As our CRO & Analytics Pro, you’ll love solving problems within the scope of larger business goals for E-commerce businesses with a subscription box model. You easily connect the data to their broader stories to propose informed, strategic next steps.
. Implementation of analytics tools (GA, GTM, Mixpanel, Hotjar, Formisimo).
. Website analyses via implemented analytics tools (type of analyses: Technical, User behaviour, Funnel, Event correlation, Form)
. Contribute or lead the design direction for (UI/UX) and implementation of A/B test from ideation process to analyses of experiment via (Google Optimize, Optimizely, VWO, Convert).
Knowledge & Requirements:
. 5+ years managing full lifecycle web conversion optimization cycle
. 3+ years high level of digital analytics experience
. Prior experience with conversion rate optimization tactics
. Proven success in improving site-wide conversion rates
. Strong mathematical or statistical background. Demonstrated knowledge of multivariate statistical and modeling techniques. Must be proficient in working with numbers, KPIs, and optimizing conversion rates
. Understanding of online measurement and analytics, with the ability to provide meaningful and actionable insights and analysis.
. Strong understanding of Google Analytics, Google Tag Manager, and testing tools
. Deep understanding of internet marketing business models and metrics
. Agency experience and ecommerce experience a plus
. Experience with audience segmentation and dynamic content
. Proficiency with Google productivity tools and apps, among others
. Excellent written and verbal communications skills (additional languages are a plus)
. Must be available for at least 2 hours between 8am-8pm Australian Eastern Time for communication via Slack and Zoom video conference.
. Must be comfortable working and communicating in Slack and Flow.
Our Ideal Candidate:
You approach every challenge with fresh excitement and new perspective. You are self-managing and disciplined. You are entrepreneurial in your business approach and a relentless pursuer of excellence. You have the ability to work on multiple tasks simultaneously while successfully meeting established goals and deadlines.
Hours to be determined
More than 3 months3+ monthsProject LengthDuration
I am willing to pay higher rates for the most experienced freelancers