Madeleine started her marketing journey on the top Fashion Business school in the world, Istituto Marangoni, studying Fashion Business with a focus on marketing. After university she went straight on to work for a highly respected marketing agency in Shoreditch where she got to work with their top clients, being a specialist in fashion marketing & digital. In her first 3 months, she became the top-performing marketing strategist with the highest retention on clients and highest conversion rate of new clients. Now to some actual results. When Madeleine was working with a fashion brand in London she was able to increase their returning customer rate by 71%, their Online store sessions by 21%, Online sales by 50% (from 6k - 12k) and their Email open rate by 17%. All this within 3 months of starting the role as a freelance marketing manager.