Below is the job outline:
Micro Jobbing platform and Java Applet
Most companies in Africa are paying people to conduct market reseaarch for their products and or services. This kicks off a process where an agency is appointed and receives a budget for direct marketing surveys and feedback sessions. These agencies then pay people to go and fill in surveys and gie the feedback back to the company.
A few years ago the Micro Jobbing platforms hit the market in Africa and the biggest problem with these platforms was the lack of users due to restricted marketing channel. The end result was that the jobbing platforms died a slow and expensive death.
The purpose of this solution is to push the Java Applet to the sim card of the mobile user, promting them to earn money for completing a task. If the user engages with the task, the user will earn money based on whatever task they have completed.
The first task type will start off with very basic tasks, such as; Hey “User”, would you like to earn R5 airtime by answering three easy questions about Sony? Yes/No option available to user. Once the user clicks on yes, then he will be pushed the three questions to answer. On completion of the test, that transaction must be sent through to the management platform with analytics to prove that the person answered the questions and the R5 airtime will be loaded to his phone from the OTA services of our partner operating network.
The tasks could get more complex, such as; Hey “User” Would you like to earn R100 from Absa bank for taking a photo? Again, once the user clicks on the Yes/No the process will follow. The problem with this method is that there will need to be some identifying ID or tracking code by the user submitting a photo, as the photo will more than likely be sent from whatsapp or other IM clients alike. We will need to track that and confirm that the user has completed the job.
I’m sure I’ve missed a few things, but that is a very high level overview to start off the conversation and compile an estimate with a 15-20% variance.