I am looking for someone that could eventually help my team pull together our weekly and monthly reporting and analytics supporting a variety of efforts including 1) our content marketing metrics (how people reached our blogs, number of views, time on site, bounce rate for our blogs), 2) our SEO (search engine optimization) reporting and analytics, 3) our Pay per click reporting and analytics, and 4) our web metrics.
This person needs to be very familiar with Google Analytics and other web metrics software systems.
I would need someone to be able to pull together a weekly subset of those metrics, and then pull together a bigger monthly summary of metrics.
This could end up being a substantial role.
However, I would like to test out someone with just one set of reports for our weekly and monthly content metrics for our blogging efforts. If that works out, then we could move to more metrics.
I am attaching an example of the content marketing metrics that we use today. We get these metrics from several systems, including Hubspot, Google Analytics, Marketo, and SEOMoz.
We would ask for weekly and monthly metrics reporting.
If you had the ability to analyze the data and report key trends and analytics, that would be awesome.