIFIED FOR IT. I have used MailChimp for over 8 years now and know the "ins and outs" of it. It's an awesome tool that can have unreal, profound effects on your business! Over the past 8 years, I have helped consultants and small businesses with their marketing, conversion, and sales by designing and building high-converting campaigns and automation using MailChimp. I agree that...

James B.
$79/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • SEO Keyword Research
  • Pay Per Click Advertising
  • Google Ads
  • Search Engine Marketing
  • Search Engine Optimization
  • Pay Per Click
  • Google Analytics
  • Banner Ad Design
  • Mailchimp
  • WordPress
  • Facebook Ads Manager
  • PPC Campaign Setup & Management
  • Tracking & Analytics

10+ years experience working in the digital marketing industry including search engine optimization (SEO) and search engine marketing (SEM / PPC). Google Certified Partner & HubSpot Inbound Marketing Certified. I can help with Google Ads campaign creation and management which includes: -Keyword research -Ad group analysis -Landing page optimization -Ad copy creation -Ongoing A/B testing -Banner ad creation -Contextual Display & Remarketing campaigns -Full conversion tracking (For ROI tracking) ...and more. Have an existing campaign and looking for an outside consultant to audit for wasted spend? I can help! I also have a decade of...

Vladimir E.
$60/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress
  • WooCommerce
  • User Interface Design
  • Adobe Photoshop
  • CSS 3
  • HTML5
  • Web Design
  • Adobe Illustrator
  • Mobile UI Design
  • Corporate Brand Identity
  • Search Engine Optimization
  • WordPress e-Commerce
  • Divi
  • WordPress Plugin
  • CSS

If you need - WordPress Web Design and Website Development, customized to your needs, fully optimized, hack-proof, making your website durable and editable, - Existing WordPress website optimization and bug-fixing (with all improvements well-documented, and confirmed by live-tests) - Web pages that work on any device/browser, look good on any screen size, position well on Google, - Graphic Design for Web that is highly focused on UI/UX, and is innovative and creative, - Poster Design, or a flyer that will be easily noticed, and successfully promote your product/service, ...feel free to check out my work. I am - Experienced and reliable Web...

Niranjan K.
$25/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • On-Page Optimization
  • Digital Marketing
  • WordPress
  • Pinterest Marketing
  • Internet Marketing
  • Google Analytics
  • Search Engine Marketing
  • Google Website Optimizer
  • Marketing Audit
  • SEO Audit
  • SEO Keyword Research
  • Ahrefs
  • B2C Marketing
  • SEO Report

Hi, I'm Niranjan. ⚡️ Upwork Top Rated Plus ( Recommended By Upwork For Long Term SEO Projects) ⚡️ Get Top of google and dominate position with High-quality white-hat Search Engine Optimization.' i am a google, semrush certified expert. My SEO techniques are the most advanced within google guidelines and utilizing the latest opportunity on SERP like AMP, featured snippets, technical SEO, Top Stories, structured data, and many more. I've worked with more than 100+ projects in the last 6 years from 30+ countries and 5+ languages with many Local businesses to multi-national, multi-million dollar businesses. -- WELCOME TO 2021 SEO --...

Charlotte S.
$125/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Competitive Analysis
  • On-Page SEO
  • SEO Strategy
  • Content Marketing
  • SEO Keyword Research
  • Content SEO
  • Technical SEO
  • SEO Audit
  • Local SEO
  • SEO Performance
  • Search Engine Optimization
  • Blog Content
  • Organic Traffic Growth

----TOP RATED PLUS ON UPWORK ---- Need a fresh set of eyes for your SEO campaign? Invest in SEO the RIGHT way. Increase your traffic and your ROI with my actionable insights. My goal for my SEO clients is to provide REAL value, no gimmicks. My attention-to-detail has helped Fortune 500 companies across various industries achieve first page results on Google. Part of my strategy entails addressing on-page SEO, off-page SEO, technical analysis, and conversion rate optimizations. My local expertise in SEO has also helped my clients achieve low-hanging fruit wins across Google and secondary search engines. I am well versed in local citation...

Nazmul H.
$30/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Website Customization
  • Search Engine Optimization
  • Virtual Assistant
  • Website Optimization
  • Elementor
  • Technical SEO
  • Page Speed Optimization
  • WordPress
  • Organic Traffic Growth
  • Ahrefs
  • Website Redesign
  • SEO Keyword Research
  • Off-Page SEO

💜 Top Rated Plus. 🏆︎ Award Winning Technical SEO Expert 🎖︎ 10+ Years of Experience. HI! I’M NAZMUL, YOUR TECHNICAL SEO SPECIALIST I am a Top Rated Plus SEO Expert on Upwork.🔥 When it comes to SEO, there is Yes, No and WOW, If you're looking for WOW, someone to help you to rank your site, you need an SEO wizard, you need me. 🎯 I am an accomplished, skilled, and technical SEO expert with more than 10 years of progressive experience. During the course of my career, I have worked for several brands and my work has been featured in various forums and SEO industries. Here's a summary of what I can do for you, your brand, and your...

