Goals for our website http://www.myhbcuinterview.com/
Goal #1 - To share the HBCU college & university experience with the world with a website design that reflects the best practices in website appearance, content, functionality, website usability, search engine optimization (see attachment entitled "20160828_Web & Mobile Design Checklist").
Goal #2 - Provide a maintenance manual on how to maintain the website
Goal #3 - Effective Usability/User Experience/Presentation of Content/Functionality - To engage & impact our audience with a creative way to present our rich written and image/video content.
3A -Our audience is 13+ years old (kids looking at colleges, young adults in college, & college alumni); MyHBCUinterview.com interviews college students & college alumni; So written content is the heart & soul of our site. ; Effective Social Media Integration to make it as easy as possible for readers to share our content with their social networks (For example: Foursquare, where are you taking this interview from?)