I'm in dire need of authors that can position themselves as experts and are top notch with marketing and copywriting. I need folks who can write to connect with real humans on an emotional level (Not that robot like, generic, fluff filled content you may have seen requested before.)
I need content that is extraordinarily comprehensive, fact checked, convincing, engaging, unique, and most of all - helps readers.
Who am I?
I manage an automotive dealership website that connects customers with the best automotive service in Canada. We specialise in Toyota’s and have one of the highest sales rates in the country.
A big part of that connection and service is awesome content. This is a large website that directly influences people's purchasing decisions. The content you write for me will directly impact the purchasing choices and behavior of real people on a large scale.
I do independent research to discover the key topic for delivery but since I'm no leader when it comes to writing I'm turning to you - the expert.
I'm actively looking for 2-3 fantastic/dependable writers that can help produce a whopping 200+ content pieces that will help me grow my internet resource to the next level. Ideally content should reach between 700-1000 words per article.
If this sounds like you - please reach out to be added to my favorite list for direct sourcing after a successful submission.
What do I need?
Each piece of content requires a short engaging introduction and in-depth bodied information on a variety of automotive touchpoints. Topics can include:
-New model releases and reviews
-How to’s: Think - oil changes, wiper blade changes, changing a tire
-Informational: Think- why buy a Toyota vs another brand, how to connect your Bluetooth device to you car, what’s included in the Toyota’s new Safety Sense Package.
Each content piece needs to be detailed as possible citing data from the publicly available sources and Toyota Canada (Toyota.ca.) Product features, aesthetics, colors, warranties, weight, size, comfort, enjoyment - any (or the most) relevant spec or feature should be considered and captured in your writing for new model releases and reviews.
Service content should focus on the advantages of said service, why it needs to be done, what happens if it’s not completed, and the benefits you and your car will notice after the performed service.
Informational content should relay clear, concise details and plans for everything from tech information to branding comparisons. We want to make sure we don’t have an episode of “Directions unclear, car is now broken”
I'm counting on you to use common sense to put yourself in the shoes of a consumer and ask yourself, "If I was buying this, what would I look for and what would be most important? If I was comparing it against another make or model, what stands out and makes me lean towards Toyota? What would make me think this dealership is the authority and I’d trust them with my vehicle purchase and repairs?” Again - real people are using this content and both positive aspects and flaws are part of any good article or review.
Less than 30 hrs/week
More than 3 months3+ monthsProject LengthDuration
I am looking for a mix of experience and value