Samuel O.
$50/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Content Writing
  • Blog Writing
  • Article Writing
  • Ghostwriting
  • Website Content
  • Search Engine Optimization
  • SEO Writing
  • Editing & Proofreading
  • SEO Strategy
  • Content Marketing Strategy
  • Content Marketing
  • Content Strategy
  • Content Planning
  • On-Page SEO
  • B2B Marketing

Need a talented and dedicated content writer to help you improve your website's visibility, drive more traffic, and increase conversions? It's great connecting with you! Hi, I’m Samuel, an SEO content writer with over half a decade of experience working in the B2B, B2C, and SaaS industries. As an expert SEO content writer, I am committed to delivering high-quality, search-engine-optimized articles, blog posts, pillar posts, and web copy that drive traffic, improve search engine rankings, and increase conversions. With years of experience in the writing industry, I have a deep understanding of SEO best practices, including keyword...

Angelica Marie D.
$15/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Marketing
  • Teaching English
  • Internet Marketing
  • Email Communication
  • Article Spinning
  • Data Entry
  • Search Engine Optimization
  • SEO Backlinking
  • Off-Page SEO
  • Proofreading
  • English Tutoring
  • Email Marketing
  • On-Page SEO
  • SEO Keyword Research

A qualified SEO professional with a strong background in developing SEO campaigns, strategies, analytics, link building, competitor and market research, outreach projects, reputation management, and more. A professional communicator and a team leader. A woman who knows her job well and excels in almost everything she does.

Sukhveer S.
$15/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • WordPress Development
  • Website Migration
  • Adobe Photoshop
  • Web Design
  • WordPress
  • Website Redesign
  • SEO Setup & Configuration
  • Responsive Design
  • WordPress e-Commerce
  • Search Engine Optimization
  • Web Development
  • Website Optimization
  • Elementor
  • SEO Strategy
  • Mobile App Design

⚡ Upwork Certified Top Rated Developer ⚡ ⚡ 97% Job Success Rate ⚡ ⚡ 100% Quality work.⚡ ⚡ Capable to work in all time zones.⚡ I have successfully developed, designed, and built WordPress, eCommerce, portfolio, and directory websites for clients since 2012. My passion is building Beautiful, Smart, and Effective WordPress websites with a modern and user-friendly designs. I specialize in giving a business a quick and professional online presence at an affordable price. Prompt communication, deadlines are met, and budgets are respected. I have built 5000's of websites from scratch. I have helped companies to generate millions of dollars of...

Bas B.
$60/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • English to Dutch Translation
  • Website Content
  • Amusement & Gambling
  • Content Writing
  • Blog Writing
  • Dutch
  • Article Writing
  • Translation
  • Search Engine Optimization
  • Writing
  • Dutch to English Translation
  • Sales Writing

I believe great writing is the key to great results. Whether you're writing an email, online article, product description, or a blog post, compelling copy always translates to dollars down the road. Although I have been writing online content for over ten years, I have gravitated towards iGaming content for the last four years. I've built up an extensive knowledge on online casinos and the iGaming industry, writing for industry leaders and smaller names. As a blogger, I translate your ideas to original, easy-to-read text that is optimized for both a broad audience and always uses SEO best practices.

Dorrit P.
$70/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • Search Engine Optimization
  • WordPress
  • PHP
  • CSS
  • HTML
  • English to German Translation
  • Software QA
  • Google Ads
  • Copywriting
  • Digital Marketing

Would you like to improve your Search Engine Optimization, your content strategy or find the keywords your audience is searching for? I use a wide range of up-to-date White Hat SEO techniques that will have a great, safe and long term impact on your rankings. Overall, it’s about finding and connecting to your audience. Let me help connect to your customers of tomorrow and how to prove Google how valuable your content is for your audience at the same time. You can get get in touch by hitting the “Post Job To Invite” button or invite me to apply to your job posting. A lot of details about your project will help me be more specific about...

Cosmin B.
$50/hr
  • Trophy Icon Search Engine Optimization (SEO)
  • SEMrush
  • Technical SEO
  • On-Page SEO
  • WordPress
  • Google Analytics
  • SEO Keyword Research
  • Organic Traffic Growth
  • Content Strategy
  • Competitive Analysis
  • Ahrefs
  • Screaming Frog SEO Spider
  • SEO Strategy
  • Search Engine Optimization

Are you looking to improve your website? Need more traffic, clicks, better structured data & SERP display, a better domain rating & a better backlinks profile? Are you looking for an SEO Specialist that can help your business by conducting different audits, analyze competitor's backlinks profiles & offer you actionable SEO link earning strategies? Want reliable, high quality & technically sound SEO? Let's talk! Tools I'm using: Ahrefs, SemRush, Screaming Frog, SEO Powersuite, Ubersuggest, Google Analytics, Google Search Console. I can deliver: ✔Technical Audits ✔Keyword Research & Gap Analysis ✔Competitor Analysis ✔Content Audits...

$NaN/hr

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How to Hire Top SEO Experts

How to hire SEO experts

Want to improve your ranking on major search engines such as Google? An SEO expert can help you perform the keyword research, SEO content generation, and on-site optimization that goes into an SEO campaign.

