I'm a one person accounting firm running out of time and ideas to build my business. Marketing is not my favorite, so I would love to outsource this to someone who can create industry-specific content for my blogs, create and monitor online ads, and stay with a reasonable budget. Most importantly, I need someone to listen to me and understand that this job isn't your standard Marketing 101; my brand of marketing is about presence and not about quantity lead generation, per se. This could turn into a small-scale long-term project.
Additionally, this person needs to be comfortable following up on the leads to screen them to ensure an ideal fit with our firm. My practice has a very specific niche of clients that we take on; it is important that the clients pushed through to us are a good fit in a number of categories. You will be responsible for following up on leads to assess fit, passing results on to me, discussing the final proposal with the clients (I will remain in charge of pricing with your input), and assisting in the on-boarding process.