Overview
Having Great knowledge and experience in Google Ad words, Bing Ad Centre to Set Up, Managed and Optimized number of Pay Per Click (PPC) campaigns across most sectors with low & high budgets (Spend & CPA) Optimizing PPC campaigns for increased conversions and profits Planning campaigns and managing budgets, Making sure that all parts of a campaign run smoothly and reporting on the campaign’s progress Monitored campaign results, analyzed key metrics, and optimized click-through and conversion rates. Actively tested & analyzed keywords, ad copy & landing pages to fulfill ROI. Designed website enhancements to improve conversion rates. Extensively researched keywords and ad variations used by competitors. Role’s in Search Engine Optimization Implementation of all SEO related strategy including Keyword Research, Meta Tags & Content optimization, creating XML sitemaps, Interlinking of pages (URL Structuring), CSS Validation etc