We are a startup based in Germany and we are currently building a very simple beta version of our website. This website consists of one transactional landing page and subsequent sites. We have a draft of text elements explaining our service and inviting the user to interact with us. We need strong illustrations and one info-graphic to communicate our message in a direct, simple and visually compelling way. We need your help to make this happen!
We need someone who has the creativity and ability to translate basic user activities (such as submitting booking info) and services (e.g. searching process) into clear and simple graphical objects. These illustrations, together with the text elements, should embody the main goal of our website: i.e. explaining the product and making consumer try it. We want to convey our message as intuitively understandable, concise, fresh and different as possible. In total, we intend to have 7 illustrations and one info-graphic.
Our target group is young (25-49y), north-european, trendy and affluent. The tonality of the communication is rather informal, authentic & cool, so we need someone who can connect to this target group.
A full-briefing will be given to the selected free-lancer with much more information about the brand identity, target group, product differentiation and etc.
We would like to proceed as follows:
1) we deliver the legends (drafted text elements)for each intended illustration & wireframes to you
2) you provide us with some ideas / sketches
3) as soon as we have converged towards a definite graphical solution we would like to see the finished version of all illustrations.
We need the finalized illustrations by 5th of Feb. 2013.
We are just starting and will surely need further graphical work during the upcoming developmental phase. We are looking into building a network of preferred free-lancers (graphic & design being a key part of it) who would like to work with us.
Many thanks & best,