As a Senior Business Analyst and Digital Marketer with 7 years of dedicated expertise in cross-functional domains, I bring a wealth of experience and a proven track record of driving business success through strategic analysis and innovative solutions. Throughout my career, I have been instrumental in facilitating collaboration between diverse teams, leveraging my analytical skills to optimize processes and enhance overall efficiency.
I am specialize in requirements gathering, data analysis, and process improvement, consistently delivering valuable insights that empower organizations to make informed decisions and achieve their objectives.
I excel in stakeholder management, ensuring effective communication and understanding of business needs across different departments. My proficiency in Agile methodology, user stories, and project management has been pivotal in successfully leading teams through complex projects, from conception to implementation.
My commitment to excellence is complemented by a strong background in data modeling, business intelligence, and prototyping. I thrive on challenges, utilising my skills in change management to navigate organizational shifts and ensure a smooth transition towards enhanced business performance.
As having an experience in agile, I provide updates to my clients very proactively.
Fueling the growth of businesses, both small and large, by implementing dynamic and results-driven strategies across various industries. My expertise lies in E-commerce, Marketplace, Real Estate, FinTech, Gaming, Cloud, Healthcare, and Security, with a versatile background encompassing both B2B and B2C realms.
Having collaborated with over 200 clients, including notable names like GoSafer, JivanaCare, Svadeshy, Destination Unknown, Wyle Child Dentistry, and STARK, I bring a wealth of experience to the table. As a seasoned professional in Digital Marketing, Marketing Automation, Paid Marketing Advertisement, and Lead Generation,
I am well-versed in utilizing tools such as Adobe and Google Analytics to optimize web and marketing performance. My skills extend across: Crafting and executing robust Digital Marketing Plans and Strategies Building and enhancing Branding initiatives Expertise in Paid advertising on Google, Facebook, LinkedIn, and Instagram Proficiency in Marketing Automation using HubSpot, Salesforce Marketing Cloud (SFMC), and Pardot Designing and executing impactful Email Marketing Campaigns Implementing Account-based Marketing strategies Navigating the nuances of both B2B and B2C landscapes Enhancing SEO and SMO for maximum online visibility Efficient Project Management in the realm of Digital Marketing Strategic Content Marketing to engage and captivate audiences Seamless Social Media Management for comprehensive online presence Creating and optimizing Sales Tools and Collaterals In-depth expertise in Google Analytics and Google Webmaster Utilizing Adobe Analytics for comprehensive Web Analytics Proficient in Tag Management using Adobe Launch and GTM Experience Targeting with Adobe Target Smooth migration from GA4 to UA, ensuring a seamless transition and continued success.
Dashboard Creation on Marketing automation tool Let's collaborate to not only meet but exceed your business objectives through innovative and tailored marketing solutions.
Social Media Advertising
HubSpot
Digital Marketing
Root Cause Analysis
Cost-Benefit Analysis
Risk Analysis
Prototyping
Documentation
User Stories
Requirement Analysis
Project Planning
Agile Software Development
Business Analysis
Scrum
Product Backlog