We need a concise, creative brand manifesto for our startup barware brand. We already have one paragraph and are looking for a copywriter to write up a few different routes - some just polishing the existing one, some different
Bar Noir is a premium barware brand that creates bar accessories and tools such as cocktail shakers and shot glasses. It is aimed at the sophisticated consumer, one who keeps his or her bar stocked with premium spirits (Patron, Grey Goose, etc.), and perhaps even dabbles in mixology.
The Bar Noir brand tone and feel is:
-Vintage Yet Timeless
The brand's voice has not been defined yet; your work will help establish it.
We are looking for a professional creative copywriter who can demonstrate clear and concise writing and can capture a voice that feels right for our brand. He or she must have a mastery of the English language and can write in emotive prose.
The brand statement we already have is as follows:
"The story of Bar Noir is the story of cocktail lovers. From Manhattans to Moscow Mules, we make them, we drink them, but above all, we savor them. Our liquor cabinets are shrines, stocked with endless possibilities; our barware the tools that bring it all to life."
We will be hiring someone on 7/22. We need first review on 7/24. Revisions 7/25-/7/26.
Our budget is $50 but we expect to pay up to 20% tip for work done well and on time. We will also consider great writers who require a higher budget.
Once we find a good copywriter, we plan on using him/her for all other copy jobs.