We are in the process of building a new website framesfashion.com. The main goal is to let young people buy quality fashion glasses with affordable cost. The positioning should be young people fashion prescription glasses.
Our lens are from eyeglasses lens manufacture center, Danyang, China. Every 6 lens among 10 in the world are made in this city. Every year, there are more than 150 million pair of lens are produced in this city. There are more than 500 lens manufactures located in this city include some world famous brands like Essilor, Zeiss and Chemi. We also cooperate with experienced opticians and fames manufacturers.
Because we are targeting young people, therefore, we are going to focus on Instagram marketing.
Eyebuydirect.com and zennioptical.com/ those two sites are our competitors. They all sell their own brand which nobody knows, however, they have price advantages. I will do similar marketing strategies but more focus on more narrow market, young people who cannot afford to famous brands. Those young are fashion and cost orientation. Our Strategy is focus on fashion, youth, prescription and cost. Therefore, keyword may relate with frames, fashion, prescription, eyeglasses, youth, students, teenagers, boy, girls. Framesdirect.com although sell glasses but not my competitor. They sell brand glasses which are expensive. Interested freelancer must included the words"customer concerns" in their espond
Following are our goals:
Increase brand awareness.
Demonstrate company culture.
recruit new talent.
Increase customer engagement and loyalty.
Showcase products and services.
Enhance and complement event experiences.
Incentivize consumer engagement with your brand.
Connect with influencers.
Drive sales through a third-party app.