- They offer vacation rentals. Basically people buy/invest in condominiums and other properties. They hire this company and this company handles the property, meaning they rent out the property to others.
- They currently target mostly the US market, but I know long term if things go good I can convince them to increase their budget and markets (if needed).
- They can't measure conversion on their site (long story), so they measure conversion in the sense of inquiries into the properties.