So how do you find an SEO expert? What follows are some tips on how you can find top SEO experts on Upwork.

How to shortlist SEO professionals

As you’re browsing available SEO consultants, it can be helpful to develop a shortlist of the contractors you may want to interview. You can screen profiles on criteria such as:

  • Industry fit. You want an SEO expert who understands your industry so they can help you figure out how best to reach your target market.
  • Project experience. Screen candidate profiles for specific skills and experience (e.g., monitoring a website’s SEO performance with Google Search Console).
  • Feedback. Check reviews from past clients for glowing testimonials or red flags that can tell you what it’s like to work with a particular SEO expert.

How to write an SEO specialist job description that attracts the right person

With a clear picture of your ideal SEO expert in mind, it’s time to write that job post. Although you don’t need a full job description as you would when hiring an employee, aim to provide enough detail for a contractor to know if they’re the right fit for the project.

An effective SEO job post should include:

  • Scope of work: From SEO audits to link building, list all the deliverables you’ll need.
  • Project length: Your job post should indicate whether this is a smaller or larger project.
  • Background: Translate your SEO needs into a freelancer profile. If you prefer experience working with certain industries, software, or marketing channels, mention this here.
  • Budget: Set a budget and note your preference for hourly rates vs. fixed-price contracts.

Sample SEO specialist job description

Title: Technical SEO specialist needed for tech startups

Description:

We’re a busy digital agency that works with fast-growing tech startups. You will be working diretly with two of our top clients, helping them develop SEO and content strategies. If the client and our agency are pleased with the project’s initial results, there’s potential this may turn into a monthly retainer for six months. 

Deliverables:

  • Provide insightful and strategic SEO and content strategy for two clients
  • Create a social campaign strategy for two clients
  • Create a weekly progress report for the first 5 weeks. Provide strategic changes to help the client reach their goals. 

Requirements:

  • 4+ years of experience working with mid-sized companies
  • 2 examples of SEO strategies and their results
  • Available starting from month, date, year
  • Working knowledge of Trello, Google Drive, and Slack
  • Include the words “red chair” in the first line of your cover letter

Please submit your proposal by month, day, year.

Did you notice the unusual item under requirements? Yes, asking to include the words “red chair” in the cover letter. Adding things like this is optional, but when you need someone detailed, it’s a good way to see if they’re observant and follow instructions well. It’s also a quick way to filter through a pile of proposals.

Ready to create an SEO campaign that will help drive organic traffic to your business? Log in and post your SEO job on Upwork today.

SEO EXPERTS FAQ

What is SEO?

SEO is short for search engine optimization and refers to all activities that help search engines better recognize and correlate websites with certain search terms. The more relevant a search engine deems your website or content is with a keyword, the higher you will rank for that keyword.

Here’s a quick overview of the skills you should look for in SEO professionals:

  • Keyword research (e.g., Keyword Planner, SEMrush)
  • On-site optimization (e.g., HTML headers, alt text, images)
  • Off-site optimization (e.g., guest posting, link building)
  • SEO content generation and planning
  • Competitor analysis and SEO audits

SEO consultants help businesses better position themselves on search engines to receive traffic from their target market. Search Engine Marketing is a similar service but is more focused on the advertising side of search engine visibility.

Why do you want to hire SEO experts?

The trick to finding top SEO experts is to identify your needs. Do you just need help ranking on major search engines such as Google, or are you also trying to optimize for something specific such as queries on the Apple App Store? Do you need someone with a strong guest-posting network for link building? The cost of your SEO project will depend largely on your scope of work and the specific skills needed to bring your project to life.

How much does it cost to hire an SEO expert?

If you’ve ever tried to ask an SEO (search engine optimization) specialist how much it’ll cost to improve your search engine rankings, you probably got the frustrating, but honest answer: “it depends.” And the pricing they give can be all over the board, from $25 per hour to $10,000+ per month. No one can budget for an SEO project based on that kind of range. But drilling down to a reliable number isn’t difficult. Learn about the cost to hire an SEO expert.

Risky SEO practices to watch out for

If something seems too good to be true, it probably is. Be wary of specialists or agencies who:

Are vague about their strategy. The person should give details on how they plan to achieve your goals within a given timetable. Note that if something worked for another company or industry, it might not work for yours. Be skeptical of cookie-cutter solutions.

Quote significantly lower prices. You can work with SEO talent located anywhere in the world, so prices will vary accordingly. However, if you get a low-ball quote, ask for additional details.

Quote high prices. On the other hand, if someone quotes a high price without having a proven track record to back it up, then be wary and ask for additional details.

Use suspicious link building strategies. A red flag should go up if someone suggests buying a huge quantity of backlinks, email lists, or followers. These short-term hacks (a.k.a. black hat SEO techniques) can give your SEO a quick boost, but at the expense of damaging your website reputation. And your site can get penalized or blacklisted by search engines.

Make aggressive promises like guaranteed or fast results. Good SEO is a marathon, not a race. It can take months before you see results.

Knowing what to look for in pricing is just part of the process. You have to do your due diligence to ensure you’re contracting with a quality SEO consultant.

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