Rapidly growing National Funding Company is currently seeking an experienced individual to fill the position of Digital Marketing & Social Media Analyst within our organization.The ideal candidate will be primarily responsible for optimizing, maintaining, monitoring and leading digital / social media platforms and any marketing strategies carried out in them.Duties & Responsibilities Include (but are not limited to):
Launch and manage all social media accounts on platforms such as Facebook, Twitter, Instagram, Pinterest, YouTube, Google+ and other relevant social media platforms.
Monitor and Scout the Internet for content on digital media platforms, including but not limited to Search Engines, Blogs, Forums, Social Media, Apps, etc.
Copywriting for platforms Posts, Blogging, Press Releases, etc.
Develop Social Strategies & Engagement Tactics based on the public’s understanding of our brands, to create Sharable Stories.
Executing & Managing Paid Social Media Campaigns, using Sharable Stories, to create Brand Awareness.
Support and protect our brands by ensuring positive messaging is maintained, and developing solid techniques and tactics to extinguish any negative feedback.
Establish consistency of message across multiple platforms.
Manage online discussions and responding in a timely manner to users' needs and requests.
3 to 5 years of experience in digital marketing, managing social media, and brand marketing.
Knowledge of popular culture, trends, and marketing procedures for business.
Experience using social media in a business and personal setting.
Experience with blogging/copywriting, email marketing systems.
Functional knowledge of current online marketing concepts and strategies.
Optimizing social media impact and engagement activities for brand awareness.
Strong knowledge of Excel, Word, PowerPoint, WordPress, Adobe Creative Cloud Suite
Experience in digital / social media advertising, such as Google Ads, Facebook Ads, etc.
Excellent understanding of Internet and social media channels
Highly skilled in overseeing daily social media content
Press Release experience a Plus.
Self-directed and highly organized
Excellent Written and Verbal Communication Skills
Detail oriented with great capability to multitask - Strong Eye For Detail
Team Player; Strong Interpersonal Skills
Works Well under Pressure to meet Deadlines.