I want to launch a new website for the purposes of capturing and converting leads for my new business.
My business is "High Ticket Closing." Basically I close customers over the phone for high-ticket products, specifically those costing more than USD $5,000 per product.
I have been mentored and certified by Dan Lok, the King of High Ticket Sales.
If you are not familiar with Dan Lok, or the concept of High Ticket Sales, I strongly suggest you check out Dan's Youtube video, and his website http://highticketsales.com/ BEFORE you bid on my project.
My industry focus is personal and professional development, business mentoring and coaching, personal fitness and health/nutrition.
I have bought several domains and have setup a skeleton Wordpress install on Dreamhost, my hosting provider.
For this project, the brand is myself, so we can use my full name, rather than a company name.
Your mission, should you be willing and able to accept it, is to help me design a simple and elegant website, optimized for SEO and conversions, which will capture leads, and allow them to scheduled a discovery phone call with me, and/or add themselves to my mailing list.
For the phone call scheduling, I am using a tool called https://www.scheduleonce.com/ which I believe already has Wordpress integration, or at least the ability to embed a component.
For the mailing list, I haven't setup anything yet. I want to use an unbranded mailer that integrates well with Wordpress. By unbranded, I mean that the recipient should not see any third party brands (e.g. Mailchimp.) in the emails. I know that Mailchimp is one of the most popular mailers, but we can consider others. By the way, I have a Gmass account for mass mailings, so if we could somehow use it, that would be even better.
Again, the main purpose of this website is to CAPTURE LEADS and convert them into TELEPHONE APPOINTMENTS or at least SUBSCRIBERS for my HIGH TICKET CLOSER service, aimed at HIGH TICKET OFFERS in the PERSONAL/PROFESSIONAL DEVELOPMENT market segment.
As you can see, there is no need for e-commerce on this website, which will make things easier.
We will discuss together as part of our work, the most important thing to keep in mind is KISS, and also have a good call-to-action to have interested prospects book a telephone appointment with me.
Other than that, I'm open to your suggestions.
SEARCH ENGINE OPTIMIZATION
The site must be optimized for SEO, in terms of content, and also page loading speed, especially on mobile devices.
I will be paying for advertising on Google, LinkedIn, and Facebook, but I would also like to work on the organic ranking of the website (over time, of course.)
My graphic designer Natalia is available to help you create original graphics, should you need them. If you are a graphic designer, too, then I'm open to working with your designs.
If you want to suggest and start with a Theme Forest professional theme for the site, I'd be open to that, as long as it's simple, elegant and easy to design. But a free theme would probably be fine for this project, as long as we select good artwork.
For stock photography and graphics, I have an account on 123rf.com, so please use that site to select stock photos and vectors. I will purchase and download the images you suggest and that we agree upon.
If we can get the site ready to launch by the 2nd week of January at the latest, that would be great. So maybe about 2 weeks total time to get everything done.
I'm open to your budget suggestions for the work, as you know best what you're requirements are. The budget guideline I've suggested here is pretty in line with what I believe I can spend right now on this project.
HOW WE WORK TOGETHER
This project is not for wannabe designers or beginners, but rather for someone who knows how to quickly design simple and elegant Wordpress lead generators.
You must be able to speak fluent English, and I expect us to jump on frequent telephone or skype calls while working on this project.
I don't care how many hours you need on the back end to make this work, I only care that you can deliver to me the results you promise to deliver.
For this project, we will have two milestones, one will be for the completed design (before implementing the website) and the second will be for the final website launch.
When applying, the most important things I'll be considering are your communications style. what kind of questions do you ask me? And also, examples of similar or relevant work that you've done before.
Although I'm very clear on WHAT I want, I'm quite open to your suggestions and feedback on the best way to get it.
I am willing to pay higher rates for the most experienced freelancers