Having a great product or service isn’t a guarantee it will sell. The key to captivating your customers and making your product or service extremely desirable is convincing content, and it’s attainable only through the illustrative writing technique I’ve discovered.
With this new technique, you can transform your sales copy, email copy, website content, manuals, documentation, and user guides into instant classics that your target audience loves, and watch them coming to you with money in hand, begging to exchange it for your products and services
Do you desire this result?
See how I put this technique into action in solving a client's problem:
A client built a captivating software service and wanted it to be easy for both current and prospective customers to use. He had a dedicated team and invested significant resources into its development. But despite his efforts, customers struggled to use the service because they couldn’t understand the documentation, leading to frustration, low usage, and low revenue.
Therefore, he enlisted my expertise to overhaul the documentation. We worked closely to create clear, user-friendly guides that demystified the software for his users. The transformation was remarkable. Hear his testimonial in his own words below:
🌟🌟🌟🌟🌟
"Mark receives 5 stars in all categories. He provided excellent communication, timely with all milestones.... exceeding expectations."
We continued working together for 2 more years after the initial project until his business was acquired.
Are you having similar problems with your content? It is NOT your fault.
Balancing your time, work, family, and other responsibilities makes it difficult for you already, then add the problem from your competitors, and the shorter attention spans of your customers, and all these can make it quite a challenge for you.
This is why my illustrative writing style works:
● I provide vivid and specific details to paint a clear picture for your audience.
● I use specific instances or examples to illustrate a point or concept.
● I compare the subject to something familiar to help explain it better.
● I incorporate videos, images, diagrams, or charts to support and enhance the text.
● I use storytelling techniques to make the explanation more engaging and deeper.
● I highlight similarities and differences to clarify points making the steps they are supposed to take easier.
● I create fictional situations to demonstrate how a concept works in practice and
● I break down processes into manageable, clear steps prompting them to take action.
The result? You get customers who feel emotionally connected to your product or service and reinforced by their logical reasons why it has to be you, it makes them loyal like cult followers.
Why don’t you see for yourself? I am aware you may not have all the details about what you need, don't let that stop you.
Now, it’s time for a decision. The Way I See It, You Have Three Options…
● Option #1: Do absolutely nothing and stay exactly where you are right now. maybe you don’t need this strategy.
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● Option #2: Do it yourself. Or skip and keep searching hoping you find the right freelancer who knows how to apply my technique. If you’re willing to work hard and spend hours in front of your computer, you might be able to pull it off.
● Option #3: your search stops here, and you LET me do the heavy lifting for you.
● I will do the research.
● I will craft you a compelling copy or content and
● I will make you a video for better engagement as a bonus.
ask yourself… What’s Going to Be Easier for You?
Since you’ve read this far, I think you’re one of the few special ones. If I’m right and you’re still with me, click the green Sign-up button to create an Upwork account. if you already have an account, then send me a message using the Chat with Mark O.
You are in control.
PS
I have a background in Writing, engineering, Research, Graphic design, Full-stack Software development, and AI usage.
Explore my profile page to see my skillset that brings you the desired result.
Click the big green Hire Freelancer button at the top right corner of your screen to get started.
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